Destination Beauty

What Destination Beauty does

Destination Beauty is a Bangkok-based medical tourism facilitator founded in 2006 that connects international patients — primarily from Australia, New Zealand, the United Kingdom, the United States, and Canada — with board-certified plastic surgeons and bariatric specialists practicing at two accredited private hospitals in Bangkok: Samitivej Thonburi Hospital and Ruamjairak Hospital. The company has coordinated care for more than 30,000 patients over nearly two decades, offering plastic surgery (facelift, tummy tuck, breast procedures, liposuction, rhinoplasty, eyelid surgery), weight loss surgery (gastric sleeve, gastric bypass), cosmetic and restorative dentistry, and non-surgical skin treatments (Botox, fillers, Thermage, fractional CO2 laser). The core technology is a service-based coordination platform rather than proprietary software: patient enquiries enter through free online evaluation forms with photo uploads, are matched to surgeons by in-house coordinators, and proceed through bundled packages that include hospital stay, accommodation at the partner Somerset Park Suanplu Bangkok, ground transfers, and post-recovery follow-up.

Destination Beauty earns revenue through coordination fees embedded in surgical procedure packages facilitated through its hospital partners, and through direct billing at its wholly-owned subsidiary, Destination Dental & Health, a clinic at Somerset Suanplu in Bangkok's Sathorn district that delivers cosmetic and implant dentistry alongside non-surgical skin treatments. Go-to-market combines a sales-led, consultative motion — with patient coordinators assigned from initial enquiry through post-recovery — and direct-to-consumer digital channels including an SEO-optimized website, Facebook, Instagram, TikTok, and aggregated patient reviews on Google and Trustpilot. Pricing is per-procedure unit pricing published in Thai Baht with approximate AUD/NZD conversions; average ticket sizes range from roughly AUD 5,000 (breast augmentation, arm lift) to AUD 22,000+ (combination mummy makeover procedures). The organization operates with a team of approximately 40 staff including directors, patient coordinators, nurses, drivers, and content creators, and does not publicly disclose revenue or accept outside investment; ownership is founder-operated.

Name

Destination Beauty

Legal name

Destination Beauty

Website

https://destinationbeauty.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Destination Beauty is a Bangkok-based medical tourism facilitator founded in 2006 that connects patients from Australia, New Zealand, the UK, USA, and Canada with accredited Bangkok hospitals for plastic surgery, weight loss surgery, dental, and skin treatments, having served more than 30,000 patients.

Ownership category

akta.pro rank

Product category

Medical Tourism Services

NAICS

Tour Operators (561520), Travel Agencies (561510)

akta.pro primary industry

Cosmetic & Plastic Surgery Tourism Agencies (THAKAIAD)

akta.pro secondary industries

Bariatric & Metabolic Surgery Tourism Agencies (THAKAIAE), Dental Tourism Agencies (THAKAIAC)

Keywords

• Medical tourism services
• Plastic surgery coordination
• Cosmetic surgery tourism
• Bariatric surgery facilitation
• Cosmetic dental treatments

Headquarters

HQ city

Bangkok

HQ country

Thailand

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Surgical Procedure Coordination: Facilitates plastic surgery, weight loss surgery, cosmetic dentistry, and skin treatments in Thailand by connecting international patients with partnered surgeons and hospitals. Revenue is generated through coordination fees embedded in procedure packages.
2. Dental Services: Operates Destination Dental & Health clinic offering cosmetic and restorative dental treatments including veneers, implants, All-on-4/All-on-6, crowns, and whitening.
3. Skin Treatments: Non-surgical skin treatments including Botox, dermal fillers, Thermage, Fractional CO2 laser, hair restoration, and vaginal rejuvenation at the Destination Dental & Health clinic.
4. Accommodation Services: Coordinates recovery accommodation at Somerset Park Suanplu Bangkok with exclusive patient benefits including nurse visits and afternoon tea.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels7 records

Core offering

Destination Beauty is a medical tourism facilitator that connects international patients from Australia, New Zealand, the UK, the USA, and Canada with board-certified surgeons and accredited private hospitals in Bangkok, Thailand. The company coordinates plastic surgery, weight loss (bariatric) surgery, cosmetic dentistry, and non-surgical skin treatments, providing end-to-end journey support including surgeon matching, hospital scheduling, travel and airport transfers, recovery accommodation, and post-procedure follow-up. It also directly operates the Destination Dental & Health clinic for cosmetic, restorative, and implant dentistry plus non-surgical skin treatments.

Product overview

Destination Beauty is a medical tourism service provider that offers a comprehensive portfolio of surgical and non-surgical treatments for international patients seeking procedures in Thailand. The core offering consists of plastic/cosmetic surgery procedures (facelift, tummy tuck, breast surgery, arm lift, thigh lift, liposuction, eyelid surgery, rhinoplasty), weight loss surgery (gastric sleeve, gastric bypass), dental treatments (implants, veneers, All-on-4/All-on-6, whitening), and non-surgical skin treatments (Botox, fillers, Thermage, laser). The company serves as a coordinator between international patients and board-certified surgeons at accredited private hospitals in Bangkok, providing personalized treatment planning, travel coordination, and recovery support. Services are delivered through partner hospitals (Samitivej Thonburi Hospital, Ruamjairak Hospital) with pricing provided in Thai Baht with approximate conversions to AUD/NZD.

Differentiator

Problem solved

Functional benefit

Brands

• Destination Dental & Health: Dental and skin clinic providing cosmetic, restorative, and implant dentistry, and non-surgical skin treatments. Located at Somerset Suanplu, M Floor, Sathorn, Bangkok, Thailand.

Products and services

• Mummy Makeover A customized combination of cosmetic procedures — tummy tuck, breast lift, breast augmentation, and liposuction — designed to restore areas of the body commonly affected by pregnancy and childbirth. Sold as bundled packages (MMO A, MMO B, MMO F) for international patients travelling to Bangkok.
• Gastric Sleeve Surgery Sleeve gastrectomy that reduces stomach size by approximately 70-80% to help patients feel full sooner and consume fewer calories, coordinated with Bangkok partner hospitals.
• Gastric Bypass Surgery Bariatric surgery that reduces stomach size and reroutes digestion, provided to international bariatric candidates through Bangkok partner hospitals.
• Breast Lift Surgery Mastopexy that raises and reshapes sagging breasts by removing excess skin and repositioning breast tissue and nipples; priced from THB 169,000 / AUD 7,390.
• Breast Augmentation Cosmetic surgery using Mentor or Motiva breast implants to increase breast size, improve shape, and enhance body proportions; starting at THB 119,000 / AUD 5,190 with 1-night hospital stay.
• Breast Reduction Reduction mammoplasty that removes excess breast tissue, fat, and skin to create smaller, lighter, and more proportionate breasts; 3-5 hour surgery with 2-night hospital stay.
• Tummy Tuck Abdominoplasty procedures — standard, extended, semi-circumferential, circumferential (lower body lift), and fleur-de-lis tummy tucks — that remove excess skin and repair abdominal muscles.
• Facelift Surgery Rhytidectomy procedures including mid-facelift and full-facelift designed to lift sagging facial tissues, restore jawline definition, and reduce jowls. Full facelift with neck lift priced at THB 249,000 / AUD 10,890.
• Arm Lift Surgery Brachioplasty that removes excess skin and fat from the upper arms to tighten loose tissues and reshape arm contours; arm lift from THB 129,000 / AUD 5,690 and extended arm lift from THB 169,000 / AUD 7,390.
• Eyelid Surgery Blepharoplasty that removes excess skin and fat from upper and/or lower eyelids to improve the appearance of tired or ageing eyes.
• Rhinoplasty (Nose Job) Surgical procedure to reshape, resize, or refine the nose to improve facial harmony and balance, including open rhinoplasty and alarplasty.
• Liposuction Surgical fat removal procedure to contour specific areas of the body.
• Endoscopic Brow Lift Minimally invasive forehead lifting procedure using endoscopic techniques.
• Thigh Lift Surgical procedure to remove excess skin and fat from the thighs to improve leg contour.
• Skin Removal After Massive Weight Loss (Body Lift) Post-bariatric body contouring — body lifts, thigh lifts, and circumferential procedures — to remove excess skin and reshape the body following major weight loss.
• Dental Treatments (Destination Dental & Health) Cosmetic and restorative dentistry — veneers, dental implants, All-on-4/All-on-6 solutions, crowns, teeth whitening, smile makeovers, and preventive dental care — delivered at the Destination Dental & Health clinic at Somerset Suanplu, Bangkok.
• Skin Treatments (Destination Skin Center) Non-surgical cosmetic skin treatments — Botox, Juvederm dermal fillers, Thermage radiofrequency, Fractional CO2 laser, hair restoration, and vaginal rejuvenation — delivered at the Destination Skin Center in Bangkok.
• Recovery Accommodation Coordination (Somerset Park Suanplu Bangkok) Coordinates post-surgery recovery stays at Somerset Park Suanplu Bangkok, a 4-star serviced apartment near the plastic surgery center, with exclusive patient benefits including nurse visits (Monday, Wednesday, Friday) and complimentary afternoon tea (Tuesday, Thursday).

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and supporting.

• Samitivej Thonburi HospitalcoreStrategic or Co-development PartnerInternational, full-service private hospital in Bangkok providing modern operating theatres, experienced surgeons and nursing teams, private patient rooms, comprehensive post-operative care, and international patient services for plastic surgery procedures.
• Ruamjairak HospitalcoreStrategic or Co-development PartnerInternational, full-service private hospital in Bangkok partnering with Destination Beauty to provide surgical facilities and medical care for patients undergoing procedures.
• Somerset Park Suanplu BangkoksupportingChannel Partner/ Reseller/ DistributorLuxury 4-star serviced apartment near the plastic surgery center offering exclusive patient benefits including nurse visits (Monday, Wednesday, Friday), complimentary afternoon tea (Tuesday, Thursday), and convenient access to recovery appointments.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Clinics on Call: International medical tourism platform coordinating treatment packages across multiple destinations and specialties for patients from Europe, the Middle East, and beyond. Directly comparable digital medical tourism facilitator.
• PlacidWay: US-based global medical tourism marketplace offering treatment packages across dozens of countries and specialties. Comparable in cross-border medical facilitation model and broad procedure catalog.
• MedTourEasy: Online medical tourism marketplace connecting patients with overseas clinics for cosmetic, dental, and other elective procedures. Directly comparable in digital facilitation and procedure catalog.
• CosMediTour: Australian-founded medical tourism facilitator specializing in cosmetic surgery packages in Thailand and other destinations for Australian patients. Directly comparable in service mix, geographic focus, and customer profile to Destination Beauty.
• Bookimed: International medical tourism marketplace connecting patients with clinics across multiple countries and specialties. Comparable as a competing medical tourism facilitator with a broader multi-country, multi-specialty model.
• Gorgeous Getaways: Canadian medical tourism company coordinating cosmetic surgery abroad (predominantly Thailand and Mexico) for Canadian patients. Closely comparable in customer segment, destination mix, and bundled travel-plus-surgery value proposition.
• Medigo: Berlin-based medical tourism platform providing treatment coordination across international clinics. Comparable as an early-stage competitor in the cross-border medical facilitation space.

Broad incumbents

• Bumrungrad International Hospital: Major Bangkok-based tertiary hospital with one of the world's largest dedicated medical tourism programs. Comparable as a Thailand-based incumbent capturing international medical tourism patients, though operating as a hospital rather than a facilitator.
• WhatClinic: Irish-headquartered healthcare search and booking platform listing clinics and treatment providers globally. Comparable as an adjacent marketplace in cross-border elective healthcare, with a broader non-medical scope.

Others

• Samitivej Hospitals: Network of accredited international private hospitals in Bangkok — Destination Beauty's actual partner. Relevant as both a supplier of clinical capacity and a comparable Thailand-based medical tourism destination.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/DestinationBeauty
• Instagraminstagram.com/destinationbeautyclinic
• TikToktiktok.com/@destinationbeauty.me
• LinkedInlinkedin.com/company/destination-beauty

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Destination Beauty