Roc Media
- Company typePrivate
- Founded2016
- HeadquartersToronto, Canada
- Headcount1–10
- GTM typeB2B
- OfferingServices
Roc Media firmographics
Firmographics- Name
- Roc Media
- Legal name
- ROC Media Inc.
- Website
- https://rocmedia.ca
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Roc Media industry classification
Industry- Product category
- Digital Marketing and Advertising Services
- NAICS
- Advertising Agencies (54181)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Digital PR & Social Media Communications (MPAAADAJ)
- akta.pro secondary industry
- Reputation Management & Online PR (BPAFADAN)
Keywords
Where Roc Media is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Roc Media business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Marketing and Advertising Services: ROC Media generates revenue through providing comprehensive marketing and advertising services to clients. The agency offers fixed project fees for defined deliverables and monthly retainers for ongoing management. Services include creative and branding, paid media, web design, SEO, videography, photography, and integrated marketing campaigns. The agency emphasizes ROI protection and prioritizes high-impact work in their service scoping.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Project-based fixed fees |
| Subscription | Monthly | Monthly retainer engagement |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels9 records
Roc Media product offering
Product offeringCore offering
ROC Media is a full-service, digital-first advertising and marketing agency that delivers integrated campaigns spanning 15 service categories, including creative and branding, account services, cross-platform digital media, integrated marketing, organic social media, web design and development, SEO, AI engine optimization, AI and automation, videography, photography, drone services, research and analysis, public relations, and influencer marketing. The agency serves enterprise and mid-market clients in real estate, consumer brands, professional services, technology, and healthcare/non-profit verticals across Canada and the United States, with engagements structured as fixed project fees or monthly retainers.
Product overview
ROC Media is a full-service, digital-first marketing and advertising agency. The company offers a comprehensive suite of 15 service categories spanning creative production, digital marketing, media planning, and technology services. Core service offerings include Creative & Branding, Account Services, Cross-Platform Digital Services, Integrated Marketing, Organic Social Media, Web Design & Development, Search Engine Optimization (SEO), AI Engine Optimization (AEO), AI & Automation, Videography & Editing, Photography, Drone Services, Research & Analysis, Public Relations, and Influencer & Creator Marketing. These services work together as an integrated marketing solution, combining strategy, creative production, paid and organic media execution, and technology to deliver full-funnel campaigns for clients across real estate, professional services, technology, and consumer brands.
Differentiator
Problem solved
Functional benefit
Products and services
- Creative and Branding
Companies that use Roc Media
Customer profileNamed customers16 records
Segments5 records
Ideal customer profiles3 records
Roc Media technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Roc Media partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- West End Home Builders' Association (WEHBA)coreROC Media serves as a proud sponsor of WEHBA, leading the full production process for their marquee events including the Awards Gala, leadership interviews, and community events. The partnership involves discovery, creative development, filming, editing, and final delivery across various event formats.
Scale indicators12 records
Recent moves6 records
Expansion highlights5 records
Roc Media competitors and assessment
Company assessmentBroad incumbents
- WPP plc: Global advertising holding company operating full-service agency networks across creative, media, PR, and digital—overlaps with every ROC Media service line at scale, but serves a much larger and global client base.
- Publicis Groupe: Global advertising holding group with deep digital and integrated communications practices; competes with ROC for mid-to-large marketing budgets across paid media, creative, and data-driven campaigns.
- Omnicom Group: Global advertising holding company with full-service agency networks spanning creative, media, PR, and digital transformation—directly comparable service portfolio to ROC Media at enterprise scale.
- Dentsu Group: Global advertising and marketing services holding company including media buying, creative, and CXM—operates Canadian agencies (e.g., predecessor Media Experts) that compete with ROC for mid-market Canadian accounts.
Direct peers
- Major Tom: Toronto-based digital marketing agency offering strategy, creative, paid media, SEO, and web development—directly comparable boutique Canadian competitor targeting mid-market brands.
- Cossette: Canadian full-service marketing and communications agency providing advertising, digital, media, and brand services—long-standing direct competitor to ROC Media for Canadian mid-to-large enterprise accounts.
- Zulu Alpha Kilo: Independent Canadian creative agency offering advertising, brand strategy, digital, and PR—competes with ROC for regional mid-market and enterprise clients in Canada.
- Juniper Park\TBWA: TBWA-affiliated Canadian agency in Toronto providing creative, media, and digital services—comparable full-service Toronto-based competitor with similar mid-market positioning.
- TAXI (now part of MBO Partners): Historic Canadian full-service advertising agency (now operating within MBO Partners) offering creative, digital, and media services—directly comparable full-service Canadian agency.
Emerging players
- Jellyfish: Global digital marketing agency specializing in paid media, programmatic, analytics, and creative—competes for mid-market digital-first mandates that overlap with ROC's paid social, SEM, and programmatic services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Roc Media social profiles
Digital presenceRoc Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
Roc Media leadership team
Management profileNumber of profiles
Profiles1 record
Roc Media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Roc Media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Roc Media
What does Roc Media do?
ROC Media is a full-service, digital-first advertising and marketing agency that delivers integrated campaigns spanning 15 service categories, including creative and branding, account services, cross-platform digital media, integrated marketing, organic social media, web design and development, SEO, AI engine optimization, AI and automation, videography, photography, drone services, research and analysis, public relations, and influencer marketing. The agency serves enterprise and mid-market clients in real estate, consumer brands, professional services, technology, and healthcare/non-profit verticals across Canada and the United States, with engagements structured as fixed project fees or monthly retainers.
Is Roc Media a public or private company?
Roc Media is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Roc Media founded?
Roc Media was founded in 2016. It employs 1 to 10 people.
Where is Roc Media based?
Roc Media is headquartered in Toronto, Canada, in the North America region.
How does Roc Media make money?
One revenue line is on record: marketing and Advertising Services.
Who are Roc Media's main competitors?
Broad incumbents on record are WPP plc, Publicis Groupe, Omnicom Group and Dentsu Group. Direct peers are Major Tom, Cossette, Zulu Alpha Kilo, Juniper Park\TBWA and TAXI (now part of MBO Partners). Jellyfish is listed as an emerging player.
Does Roc Media have an API?
No public API is recorded for Roc Media.
What industry is Roc Media in?
Roc Media's product category is Digital Marketing and Advertising Services. Its primary akta.pro industry code is MPAAADAJ, Digital PR & Social Media Communications, with a secondary code of BPAFADAN, Reputation Management & Online PR. Its NAICS code is 54181 and its SIC code is 7311.