808

What 808 does

808, Inc. is a Houston, Texas-based creative production studio operating since approximately 2000 that produces premium branded content combining live-action and animation for enterprise clients. The studio serves marquee brands across healthcare (MD Anderson Cancer Center, St. Luke's Hospital, HCA Houston Healthcare, Anthem Blue Cross Blue Shield, Depelchin), energy (ConocoPhillips, NRG Energy, Citgo, BKV, Sunshare), financial services (Discover, Cadence Bank), defense (Raytheon, BAE Systems), technology and telecommunications (Comcast, HP Workstation), consumer products (Converse, RTIC Outdoors, Texaco, Minute Rice / Success Rice), automotive (Volvo Trucks), fashion and lifestyle (Bruce Lee Enterprises), and government (Texas PUC, City of Houston / GHP). Work spans television commercials, animated shorts, digital and social campaigns, corporate identity videos, and event show packages.

The studio's core technical capabilities span 3D animation, 2D and character animation, motion graphics, VFX (visual effects), and live-action interview production, with specific expertise in seamless integration of animated characters and elements into live-action footage via blue-screen compositing and matched lighting/shadows. Service offerings are delivered through a portfolio website, showreel, and individual project case studies, structured around six product/service areas: 3D Animation, 2D + Character Animation, Motion Graphics, VFX, Humor Reel, and Real People / Interviews.

The business model is project-based B2B enterprise production services, with one-time project licensing driving revenue. Go-to-market combines direct enterprise sales (handled by Executive Producer Gene Hollister, [email protected]), direct creative-industry outreach (Creative Director Robert Campbell, [email protected]), and agency partnerships — most notably a confirmed partnership with advertising agency Ninth Wonder for the Success Rice commercial campaign. Pricing is negotiated per project and is not publicly disclosed. The company is privately held, has 11-50 employees, has no disclosed funding, M&A activity, or institutional ownership, and has no patents, regulatory actions, or compliance certifications on record. The studio's primary claimed differentiator is an "agency-forged" collaborative model that merges agency strategic disciplines with production execution under one roof, validated by a Cannes Bronze Lion for Film, an Emmy Award, and an extensive Gold Addy / Worldfest award shelf.

Name

808

Legal name

808, Inc.

Website

https://808inc.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

808, Inc. is a Houston-based creative production studio, established around 2000, that produces premium live-action and animated branded content — commercials, digital campaigns, and corporate videos — for enterprise clients across healthcare, energy, defense, financial services, technology, and consumer products.

Ownership category

akta.pro rank

Product category

Creative Production Services

NAICS

Motion Picture and Video Production (51211)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Advertising (7310)

akta.pro primary industry

Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)

akta.pro secondary industry

Immersive/Interactive Animation (AR/VR/Real-Time) (MPAHACAN)

Keywords

• Creative production services
• Branded content production
• Animation production studio
• Live-action commercial production
• Visual effects compositing

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Branded Content Production: Project-based production services for premium branded content including commercials, animated shorts, corporate videos, and digital campaigns. Revenue generated through client contracts for concept development, production, and post-production services.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

808, Inc. is a Houston-based Creative Production Studio that produces premium branded content by combining live-action production and animation (3D, 2D character, motion graphics, visual effects). The studio provides end-to-end services from concept development through execution for commercials, animated shorts, corporate videos, digital campaigns, and social content. Engagements are sold on a project-by-project basis to enterprise brand owners, both directly and through advertising agency partnerships.

Product overview

808, Inc. is a Creative Production Studio specializing in premium branded content, operating as both a live-action and animation studio. The company offers a comprehensive suite of production services including 3D Animation, 2D + Character Animation, Motion Graphics, VFX (Visual Effects), and Real People/Interviews. These services are showcased through sample reels and are applied across diverse client projects including healthcare, energy, automotive, financial services, and consumer goods sectors. The studio merges agency disciplines with production know-how to create premium branded content.

Differentiator

Problem solved

Functional benefit

Brands

• 808 Creative Production Studio: A Creative Production Studio specializing in premium branded content combining live-action and animation services

Products and services

• 3D Animation 3D animation services producing animated shorts, visual effects, and character animation using 3D modeling techniques for branded content, commercials, and corporate videos.
• 2D + Character Animation Traditional hand-drawn and 2D animation including cell-by-cell animation techniques for commercials and branded content.
• Motion Graphics Motion graphics and animated graphics production for video, commercials, and branded digital content.
• VFX (Visual Effects) Visual effects combining practical and digital effects to enhance realism in films, commercials, and promotional content, including blue-screen compositing and lighting/shadow matching.
• Humor Reel (Comedic Commercial Production) Comedic commercial production services for brands, demonstrated through 808's humor reel and including comedic spots such as the Success Rice campaign.
• Real People / Interviews (Live-Action Production) Live-action production featuring real people and interview-style content for commercials and branded videos, including healthcare campaigns featuring real patients such as St. Luke's Hospital work with A.J. Foyt.

Named customers34 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Ninth WondercoreStrategic or Co-development PartnerAdvertising agency partnership for Success Rice campaign. 808 collaborated with Ninth Wonder to develop creative solutions for three complex commercial spots executed in a single shoot day, with 808 handling production and Ninth Wonder providing creative direction.

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Direct peers

• Psyop: Los Angeles/New York-based creative production studio combining live-action, animation, VFX, and design for commercials, branded content, and entertainment. Directly comparable to 808 in service mix and enterprise client base.
• BUCK: Creative studio specializing in design, animation, and motion graphics for advertising, entertainment, and branded experiences. Comparable to 808's animation/VFX/motion-graphics offering and its premium branded content positioning.
• Gentleman Scholar: Independent creative studio producing animation, live-action, and integrated content for commercials and brands. Similar mid-sized creative production profile and agency-adjacent workflow model to 808.
• Motion Theory: Creative production studio combining live-action direction, animation, and design for advertising and entertainment clients. Directly comparable service stack and enterprise commercial focus to 808.
• Tool of North America: Independent creative production company delivering commercials, branded content, and integrated campaigns across live-action and post. Comparable boutique creative-production positioning to 808.
• B-Reel: Creative studio producing films, animation, digital experiences, and branded content for major global brands. Overlaps with 808's animation plus branded-content offering, though B-Reel is larger and more digital-experience-focused.

Broad incumbents

• The Mill: Global creative production and VFX studio serving advertising, entertainment, and experiential clients. Operates in the same branded-content and animation space as 808 but at significantly larger scale with offices worldwide.
• Framestore: Major creative studio combining VFX, animation, and immersive content for advertising, episodic, and film clients. Comparable animation/VFX capabilities to 808 but with much broader scope and scale.
• MPC (Moving Picture Company): Global creative studio producing VFX, animation, and branded content for advertising and entertainment. Overlaps with 808's premium branded content and animation work, but operates at significantly larger scale.

Emerging players

• World War X: Independent creative production studio focused on commercials and branded content with an integrated animation and live-action offering. Comparable boutique creative production positioning to 808, though with a more digital-first emphasis.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/808inc
• Facebookfacebook.com/808inc
• Instagraminstagram.com/808inc
• LinkedInlinkedin.com/company/808inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 808