StrategiQ Marketing

What StrategiQ Marketing does

StrategiQ Marketing is a UK-based, full-service marketing agency operating as StrategiQ Group Ltd, headquartered in London with a team of 60+ specialists across strategy, creative, development, paid media, SEO, data, and customer experience. The firm serves enterprise and mid-market clients across more than 35 industries - including financial services, fintech, travel and hospitality, retail and ecommerce, charities, education, manufacturing, and consumer products - with a named roster that includes Dorchester Collection, Epson, Progeny, JML, TraditionData, Eastnets, Oak Tree Mobility, Fleximize, Jacada Travel, and Gore Wear. Its service portfolio is organised around the proprietary 'New Future Value™' methodology and the '70.20.10 Protocol' (70% Optimise, 20% Accelerate, 10% Innovate), packaged into named programmes such as Brand Creation, CXI (Customer Experience Index), Data for Growth, LTV MAX, Precision GTM, Replatforming, and a separate InQubator incubation programme for ambitious businesses. The underlying technology stack is conventional but well-instrumented: WordPress/Gutenberg and headless CMS architectures (Faust.js, GraphQL) on WP Engine hosting, HubSpot and Microsoft Dynamics 365 CE for CRM, Dotdigital and Fresh Relevance for marketing automation, BigQuery and GA4 for analytics, and Google Tag Manager for instrumentation. StrategiQ makes money primarily through professional services fees on multi-month or multi-year client engagements, supplemented by standalone AI Audit and AI Strategy projects starting at £10,000 and a low-volume branded merchandise channel. The agency sells to enterprise and mid-market buyers via consultative direct sales, an event-driven InQubator application funnel, and the AMIN Worldwide independent agency network for international reach, and is privately held with no disclosed external funding rounds.

Name

StrategiQ Marketing

Legal name

StrategiQ Group Ltd

Website

https://strategiq.co

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

StrategiQ Marketing is a UK-based, full-service agency of 60+ specialists delivering strategy, creative, performance marketing, data, and AI services to enterprise and mid-market clients across 35+ industries under its New Future Value™ and 70.20.10 Protocol frameworks.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising Agencies (541810), Marketing Consulting Services (541613), Media Buying Agencies (541830), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Management Consulting Services (8742)

akta.pro primary industry

Search Engine Marketing (SEM) / Paid Search (PPC) (BPAFACAA)

akta.pro secondary industries

Content Strategy & Planning (BPAFAIAG), Operations & Process Improvement Consulting (BPAHACAB)

Keywords

• Digital marketing agency
• Performance marketing services
• Search engine optimisation
• Brand strategy consulting
• AI marketing services

Headquarters

HQ city

Ipswich

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure

Revenue model

1. Marketing Strategy & Advisory Services: Full-service agency providing strategic marketing consulting, brand development, and performance marketing services to enterprise and mid-market clients. Services include SEO, PPC, content marketing, CX, creative campaigns, data analytics, and AI integration.
2. InQubator Programme: Investment-based partnership programme where StrategiQ provides marketing consultancy and development support to ambitious businesses in exchange for partnership value.
3. AI Audit & Strategy Services: AI Strategy Assessment starting from £10,000 for initial assessment, discovery, and customised strategy development.
4. Merchandise Sales: Sale of branded merchandise including posters (£20+VAT), hoodies (£50+VAT), skateboards (£80+VAT), and caps (£20+VAT).

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels10 records

Core offering

StrategiQ is a UK-based full-service marketing agency delivering advisory, creative, marketing, and technology services to enterprise and mid-market clients. Services span SEO, PPC, content marketing, customer experience (CXI), creative campaigns, data analytics, replatforming, and AI integration, organised around the proprietary New Future Value™ methodology and the 70.20.10 Protocol framework (70% Optimise, 20% Accelerate, 10% Innovate). The agency also operates the InQubator incubation programme for ambitious growth-stage businesses and sells a small line of branded merchandise.

Product overview

StrategiQ is a full-service marketing agency that provides a unified portfolio of services organised around its proprietary 'New Future Value™' methodology and the '70.20.10 Protocol' framework. The agency's core offering spans Advisory, Creative, Marketing, and Technology services, delivered through three strategic programme tiers: Optimise (70%), Accelerate (20%), and Innovate (10%). The product portfolio includes specialised service programmes such as the InQubator incubation programme, AI Strategy Services, Brand Creation, CXI, Data for Growth, PSI, LTV MAX, Precision GTM, Replatforming, and Tech Stack Health Check & Design. Additional offerings include the Hub publication platform for industry insights, and branded merchandise. The agency serves diverse sectors including Finance, Charity, Travel, Education, and Technology through integrated marketing campaigns combining brand storytelling with performance marketing.

Differentiator

Problem solved

Functional benefit

Products and services

• Marketing Services (Core) Full-service marketing agency offering advisory, creative, marketing and technology services combining brand storytelling with marketing performance science to create New Future Value™ for enterprise and mid-market clients.
• Optimise (70%) Foundational phase of the 70.20.10 Protocol, focused on fine-tuning current marketing activity to drive predictable, scalable results. Represents 70% of recommended marketing focus.
• Accelerate (20%) Growth acceleration phase using performance and customer data to iterate on what works, unlock new strategies, and test emerging channels. Represents 20% of recommended marketing focus.
• Innovate (10%) Innovation phase for solving biggest problems and creating exponential value through new products, services, and markets. Represents 10% of recommended marketing focus.
• InQubator Programme Business incubation programme for ambitious businesses providing marketing consultancy, strategy development, brand positioning, and go-to-market support over a year-long partnership in exchange for partnership value.
• AI Strategy Services AI-powered marketing services including AI Strategy Assessment (audit and roadmap), AI Strategy Transformation (pilot projects, change management, continuous improvement) and AI Training programmes.
• The MVT (Market Value Testing) Brand programme focused on Market Value Testing and brand positioning strategies for clients.
• Brand Creation Comprehensive brand creation services from discovery through to brand identity development for enterprise and mid-market clients.
• CXI (Customer Experience Index) Customer experience measurement and improvement programme to optimise customer journeys across digital touchpoints.
• Data for Growth Data-driven marketing programme using analytics to drive business growth through insight-led marketing investment decisions.
• PSI (Performance, Strategy, Innovation) Integrated marketing programme combining performance marketing, strategic planning and innovation to deliver measurable outcomes.
• LTV MAX Customer lifetime value maximisation programme focused on long-term customer relationship building and retention.
• Precision GTM Precision go-to-market strategy programme for targeted market entry using data-driven market selection.
• Replatforming Website and platform migration services including headless CMS transitions using Faust.JS, GraphQL and WordPress (Gutenberg).
• Tech Stack Health Check & Design Technical architecture assessment and design services for marketing technology stacks including GA4, Tag Manager, CRM and analytics platforms.
• StrategiQ Branded Merchandise Branded merchandise including posters (£20+VAT), hoodies (£50+VAT), skateboards (£80+VAT) and caps (£20+VAT) featuring StrategiQ slogans and designs.

Quantifiable outcome

• Up to 3,075% ROAS for clients (Jacada Travel)
• +6 more outcomes

Named customers31 records

Segments7 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

AI capability11 records

Feature5 records

Partnerships

One partnership is on record.

• AMIN WorldwidecoreGTM or Marketing PartnerStrategiQ is part of AMIN Worldwide - a global independent agency network. It's a community of collaborating best-in-class agencies working together, sharing best practices and local market insights, and developing cutting-edge marketing campaigns for global clients.

Scale indicators35 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Hallam: Hallam is a UK multi-award-winning digital marketing agency offering SEO, PPC, content, and integrated digital strategy. Direct competitor to StrategiQ in the UK mid-market/enterprise segment with comparable service breadth and agency-of-the-year credentials.
• Brainlabs: Brainlabs is a UK-headquartered performance marketing agency offering paid media, SEO, analytics, and programmatic services globally. Comparable to StrategiQ's performance-led positioning and digital-first service model, with similar enterprise client focus.
• Tug: Tug is a UK-based digital marketing agency providing SEO, paid media, content, and analytics services. Direct comparable to StrategiQ's performance marketing and digital transformation offerings with similar enterprise client base.
• Impression: Impression is a UK-based digital marketing agency specializing in SEO, paid media, digital PR, and content marketing for enterprise clients. Direct competitor to StrategiQ with similar service portfolio, UK focus, and award-winning positioning (multiple UK Search Awards and Drum Awards).
• Croud: Croud is a UK-based full-service digital marketing agency offering performance marketing, SEO, paid media, content, and data services to enterprise and mid-market clients. Directly comparable to StrategiQ in service breadth, target segments, and UK-headquartered positioning, with similar global reach ambitions via partner networks.

Emerging players

• Builtvisible: Builtvisible is a UK SEO-focused digital marketing agency offering technical SEO, content, digital PR, and analytics services. Comparable to StrategiQ on the SEO and search-marketing axis with strong enterprise client roster and industry recognition, though narrower service scope.
• Stir: Stir (formerly Brilliant Noise) is a UK-based integrated marketing agency offering content, social media, SEO, and digital strategy. Comparable to StrategiQ in mid-market enterprise targeting and content-led approach, but with a more focused content and social orientation.

Others

• WP Engine: WP Engine is a managed WordPress hosting platform and agency partner program that StrategiQ is a member of (recognized as 'Best Use of AI in Search' in 2024). Relevant as a technology partner/infrastructure provider rather than direct competitor, but ecosystem connection relevant to StrategiQ's tech-enabled delivery model.

Broad incumbents

• Accenture Song: Accenture Song is the marketing services arm of Accenture, offering strategy, creative, content, media, and technology services globally. Comparable to StrategiQ's integration of brand storytelling with marketing performance, but operates at vastly greater scale with deeper technology and consulting capabilities.
• Wunderman Thompson: Wunderman Thompson (now VML) is a global creative, technology, and marketing agency within WPP, offering brand, CX, commerce, and data services at scale. Comparable to StrategiQ's full-service positioning but with significantly broader geographic reach and enterprise resources, competing for similar large-client mandates.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/strategiq
• Facebookfacebook.com/strategiq
• LinkedInlinkedin.com/company/strategiq
• Instagraminstagram.com/strategiq

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles19 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about StrategiQ Marketing