Dectro International

What Dectro International does

Dectro International, founded in 1978 in Quebec, Canada and operating through the legal entity Dectronique 1984 inc., designs and manufactures specialized equipment for the global permanent hair removal and professional aesthetics market. The company's core technology stack centers on proprietary 27MHz ultrarapid electrolysis (branded Apilus), complemented by Intense Pulsed Light (Apilux), 3MHz ultrasound body systems (Vitali-T / Vital-Ultra), and vision magnification products (Opti-Vizion). Disposable single-use probes (Pro-Tec), treatment furniture (Galaxium), salon-management software (Alpha Salon in Single User, Multi User, and Spa Network versions), and skincare/wax lines (Action de Gala, Germaine de Capuccini, Gala) round out a vertically integrated offering marketed under the 'Manufacturer in Innovative Technologies in Hair Removal-Aesthetic' positioning.

The product portfolio is sold exclusively to certified practitioners — owners of beauty salons, certified aesthetic professionals, dermatologists, and plastic surgeons — through a sales-led, channel-partner go-to-market model. Distribution flows through trained authorized distributors in 35-40 countries across North America, Europe, Asia, Africa, the Middle East, and Oceania, with each distributor providing after-sales service, specialized training, and valid warranties. In Canada, the company sells directly from its Quebec City headquarters at 1000 boulevard du Parc-Technologique and its Montreal-area office at 3400 boulevard Poirier in Saint-Laurent, and operates a dedicated U.S. storefront at dectro.us. Pricing is gated behind a professional certification login, with lease-to-own financing offered in Canada for equipment upgrades.

Revenue is generated primarily through one-time hardware sales of electrolysis and IPL machines, recurring consumables (Pro-Tec probes, Gala waxes), skincare distribution (Action de Gala, Germaine de Capuccini), and supporting professional services including workshops and post-sale training delivered via Académie Dectro. Marketing combines the corporate website, a French/English blog (blog.dectro.ca), organic social (Facebook, Instagram, LinkedIn), Vimeo video content, email newsletter, and industry events/conventions. The company is privately held, founder/family-controlled, with no disclosed institutional investors, no public listing, and 11-50 employees.

Name

Dectro International

Legal name

Dectronique 1984 inc.

Website

https://dectro.com

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

11–50 employees

Short description

Dectro International designs and manufactures professional permanent hair removal and aesthetic equipment (Apilus electrolysis, Apilux IPL, Pro-Tec probes) plus skincare, furniture, software, and training, selling exclusively to certified practitioners via authorized distributors in 35-40 countries.

Ownership category

akta.pro rank

Product category

Professional Aesthetic Equipment

NAICS

Electromedical and Electrotherapeutic Apparatus Manufacturing (334510), Soap and Cleaning Compound Manufacturing (32561)

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844), Electromedical & Electrotherapeutic Apparatus (3845)

akta.pro primary industry

Waxing & Depilatory Professional Products (CRABALAH)

akta.pro secondary industries

Dermocosmetics & Medical-Grade Skincare (CRABAAAF), Salon Hair Tools & Electricals (Dryers, Irons, Clippers) (CRABALAD)

Keywords

• Electrolysis equipment
• Professional hair removal
• Aesthetic devices
• Permanent hair removal
• Salon management software

Headquarters

HQ city

Quebec

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Electrolysis Equipment Sales: Sale of professional electrolysis machines including Apilus xCell 27MHz, Apilus Platinum, and related equipment. These are high-precision electronic devices requiring professional certification for purchase.
2. IPL and Laser Equipment: Sale of Intense Pulsed Light machines (Apilux 3G) and laser equipment for photoepilation treatments.
3. Consumables and Accessories: Probes, depilatory waxes, skin care products (Action de Gala, Germaine de Capuccini), furniture, tools, tweezers, hygiene products, and marketing materials.
4. Software Licensing: Alpha Salon management software available in three versions (Simple, Multi, Spa Network) for salon/spa operations including client files, inventory, invoicing, and employee management.
5. Professional Training Services: Specialized training programs for electrolysis, aesthetics, photoepilation, and thermocoagulation techniques. Workshops and after-sales service support.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

Dectro International designs, manufactures, and distributes professional electrolysis machines (Apilus), Intense Pulsed Light devices (Apilux), aesthetic equipment, disposable probes, professional skincare lines, treatment furniture, uniforms, and salon management software (Alpha Salon). The company sells its manufactured equipment and consumables to certified beauty professionals, electrologists, dermatologists, plastic surgeons, and salon/spa owners through authorized distributors in 35+ countries and direct sales offices in Canada.

Product overview

Dectro International is a manufacturer of specialized equipment and products for the global market of permanent hair removal and aesthetic care. The company offers a diversified portfolio organized around core technology brands: Apilus (electrolysis machines including xCell 27MHz and Senior 3G), Apilux (IPL/intense pulsed light devices), and Pro-Tec (disposable electrolysis probes). Supporting product lines include Action de Gala and Germaine de Capuccini skincare products, Galaxium furniture, Vitali-T aesthetic equipment including the VitaPeel Ion microdermabrasion system, Gala waxes and tools, Carolyn Design uniforms, and Alpha Salon salon management software (available in Simple, Multi, and Spa Network versions). The company distributes its products in more than 35 countries worldwide.

Differentiator

Problem solved

Functional benefit

Brands

• Apilus: Electrolysis machines and equipment brand for permanent hair removal
• Apilux
• Vitali-T
• Galaxium
• Pro-Tec
• Action de Gala
• Alpha Salon
• Ballet
• Carolyn Design
• Gala

Products and services

• Apilus Electrolysis Machines Professional electrolysis machines for permanent hair removal using high-frequency current technology, including the Apilus xCell 27MHz and Senior 3G models. Sold to certified electrologists, dermatologists, and beauty salon owners.
• Apilux IPL Machines Intense Pulsed Light (IPL) machines for hair removal and aesthetic treatments, including the Apilux 3G model. Used by certified professionals for photoepilation and skin treatments.
• Pro-Tec Disposable Probes Single-use disposable probes and filaments for electrolysis treatments, designed for hygiene and safety to prevent contamination risk between clients.
• Action de Gala Skincare Products Professional skincare product line including cleansers, exfoliants, toners, moisturizers, and specialized treatments for various skin conditions. Distributed to certified beauty professionals and aesthetic practitioners.
• Germaine de Capuccini Skincare Premium professional skincare and cosmetics brand offering aesthetic products including Supreme Shave and Post Shave Comfort, distributed by Dectro to certified professionals.
• Alpha Salon Management Software Salon management software available in Simple, Multi, and Spa Network versions for client files, inventory management, invoicing, employee files, commission calculation, and reporting. Licensed to salon and spa operators.
• Galaxium Treatment Chairs and Beds Professional treatment chairs and beds designed for aesthetic, electrolysis, and spa environments. Sold to salon, spa, and clinic operators.
• Vitali-T Aesthetic Equipment Aesthetic equipment including the Vital-Ultra body system with 3MHz ultrasound technology for body and cellulite treatments, plus microdermabrasion devices such as VitaPeel Ion. Used by certified aesthetic practitioners.
• Gala Depilatory Waxes and Tools Depilatory waxes, wax heaters, and professional tools for hair removal treatments distributed to salons and certified practitioners.
• Carolyn Design Professional Uniforms Professional uniforms and workwear for aesthetic and spa professionals including dresses, cardigans, t-shirts, and smocks.
• Axis Professional Aesthetic Device Professional aesthetic treatment device sold to certified practitioners for in-salon skin and body treatments.
• Safina Pro Aesthetic Device Professional aesthetic device for specialized skin treatments used by certified beauty professionals.
• Stagecolor Makeup Professional makeup products for aesthetic and entertainment applications, distributed to certified beauty professionals.
• Professional Training Services Specialized training programs and workshops for electrolysis, aesthetics, photoepilation, and thermocoagulation techniques, delivered to certified professionals purchasing Dectro equipment.

Quantifiable outcome

• 27MHz technology offers faster treatment times and superior comfort compared to standard frequencies
• +1 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

14 partnerships are on record, tiered core.

• A & E Beauty Supplies (Canada - BC)coreChannel Partner/ Reseller/ DistributorAuthorized distributor for British Columbia, Canada. Carries Apilus, Pro-Tec, Action de Gala and other Dectro brands. Contact: [email protected]
• Beauty Standards (Canada - Ontario)coreChannel Partner/ Reseller/ DistributorAuthorized distributor for Ontario, Canada. Provides Dectro products to the Ontario market.
• Beauty Depot (Canada - Alberta)coreChannel Partner/ Reseller/ DistributorAuthorized distributor for Alberta, Canada. Carries Apilus, Pro-Tec and Action de Gala brands.
• Perron Rigot (Canada - Quebec)coreChannel Partner/ Reseller/ DistributorAuthorized distributor in Anjou, Quebec. Carries Apilus and Pro-Tec brands.
• Importations Alain (Canada - Quebec)coreChannel Partner/ Reseller/ DistributorAuthorized distributor in Brossard, Quebec. Carries Apilus, Pro-Tec, and Action de Gala brands.
• MGA - Medical Global Aesthetic (France)coreChannel Partner/ Reseller/ DistributorAuthorized distributor for France. Website: apilus.fr. Carries full range of Apilus products.
• The Laser Beautique (South Africa)coreChannel Partner/ Reseller/ DistributorAuthorized distributor for South Africa. Contact: [email protected]
• Soft Care LLC (Armenia)coreChannel Partner/ Reseller/ DistributorAuthorized distributor for Armenia with dedicated website apilus.am. Carries Apilus, Pro-Tec, Action de Gala, and Galaxium brands.
• Intl Natural Products Co Ltd (Hong Kong)coreChannel Partner/ Reseller/ DistributorAuthorized distributor for Hong Kong. Website: innapro.com. Carries Apilus, Pro-Tec, and Action de Gala.
• Jean-Pierre Rosselet Cosmetics (Switzerland/Germany/Austria)coreChannel Partner/ Reseller/ DistributorAuthorized distributor for Switzerland, Germany, and Austria. Carries Action de Gala, Pro-Tec, and Apilus products.
• House of Famuir (England)coreChannel Partner/ Reseller/ DistributorAuthorized distributor for England. Website: hofbeauty.co.uk. Distributes Apilus products.
• 5 Dimensiones (Mexico)coreChannel Partner/ Reseller/ DistributorAuthorized distributor for Mexico, based in Zapopan, Jalisco. Contact: [email protected]
• Panestetic S.R.L. (Italy)coreChannel Partner/ Reseller/ DistributorAuthorized distributor for Italy. Website: panestetic.com. Carries Apilus technology.
• The Australian Dermal & Laser (Australia/New Zealand)coreChannel Partner/ Reseller/ DistributorAuthorized distributor for Australia and New Zealand. Website: dermalandlaser.com.au. Distributes Apilus devices.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Silhouet-Tone: Quebec, Canada-based manufacturer of professional aesthetic and electrolysis equipment, almost identical in geography, size, and product scope to Dectro. Directly comparable as a fellow Canadian specialist in electrolysis devices, IPL, and salon equipment.
• Sterex Electrolysis International: UK-based specialist manufacturer of professional electrolysis equipment and probes. Closest direct competitor to Apilus, serving electrologists globally with permanent hair removal devices and accessories.
• Instantron: US-based manufacturer of professional electrolysis equipment and accessories. Direct competitor in the same electrolysis category, targeting electrologists and beauty professionals in North America.
• R.A. Fischer Co. US manufacturer of professional electrolysis devices and supplies, including the Fischer CB-100 and other permanent hair removal equipment. Comparable specialty manufacturer serving certified electrologists.
• Perron Rigot: French manufacturer of professional depilatory waxes, wax heaters, and related accessories — directly comparable to Dectro's Gala wax line. Notably also a Dectro authorized distributor in Quebec, illustrating the dual competitor/distributor dynamic in the professional wax category.

Broad incumbents

• Lumenis: Global leader in aesthetic medical devices including IPL and laser hair removal systems (now owned by Boston Scientific). Overlaps with Dectro's Apilux IPL line and competes for the same professional aesthetic clinic customers, though at substantially larger scale.
• Cynosure: Hologic-owned manufacturer of aesthetic laser and IPL systems including hair removal devices. Competes with Dectro's Apilux IPL/laser business for dermatologists, plastic surgeons, and med-spas at much larger scale.
• Cutera: US aesthetic device company offering laser and IPL hair removal platforms (e.g., Excel HR, truBody). Targets the same professional dermatology and med-spa customer base as Dectro's aesthetic equipment.
• Alma Lasers: Global aesthetic device manufacturer (owned by Sisram Medical) offering laser, IPL, and RF platforms for hair removal and skin rejuvenation. Broad incumbent overlap with Dectro's professional aesthetic equipment portfolio.
• Syneron Candela: Global aesthetic device company offering laser hair removal systems (GentleLase, GentleMax Pro) for professional clinics. Competes with Dectro's Apilux IPL/laser portfolio in dermatology and plastic surgery practices.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubevimeo.com/search?q=dectro
• Facebookfacebook.com/dectrointernational
• LinkedInfr.linkedin.com/company/dectro-international
• Instagraminstagram.com/dectrointernational/?hl=fr-ca

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dectro International