Privatus Care Solutions

What Privatus Care Solutions does

Privatus Care Solutions, founded in 2005 and headquartered in Lexington, Massachusetts, is a privately held private nursing and home care agency operating across the US East Coast. The company delivers concierge-level in-home healthcare through ten staffed regional offices spanning Massachusetts, Connecticut, New York, New Jersey, and Florida. Its two core service tiers — Private Duty Nursing (registered nurse–level clinical care for complex medical needs) and Home Health Aide / Certified Nursing Assistant support (assistance with activities of daily living) — are delivered to clients in their homes, hospitals, or bedside settings. Around these clinical offerings the company has built fourteen specialized care situations covering post-hospitalization rehab, dementia, end-of-life, bedside companionship, medical escorts, cosmetic surgery recovery, chronic conditions, traumatic injury, travel nursing, nurse advocacy, and medication management, plus a non-medical Lifestyle Concierge layer.

Privatus has no proprietary technology platform; the business is delivered and scaled through regional office infrastructure, vetted caregivers with hospital acute-care experience, and ongoing training programs. Revenue is generated primarily through private-pay, usage-based hourly billing: $35–$50/hour for CNAs/HHAs and $102–$250/hour for private nursing depending on geography, with weekly billing cycles and no long-term contract requirement (only a one-week deposit). The company serves a fragmented base of individual clients and families — notably post-hospitalization patients, individuals with chronic conditions (stroke, Parkinson's, ALS), dementia patients, and end-of-life families — rather than enterprise accounts, and supplements direct client relationships with referrals from healthcare professionals (social workers, case managers, physicians) and an extensive content-marketing blog.

The company employs 251–500 people and reports receiving hundreds of caregiver applications monthly, consistent with selective hiring at scale. It has no disclosed institutional investors, parent company, subsidiaries, patents, or partnerships. A 2020 Boston Globe "Best Nurses of 2020" recognition (for nurse Lilian Sogade) and twenty-year operating history are the primary documented markers of brand strength. No revenue, funding, or acquisition activity is publicly disclosed in the source materials.

Name

Privatus Care Solutions

Legal name

Privatus Care Solutions, Inc.

Website

https://privatuscare.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

251–500 employees

Short description

Privatus Care Solutions is a privately held, concierge-level private nursing and home care agency operating across ten offices in Massachusetts, Connecticut, New York, New Jersey, and Florida, serving individual clients and families needing post-hospitalization, chronic-condition, dementia, end-of-life, and lifestyle-concierge in-home support.

Ownership category

akta.pro rank

Headquarters

HQ city

Lexington

HQ country

United States

HQ region

North America

Offices10 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel

Revenue model

1. Hourly Private Nursing Services: Privatus provides private duty nursing services billed at hourly rates. Services include registered nurses and certified nursing assistants/home health aides. Rates vary by location and range from $35-50/hour for CNAs/HHAs and $102-250/hour for private nursing depending on geography. Weekly billing cycle with 24-hour notice for service changes.
2. Live-in Care Services: Live-in caregiver arrangements where a caregiver resides in the client's home, providing around-the-clock care. Caregivers receive dedicated sleeping quarters and meal breaks. This model provides continuous care revenue while offering clients personalized, continuous attention from a consistent caregiver.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Privatus Care Solutions provides concierge-level private duty nursing and home health aide services delivered directly in clients' homes, hospitals, or care facilities. Services are managed by seasoned registered nurses and experienced senior managers, with offerings spanning post-operative rehabilitation, dementia care, end-of-life care, chronic condition support, bedside care, medical escorts, travel nursing, and lifestyle concierge support. All services are private pay (except long-term care insurance) and are not covered by Medicare or private health insurance.

Product overview

Privatus Care Solutions operates as a private nursing and home care agency providing concierge-level in-home healthcare services across the Northeast and Florida. The company offers two primary service tiers: Private Duty Nursing (registered nurse-level medical care) and Home Health Aides/Certified Nursing Assistants (personal care assistance). These core services can be engaged separately or in combination. Supporting the clinical offerings is a Lifestyle Concierge service that handles non-medical needs. The company specializes in 14 distinct care situations including dementia care, post-operative rehabilitation, chronic conditions, end-of-life care, medical escorts, travel nursing, and traumatic injury recovery. Services are provided across 10 geographic locations spanning Massachusetts, Connecticut, New York, New Jersey, and Florida.

Differentiator

Problem solved

Functional benefit

Products and services

• Private Duty Nursing High-acuity in-home nursing care provided by registered nurses for clients with complex medical needs, offering one-to-one attention and advocacy. Targeted at individuals needing clinical-level care at home rather than in a facility.
• Home Health Aides (HHA) / Certified Nursing Assistants (CNA) Assistance with activities of daily living including personal hygiene, mobility, meal preparation, and companionship provided by certified caregivers. Designed for clients needing non-clinical personal support at home.
• Rehab at Home Post-hospitalization private care provided as an alternative to rehabilitation facility stays, with one-to-one nursing support for recovery at home following surgery or medical procedures.
• Dementia Care Specialized in-home care for clients with dementia, featuring communication techniques, redirection strategies, and safety protocols developed with dementia experts to maximize independence, safety, and personal dignity.
• End of Life Care Palliative in-home care supplementing hospice services, including pain management, comfort measures, and emotional support for clients and families facing terminal diagnoses.
• Bedside Care Private companion or nurse presence at hospital bedsides when family cannot be present, providing comfort, advocacy, and safety monitoring.
• Medical Escorts Nurse accompaniment to medical appointments, procedures, or social events, providing transportation, mobility assistance, and advocacy for clients with medical needs.
• Cosmetic Surgery Care Post-operative in-home nursing care following cosmetic procedures, including medication management, wound monitoring, and personal assistance, with emphasis on discretion.
• Ongoing Assistance Long-term or temporary in-home support for clients with ongoing care needs, available in 12-hour shifts or live-in arrangements where caregivers reside in the client's home for continuous care.
• Travel Nursing Comprehensive travel assistance for clients with medical needs, including domestic and international destinations, for vacations, business trips, or relocations.
• Chronic Conditions Care Ongoing support for clients with chronic illnesses such as stroke, Parkinson's, or ALS, including medication management, therapy coordination, and lifestyle support.
• Traumatic Injury Care In-home recovery support following traumatic injuries such as car accidents, sports injuries, or falls, including hospital bedside accompaniment, discharge assistance, and rehabilitation support.
• Nurse Advocate In-person support to help clients understand medical options, communicate with healthcare providers, and ensure personal preferences are respected during complex healthcare decisions.
• Medication Management Organization and oversight of medication regimens by experienced nurses to ensure effectiveness and adherence for clients managing multiple prescriptions.
• Lifestyle Concierge Non-medical concierge services including transportation coordination, household management, activity planning, and lifestyle support for clients receiving Privatus care services.

Named customers3 records

Segments6 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• BrightStar Care: National franchise offering private duty nursing, home health aide, and medical staffing services with a focus on higher-acuity in-home care. Directly comparable in service offering and target client profile to Privatus.
• Senior Helpers: National franchise specializing in senior home care with proprietary disease-specific programs (Alzheimer's, Parkinson's, diabetes). Closely comparable to Privatus in target population and in-home care focus.
• HouseWorks: Boston-area private-pay home care agency offering concierge personal care, private nursing, and care management to affluent clients across New England. Closest direct competitor to Privatus in geography, service mix, and premium positioning.

Broad incumbents

• Home Instead Senior Care: World's largest senior-focused home care franchise network providing companionship, personal care, and dementia support. Competes with Privatus in private-pay home care but at a lower-acuity, higher-volume positioning.
• BAYADA Home Health Care: Large nonprofit home health and private-duty nursing provider operating across the Northeast and Florida. Overlaps with Privatus on private duty nursing and adult home care, but operates across a much broader acuity and payer mix.
• Amedisys: Public home health and hospice provider operating across many US states with a strong Medicare-reimbursed model. Adjacent competitor to Privatus on post-acute home care and rehabilitation.
• AccentCare: PE-backed, multi-state home health, hospice, and personal care services platform. Competes with Privatus on home health aide and personal care services, with significantly greater scale and capital resources.
• Comfort Keepers: International franchise network providing personal care, companionship, and specialized dementia and end-of-life home care. Comparable to Privatus in service breadth and private-pay model, though typically without high-acuity RN services.
• Visiting Angels: National franchise providing non-medical senior home care including personal care, companionship, and respite. Competes with Privatus on CNA/HHA and companion services but does not match its RN private-duty offering.

Others

• Touching Hearts at Home:

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/privatus_care

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Privatus Care Solutions