Svensk Maklarstatistik

What Svensk Maklarstatistik does

Svensk Mäklarstatistik AB, founded in 2006 and headquartered in Stockholm, is a private Swedish data company that operates the country's only comprehensive residential real estate statistics platform based on actual closing prices (slutpriser). The company ingests contract data in real time from real estate agents' business systems across Sweden, with quality assurance and processing handled in partnership with Statistics Sweden (SCB). It publishes monthly statistics covering bostadsrätter (condominiums), villor (houses), and fritidshus (vacation homes) across all 290 Swedish municipalities and the city districts of Stockholm, Gothenburg, and Malmö, supported by interactive price development tools and historical series dating to 1996/2005.

The product portfolio consists of a free public statistics website (self-serve), interactive price development tools with Excel export, and a paid enterprise line offering aggregated statistics and property-level object data to businesses and organizations on order. Distribution is primarily through the website, monthly press releases to media, and direct enterprise sales, with pricing not publicly disclosed. The underlying technology centers on automated real-time contract data extraction from broker business systems, traditional statistical processing (including the K/T purchase-price coefficient for villa pricing), and SCB-administered quality control.

The company serves three primary segments: Swedish real estate brokers (data contributors and consumers), media organizations (reporting on housing markets), and businesses requiring detailed property-level data for research, banking, insurance, or consulting. Revenue mechanics combine a free public tier with bespoke enterprise deliveries, and the firm has no recorded external funding, no M&A activity, and no disclosed AI/ML capabilities. Operating status is active, with leadership comprising CEO Kenneth Ivarsson and Analysis Manager Per-Arne Sandegren.

Name

Svensk Maklarstatistik

Legal name

Svensk Mäklarstatistik AB

Website

https://maklarstatistik.se

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Svensk Mäklarstatistik is a Stockholm-based private data company that publishes Sweden's only comprehensive residential housing price statistics based on actual closing prices, serving real estate brokers, media, and enterprise data buyers with Statistics Sweden (SCB)-processed monthly reports.

Ownership category

akta.pro rank

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales

Revenue model

1. Public Statistics Access: Free basic housing statistics available to general public through website covering all Swedish regions and municipalities
2. Custom Statistical Reports for Businesses: Tailored statistical deliveries and detailed property object data offered to businesses and organizations on order

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

Svensk Mäklarstatistik aggregates actual closing prices (slutpriser) from Swedish real estate agents' business systems and publishes housing market statistics covering bostadsrätter, villor, and fritidshus across all 290+ Swedish municipalities and city districts. Data is processed through a partnership with Statistics Sweden (SCB) and made available as free public statistics via website, with customized aggregated reports and property object data sold to businesses and organizations.

Product overview

Svensk Mäklarstatistik is Sweden's only provider of comprehensive and current housing price statistics based on actual sale prices (slutpriser), whether or not the property was advertised. The core product is the Bostadsstatistik platform, which provides nationwide geographic coverage from individual municipalities to major metropolitan areas. The offering consists of the main statistics platform (covering bostadsrätter, villor, and fritidshus), interactive price development tools for calculating trends over custom time periods, and customized aggregate statistics and property object data for business customers. Data is sourced in real-time from real estate agents' business systems and processed by Statistics Sweden (SCB) for monthly publication.

Differentiator

Problem solved

Functional benefit

Products and services

• Bostadsstatistik (Housing Price Statistics) Comprehensive Swedish real estate statistics based on actual transaction prices (slutpriser), covering bostadsrätter (condominiums), villor (houses), and fritidshus (vacation homes). Data is sourced directly from real estate agents' business systems and processed by Statistics Sweden (SCB) for monthly publication. Targeted at the general public via the website.
• Aggregerad statistik och objektsdata (Custom Statistics & Property Data) Tailored deliveries of aggregated statistics and detailed property/object data for businesses and organizations. Offers customized reports for specific geographic areas and data sets beyond the public-facing statistics. Targeted at businesses, media, banks, insurers, and consultancies.
• Prisutvecklingsverktyg (Price Development Tools) Interactive graphing tools allowing users to calculate price development over any time period, compare different areas, and download data as Excel files. Includes monthly curves (48 months back) and annual history (from 1996/2005 depending on area). Targeted at general public and professionals analyzing property price trends.
• Geografisk statistik (Geographic Coverage Service) Comprehensive geographic coverage of all Swedish municipalities (290+), counties (län), major metropolitan areas (Stor-Stockholm, Stor-Göteborg, Stor-Malmö), and city districts. Provides price statistics at municipality, county, regional, and national levels, served as part of the custom statistics offering for organizations.

Quantifiable outcome

• Statistics published approximately 4 months before official SCB housing statistics due to earlier data collection

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered core.

• Statistics Sweden (SCB)coreStrategic or Co-development PartnerOfficial partnership where SCB processes and quality-assures the housing sales data submitted by real estate agents. SCB involvement ensures statistical reliability and provides official credibility to the statistics. The processed data forms the basis for official Swedish housing statistics published monthly.
• Swedish Real Estate AgentscoreOthersReal estate agents from across Sweden report their sales data daily into the Svensk Mäklarstatistik database. This data forms the foundation of all statistics. The relationship is mutually beneficial as agents gain access to market statistics while contributing to national housing data.

Scale indicators5 records

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• Zillow: Zillow is the US's largest residential real estate data platform with the Zestimate valuation product and extensive market statistics. Comparable as a data-driven residential property analytics business, though at vastly larger scale and with a different monetization model.
• Rightmove: Rightmove is the UK's largest property portal with extensive market data, indices, and house-price statistics. Comparable as a large-scale residential property data and statistics platform, though operating in a different market and via a portal-led model.
• Hemnet: Hemnet is Sweden's largest property listing platform, publicly listed and with vastly more traffic and data. While focused on listings rather than closing-price statistics, it competes for the attention of Swedish real estate agents, brokers, and home-seeking consumers, and is a potential long-term data competitor.

Regional players

• Idealista: Idealista is the leading property portal in Spain, Portugal, and Italy with associated market data and price indices. Comparable as a Southern European residential property data platform serving brokers and consumers, though portal-led.
• Eiendomsverdi: Eiendomsverdi is Norway's leading provider of residential property market statistics and valuation data, operating the Eiendomsverdi housing price index. It is the closest Nordic analogue to Svensk Mäklarstatistik in a different geography.
• Etuovi: Etuovi is Finland's leading property listing portal, owned by Alma Media, with associated market data. Comparable as a Nordic residential property data platform serving brokers, consumers, and media in a different national market.
• Boligsiden: Boligsiden is Denmark's largest property portal with associated market data and statistics on Danish residential transactions. Comparable to Svensk Mäklarstatistik as a Nordic residential property data provider, though primarily portal-led.

Direct peers

• Booli: Booli is a Swedish property search platform (owned by SBAB bank) that aggregates Swedish listings and sold-property data. It overlaps with Svensk Mäklarstatistik on Swedish residential property data and serves similar broker, consumer, and media audiences.
• Valueguard: Valueguard is a Swedish housing market index provider that publishes price indices (Hox/Sox). It is the most direct peer, operating in the same Swedish residential price-statistics category and was the counterparty in the Konkurrensverket dominance dispute with Svensk Mäklarstatistik.

Others

• Statistics Sweden (SCB): SCB is a partner and the official Swedish statistics agency that processes and validates Svensk Mäklarstatistik's data. It is also a partial competitor in that it publishes official Swedish housing price statistics, albeit with a ~4-month lag versus Svensk Mäklarstatistik's dataset.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/maklarstatistik
• LinkedInlinkedin.com/company/maklarstatistik
• Xx.com/maklarstatistik

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Svensk Maklarstatistik