Nebraska Realtors Association

What Nebraska Realtors Association does

The Nebraska Realtors Association (NRA), founded in 1917 and headquartered in Lincoln, Nebraska, is the recognized state-level trade association for licensed real estate professionals in Nebraska and an affiliate of the National Association of REALTORS (NAR). It serves over 5,000 members across nine local boards — Blue River Area, Columbus, Grand Island, Lincoln County, Nemaha Valley, Norfolk, Omaha Area, REALTORS of Greater Mid-Nebraska, and Western Nebraska — providing advocacy at the state and federal levels, professional standards enforcement through the REALTORS Code of Ethics, continuing education, and a portfolio of designations including the Graduate REALTOR Institute (GRI).

NRA's core technology is a GrowthZone-powered association management platform that handles event registration, membership administration, and member communications. Members access Nebraska-specific real estate forms (Residential and Commercial Purchase & Listing Agreements, Written Buyers Agency, and 45+ additional forms) through integrated third-party vendors — Form Simplicity, DotLoop, ZipForms, and SkySlope. Education is delivered through partnerships with OnlineEd/Keynote, CE Shop, and VanEd, while member safety is supported via the Forewarn app. The association also operates four annual events (nVision Convention & Expo, nAct Political Action Days, nGage Fall Business Meetings, nTrust Summer Meeting) and runs the Home Buyers Assistance Foundation (HBAF), which administers My1stHome $250 grants to first-time homebuyers and disaster relief assistance.

The business model is structured around recurring membership dues at local, state, and national levels, supplemented by pay-as-you-go fees for continuing education courses ($30-$249), event registration, GRI designation courses ($200-$249, earned for life), affiliate member sponsorships, and charitable fundraising through HBAF (notably a $50,000 2026 Duck Dash campaign goal). Customer segments consist of three groups: primary REALTOR members (5,000+), secondary first-time homebuyers served via HBAF grants, and tertiary affiliate members (lenders, title companies, inspectors) who engage the membership network. Revenue figures are not publicly disclosed.

Name

Nebraska Realtors Association

Legal name

Nebraska Realtors Association

Website

https://nebraskarealtors.com

Company type

Private

Founded year

1917

Operating status

Operating

Headcount range

1–10 employees

Short description

Nebraska Realtors Association is the Nebraska state affiliate of the National Association of REALTORS, serving over 5,000 licensed real estate professionals across nine local boards with advocacy, Code of Ethics enforcement, continuing education, and professional designations since 1917.

Ownership category

akta.pro rank

Headquarters

HQ city

Lincoln

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Dues: Revenue from REALTORS® membership at local, state, and national levels. Members pay dues to belong to the Nebraska REALTORS® Association, local boards, and NAR.
2. Continuing Education Programs: Revenue from GRI courses, CE courses, and professional development programs. Course fees range from $30-$249 per class.
3. Event Registration Fees: Revenue from annual conventions (nVision), fall meetings (nGage), summer retreats (nTrust), Political Action Days (nAct), and other association events.
4. Affiliate Memberships: Affiliate membership fees from industry partners and service providers who want to engage with the REALTOR® community.
5. HBAF Fundraising: Home Buyers Assistance Foundation raises funds through Duck Dash adoption fees, partnership sponsorships, and donations to support first-time homebuyers.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Nebraska Realtors Association is the state-level professional trade association serving over 5,000 REALTOR members in Nebraska since 1917. It delivers membership-based services including continuing education, the Graduate REALTOR Institute (GRI) designation program, the Nebraska Forms Library, professional standards and ethics enforcement, legislative advocacy via RPAC, networking events (nVision, nAct, nTrust, nGage), and operates the Home Buyers Assistance Foundation providing grants and disaster relief.

Product overview

The Nebraska REALTORS Association offers a comprehensive portfolio of member services, professional development programs, and advocacy initiatives. The core offerings include the GrowthZone-powered digital platform for member services and event registration, continuing education through multiple providers (Keynote/OnlineEd, CE Shop, VanEd), the Graduate REALTOR Institute (GRI) designation program, access to the Nebraska Forms Library through DotLoop/Form Simplicity/ZipForms, and professional standards services including ethics enforcement and dispute resolution. The association also organizes four major annual events (nVision Convention & Expo, nAct Political Action Days, nGage Fall Meetings, nTrust Summer Meeting) and operates the Home Buyers Assistance Foundation which administers My1stHome grants and disaster relief. Additional member benefits include Legal Hotline services and Forewarn safety app access.

Differentiator

Problem solved

Functional benefit

Brands

• Home Buyers Assistance Foundation (HBAF): Charitable foundation supporting first-time homebuyers through My1stHome grants and disaster relief assistance
• nVision
• nAct
• nTrust
• nGage

Products and services

• Graduate REALTOR Institute (GRI) Designation

Quantifiable outcome

• 5,000+ members served since 1917
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• National Association of REALTORS® (NAR)coreStrategic or Co-development PartnerParent organization providing national structure, advocacy, resources, and leadership for the Nebraska REALTORS® Association. NAR represents 1.3 million members and provides access to national programs including RPAC, REALTOR® Benefits program, and policy initiatives. Nebraska has 5 Federal Political Coordinators representing the state.
• Home Buyers Assistance Foundation PartnerscoreStrategic or Co-development PartnerPartnership program supporting first-time homebuyers through My1stHome grants and disaster relief. Partners include OABR Foundation, HREWBR, Champion Real Estate, Nebraska Title Company, and other industry partners. Partnership levels available for organizations to support the foundation.
• Federal Political Coordinators (FPCs)coreStrategic or Co-development PartnerNebraska FPCs volunteer as advocates before US Congress: Darlene Starman (Sen. Deb Fischer), Joe Gehrki (Sen. Pete Ricketts), Rick Grubaugh (Rep. Mike Flood), Andy Alloway (Rep. Don Bacon), Al Avery (Rep. Adrian Smith)
• Form Simplicity, DotLoop, ZipFormscoreTechnology or IntegrationAuthorized form vendor partners providing access to Nebraska Forms Library including Residential & Commercial Purchase & Listing Agreements, Written Buyers Agency and 45+ Additional Forms. Members must subscribe through these vendors to access Nebraska-specific forms.
• GigCare ThriveminorGTM or Marketing PartnerHealth insurance benefit partner providing preferred rates and discounted prescriptions for members. NEW benefit program offered to Nebraska REALTORS® Association members.
• REALTOR® PartycoreStrategic or Co-development PartnerGrassroots political advocacy arm combining RPAC and political programs. REALTOR Party Resources available at realtorparty.realtor with grants, resources, and training for members.
• State Political Coordinators (SPCs)coreStrategic or Co-development PartnerMembers who assist the Association in contacting Nebraska state senators on legislative issues affecting the real estate industry. Part of grassroots lobbying efforts.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Texas Realtors: Texas state-level REALTOR® trade association serving the largest agent population in the U.S. Operates the same member-based model (dues, advocacy, CE, forms, events, local chapters) and sits under the NAR umbrella just like Nebraska Realtors Association.
• California Association of Realtors (C.A.R.): California's state REALTOR® association, the largest by member count. Runs an equivalent portfolio of advocacy, standard forms, professional development, and chapter network, and is structurally similar to NRA at a much larger scale.
• Florida Realtors: Florida's state trade association for real estate professionals, with the same NAR-tiered governance and parallel offerings in CE, ethics, RPAC, and statewide advocacy. Comparable mix of consumer-facing foundation work and member services.
• Illinois Realtors: Mid-size Midwestern state association offering NAR-aligned advocacy, education, and member benefits. Operates a similar multi-chapter structure and member-funded advocacy/PAC program to Nebraska Realtors Association.
• New York State Association of Realtors (NYSAR): Statewide REALTOR® association serving New York licensees through local boards/chapters, providing advocacy, education, and professional standards — the same service mix NRA provides in Nebraska.
• Pennsylvania Association of Realtors (PAR): Statewide REALTOR® trade association with a chapter network and parallel advocacy/education/events portfolio. Comparable mission and revenue mix (dues, CE, conventions, affiliate sponsorships) to Nebraska Realtors Association.
• Ohio Realtors: Mid-size state REALTOR® association operating advocacy, CE, designation programs, and annual conventions for Ohio licensees. Structurally and functionally similar to Nebraska Realtors Association.
• Wisconsin Realtors Association: Wisconsin's state REALTOR® association providing NAR-aligned member services, education, advocacy, and standard forms. A close peer in scale, governance, and program mix compared with Nebraska Realtors Association.
• Colorado Association of Realtors (CAR): Plains/ Mountain-West state REALTOR® association with a comparable chapter network, advocacy focus, and CE/events portfolio. Functionally similar to NRA, slightly larger in scale.

Broad incumbents

• National Association of Realtors (NAR): The national umbrella organization for 1.3M members and parent brand behind the REALTOR® marks that Nebraska Realtors Association distributes to its members. NRA sets standards and provides shared resources (RPAC, RPR, designations) used by state associations including NRA.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/nebraskarealtors
• Xx.com/NE_REALTORS

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nebraska Realtors Association