Conduce
Conduce provides electronic technical logbook (ETL/ELB) software for commercial airlines via its flagship offline-first tablet product eTechLog8, plus companion apps for cabin defects, fleet administration, and training. It sells turnkey per-aircraft monthly subscriptions bundled with hardware, connectivity, and 24/7 support to 35+ airlines across 25+ regulatory jurisdictions.
- Company typePrivate
- Founded2014
- HeadquartersNuneaton, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Conduce does
Conduce is a UK-headquartered aviation software company that develops and sells electronic technical logbook (ETL/ELB) solutions for commercial airlines. Founded in 2014 and based in Edinburgh with a regional office in Brisbane, Australia, Conduce serves 35+ airline operators globally with its flagship eTechLog8 product, an offline-first tablet application that replaces paper-based aircraft technical logbooks and is approved by aviation authorities in 25+ countries under ISO/IEC 27001:2022 certification.
Conduce's technology stack centers on the eTechLog8 offline-first Windows/iOS tablet application, supported by eCentral8 (a real-time cloud web portal for fleet and data administration), eCabinLog8 (a companion cabin defect management app with interactive LOPA charts and peer-to-peer sync), and eTraining8 (CBT training platform). Proprietary components include the eGIS integration middleware that accelerates connections to airline back-office systems, a zero-downtime software update mechanism, multi-layer data redundancy across local disk, SD card, cloud, and MRO integrations, and Sign on Glass electronic signature technology under lifetime licence from Rolls-Royce. The company also runs a customer-specific machine learning pipeline that recommends ATA chapter classifications for defect entries, achieving over 86% accuracy on initial training sets.
Conduce operates a Technical Logbook as a Service (TLaaS) subscription model, bundling ruggedised Panasonic ToughPad hardware, MDM, software, hosting, SIM cards with worldwide 4G roaming, training, and 24/7 support into a single monthly fee per aircraft. Go-to-market is direct enterprise sales targeting airline operations and technical leadership, with 3-6 month managed implementation projects and integration partnerships with major MRO providers (Swiss-AS AMOS, OASES, Trax, Veryon), flight operations platforms (Smart4Aviation, Leon Software, Lufthansa NetLine), and analytics tools (Power BI, Cognos, Skywise). Customer mix spans flag carriers, ACMI/charter operators, cargo, VVIP, and medivac across Europe, the Middle East, APAC, LATAM, and North America.
Conduce firmographics
Firmographics- Name
- Conduce
- Legal name
- Conduce
- Website
- https://conduce.net
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Conduce provides electronic technical logbook (ETL/ELB) software for commercial airlines via its flagship offline-first tablet product eTechLog8, plus companion apps for cabin defects, fleet administration, and training. It sells turnkey per-aircraft monthly subscriptions bundled with hardware, connectivity, and 24/7 support to 35+ airlines across 25+ regulatory jurisdictions.
- Ownership category
- akta.pro rank
Conduce industry classification
Industry- Product category
- Aviation Electronic Technical Logbook (ETL/ELB) Software
- NAICS
- Custom Computer Programming Services (541511), Computer Systems Design and Related Services (5415), Computer Systems Design Services (541512)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Trip Disruption, Rebooking & Irregular Operations (IROPS) Automation (THAKANAG)
Keywords
Where Conduce is headquartered
LocationHeadquarters
- HQ city
- Nuneaton
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Conduce business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Supply Chain, Marketing or Sales, Operations
Revenue model
- Technical Logbook as a Service (TaaS) - Per Aircraft Monthly Subscription: For a single monthly fee per aircraft, Conduce provides absolutely everything needed to operate the ETL/ELB including rugged devices, MDM, software & updates, hosting, SIM cards, training, and support. This turnkey 'Technical Logbook as a Service' model bundles all components into a per-aircraft monthly recurring charge.
- Hardware (Rugged Devices): Ruggedised Windows tablets (Panasonic FZG1/FZG2 ToughPad) provided as part of the turnkey solution, included in the monthly per-aircraft fee. The device is aircraft-dedicated and typically lasts 5+ years.
- Professional Services (Implementation): Conduce project team manages the full eTechLog8 implementation including configuration, documents and procedures setup, training, and parallel run support. Provided as part of the initial project engagement, typically 3-6 months.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Turnkey per-aircraft monthly subscription covering all components |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
Conduce product offering
Product offeringCore offering
Conduce designs, develops and implements eTechLog8, an Electronic Technical Logbook (ETL/ELB) that replaces paper-based aircraft technical logbooks on rugged Panasonic ToughPad Windows tablets (with an iPad variant for helicopters and business jets), enabling pilots, engineers and cabin crew to digitally record journey, defect, servicing and inspection data offline-first with automatic sync to the eCentral8 cloud portal. The offering is delivered as 'Technical Logbook as a Service' (TaaS): a per-aircraft monthly subscription that bundles the rugged device, MDM, software and over-the-air updates, cloud hosting, worldwide 4G SIM/data roaming, training (eTraining8) and 24/7/365 support, accompanied by the eCabinLog8 cabin-defect companion app, eGIS integration middleware, and a managed 3-6 month implementation project.
Product overview
Conduce provides a comprehensive suite of mobile aviation solutions built around eTechLog8, the world's leading Electronic Technical Logbook (ETL/ELB). The core offering is eTechLog8—a rugged, offline-first tablet solution that replaces paper technical logs for commercial airlines. This is supported by eCabinLog8, a companion cabin defect management application with interactive LOPA charts; eCentral8, a web portal for fleet oversight and data administration; and eTraining8, a CBT training platform. Conduce operates on a 'Technical Logbook as a Service' (TLaaS) model, bundling all hardware, software, hosting, SIM cards, training, and 24/7/365 support into a single monthly fee per aircraft.
Differentiator
Problem solved
Functional benefit
Brands
- eTechLog8: The leading Electronic Technical Logbook (ETL/ELB) for commercial airlines, replacing paper technical logs with digital mobile solutions.
- eCabinLog8
- eCentral8
- eTraining8
Products and services
- eTechLog8 The leading Electronic Technical Logbook (ETL/ELB) for commercial airlines, replacing paper technical logs. eTechLog8 runs as an offline-first application on rugged Panasonic ToughPad Windows tablets (with iPad deployment for helicopters and business jets), capturing journey, defect and servicing data and syncing to the eCentral8 cloud portal; it is trusted by 35+ airline operators and approved in 25+ countries and is sold as a per-aircraft monthly subscription that bundles device, MDM, software/updates, hosting, SIM, training and 24/7/365 support with a 3-6 month managed implementation.
- eCabinLog8 Companion application to eTechLog8 for recording and tracking defects in the aircraft cabin. Features an interactive 2D LOPA (Layout of Passenger Accommodations) chart, peer-to-peer connectivity with eTechLog8 devices, and supports multi-device ecosystems; eliminates paper cabin logbooks and automates transfer of airworthiness-related cabin defects to the technical logbook.
- eCentral8 Central web portal for managing all eTechLog8 and eCabinLog8 data. Enables airlines to create and manage aircraft, devices, users, software integrations and audit data; receives live data streams from fleet devices and feeds data to other airline systems in real-time via REST APIs and eGIS middleware.
- eTraining8 Web-based Computer Based Training (CBT) portal for creating and managing training courses for pilots and engineers as part of eTechLog8 implementation. Includes course management, candidate tracking, KPI measurement, email reminders and certificate generation upon completion; provided free of charge to airlines as part of their eTechLog8 project engagement.
Quantifiable outcome
- Tens of thousands of paper pages eliminated per month across a fleet through digitising Daily, Weekly, and Preflight inspections
- +6 more outcomes
Companies that use Conduce
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles3 records
Conduce technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration22 records
AI capability2 records
Feature12 records
Conduce partnerships and signals
Strategic signalPartnerships
23 partnerships are on record, tiered core and supporting.
- Smart4AviationcoreIntegration partnership between Conduce and Smart4Aviation enabling seamless data exchange between eTechLog8 (electronic technical logbook) and Smart4Aviation's Electronic Flight Folder (EFF) and flight operations solutions. The integration was successfully launched for Smartwings (largest Czech airline), enabling pilots, engineers, and dispatchers to share synchronized data in real-time, replacing paper-based processes. Joint ongoing developments planned throughout 2026.
- Leon SoftwarecoreIntegration partnership enabling real-time data exchange between eTechLog8 and Leon Software's flight operations management platform. Pioneered by HelloJets (Romanian ACMI airline), the integration transfers flight schedules, pilot details, auto-land updates, and fuel information seamlessly. The partnership enables data-driven decisions and improved operational workflows for customer airlines.
- Oases Cloud (Commsoft)coreIntegration partnership enabling mutual customers to migrate from Oases On-Premise to Oases Cloud with seamless eTechLog8 API integration. Previously, eTechLog8 data was transferred via SFTP; with Oases Cloud, airlines benefit from API-driven integration for improved efficiency, data accuracy, and real-time data exchange. The migration unlocks new API capabilities for eTechLog8 data exchange.
- Swiss-AS AMOScoreCore integration with Swiss-AS AMOS MRO system, one of the most widely used maintenance, repair, and overhaul systems in aviation. eTechLog8 data feeds into AMOS for maintenance planning and tracking.
- OASES (Commsoft)coreCore integration with OASES cloud-based airworthiness software. Integration enables airlines, MROs, and CAMOs to manage maintenance activities with eTechLog8 data for streamlined business efficiency. Supports both on-premise and cloud OASES deployments.
- Trax (Veryon)coreCore integration with Trax MRO system (part of Veryon). Enables eTechLog8 defect and servicing data to feed into Trax for aircraft maintenance tracking and compliance.
- Veryon Tracking+ (Rusada)coreCore integration with Veryon Tracking+ (formerly Rusada) for tracking aircraft reliability and performance data from eTechLog8.
- FlydocscoreCore integration with Flydocs digital aircraft record management system for long-term archiving of eTechLog8 technical data.
- ROAMcoreCore integration with ROAM digital archiving system for secure long-term storage of eTechLog8 aircraft technical records.
- Aerdata STREAMcoreCore integration with Aerdata STREAM digital aircraft record management platform.
- Skywise (Airbus)coreCore integration with Airbus Skywise data analytics platform, enabling eTechLog8 data to feed into airline-wide analytics and monitoring.
- Power BI (Microsoft)supportingIntegration with Microsoft Power BI for business intelligence and data analytics, enabling airlines to visualise eTechLog8 data in custom dashboards.
- IBM Cognos AnalyticssupportingIntegration with IBM Cognos Analytics for enterprise reporting and analytics on eTechLog8 operational data.
- Lufthansa NetLine/Ops++supportingIntegration with Lufthansa Systems NetLine/Ops++ flight operations management system.
- Navblue N-Ops & Crew (RAIDO)supportingIntegration with Navblue N-Ops & Crew (RAIDO) crew and operations management system.
- Apsys WINGS (AMASIS)supportingIntegration with Apsys WINGS (AMASIS) aviation maintenance management system.
- WinAirsupportingIntegration with WinAir aviation maintenance tracking software.
- SkymetrixsupportingIntegration with Skymetrix aviation data analytics platform.
- CyberjetsupportingIntegration with Cyberjet aviation maintenance and engineering software.
- ATA SPEC 2000supportingCompliance with ATA SPEC 2000 standard for electronic data interchange in aviation maintenance.
- Panasonic (ToughPad)corePanasonic FZG1 and FZG2 ToughPad ruggedised Windows tablets are the primary hardware platform for eTechLog8. These devices are aircraft-dedicated, IP65 accredited, and have DO-160 level cockpit hardware approval. Conduce integrates its software with Panasonic devices as the preferred hardware choice for commercial airline deployments. Panasonic ToughPads typically last 5+ years in airline operations.
- Vodafone / Daisy CommunicationssupportingConduce has negotiated a worldwide 'data only' roaming contract with Vodafone via partner Daisy Communications, enabling eTechLog8 to benefit from worldwide 4G LTE data roaming at affordable rates. SIM contracts are managed as part of the turnkey solution.
- Rolls-Royce (Sign on Glass Licence)coreConduce holds a lifetime licence from Rolls-Royce to use Sign on Glass handwritten signature technology for Electronic Technical Logbooks (ELB/ETL). The Sign on Glass approach captures handwritten signatures on glass device screens identically to paper-based wet ink signatures, meeting Advanced Electronic Signature (AES) requirements under eIDAS without requiring internet connectivity.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Conduce competitors and assessment
Company assessmentDirect peers
- Ultramain Systems: Ultramain is a direct competitor providing electronic technical logbook (e-Logbook) and MRO software to airlines and MROs globally. It is the closest functional peer to Conduce in the ETL/ELB category.
- Commsoft (OASES): Commsoft's OASES is an MRO/airworthiness platform that overlaps with eTechLog8 functionality for some airline customers. Conduce is an integration partner with OASES (both on-prem and Oases Cloud), but they also compete at the ETL boundary.
Emerging players
- Ramco Systems: Ramco offers Aviation M&E (MRO) and crew/logbook software to airlines and MROs. It is a competitor in adjacent airline maintenance software and has pushed into digital logbook and MRO analytics.
- Smart4Aviation: Smart4Aviation provides Electronic Flight Folder (EFF) and flight operations software. It is both an integration partner (deployed at Smartwings with eTechLog8) and a partial competitor in the cockpit digital workflow space.
Broad incumbents
- IBS Software: IBS Software provides iFlight, iMRO, and other airline/mission-critical software suites. It is a broad incumbent in airline operations and maintenance that competes for the same wallet share as Conduce's eTechLog8.
- Lufthansa Systems: Lufthansa Systems (NetLine/Ops++) is a broad airline operations IT incumbent with flight ops, crew rostering and maintenance-adjacent software. It overlaps with Conduce at the flight ops integration boundary and competes as a much larger, full-suite alternative.
- Navblue (Airbus): Navblue (an Airbus company) provides N-Ops & Crew (RAIDO) flight operations and crew management software. It is an integration partner of Conduce but also a broader incumbent in airline ops IT.
- Veryon (Trax): Veryon (formerly Trax, including Rusada) is a leading MRO software suite. eTechLog8 feeds defect/servicing data into Trax today, but Veryon is a broader incumbent that could expand natively into ETL/ELB functionality.
- Jeppesen (Boeing): Jeppesen, a Boeing subsidiary, is a major aviation software incumbent spanning flight planning, operations, and crew management. It competes with Conduce at the operational software layer for airline customers.
- SITA: SITA is a global air transport IT specialist offering cockpit, operations, and aircraft data solutions. It competes broadly in airline operational software and has the scale to bundle ELB-style capabilities into wider portfolios.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Conduce social profiles
Digital presenceConduce compliance and trust
Trust signalCompliance2 records
Conduce financial estimates
Financial estimateRevenue estimate
Valuation estimate
Conduce leadership team
Management profileNumber of profiles
Profiles6 records
Conduce funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Conduce M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Conduce
What does Conduce do?
Conduce designs, develops and implements eTechLog8, an Electronic Technical Logbook (ETL/ELB) that replaces paper-based aircraft technical logbooks on rugged Panasonic ToughPad Windows tablets (with an iPad variant for helicopters and business jets), enabling pilots, engineers and cabin crew to digitally record journey, defect, servicing and inspection data offline-first with automatic sync to the eCentral8 cloud portal. The offering is delivered as 'Technical Logbook as a Service' (TaaS): a per-aircraft monthly subscription that bundles the rugged device, MDM, software and over-the-air updates, cloud hosting, worldwide 4G SIM/data roaming, training (eTraining8) and 24/7/365 support, accompanied by the eCabinLog8 cabin-defect companion app, eGIS integration middleware, and a managed 3-6 month implementation project.
Is Conduce a public or private company?
Conduce is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Conduce founded?
Conduce was founded in 2014. It employs 11 to 50 people.
Where is Conduce based?
Conduce is headquartered in Nuneaton, United Kingdom, in the Europe region.
How does Conduce make money?
Three revenue lines are on record. Technical Logbook as a Service (TaaS) - Per Aircraft Monthly Subscription is the primary driver. The others are hardware (Rugged Devices) and professional Services (Implementation).
Who are Conduce's main competitors?
Direct peers on record are Ultramain Systems and Commsoft (OASES). Emerging players are Ramco Systems and Smart4Aviation. Broad incumbents are IBS Software, Lufthansa Systems, Navblue (Airbus), Veryon (Trax), Jeppesen (Boeing) and SITA.
Does Conduce have an API?
Yes. Modern RESTful API providing access to all eTechLog8 and eCabinLog8 data for bespoke use cases. Enables real-time data exchange with airline systems. The Oases Cloud integration uses a new API for seamless, API-driven data exchange replacing previous SFTP transfer method.
What industry is Conduce in?
Conduce's product category is Aviation Electronic Technical Logbook (ETL/ELB) Software. Its primary akta.pro industry code is THAKANAG, Trip Disruption, Rebooking & Irregular Operations (IROPS) Automation. Its NAICS code is 541511 and its SIC code is 7372.