Northstar Travel Media

What Northstar Travel Media does

Northstar Travel Media, doing business as Northstar Travel Group, is a B2B information and marketing solutions company serving the global travel industry. The company operates an integrated portfolio of trade media publications (Travel Weekly, Business Travel News, PhocusWire, SportsTravel, Hotel Investment Today, TravelAge West, Business Travel News Europe, TravelPulse, WiT, Meetings & Conventions Asia), proprietary research and data products (Phocuswright, Axus, Northstar Meetings Group tools), and a flagship event portfolio spanning corporate travel (Business Travel Show Europe), retail travel (CruiseWorld, Global Travel Marketplace), meetings (The Meetings Show), sports events (TEAMS, SportsTravel), hotel investment (ALIS, BHN Group events in 22 countries), and travel technology (Phocuswright Conference).

The company serves five primary verticals — corporate travel buyers, retail travel professionals, meetings and sports professionals, hotel investment professionals, and travel technology providers — reaching over 100,000 corporate travel buyers, 130,000+ retail travel subscribers, 500,000+ meetings professionals, and 110,000+ international investment event delegates. The platform is content-led, with digital newsletters, branded websites, and community-facing editorial products (including the Northstar Travel Today daily eNewsletter) layered on top of physical event experiences; technology is concentrated in event management, content publishing workflows, and information products rather than proprietary software platforms.

Northstar generates revenue across four streams: (1) events and conferences via attendee registration, exhibitor sponsorships, and networking monetization; (2) media and publishing through advertising and subscriptions across digital and print brands; (3) information products and research via recurring subscriptions (Phocuswright research, Axus, Northstar Meetings Group tools); and (4) marketing solutions that monetize audience access across the company's owned channels. The company was founded with the launch of Travel Weekly in 1962, acquired Mountain Travel Symposium in 2014, and was itself acquired by JTB Corporation in 2025 — it now operates as a wholly owned subsidiary of the Japanese travel conglomerate.

Name

Northstar Travel Media

Legal name

Northstar Travel Media

Website

https://northstartravelmedia.com

Company type

Private

Founded year

1962

Operating status

Operating

Headcount range

251–500 employees

Short description

Northstar Travel Media (d/b/a Northstar Travel Group) is a B2B media, events, and research company serving the global travel industry through trade publications (Travel Weekly, Business Travel News, PhocusWire), flagship industry events (TEAMS, ALIS, Phocuswright Conference), and research products reaching corporate travel buyers, retail advisors, meetings professionals, and hotel investors worldwide.

Ownership category

akta.pro rank

Product category

Travel Industry Media

NAICS

Convention and Trade Show Organizers (56192), Travel Agencies (56151), Travel Arrangement and Reservation Services (5615)

SIC

Services-Membership Organizations (8600), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Meetings & Group Travel Management (Corporate Groups) (THAKAMAC)

akta.pro secondary industries

Corporate Travel & Accommodation Coordination (HSACADAL), Business Travel & Executive Itinerary Management (HSACAKAJ), Executive, Finance & Stakeholder Reporting Packs (THACAOAK)

Keywords

• Business travel media
• Travel industry events
• Travel trade publishing
• Hotel investment conferences
• Meetings industry events

Headquarters

HQ city

Secaucus

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Events and Conferences: Northstar operates a portfolio of major travel industry events including TEAMS, ALIS, Business Travel Show Europe, CruiseWorld, Mountain Travel Symposium, Global Travel Marketplace, The Meetings Show, and The Phocuswright Conference. These events generate revenue through attendee registration fees, exhibitor sponsorships, and networking opportunities.
2. Media and Publishing: The company publishes digital and print media brands including Travel Weekly, Business Travel News, Business Travel News Europe, PhocusWire, TravelAge West, SportsTravel, and Hotel Investment Today, generating advertising and subscription revenue.
3. Information Products and Research: Northstar provides research, data, and software products to the travel industry including Northstar Meetings Group tools, Phocuswright research, and Axus platform.
4. Marketing Solutions: The company delivers high-performing marketing solutions for businesses seeking to engage travel industry audiences.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Northstar Travel Group is a B2B information and marketing solutions company serving the travel industry through an integrated portfolio of media brands, conferences, and research products. The company publishes trade publications (Travel Weekly, Business Travel News, PhocusWire, SportsTravel, Hotel Investment Today, TravelAge West, Business Travel News Europe, Meetings & Conventions Asia, TravelPulse, WiT/WebinTravel) and operates industry events (TEAMS, ALIS, CruiseWorld, Mountain Travel Symposium, Global Travel Marketplace, Business Travel Show Europe, The Meetings Show, Phocuswright Conference), serving corporate travel buyers, retail travel advisors, meeting and event planners, hotel investors, and travel technology providers.

Product overview

Northstar Travel Media operates as a multi-brand platform serving the B2B travel industry through an integrated portfolio of media publications, events, and information products. The company offers a comprehensive suite of travel industry brands including Business Travel News, Travel Weekly, PhocusWire, SportsTravel, and Hotel Investment Today publications. Its events portfolio features major industry conferences including Phocuswright Conference, TEAMS, ALIS, CruiseWorld, Mountain Travel Symposium, and The Meetings Show. The Northstar Meetings Group serves nearly 500,000 meeting and event professionals through data, digital, events, and print products. Northstar Travel Today delivers daily industry news via eNewsletter. The portfolio serves multiple vertical markets: retail travel (130,000+ subscribers), corporate travel (100,000+ buyers), hotel investment (110,000+ delegates across 22 countries), and meetings & sports (500,000+ professionals).

Differentiator

Problem solved

Functional benefit

Brands

• Business Travel News (BTN): Leading business travel news and information brand serving corporate travel buyers
• Travel Weekly
• PhocusWire
• Phocuswright
• SportsTravel
• Northstar Meetings Group
• BHN Group
• TEAMS
• CruiseWorld
• Mountain Travel Symposium
• ALIS
• Global Travel Marketplace
• Business Travel Show
• The Meetings Show
• Phocuswright Conference
• Travel Weekly Asia
• Business Travel News Europe
• Meetings & Conventions Asia
• TravelAge West
• WiT (WIT)
• Axus

Products and services

• Travel Weekly Premier travel industry trade publication covering airlines, hotels, cruise lines, and travel agencies for retail travel professionals.
• Business Travel News (BTN) Leading business travel news and information brand serving corporate travel buyers and procurement professionals responsible for organizational T&E spend.
• PhocusWire Travel technology news outlet covering innovation, startups, and digital transformation in the travel industry.
• Phocuswright Research Travel industry research and analytics brand providing market intelligence, data analysis, and syndicated research reports.
• Phocuswright Conference Annual conference bringing together influential travel leaders for critical debate and innovation discussions in travel technology.
• SportsTravel Publication covering sports-related travel, events, and the intersection of sports and tourism industries.
• TEAMS Conference & Expo World's leading conference and expo for the sports-event industry, bringing together sports event organizers and suppliers.
• ALIS (Americas Lodging Investment Summit) Annual lodging investment summit (entering its 24th year) delivering top-tier delegates and networking for hotel investment professionals.
• CruiseWorld Travel Weekly's cruise industry event featuring educational workshops, networking, and an Exhibitor Showcase for cruise sellers and suppliers.
• Mountain Travel Symposium Largest and longest-running annual gathering of mountain travel professionals in the world, providing educational workshops and networking.
• Global Travel Marketplace (GTM) Elite appointment-based event connecting top-producing travel advisors with global travel suppliers through pre-scheduled one-on-one meetings.
• Business Travel Show Europe European business travel event where travel buyers, procurement professionals, and bookers benchmark and improve their travel programs.
• The Meetings Show Global meetings industry event designed for event professionals offering global connections, education, and industry ideas.
• Northstar Meetings Group Premier B2B information and marketing solutions offering for the meetings and events industry, serving nearly 500,000 meeting and event professionals through integrated data, digital, events, and print products.
• Hotel Investment Today Publication focused on hotel investment news and analysis for hospitality investors and operators.
• Business Travel News Europe European edition of Business Travel News covering business travel management, procurement, and industry developments across Europe.
• TravelAge West Trade publication serving travel professionals in the Western United States with industry news and supplier information.
• Meetings & Conventions Asia MICE-focused publication serving the Asian meetings and conventions industry with regional news, analysis, and event coverage.
• TravelPulse Travel industry news network providing breaking news and industry coverage across retail and consumer travel segments.
• WiT (WebinTravel) Travel technology news and insights platform covering digital innovation across the Asia-Pacific travel market.
• Northstar Travel Today Newsletter Daily eNewsletter delivering top industry news, research, and insights from Northstar's trusted brands to travel professionals.
• Axus Travel technology platform/event brand within Northstar's portfolio supporting travel technology providers with innovation launch and consultation.

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Reed Exhibitions (RX): RX, a division of RELX, runs large-scale B2B exhibitions globally, including travel and hospitality trade shows. Its event-led, multi-vertical, sponsor-driven model is comparable to Northstar's events portfolio.
• Informa: Informa operates one of the world's largest B2B events, exhibitions, and media portfolios (including travel-adjacent events and travel research brands). Its scale and event/media operating model closely mirror Northstar's diversified B2B travel platform.

Direct peers

• Skift: Skift is a B2B travel media and research company that, like Northstar, serves corporate travel, retail travel, and travel technology audiences with news, research, and events (Skift Forum). It directly overlaps Northstar's PhocusWire, BTN and Phocuswright lines.
• Cvent: Cvent is a meetings, events, and hospitality technology platform serving planners and suppliers. Northstar's Northstar Meetings Group and Axus platform compete for the same meeting-planner audience with software, data, and event products.
• Questex: Questex is a B2B information services company operating events, media, and research across travel, hospitality, and meetings. Its multi-vertical events + media business model closely matches Northstar's structure.
• Travel Daily Media: Travel Daily Media is a B2B travel trade news and events company serving retail travel agents and corporate buyers in Asia-Pacific, comparable in scope to Northstar's PhocusWire and Travel Weekly Asia.
• Euromonitor International: Euromonitor provides syndicated travel and consumer research, reports and data subscriptions for the global travel industry — directly comparable to Phocuswright's research/data subscription product.
• IMEX Group: IMEX runs flagship MICE trade shows (IMEX Frankfurt, IMEX America) for meeting and incentive professionals, directly comparable to Northstar's The Meetings Show, TEAMS, and CruiseWorld events.
• TTG Media: TTG Media publishes travel trade titles (TTG Luxury, TTG Meetings & Incentives) and runs events for the UK/European travel trade, directly overlapping with Northstar's BTN Europe, Travel Weekly, and The Meetings Show brands.

Emerging players

• Hotel News Now (Hotel Online / STR): Hotel News Now is a B2B news and analysis outlet covering hotel investment, comparable to Northstar's Hotel Investment Today brand and adjacent to BHN Group's investment events.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/151504268208952
• LinkedInlinkedin.com/company/northstar-travel-media
• Instagraminstagram.com/ntgtravel

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Northstar Travel Media