Name

3g Office

Legal name

3g office S.L.

Website

https://3goffice.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

251–500 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Offices10 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Integrated Design & Build Services: End-to-end workplace design and construction services spanning strategy (DNA Mapping), experience design (DNA Envisioning), architectural execution (DNA Building), and ongoing operations (DNA Living). Revenue is generated through project-based professional services and construction delivery, typically for enterprise clients undertaking major workplace transformations.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

3g Office provides integrated Design & Build services for workplace transformation, structured around a proprietary four-phase DNA methodology: DNA Mapping (user research and real estate consulting), DNA Envisioning (community and experience design), DNA Building (architecture, engineering, construction, and change management), and DNA Living (post-occupancy hospitality and operations). The firm delivers strategy, design, and construction services for corporate offices, bank branches, coworking spaces, and campus projects for enterprise clients across Latin America and Europe.

Product overview

3g Office offers an integrated Design & Build service methodology structured across four sequential phases (DNA Mapping, DNA Envisioning, DNA Building, DNA Living) that cover the complete lifecycle of workplace transformation—from strategic diagnosis and community/experience design through architectural execution to ongoing hospitality and operations. The company also produces The Smart Podcast as thought leadership content and organizes the Workplace Design Conference (WDC) event series across Latin America and Europe. The portfolio is a unified services offering rather than a software product platform.

Differentiator

Problem solved

Functional benefit

Products and services

• DNA Mapping First phase of 3g Office's methodology, combining user research and real estate consulting to diagnose organizational tensions, spatial usage patterns, and ESG opportunities, providing a strategic foundation for workplace transformation. Designed for enterprise clients undertaking major office redesigns.
• DNA Envisioning Second phase of 3g Office's methodology, covering community design and experience design to define the relational ecosystem, community manifests, journey maps, and experiential propositions for the future workplace. For enterprise clients shaping their organizational experience through space.
• DNA Building Third phase of 3g Office's methodology, encompassing change management and architecture, engineering, and construction services to ensure the design vision becomes a coherent reality aligned with organizational culture. Includes BIM coordination and branded environment delivery for enterprise construction projects.
• DNA Living Fourth phase of 3g Office's methodology, focused on hospitality, community programming, and operation/maintenance services that monitor space performance, adjust layouts, and sustain the community experience over time. For enterprise clients needing post-occupancy optimization.

Quantifiable outcome

• 40% potential space surplus identified for Repsol under hybrid work policy, enabling significant real estate cost optimization
• +3 more outcomes

Named customers35 records

Segments4 records

Ideal customer profiles4 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

19 partnerships are on record, tiered core and minor.

• CofidiscoreGTM or Marketing PartnerCofidis served as the host venue for the Workplace Design Conference Lisboa 2026, held at its Natura Towers location. Cofidis also presented its corporate case study at the event on office transformation.
• ActiuminorGTM or Marketing PartnerSponsor and supporter of WDC Lisboa 2026.
• MillerKnollminorGTM or Marketing PartnerRyan Anderson, Vice President of Global Research & Planning at MillerKnoll, served as Opening Keynote speaker at WDC Buenos Aires 2026 and WDC Santiago 2026.
• IDeA NetworkminorOthersInternational partner network referenced in the website footer. Part of the broader ecosystem of affiliated organizations.
• Creative Alliance GroupminorOthersCreative Alliance Group referenced as a partner network in the website footer, operating in the design and architecture ecosystem.
• Mercado LibrecoreGTM or Marketing PartnerMercado Libre served as host venue for WDC Bogotá 2026 at its Bogotá headquarters, and presented a case study on its workplace transformation. One of 3g Office's key clients in Latin America.
• ManpowerGroupminorGTM or Marketing PartnerSpeaker and partner at WDC Bogotá 2026, with Lina Correa (Directora de Talent Solutions & RPO) presenting on talent and workplace strategy.
• UbercoreGTM or Marketing PartnerUber served as host venue for WDC Santiago 2026 at its Vitacura office and presented a case study on workplace experience. 3g Office has delivered projects for Uber in Latin America.
• InterstuhlminorGTM or Marketing PartnerSponsor and supporter of WDC Santiago 2026.
• MillerKnollminorGTM or Marketing PartnerSponsor and supporter of WDC Santiago 2026 with Ryan Anderson presenting the Opening Keynote.
• PfizercoreGTM or Marketing PartnerPfizer served as host venue for WDC São Paulo 2026 at its São Paulo headquarters, and its workplace experience team (Mariana Passarelli, Edilson Santos) participated as speakers. Pfizer is also a 3g Office client.
• GlobantcoreGTM or Marketing PartnerGlobant served as host venue for WDC Buenos Aires 2026 and WDC Medellín 2026, and presented workplace transformation case studies. One of 3g Office's key enterprise clients across multiple Latin American markets.
• Waves in MovementminorGTM or Marketing PartnerCo-organizer of WDC Buenos Aires 2026 alongside 3g Office Argentina and Globant. CEO Marcos Villanueva moderated the event.
• AjinomotocoreGTM or Marketing PartnerAjinomoto served as host venue for WDC Lima 2026 and was the subject of a case study presentation (3WOW project) on transforming a 60+ year old building into a modern workplace. A 3g Office client.
• Uber for BusinessminorGTM or Marketing PartnerSponsor of WDC Lisboa 2026, providing mobility solutions support for the event.
• AFZ CoworkingcoreGTM or Marketing PartnerAFZ served as host venue for WDC San José 2026 at its Heredia coworking facility. AFZ is a 3g Office client for whom the firm designed 17,222 m2 of coworking space in Costa Rica.
• RicohminorGTM or Marketing PartnerSponsor and supporter of WDC San José 2026, with Bernaly Gómez (HR Director Central America & Caribbean) participating as a speaker.
• OrganitecminorGTM or Marketing PartnerSponsor and supporter of WDC Mexico 2026.
• AlluxcoreChannel Partner/ Reseller/ DistributorAllux operates as the partner/operator of 3g office México, branding itself as '3g office México by Allux'. This represents a structured channel partnership for the Mexican market.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Unispace: Workplace strategy, design, and construction firm operating globally with a similar end-to-end service model. Comparable to 3g Office in serving large enterprises on workplace transformation projects spanning strategy through build.
• M Moser Associates: Global workplace design and build firm with integrated strategy, design, and construction services for enterprise clients. Closely comparable to 3g Office on integrated methodology, multinational enterprise focus, and design-build delivery model.
• Space Matrix: Workplace design and build firm with strong presence in Asia-Pacific and growing global footprint. Comparable to 3g Office in offering integrated workplace design and build services to enterprise clients across multiple geographies.
• IA Interior Architects: Workplace interior design and build firm serving large enterprise clients globally. Closely aligned with 3g Office's interior design and corporate architecture focus for Fortune 500 organizations.

Broad incumbents

• Gensler: Largest global architecture and design firm, offering workplace design as part of a much broader portfolio across multiple building types and industries. Overlaps with 3g Office on enterprise workplace work but serves many other verticals.
• HOK: Global architecture, design, and engineering firm with workplace interiors practice. Larger and broader than 3g Office, but overlaps on enterprise workplace strategy and design engagements.
• Perkins&Will: International architecture and design firm with workplace interior design services for enterprise and institutional clients. Comparable to 3g Office on large corporate office design, though broader in scope.
• Haworth: Global furniture manufacturer and workplace design partner that combines product, design, and build services for enterprise clients. Tangentially comparable to 3g Office as both are workplace transformation providers, though Haworth is product-anchored.
• JLL (Corporate Real Estate / Workplace): Global commercial real estate services firm offering workplace strategy, design, and project management. Overlaps with 3g Office on enterprise workplace transformation but as part of a much broader CRE services portfolio.
• CBRE (Workplace & Design): Global real estate services firm with workplace strategy, design, and project management practices. Comparable to 3g Office on enterprise workplace transformation consulting and delivery.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@3g-office
• LinkedInlinkedin.com/company/3g-office
• Instagraminstagram.com/3goffice
• Xx.com/3goffice

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles20 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 3g Office