Makers' Muse

What Makers' Muse does

Makers' Muse is an India-based STEM education company that sells an integrated curriculum, hardware, and outcomes platform to K-12 schools, with secondary offerings for students and parents. Founded in 2018 and headquartered in Udaipur, Rajasthan (operating through its parent entity Sarga Additive Manufacturing Pvt Ltd), the company targets CBSE, ICSE, IB, and Cambridge-affiliated institutions primarily across India, with limited global extension via its remote-delivery tier.

The company's core product is the STEM Enabled School (SES) Programme, structured as five subscription tiers — Basic, Virtual, Pro, Pro+, and Premium — that bundle curriculum, teacher training (Faculty Development Programme), an LMS with lesson plans and assessment rubrics, certified trainers, hardware installation, lab management, and competition coaching. Adjacent products include the Young Scholars Research Programme (YSRP) for peer-reviewed student research publishing with real DOIs, Live Real-World Projects with mentor-led teams, Atal Tinkering Lab setup services aligned to India's government ATL programme, and an SES Badge certification (Silver/Gold/Platinum) for partner schools. The Live Global SES Map, an interactive real-time registry of verified partner schools, doubles as both a marketing asset and a proprietary distribution channel.

Revenue is generated through annual subscriptions across SES tiers, professional services (YSRP mentorship and competition coaching for RoboCup, WRO, IRIS, Google Science Fair, and IIT Techfest), and direct hardware sales of STEM kits via e-commerce with 24-hour domestic shipping. Go-to-market is a blended B2B sales-led motion (direct enterprise sales to school principals via a four-step Discovery-to-Outcomes process), supplemented by event-driven acquisition (ALOK विज्ञानोत्सव STEM Festival, competitions) and community-led growth through the SES Principal Circle (100 invitation-only principals) and Global STEM Community platform. Pricing is quote-based and tiered, with stated 'zero-investment options' for entry-level school partnerships. The company claims 100+ partner schools transformed globally, 500+ schools on the India SES Map, 50,000+ students impacted, and 10+ peer-reviewed student research papers.

Name

Makers' Muse

Legal name

Sarga Additive Manufacturing Pvt Ltd

Website

https://makersmuse.in

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Makers' Muse is an India-based K-12 STEM education company that sells a tiered school transformation programme — curriculum, teacher training, hardware, and competition coaching — to CBSE, ICSE, IB, and Cambridge schools, supplemented by student research publishing and STEM hardware sales.

Ownership category

akta.pro rank

Product category

K-12 STEM Education Services

akta.pro primary industry

Math & STEM Learning Technology (incl. Coding/Robotics Platforms) (EDAJAMAG)

akta.pro secondary industries

STEM Assessment, Badging & Competition Platforms (EDAFANAJ), STEM & Maker Education (Makerspaces, Coding Clubs, Robotics) (EDAAAFAL), Science & STEM Lab Equipment & Supplies (Chemistry, Biology, Physics, Makerspaces) (EDAEAIAC)

Keywords

• STEM education
• School curriculum
• Teacher training
• Robotics learning
• Student research publishing

Headquarters

HQ city

Udaipur

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. SES Programme Tiers: Makers' Muse generates revenue through multiple SES programme tiers (SES Basic, SES Virtual, SES Pro, SES Pro+, SES Premium) that schools subscribe to. Each tier offers different levels of curriculum delivery, teacher training, lab management, and support services. Pricing varies by tier complexity with 'zero-investment options' available for some school partnerships.
2. Student Research Publishing: Revenue generated through the Young Scholars Research Programme (YSRP) which provides structured research mentorship for students to publish peer-reviewed papers with DOIs.
3. Competition Coaching: Fees for preparing and coaching students for national and international STEM competitions including RoboCup, WRO, IRIS, Google Science Fair, and IIT Techfest.
4. STEM Products and Kits: Sale of STEM hardware kits, tools, and educational materials shipped across India with delivery within 24 hours for orders.

Pricing tiers

Go-to-market motion3 records

Distribution channels2 records

Marketing channels7 records

Core offering

Makers' Muse provides end-to-end STEM education solutions to K-12 schools through its tiered STEM Enabled School (SES) Programme, delivering curriculum aligned to CBSE/ICSE/IB/Cambridge boards, certified trainer deployment, teacher training, lab infrastructure, and academic oversight via an LMS dashboard. On the student side, the company runs structured research mentorship (YSRP) leading to peer-reviewed paper publications with real DOIs, hands-on prototyping projects, live real-world project work, and coaching for national/international STEM competitions. The company also sells STEM hardware kits, tools, and educational materials through its own e-commerce storefront shipping across India.

Product overview

Makers' Muse operates as a comprehensive STEM education platform offering multiple integrated programmes. The core offering is the STEM Enabled School (SES) Programme, a tiered school transformation solution (SES Basic, SES Virtual, SES Pro, SES Pro+, SES Premium) providing curriculum, infrastructure, teacher training, and academic monitoring. Complementary offerings include the Young Scholars Research Programme (YSRP) for research paper publishing, Live Real-World Projects for hands-on experience, Competition Coaching for national/international contests, Prototyping Projects using industry tools, and Teacher & Faculty Training. The company also provides Atal Tinkering Lab setup services, SES certification badges (Silver/Gold/Platinum), free educational resources, and the exclusive SES Principal Circle community network.

Differentiator

Problem solved

Functional benefit

Products and services

• STEM Enabled School (SES) Programme A comprehensive school transformation programme providing infrastructure, curriculum, certified trainers, teacher training, and academic monitoring via LMS to enable K-12 schools to become STEM-enabled institutions. Available in five subscription tiers (Basic, Virtual, Pro, Pro+, Premium) with varying levels of hardware management and curriculum delivery.
• Young Scholars Research Programme (YSRP) A structured research mentorship programme for school students (Grade 6 to Grade 12) that guides them through producing peer-reviewed research papers with real DOIs published in academic journals, supporting university admissions portfolios.
• Live Real-World Projects A programme where students join professional mentor-led teams to work on real ongoing platforms including YouTube channels, eCommerce stores, apps, and marketing campaigns, gaining hands-on industry experience and portfolio artefacts.
• Competition Coaching Preparation and coaching services for students participating in national and international STEM competitions including RoboCup, WRO, IRIS, Google Science Fair, and IIT Techfest.
• Teacher & Faculty Training Hands-on professional development programmes (Faculty Development Programmes/FDP) for educators in robotics, coding, AI, and STEM pedagogy, CBSE-aligned with certification, delivered online and on-site.
• Prototyping Projects Students design and build real working prototypes including IoT devices, smart systems, mechanical builds, and digital products using industry tools under expert mentor guidance.
• Atal Tinkering Lab (ATL) Solutions Setup and support services for Atal Tinkering Labs in Indian schools, providing comprehensive STEM lab infrastructure, project ideas, and ongoing mentorship for student innovation activities.
• STEM Hardware Kits and Educational Products Physical STEM hardware kits, tools, and educational materials sold directly via the Makers' Muse e-commerce storefront with shipping across India and 24-hour dispatch.

Quantifiable outcome

• 100+ schools transformed across globe
• +3 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Sarga Additive Manufacturing Pvt LtdcoreOthersParent company that owns the Makers' Muse brand. The Terms and Conditions state 'This Brand name is owned by Sarga Additive Manufacturing Pvt Ltd (hereinafter referred as Makers' Muse).' This is the legal entity operating under the Makers' Muse brand.

Scale indicators5 records

Recent moves1 record

Expansion highlights6 records

Direct peers

• Avishkaar: India-based STEM and maker education provider offering curriculum, kits, and teacher training to K-12 schools. Closely comparable product mix (curriculum + hardware + teacher training) and overlapping target market of premium Indian schools.
• STEMROBO Technologies: Indian K-12 STEM education company providing AI, robotics, and coding labs and curriculum to schools. Direct competitor in the same school-installation, curriculum-plus-hardware model targeting CBSE/ICSE institutions.
• ThinkLABs: STEM and robotics lab setup provider for Indian schools, including ATL implementations. Directly competes on school STEM lab infrastructure and experiential curriculum delivery.
• Tinkerly: Indian STEM and coding education platform serving schools and students with curriculum, content, and maker kits. Comparable school-based subscription model and maker/STEM focus.

Broad incumbents

• LEAD School: Large Indian K-12 integrated learning platform offering curriculum, teacher training, and school transformation. Overlaps with Makers' Muse on school partnerships and curriculum delivery but operates at much broader scale across subjects.
• BYJU'S: India's largest EdTech company with school-based programmes including STEM and coding. Competes indirectly for school budgets and parent mindshare, though its core is supplemental tutoring rather than hands-on STEM labs.
• Cuemath: Indian math and coding learning platform with school partnerships and direct-to-consumer offerings. Adjacent in K-12 STEM/coding with overlapping school-channel GTM but focused on math rather than hands-on maker education.

Emerging players

• Codingal: K-12 coding and AI education platform with a school-channel programme and competition focus. Comparable in school partnerships and student outcomes (competitions) but narrower in subject matter (coding vs. full STEM/maker).
• ConveGenius: EdTech company delivering AI-powered learning solutions to schools and government education programs in India. Overlaps in school-channel EdTech delivery and STEM/learning content, with stronger government-program exposure.

Others

• Skolaro: School management and learning platform serving K-12 institutions in India. Comparable in school-channel SaaS distribution and could be a bundling/complementary partner rather than direct STEM competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/makers_muse
• YouTubeyoutube.com/channel/UCmPKKxQT10bZeracDIiQCkA
• Facebookfacebook.com/makersmuse01
• LinkedInlinkedin.com/company/makers-muse1
• Instagraminstagram.com/makers_muse1

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Makers' Muse