ListWithFreedom
ListWithFreedom is a U.S. flat-fee MLS listing brokerage enabling For-Sale-By-Owner home sellers and small investors to list on the MLS for $89-$395 plus a closing compliance fee, bypassing traditional 5-6% agent commissions across 45+ states.
- Company typePrivate
- Founded2005
- HeadquartersBoynton Beach, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What ListWithFreedom does
ListWithFreedom.com, Inc. is a privately held, U.S.-based flat-fee real estate brokerage founded in 2005 and headquartered in Ocala, Florida. The company enables For-Sale-By-Owner (FSBO) home sellers and small multi-property investors to list residential properties on the Multiple Listing Service for a one-time fee, bypassing the traditional 5-6% full-service agent commission structure. Its core technology is a self-serve web platform that automates listing creation, document signing via DocuSign, and syndication of property data to MLS systems and downstream consumer portals including Zillow, Realtor.com, Homes.com, Trulia, and Redfin. Customers access a dedicated listing dashboard at my.listwithfreedom.com to manage inquiries, offers, and listing changes.
The company monetizes through three tiered flat-fee listing packages — Gold ($89), Platinum ($195), and Platinum Plus ($395) — combined with a transaction-based MLS compliance fee of 0.50% (Gold) or 0.25% (Platinum tiers) collected at closing. A secondary revenue stream comes from optional add-on services such as a Personal Transaction Coordinator, Online Showing Service, and Unlimited Open Houses, plus custom pricing for sellers listing more than 10 properties. The company holds an exclusive Zillow partnership as the only flat-fee brokerage authorized to offer Zillow Professional Photography & Enhanced Showcase Listing Upgrade, and operates through a multi-state broker network (lead broker Ralph Harvey licensed in 23 states, plus Anthony Giglio licensed across 45 states) to provide nationwide coverage. Distribution is direct-to-consumer via the company website and supplemented by organic social, content marketing, and paid search.
The business is bootstrapped with no disclosed venture capital, private equity, or institutional investment, and operates with a small team of 11-50 employees. To date, the company has facilitated 112K+ property listings and cites an average of $17K+ in commissions saved per transaction for its customers.
ListWithFreedom firmographics
Firmographics- Name
- ListWithFreedom
- Legal name
- ListWithFreedom.com, Inc.
- Website
- https://listwithfreedom.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ListWithFreedom is a U.S. flat-fee MLS listing brokerage enabling For-Sale-By-Owner home sellers and small investors to list on the MLS for $89-$395 plus a closing compliance fee, bypassing traditional 5-6% agent commissions across 45+ states.
- Ownership category
- akta.pro rank
ListWithFreedom industry classification
Industry- Product category
- Flat Fee Real Estate Brokerage
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Seller Representation & Listing Services (BPAJAAAK)
- akta.pro secondary industry
- Buyer Representation Services (BPAJAAAJ)
Keywords
Where ListWithFreedom is headquartered
LocationHeadquarters
- HQ city
- Boynton Beach
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
ListWithFreedom business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure
Revenue model
- Flat Fee MLS Listing Packages: One-time flat fee paid upfront for MLS listing access across three tiers (Gold $89, Platinum $195, Platinum Plus $395). Packages include varying listing terms, photo limits, and bundled services.
- MLS Compliance Fee: Small percentage fee collected at closing: 0.50% for Gold package, 0.25% for Platinum and Platinum Plus packages. Ensures compliance with state laws and MLS regulations.
- Optional Add-on Services: Additional paid services including contract review, personal transaction coordinator ($395 value), online showing service ($59 value), and unlimited open houses ($100 value). Custom pricing available for sellers listing more than 10 properties.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Gold - Lowest Price: $89 + 0.5% at closing |
| Transaction based/ take rate | Pay-as-you-go | Platinum - Most Popular: $195 + 0.25% at closing |
| One time/ perpetual license | Pay-as-you-go | Platinum Plus - Best Value: $395 flat fee |
| Other | Multi-year contract | Enterprise/Multi-Property: Custom pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
ListWithFreedom product offering
Product offeringCore offering
ListWithFreedom operates a flat-fee real estate brokerage that enables homeowners to list their property on the Multiple Listing Service (MLS) for a one-time fee between $89 and $395 instead of paying traditional 5-6% agent commissions. The service includes MLS syndication to Zillow, Realtor.com, Homes.com, Trulia, and Redfin, along with DocuSign document signing, a personal Listing Experience Manager, and optional add-ons such as a Zillow Professional Photography upgrade, transaction coordinator, and online showing service.
Product overview
ListWithFreedom is a flat fee MLS listing service that offers three tiered packages (Gold, Platinum, and Platinum Plus) allowing homeowners to list their property on the Multiple Listing Service for a one-time flat fee rather than paying traditional agent commissions of 5-6%. The service includes MLS listing plus syndication to major platforms (Zillow, Realtor.com, Homes.com, Trulia, Redfin), DocuSign document signing, personal Listing Experience Manager support, and optional add-ons including Zillow Enhanced Showcase listing upgrade, personal transaction coordinator, and online showing service. Customers access their listings and leads through a member dashboard portal.
Differentiator
Problem solved
Functional benefit
Products and services
- Gold Package Entry-level flat-fee MLS listing package for $89 plus 0.5% at closing, providing a 6-month listing term, 25 photos, MLS plus Zillow/Realtor.com/Homes.com syndication, all required listing forms, and 7-day customer support. Estimated savings of 2.50%-5.50% versus traditional commissions.
- Platinum Package Mid-tier flat-fee MLS listing package priced at $195 plus 0.25% at closing, providing a 6-month listing term, maximum photos, all listing forms, MLS plus Zillow/Realtor.com/Homes.com syndication, and 7-day customer support. Estimated savings of 2.75%-5.75% versus traditional commissions.
- Platinum Plus Package Premium flat-fee MLS listing package priced at $395 plus 0.25% at closing, providing a 12-month listing term, maximum photos, MLS plus Zillow/Realtor.com/Homes.com syndication, plus bundled Online Showing Service ($59 value), Unlimited Open Houses ($100 value), and Personal Transaction Coordinator ($395 value). Estimated savings of 2.75%-5.75% versus traditional commissions.
- Zillow Professional Photography & Enhanced Showcase Listing Upgrade Premium upgrade service offered exclusively through ListWithFreedom as the only flat-fee brokerage selected by Zillow. Properties using this upgrade sell for an average of 2% more and are 20% more likely to sell within 14 days. Available to FSBO and investor sellers listing through ListWithFreedom.
- Personal Transaction Coordinator Optional add-on service ($395 value when bundled) that provides a dedicated transaction coordinator to help navigate paperwork from listing to closing. Included in Platinum and Platinum Plus packages, and available to FSBO sellers needing closing support.
- Online Showing Service Online showing management tool ($59 value when bundled) that facilitates property viewings. Included in Platinum and Platinum Plus packages, allowing sellers to manage showing requests virtually.
Quantifiable outcome
- Homes with Zillow Enhanced Showcase sell for 2% more and are 20% more likely to sell within 14 days
- +2 more outcomes
Companies that use ListWithFreedom
Customer profileNamed customers4 records
Segments2 records
Ideal customer profiles2 records
ListWithFreedom technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
ListWithFreedom partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- ZillowcoreListWithFreedom is the only flat-fee brokerage selected by Zillow to offer its Professional Photography & Enhanced Showcase Listing Upgrade. This exclusive partnership enables ListWithFreedom clients to list with Zillow's premier photography service, which data shows helps homes sell for 2% more and be 20% more likely to sell within 14 days.
- Realtor.comcoreListings are automatically syndicated to Realtor.com through MLS syndication feeds, providing national exposure to potential buyers.
- Homes.comcoreListings are automatically syndicated to Homes.com through MLS syndication feeds.
- TruliacoreListings are automatically syndicated to Trulia through MLS syndication feeds.
- RedfincoreListings are automatically syndicated to Redfin through MLS syndication feeds.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
ListWithFreedom competitors and assessment
Company assessmentDirect peers
- FlatFeeGroup.com: Direct flat-fee MLS listing competitor offering similar tiered packages and FSBO listing services across multiple U.S. states. Closely comparable in pricing model and target customer (cost-conscious FSBO sellers).
- Houwwer: Tech-enabled real estate brokerage offering flat-fee and reduced-commission services to home sellers and buyers. Closely aligned on direct-to-consumer flat-fee model and national scaling ambitions.
- FSBO.com: Online marketplace and resource hub for For-Sale-By-Owner listings. Directly serves the same FSBO seller segment that ListWithFreedom targets with flat-fee MLS access.
- Beycome: Tech-enabled flat-fee real estate platform that helps homeowners list and sell FSBO on the MLS for a fixed fee. Directly competes on value proposition, customer segment, and MLS syndication model.
- Homie: Discount real estate brokerage offering flat-fee and low-commission home selling services. Targets the same FSBO and cost-conscious seller segment with a technology-driven platform.
Broad incumbents
- eXp Realty: Cloud-based national brokerage operating with a low-overhead agent model that can offer competitive commission structures. Operates in the same residential real estate listing space at a much larger scale.
- Zillow: Largest U.S. real estate platform and ListWithFreedom's syndication partner. Operates its own Premier Agent and Zillow Home Loans offerings, and is the exclusive supplier of the Enhanced Showcase upgrade that ListWithFreedom resells — a partner-competitor dynamic.
- Redfin: Large tech-enabled residential brokerage offering reduced-commission services alongside its own listing platform. Competes as a broader incumbent that ListWithFreedom listings syndicate to via MLS.
- Compass: National technology-focused real estate brokerage with extensive agent network and proprietary platform. Competes broadly in residential listing services though typically at traditional commission levels.
Others
- Real Geeks: Provider of technology, websites, and lead-generation tools to real estate agents and brokerages. Adjacent ecosystem participant that serves similar flat-fee and traditional brokerages with marketing and IDX platform infrastructure.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
ListWithFreedom social profiles
Digital presenceListWithFreedom financial estimates
Financial estimateRevenue estimate
Valuation estimate
ListWithFreedom leadership team
Management profileNumber of profiles
Profiles7 records
ListWithFreedom funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ListWithFreedom M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ListWithFreedom
What does ListWithFreedom do?
ListWithFreedom operates a flat-fee real estate brokerage that enables homeowners to list their property on the Multiple Listing Service (MLS) for a one-time fee between $89 and $395 instead of paying traditional 5-6% agent commissions. The service includes MLS syndication to Zillow, Realtor.com, Homes.com, Trulia, and Redfin, along with DocuSign document signing, a personal Listing Experience Manager, and optional add-ons such as a Zillow Professional Photography upgrade, transaction coordinator, and online showing service.
Is ListWithFreedom a public or private company?
ListWithFreedom is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ListWithFreedom founded?
ListWithFreedom was founded in 2005. It employs 11 to 50 people.
Where is ListWithFreedom based?
ListWithFreedom is headquartered in Boynton Beach, United States, in the North America region.
How does ListWithFreedom make money?
Three revenue lines are on record. Flat Fee MLS Listing Packages are the primary driver. The others are MLS Compliance Fee and optional Add-on Services.
Who are ListWithFreedom's main competitors?
Direct peers on record are FlatFeeGroup.com, Houwwer, FSBO.com, Beycome and Homie. Broad incumbents are eXp Realty, Zillow, Redfin and Compass. Real Geeks is listed as an others.
Does ListWithFreedom have an API?
No public API is recorded for ListWithFreedom.
What industry is ListWithFreedom in?
ListWithFreedom's product category is Flat Fee Real Estate Brokerage. Its primary akta.pro industry code is BPAJAAAK, Seller Representation & Listing Services, with a secondary code of BPAJAAAJ, Buyer Representation Services. Its SIC code is 6531.