Wright Flyer Live Entertainment
Wright Flyer Live Entertainment, via its subsidiary REALITY, Inc., operates a global smartphone metaverse app and an enterprise XR cloud platform, enabling avatar-based live streaming, gaming, and virtual events for consumers and businesses worldwide.
- Company typePrivate
- Founded2017
- HeadquartersMinato, Japan
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
Wright Flyer Live Entertainment firmographics
Firmographics- Name
- Wright Flyer Live Entertainment
- Legal name
- REALITY株式会社
- Website
- https://le.wrightflyer.net
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Wright Flyer Live Entertainment, via its subsidiary REALITY, Inc., operates a global smartphone metaverse app and an enterprise XR cloud platform, enabling avatar-based live streaming, gaming, and virtual events for consumers and businesses worldwide.
- Ownership category
- akta.pro rank
Wright Flyer Live Entertainment industry classification
Industry- Product category
- Virtual Worlds & Metaverse Platform
- NAICS
- Broadcasting and Content Providers (516)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Metaverse & Social Virtual Worlds (BPAMAKAF)
- akta.pro secondary industries
- IRL & Lifestyle Live Streaming Platforms (MPACACAC), Virtual Expo & 3D Booth Solutions (Show Floors, Digital Booths, Product Demos) (THAHAOAE), Metaverse Commerce & Monetization (virtual goods storefronts, payments, ads) (FSAPAGAK)
Keywords
Where Wright Flyer Live Entertainment is headquartered
LocationHeadquarters
- HQ city
- Minato
- HQ country
- Japan
- HQ region
- Asia
Markets served
Wright Flyer Live Entertainment business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Consumer App Monetization: REALITY smartphone metaverse app likely generates revenue through in-app purchases, virtual goods, and premium features for individual users
- Enterprise Solutions: REALITY XR cloud provides 3D CG virtual spaces and event production platforms to businesses for a fee
Go-to-market motion2 records
Distribution channels2 records
Wright Flyer Live Entertainment product offering
Product offeringCore offering
Wright Flyer Live Entertainment operates the REALITY smartphone metaverse application, which lets anyone become an avatar using a single smartphone and engage in faceless live streaming, gaming, and social communication. It also runs REALITY XR cloud, an enterprise platform providing 3D CG-powered virtual spaces and event production services for corporate clients.
Differentiator
Problem solved
Functional benefit
Brands
- REALITY XR cloud: Enterprise solution providing 3D CG-powered virtual spaces and event production platform for businesses.
Products and services
- REALITY Smartphone metaverse application where users create avatars and engage in live streaming, gaming, and social communication without showing their real face. Targeted at individual consumers worldwide.
- REALITY XR cloud
Quantifiable outcome
- 20 million+ global downloads
Companies that use Wright Flyer Live Entertainment
Customer profileSegments2 records
Ideal customer profiles2 records
Wright Flyer Live Entertainment technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Wright Flyer Live Entertainment partnerships and signals
Strategic signalScale indicators1 record
Wright Flyer Live Entertainment competitors and assessment
Company assessmentBroad incumbents
- VRChat: Established avatar-based social VR platform with strong creator community; competes with REALITY for avatar-native social users but requires PC/VR hardware versus REALITY's smartphone-only access.
- Roblox: Global user-generated avatar platform with massive scale and deep monetization infrastructure; comparable avatar social/entertainment proposition but gaming-skewed rather than live-streaming-skewed.
Direct peers
- Cluster: Japanese metaverse platform offering avatar-based virtual events and social spaces; directly competes with REALITY in the Japan market for both consumer virtual hangouts and enterprise virtual events.
- ZEPETO: Naver Z's avatar metaverse platform; both ZEPETO and REALITY let users create smartphone-based 3D avatars for social interaction, live experiences, and virtual goods, targeting similar Gen Z/millennial consumers in Asia.
- Mirrativ: Japanese smartphone game-streaming and live-streaming app owned by DeNA; overlaps with REALITY's mobile-first live streaming and VTuber creator ecosystem in the Japan market.
- SHOWROOM: Japanese live streaming platform (DeNA) with strong VTuber/liver streaming presence; competes for the same Japanese creator and viewer audience as REALITY.
- POCOCHA: Japanese live streaming app (DeNA) competing for the same Japanese VTuber/liver creator and viewer pool as REALITY's consumer app.
Regional players
- 17LIVE: M17 Group's live streaming platform dominant in Taiwan and Southeast Asia; comparable smartphone-based live streaming model with virtual goods monetization, though not avatar-first.
Emerging players
- Gather: 2D/avatar-based virtual event and workplace platform; competes with REALITY XR cloud for enterprise virtual event budgets, though less 3D-CG-heavy.
- Spatial: Cross-platform avatar-based metaverse and virtual event space; overlaps with REALITY XR cloud's enterprise virtual-space use case while also serving avatar social experiences.
Market position
Customer concentration
Wright Flyer Live Entertainment social profiles
Digital presenceWright Flyer Live Entertainment financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wright Flyer Live Entertainment leadership team
Management profileNumber of profiles
Wright Flyer Live Entertainment funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wright Flyer Live Entertainment M&A and investment
M&A and investmentM&A
Investments4 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wright Flyer Live Entertainment
What does Wright Flyer Live Entertainment do?
Wright Flyer Live Entertainment operates the REALITY smartphone metaverse application, which lets anyone become an avatar using a single smartphone and engage in faceless live streaming, gaming, and social communication. It also runs REALITY XR cloud, an enterprise platform providing 3D CG-powered virtual spaces and event production services for corporate clients.
Is Wright Flyer Live Entertainment a public or private company?
Wright Flyer Live Entertainment is a private company. It is classified as corporate owned and is currently operating.
When was Wright Flyer Live Entertainment founded?
Wright Flyer Live Entertainment was founded in 2017. It employs 11 to 50 people.
Where is Wright Flyer Live Entertainment based?
Wright Flyer Live Entertainment is headquartered in Minato, Japan, in the Asia region.
How does Wright Flyer Live Entertainment make money?
Two revenue lines are on record. Consumer App Monetization is the primary driver. The others are enterprise Solutions.
Who are Wright Flyer Live Entertainment's main competitors?
Broad incumbents on record are VRChat and Roblox. Direct peers are Cluster, ZEPETO, Mirrativ, SHOWROOM and POCOCHA. 17LIVE is listed as a regional player. Emerging players are Gather and Spatial.
Does Wright Flyer Live Entertainment have an API?
No public API is recorded for Wright Flyer Live Entertainment.
What industry is Wright Flyer Live Entertainment in?
Wright Flyer Live Entertainment's product category is Virtual Worlds & Metaverse Platform. Its primary akta.pro industry code is BPAMAKAF, Metaverse & Social Virtual Worlds, with a secondary code of MPACACAC, IRL & Lifestyle Live Streaming Platforms. Its NAICS code is 516 and its SIC code is 7900.