4PM Entertainment

Name

4PM Entertainment

Legal name

4PM Entertainment

Website

https://4pmentertainment.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Live Event Management

NAICS

Promoters of Performing Arts, Sports, and Similar Events without Facilities (71132), Other Performing Arts Companies (711190), Performing Arts Companies (7111)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Nightlife Venue Groups & Operators (Multi-Location) (MPAGAIAL)

akta.pro secondary industries

Venue Management & Booking Services (Third-Party Operators) (MPAGALAJ), VIP Hospitality & Client Entertainment (Boxes, Suites, Hosted Experiences) (MPAGAHAG), Venue Food, Beverage & Hospitality Operations (Concessions, Catering, Premium Seating) (MPAGALAN)

Keywords

• Live event production
• Music festival management
• Festival brand portfolio
• Event ticketing services
• Live entertainment organization

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Event Tickets: Direct ticket sales to consumers attending festivals and live events. Revenue generated from individual event tickets across their portfolio of brands including Kingsland, De Amsterdamse Zomer, Hullabaloo, and others.
2. Brand Partnerships & Sponsorships: Commercial partnerships with brands and companies seeking visibility at events. The company explicitly markets to businesses wanting to reach their 500,000+ annual visitors across multiple events throughout the year.
3. Live Event Production Services: 4PM Live division provides comprehensive live event services including concept development, production, ticketing, marketing, partnerships, and project management for artists and venues.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

4PM Entertainment is a Dutch event organization company founded in 2007 and based in Amsterdam, Netherlands. The company organizes, produces, and operates a portfolio of approximately 11-12 live entertainment event brands including music festivals, winter events, and cultural celebrations across the Netherlands. In addition to its owned event brands, the company operates a 4PM Live service division that provides event production and partnership services to external clients and brand partners.

Product overview

4PM Entertainment operates as a unified platform offering event management services through its 4PM Live division combined with a diverse portfolio of 12 distinct event brands. The portfolio spans music festivals (Kingsland, Oranjebloesem, De Amsterdamse Zomer, Hullabaloo), winter events (Het Amsterdamse Winterparadijs, Schaatsbaan Museumplein), cultural festivals (Het Amsterdams Verbond, Het Amsterdamse Terrassen Festival), and specialized experiences (Art Below Zero, Bungalup, Helden van Oranje). The 4PM Live service provides the operational backbone handling concept development, production, ticketing, marketing, partnerships, and project management for both proprietary and external artists and events.

Differentiator

Problem solved

Functional benefit

Brands

• Helden van Oranje: King's Day festival featuring Dutch-language artists, held in Groningen
• Kingsland Festival
• Het Amsterdams Verbond
• Het Amsterdamse Terrassen Festival
• De Amsterdamse Zomer
• Hullabaloo Festival
• Het Amsterdamse Winterparadijs
• Schaatsbaan Museumplein
• Oranjebloesem
• Bungalup
• Art Below Zero

Products and services

• 4PM Live Service division of 4PM Entertainment that provides event production, partnership, and live entertainment services to external clients and brand partners across the Netherlands.
• Music Festival Portfolio A collection of music festival brands owned and operated by 4PM Entertainment across the Netherlands, targeting music fans and festival-goers through ticketed live events.
• Winter Events Portfolio Seasonal winter event brands organized by 4PM Entertainment, offering winter-themed live entertainment experiences to Dutch consumers during the winter season.
• Cultural Celebration Events Cultural celebration events produced by 4PM Entertainment that bring together Dutch audiences for community-focused live entertainment experiences.

Quantifiable outcome

• 500,000+ visitors annually across all events
• +2 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• ID&T: Amsterdam-based festival organizer behind Mysteryland, Defqon.1, Qlimax, and other Dutch electronic music festivals. Most directly comparable Dutch competitor producing multi-brand festival portfolios anchored in the Netherlands with international reach.
• MOJO Concerts: Leading Dutch concert and festival promoter operating Lowlands, Pinkpop, North Sea Jazz, and numerous venue tours. Directly comparable in producing tier-one Dutch festivals with similar multi-genre programming and B2B production capabilities.
• Superstruct Entertainment: European festival operator managing multiple festival brands across Spain, UK, and other markets before acquisition by Live Nation. Directly comparable multi-brand European festival portfolio strategy.
• Stage Entertainment: Amsterdam-based live entertainment producer operating musicals and theatrical productions across Europe. Comparable Dutch-headquartered live entertainment operator with similar production services and venue relationships.
• Friendly Fire: Dutch concert promoter and event organizer producing tours and festivals in the Netherlands and Benelux. Comparable mid-sized Dutch event organizer with overlapping artist services and festival operations.
• Loveland Festival: Dutch electronic music festival held annually in Amsterdam. Comparable Dutch electronic dance music festival targeting similar demographics as 4PM's Oranjebloesem and competing for the same Dutch festival audience.
• Best Kept Secret Festival: Independent Dutch boutique multi-genre festival held in Hilvarenbeek. Comparable Dutch festival operator in scale and positioning, serving overlapping audiences in the Netherlands live music market.

Broad incumbents

• Live Nation Entertainment: Global live entertainment conglomerate operating festivals, venues, and ticketing worldwide; owns Ticketmaster and major Dutch festival assets. Broad incumbent whose portfolio overlaps with 4PM's festival promotion and 4PM Live service offerings.
• AEG Presents: Global live entertainment and venue operator with European festival operations including Coachella and All Points East. Comparable broad incumbent across festival production, venue partnerships, and artist services.

Regional players

• CTS Eventim: European ticketing and live entertainment operator headquartered in Germany. Comparable in live event promotion and ticketing infrastructure, primarily serving German-speaking and broader European markets rather than competing directly in the Netherlands.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/4PMofficial
• LinkedInlinkedin.com/company/4pm-entertainment

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 4PM Entertainment