wayCO
WayCO operates four coworking spaces totaling 8,450 m² in Valencia, Spain, offering flexible desks, private offices, meeting rooms, event venues, and in-house catering to freelancers, SMEs, and creative professionals through subscription and usage-based pricing.
- Company typePrivate
- Founded2013
- HeadquartersValencia, Spain
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What wayCO does
WayCO (legal entity: WAYCO IDEAS, S.L., founded 2013) is a Valencia-based coworking operator running four shared workspace locations — Ruzafa (2,400 m²), Abastos (1,800 m²), Cabanyal (2,600 m²), and the forthcoming Pizarro (2,000+ m²) — totaling 8,450 m² of infrastructure across key Valencia neighborhoods including the city center and the maritime Cabanyal-Canyamelar district. Its product surface spans hot desks, fixed desks, and private offices for teams of 2-40, supplemented by meeting rooms, training classrooms, event venues, photo studios, audiovisual filming locations, virtual office services, an in-house cafeteria brand (Café de CO), and corporate catering. The Flex Multicentro membership enables cross-location access across all four sites.
The company's underlying technology is a third-party stack rather than proprietary software: Nexudus powers space management, member bookings, tour reservations, and access control via per-location portals (e.g., waycoruzafa.spaces.nexudus.com), while Stripe handles payment processing. No public API, SDK, or mobile app is offered, and there is no evidence of in-house AI/ML capability. WayCO is family-led, with founder Víctor Cambralla as CEO and three Cambralla family members holding director-level roles in technology, brand, and operations.
WayCO's business model is primarily subscription-based recurring revenue from monthly memberships (tiered from €80 Flex 5 to €280-330 Fijo Plus plans, with private offices at €310-450), supplemented by usage-based revenue from day passes (€25-40), half-day passes (€14-21), terrace passes (€10.50), meeting/event room rentals, and professional services revenue from catering. The go-to-market is a hybrid of community-led growth (events such as Breakfast CO, Creative Mornings, and the Beca Wayco women entrepreneur scholarship) and product-led self-serve booking through the website. Target customer segments are freelancers and digital nomads, small and medium businesses, remote-first companies, event and creative production clients, and entrepreneurs and startups — all concentrated in Valencia, Spain, with no disclosed international footprint or external funding.
wayCO firmographics
Firmographics- Name
- wayCO
- Legal name
- WAYCO IDEAS, S. L.
- Website
- https://wayco.es
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- WayCO operates four coworking spaces totaling 8,450 m² in Valencia, Spain, offering flexible desks, private offices, meeting rooms, event venues, and in-house catering to freelancers, SMEs, and creative professionals through subscription and usage-based pricing.
- Ownership category
- akta.pro rank
wayCO industry classification
Industry- Product category
- Coworking Spaces
- NAICS
- Office Administrative Services (5611), Snack and Nonalcoholic Beverage Bars (722515), Caterers (722320)
- SIC
- Services-Facilities Support Management Services (8744), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Hybrid Work Enablement & Desk/Room Booking Operations (BPABAFAH)
- akta.pro secondary industry
- Coworking Cafes / Work Cafes (THAFADAJ)
Keywords
Where wayCO is headquartered
LocationHeadquarters
- HQ city
- Valencia
- HQ country
- Spain
- HQ region
- Europe
Offices4 records
Markets served
wayCO business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Infrastructure, Operations, Marketing or Sales, Supply Chain, Technology or R&D
Revenue model
- Coworking Memberships: Monthly subscription memberships providing access to flexible desks, fixed desks, private offices, and meeting rooms. Tiered pricing from basic Flex plans (5-10 days/month) to unlimited access and premium fixed desks with added amenities.
- Day Passes and Half-Day Passes: Single-use day passes for hot desking, morning or afternoon sessions, and specialty passes like cafeteria and terrace passes forcafé and outdoor workspace access.
- Meeting and Event Room Rentals: Hourly and daily rental of meeting rooms, training classrooms, event spaces, and podcast/audiovisual recording studios.
- Catering Services: In-house catering service for events including business breakfasts, corporate lunches, company meals, paella experiences, and after-work gatherings. Made with local ingredients and homemade recipes.
- Virtual Office Services: Virtual office packages providing a fiscal, social, and commercial address with mail reception and package handling services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Wayco Abastos FLEX 5 - €80/month |
| Subscription | Monthly | Wayco Abastos FLEXIBLE - €155/month |
| Subscription | Monthly | Wayco Abastos FIJO - €220/month |
| Subscription | Monthly | Wayco Abastos FIJO PLUS - €280/month |
| Subscription | Monthly | Wayco Cabanyal Flex 5 - €90/month |
| Subscription | Monthly | Wayco Cabanyal Flex 10 - €185/month |
| Subscription | Monthly | Wayco Cabanyal Fijo - €235/month |
| Subscription | Monthly | Wayco Cabanyal Fijo Plus - €330/month |
| Subscription | Monthly | Wayco Ruzafa Fixed - €325/month |
| Subscription | Monthly | Wayco Pizarro Flex - €180/month |
| Subscription | Monthly | Wayco Pizarro Office - €310-450/month |
| Unit Pricing | Pay-as-you-go | Day Passes - €25-40 |
| Unit Pricing | Pay-as-you-go | Half-Day Passes - €14-21 |
| Unit Pricing | Pay-as-you-go | Cafeteria/Terrace Passes - €10.50 |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
wayCO product offering
Product offeringCore offering
wayCO operates four coworking spaces in Valencia, Spain (Abastos, Cabanyal, Pizarro, Ruzafa), totaling approximately 8,450 m². The company sells flexible workspace solutions including hot desks, fixed desks, and private offices for teams of 2-40 people, supplemented by meeting rooms, event spaces, training classrooms, virtual office services, photo shoot locations, audiovisual recording spaces, and an in-house cafeteria/catering service (Café de CO). Members can access multiple locations through the Flex Multicentro membership, and bookings are managed via the Nexudus platform with Stripe payment processing.
Product overview
WAYCO operates a multi-location coworking platform in Valencia, Spain, offering four distinct coworking spaces (Abastos, Cabanyal, Pizarro, and Ruzafa) totaling approximately 8,450 m² of shared workspace. The platform provides flexible workspace solutions including hot-desks, fixed desks, and private offices for teams of 2-40 people. Additional modules include virtual office services, meeting rooms, event spaces, training classrooms, photo shoot locations, and audiovisual recording spaces. The ecosystem is complemented by Café de CO (in-house cafeteria/catering service) and the Beca Wayco scholarship program for women entrepreneurs. Membership options include flexible day passes, monthly plans, and the Flex Multicentro membership enabling access across all locations. The platform uses Nexudus for booking and membership management and Stripe for payment processing.
Differentiator
Problem solved
Functional benefit
Brands
- Café de CO: Cafeteria brand born from Wayco's philosophy, offering daily cafeteria service with homemade recipes and local ingredients across Wayco locations.
Products and services
- Wayco Abastos 1,800 m² coworking space located in a historic building that was formerly a thread factory in the centre of Valencia. Features creative, cozy workspaces with authentic neighbourhood atmosphere.
- Wayco Cabanyal Five-floor, 2,500 m² coworking space near the sea in Valencia, featuring bright interiors, an interior patio and terrace with views of the port, connected by metro, bus and tram.
- Wayco Pizarro An exclusive 6-floor building with over 2,000 m² in the business district of Valencia, a 7-minute walk from Valencia Nord station, offering private offices for companies, teams and professionals.
- Wayco Ruzafa 2,400 m² bright and dynamic coworking space in the heart of Valencia's Ruzafa neighbourhood, surrounded by restaurants and shops in a vibrant urban area.
- Private Offices Private office spaces for teams of 2 to 40 people with turnkey services including kitchen, bathroom, exclusive meeting rooms and 24/7 independent access.
- Virtual Office Virtual office service providing a fiscal, social and commercial address without physical space requirements, including mail and package reception with email notifications.
- Meeting Rooms Various-sized meeting rooms fully equipped with technology and furniture for professional meetings, available for hourly or daily booking with optional catering.
- Event Spaces Versatile and creative event spaces for professional events including presentations, conferences and group activities, with customizable configurations and in-house catering.
- Training Rooms and Classrooms
Companies that use wayCO
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles4 records
wayCO technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
wayCO partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Sonia Arenas (Innoventures Capital)coreSonia Arenas, financial analyst at Innoventures Capital and wayCO Abastos coworker, provides business advisory services to women entrepreneurs winning the wayCO scholarship. She assists with financial projections, investment applications, and business model development.
- Social Nest FoundationminorSocial acceleration program that supported Mariola Marcet (Upcyclick) before she joined wayCO. The foundation runs programs for social projects and awarded Upcyclick as most impactful startup.
- NexuduscoreNexudus provides the coworking management platform powering WayCO's space management, member bookings, access control, and billing across all four Valencia locations.
Scale indicators4 records
Recent moves11 records
Expansion highlights5 records
wayCO competitors and assessment
Company assessmentDirect peers
- Utopicus: Spanish coworking operator with multiple locations across Spain (Madrid, Barcelona, Valencia). Most direct competitor to WayCO given overlapping Iberian geography, multi-location network model, and similar SME/freelancer target customer base.
- OneCoWork: Premium coworking brand operating in Barcelona, Madrid, and Lisbon with design-forward historic-building spaces and curated community programming, closely mirroring WayCO's positioning and member experience philosophy.
- Talent Garden: European coworking network focused on digital and innovation communities across Italy, Spain, Ireland and the Nordics. Comparable as a multi-location European operator targeting entrepreneurs, SMEs, and corporate innovation teams.
- Impact Hub: Global network of impact-focused coworking spaces with a presence in Spain (Madrid, Barcelona). Comparable through its community programming, social-entrepreneurship positioning, and Beca-Wayco-style support initiatives.
Broad incumbents
- IWG (Spaces / Regus): World's largest flexible workspace operator under brands including Spaces and Regus. Competes with WayCO in Valencia and across Spain but at much broader scale, with an enterprise-oriented offering rather than a curated community model.
- WeWork: Global coworking incumbent now operating under post-restructuring footprint with locations in Madrid and Barcelona. Competes for SME and enterprise flexible-office demand but lacks WayCO's Valencia community-density positioning.
Regional players
- LOOM Coworking: Premium Spanish coworking brand with locations in Madrid and other major Spanish cities. Comparable in design-led, hospitality-integrated model but does not currently operate in Valencia, making it an adjacent regional competitor.
- Aticco: Barcelona-headquartered coworking and event-space operator with multiple sites in Catalonia. Comparable as a Spanish multi-location coworking player focused on community and event programming, though geographically focused on Barcelona.
- The Office (Espacio The Office): Spanish flexible-workspace chain with multiple locations in Madrid and other Spanish cities. Comparable as a domestic Spanish operator serving SMEs and freelancers, though with a more corporate/transactional positioning than WayCO.
Emerging players
- Second Home: Design-led coworking and cultural-space operator (London, Lisbon, LA). Comparable through its membership-based community model and design-forward historic-building interiors, even though it does not currently operate in Valencia.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
wayCO social profiles
Digital presencewayCO financial estimates
Financial estimateRevenue estimate
Valuation estimate
wayCO leadership team
Management profileNumber of profiles
Profiles8 records
wayCO subsidiaries and ownership
Company hierarchySubsidiaries1 record
wayCO funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
wayCO M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about wayCO
What does wayCO do?
wayCO operates four coworking spaces in Valencia, Spain (Abastos, Cabanyal, Pizarro, Ruzafa), totaling approximately 8,450 m². The company sells flexible workspace solutions including hot desks, fixed desks, and private offices for teams of 2-40 people, supplemented by meeting rooms, event spaces, training classrooms, virtual office services, photo shoot locations, audiovisual recording spaces, and an in-house cafeteria/catering service (Café de CO). Members can access multiple locations through the Flex Multicentro membership, and bookings are managed via the Nexudus platform with Stripe payment processing.
Is wayCO a public or private company?
wayCO is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was wayCO founded?
wayCO was founded in 2013. It employs 11 to 50 people.
Where is wayCO based?
wayCO is headquartered in Valencia, Spain, in the Europe region.
How does wayCO make money?
Five revenue lines are on record. Coworking Memberships are the primary driver. The others are day Passes and Half-Day Passes, meeting and Event Room Rentals, catering Services and virtual Office Services.
Who are wayCO's main competitors?
Direct peers on record are Utopicus, OneCoWork, Talent Garden and Impact Hub. Broad incumbents are IWG (Spaces / Regus) and WeWork. Regional players are LOOM Coworking, Aticco and The Office (Espacio The Office). Second Home is listed as an emerging player.
Does wayCO have an API?
No public API is recorded for wayCO.
What industry is wayCO in?
wayCO's product category is Coworking Spaces. Its primary akta.pro industry code is BPABAFAH, Hybrid Work Enablement & Desk/Room Booking Operations, with a secondary code of THAFADAJ, Coworking Cafes / Work Cafes. Its NAICS code is 5611 and its SIC code is 8744.