Langan’s Brassiere

What Langan’s Brassiere does

Langan's Brasserie is a privately held premium hospitality venue operating under the legal entity Boltondene Limited (UK company number 13033860) from a single Mayfair location on Stratton Street, one minute from Green Park tube station. Originally founded in 1976 and "reborn" in 2021 following a full renovation, the venue operates as an integrated hospitality business spanning five distinct spaces: the main Brasserie restaurant (capacity 160 seated / 250 standing), The Mural Bar (40 / 60), the Upstairs cocktail bar with retractable-roof terrace (40 / 150), The Terrace (25 / 50), and a Private Dining room (22 / 40). The company runs a curated contemporary art programme featuring works by David Hockney, Ella Kruglyanskaya, and France-Lise McGurn, with philanthropic ties to Tate, South London Gallery, and Camden Arts Centre.

The core technology stack is minimal and entirely third-party: Sevenrooms powers online reservations and guest management across both the Brasserie and Upstairs venues, Giftpro handles ticketed event sales, and an unspecified email service provider supports marketing communications. No proprietary technology, mobile application, or AI/ML capability is disclosed. The GTM motion is direct-to-consumer and direct-to-client: walk-in and reserved dining through Sevenrooms, direct corporate and private event enquiries, formal application-based membership for Upstairs, and ticketed experiential events (whisky tastings, wine tastings, World Cup and Wimbledon viewings).

Langan's monetises through five revenue streams: (i) restaurant dining via prix fixe (£35 two courses / £40 three courses) and a la carte menus served from breakfast through late evening; (ii) private events and bespoke dining with sommelier, mixologist, and head chef curation; (iii) the Upstairs cocktail bar operating until 3am with signature cocktails at £12; (iv) the Upstairs members club with subscription-style recurring access and exclusive Ruby Hour aperitivo (Tue–Sat, 5–8pm); and (v) ticketed events priced from £25 (rosé tasting) to £95 (whisky and cigar pairing). The customer base spans affluent diners, high-net-worth members, and corporate and private event clients in central London, with 51–100 employees supporting the operation.

Name

Langan’s Brassiere

Legal name

Boltondene Limited, trading as LANGAN'S BRASSERIE

Website

https://langansbrasserie.com

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

51–100 employees

Short description

Langan's Brasserie is a privately held Mayfair brasserie and members club offering fine dining, private events, and a cocktail bar with live entertainment. Founded 1976 and relaunched in 2021, it serves affluent diners and corporate event clients in central London.

Ownership category

akta.pro rank

Product category

Fine Dining Restaurant

NAICS

Full-Service Restaurants (722511), Drinking Places (Alcoholic Beverages) (7224)

SIC

Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)

akta.pro industry

PRIMARYCRANACAD

Cocktail Bars & Lounges

Consumer Products & Retail/Tobacco, Alcohol & Cannabis Retail/On-Premise Alcohol Retail (Bars, Pubs & Taprooms)

SECONDARYTHAFACAL

Supper Clubs & Dinner-Theater Restaurants

Travel & Hospitality/Foodservice & Beverage (Restaurants, Cafes, Bars)/Full-Service Restaurants (Casual & Fine Dining)

SECONDARYMPAGAIAF

Rooftop Bars & Outdoor Nightlife Venues

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Nightlife & Live Music Venues (Clubs, Bars)

Keywords

• Fine dining brasserie
• Private dining events
• Cocktail bar lounge
• Members club hospitality
• Premium restaurant London

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Restaurant Dining: Food and beverage sales from all-day dining, breakfast, lunch, dinner, and Sunday service. Includes prix fixe menu (2 courses £35, 3 courses £40) and à la carte options.
2. Private Events & Dining: Revenue from hiring private dining rooms (22 seated), The Mural Bar (40 seated/60 standing), The Brasserie (160 seated/250 standing), and Upstairs (40 seated/150 standing). Includes bespoke event curation with sommelier, mixologist, and head chef services.
3. Upstairs Cocktail Bar: Cocktail bar revenue from Upstairs venue featuring signature cocktails (£12 during Ruby Hour), live DJs, live music performances, and cigar menu. Open Tue-Sat with late-night service until 3am.
4. Members Club: Upstairs members club with exclusive Ruby Hour (Tue-Sat 5-8pm) for members and their guests (up to 8). Members receive preferential access and intimate settings.
5. Ticketed Events: Revenue from special events including wine tastings (£25 Rosé & Rosa), whisky and cigar pairings (£95 Ballindalloch tasting), and sports viewing experiences with sharing menus.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Langan's Brasserie operates a premium Mayfair restaurant serving continental cuisine with British tradition from breakfast through late evening, alongside the Upstairs cocktail bar (featuring live DJs, live music, and a retractable-roof terrace with a cigar menu) and the Mural Room cocktail bar. The venue offers five distinct private event spaces and runs a members club with exclusive Ruby Hour aperitivo experiences. Ticketed curated events (whisky tastings, wine tastings, sports viewings) complement the core hospitality offering.

Product overview

Langan's Brasserie is an iconic Mayfair institution offering a portfolio of hospitality services: the main Brasserie restaurant (European cuisine with British tradition), Upstairs cocktail bar (featuring DJs, live music, and terrace), The Mural Room cocktail bar, and comprehensive private dining/event spaces. The venue operates a membership program through 'Upstairs' with exclusive Ruby Hour aperitivo experiences. Food offerings include Prix Fixe menus and seasonal/event-specific dining (Wimbledon, World Cup). The venue also features an extensive curated art collection and cigar offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• Langan's Brasserie The main brasserie restaurant serving sophisticated continental cuisine with British tradition from early breakfast through late evening (Mon-Fri 8am-10:30pm, Sat 12pm-10:30pm, Sun 12pm-9pm) in an iconic Mayfair setting with world-famous windows and a curated art collection. Aimed at affluent diners seeking premium all-day dining in central London.
• Upstairs at Langan's Mayfair cocktail bar featuring world-class DJs, live music performances, signature cocktails (£12 during Ruby Hour), live bands every Thursday, and a terrace with retractable roof and curated cigar collection. Includes the membership program with exclusive Ruby Hour aperitivo experience open Tuesday-Saturday 5-8pm. Late-night service until 3am. Aimed at members and affluent nightlife seekers.
• The Mural Room Cocktail bar featuring artwork by France-Lise McGurn, serving original Langan's cocktail creations and classics from morning coffee until late evening (up to 3am on weekdays). Aimed at diners and cocktail enthusiasts in the Mayfair area.
• Private Dining and Events Bespoke private event services across five distinct spaces: Private Dining Room (22 seated/40 standing), The Mural Bar (40 seated/60 standing), The Brasserie (160 seated/250 standing), Upstairs (40 seated/150 standing), and The Terrace (25 seated/50 standing). Includes bespoke event curation with sommelier, mixologist, and head chef services. Aimed at companies and individuals hosting corporate events, weddings, awards ceremonies, product launches, and private parties.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Five partnerships are on record, tiered core and minor.

• SevenroomscoreTechnology or IntegrationReal-time online reservation platform enabling diners to book tables directly through the Langan's website. Provides reservation and guest management solutions for the restaurant.
• FacebookminorGTM or Marketing PartnerAdvertising provider used for paid social media marketing campaigns to reach potential customers.
• South London GallerycoreStrategic or Co-development PartnerArt institution connected to Langan's art collection through a philanthropic initiative supporting artists and institutions impacted by COVID-19.
• TatecoreStrategic or Co-development PartnerMajor art institution connected to Langan's curated art collection as part of their philanthropic art initiative.
• Camden Arts CentrecoreStrategic or Co-development PartnerArts institution connected to Langan's art collection through their COVID-19 support initiative for artists and cultural organisations.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• The Ivy: Iconic London brasserie with all-day dining, art-filled interiors, private dining and a broad affluent customer base; a direct peer on format (brasserie), brand heritage and experiential positioning.
• Sexy Fish: Mayfair upscale restaurant-lounge with late-night DJs, cocktail focus and high-spend clientele; comparable to Langan's on Mayfair location, cocktail-led dining and late-night entertainment programming.
• Scott's Mayfair: Long-established Mayfair fine-dining institution serving affluent diners with a strong private events and seafood-led offering; directly comparable on heritage brand, Mayfair location and event-led revenue model.
• Annabel's: Members-only club in Berkeley Square with restaurant, bar and late-night entertainment; comparable to Langan's 'Upstairs' on members-only access, cocktail bar and live entertainment programming.
• 5 Hertford Street / LouLou's: Mayfair private members club and restaurant group with multiple venues (LouLou's, Harry's Bar, George); directly comparable on members-club subscription model, Mayfair location and multi-venue single-site economics.
• J Sheekey: Historic London fine-dining restaurant known for theatreland/affluent clientele, prix-fixe and à la carte menus, and private dining; comparable to Langan's on heritage positioning and full-service premium offering.
• Harry's Bar (London): Mayfair Italian brasserie/bar near Langan's serving affluent diners with all-day food and cocktails; directly comparable on Mayfair location, brasserie format and premium pricing.
• Bob Bob Ricard: Luxury London restaurant with prix-fixe menus, private dining rooms and a high-spend, celebratory clientele; comparable to Langan's on premium pricing, private event focus and central-London positioning.
• Sketch (Conduit Street): Iconic London restaurant and cocktail bar with multiple rooms, an art-driven interior and afternoon-to-late-night trading; comparable on multi-venue format, art positioning and experiential premium dining.
• The Wolseley: Iconic Mayfair brasserie-restaurant serving European all-day dining in a grand, art-filled setting; the closest direct comparable to Langan's in terms of format, location, customer base and price point.

Market position

Weaknesses3 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/langanslondon

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Langan’s Brassiere