Rentalo
Rentalo, operating as Enjoy Travel AMER LLC, is a Miami-based online travel accommodations directory and search engine founded in 1998 that runs a metasearch marketplace aggregating 300+ car rental supplier brands, hotel chains, and U.S. airport parking inventory across 175+ countries for individual travelers worldwide.
- Company typePrivate
- Founded1995
- HeadquartersMiami, United States
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Rentalo does
Rentalo is an online travel accommodations directory and search engine founded in 1998 and headquartered in Miami, Florida, operating under the legal entity Enjoy Travel AMER LLC (privately held, Florida LLC). The company runs a metasearch comparison marketplace that aggregates car rental inventory from 300+ supplier brands across 175+ countries, alongside hotel and U.S. airport parking inventory, presenting travelers with side-by-side offers from partners including Alamo, Enterprise, Europcar, Hertz, Avis, Sixt, Green Motion, Drivalia, Keddy, Hilton, Holiday Inn, Ibis, Novotel, Radisson, Premier Inn and others.
The platform is built around a multi-supplier comparison engine that ingests inventory feeds from car rental suppliers, hotel chains, and airport parking operators and returns unified search results to consumers. Distribution is direct-to-consumer and self-serve via the enjoytravel.com web properties, with support for 20+ languages and multi-currency transactions to serve an international traveler base. Marketing channels include SEO-driven content (Big 7 Travel blog), organic social presence across YouTube, Facebook, X, Instagram and LinkedIn, email newsletters with discount codes, and promotional codes as a conversion lever.
Revenue is generated on a marketplace-commission basis: Rentalo earns a transaction fee/take rate from car rental suppliers and hotel partners when a customer completes a booking through the comparison surface. There are no membership or subscription fees; customers pay the underlying rental/hotel rate plus any applicable fees, with optional cancellation protection offered as a paid add-on. The customer base is described as individual travelers across SMB/consumer segments, with no disclosed enterprise customers; the customer segments served span cross-country road trips, weekend getaways, airport transportation, and hotel accommodations. The company has between 11 and 50 employees and operates from a single Florida headquarters.
Rentalo firmographics
Firmographics- Name
- Rentalo
- Legal name
- Enjoy Travel AMER LLC
- Website
- https://rentalo.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Rentalo, operating as Enjoy Travel AMER LLC, is a Miami-based online travel accommodations directory and search engine founded in 1998 that runs a metasearch marketplace aggregating 300+ car rental supplier brands, hotel chains, and U.S. airport parking inventory across 175+ countries for individual travelers worldwide.
- Ownership category
- akta.pro rank
Rentalo industry classification
Industry- Product category
- Online Travel Booking Marketplace
- akta.pro primary industry
- Whole-Home Rentals (Houses, Villas, Cabins) (THAGANAA)
Keywords
Where Rentalo is headquartered
LocationHeadquarters
- HQ city
- Miami
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Rentalo business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Marketing or Sales, Technology or R&D, Operations, Personnel, Infrastructure
Revenue model
- Travel booking commissions: Earns commissions from car rental companies and hotel partners when customers complete bookings through the platform. Revenue generated from transaction fees on each booking made through the comparison marketplace.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Transaction-based pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Rentalo product offering
Product offeringCore offering
Rentalo operates an online travel booking marketplace that aggregates inventory from multiple third-party travel suppliers and lets travelers search, compare, and book car rentals, hotels, and airport parking in a single interface. The platform pulls offers from 300+ car rental brands and multiple hotel chains across 175+ countries, charging no membership fee and earning revenue through booking commissions. Cancellation protection is offered as an optional add-on.
Product overview
Enjoy Travel is a travel booking comparison platform offering three core services: Car Rental (aggregating 300+ supplier brands across 175+ countries), Hotels (with partner chains including Holiday Inn, Hilton, Ibis, and others), and Airport Parking (valet, on-site, and park-and-ride options). The platform operates as a metasearch service enabling travelers to compare and book travel services in one place.
Differentiator
Problem solved
Functional benefit
Products and services
- Car Rental Service Car rental comparison and booking platform that aggregates inventory from 300+ supplier brands, enabling travelers to compare prices and book vehicles across 175+ countries at airports, city centers, and popular destinations. Supplier partners include Alamo, Enterprise, Europcar, Hertz, Green Motion, Avis, Sixt, Drivalia, and Keddy.
- Hotel Booking Service Hotel comparison and booking platform that lets users search by location, style, or price to find and book accommodations across partner chains with no hidden fees. Partner hotel chains include Holiday Inn, Hilton, Clayton, Ibis, Novotel, Premier Inn, DoubleTree Hilton, Crowne Plaza, and Radisson.
- Airport Parking Service Airport parking comparison service offering valet, on-site, and park-and-ride options at U.S. airports, with meet-and-greet parking available as a premium convenience option. Featured airports include Orlando (MCO), JFK, Miami (MIA), and Los Angeles (LAX).
Quantifiable outcome
- 175+ countries covered with thousands of pickup locations
- +2 more outcomes
Companies that use Rentalo
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
Rentalo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Rentalo partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core.
- AlamocoreCar rental supplier partner displayed on the platform, offering vehicles through Enjoy Travel's comparison marketplace.
- EnterprisecoreCar rental supplier partner available on the platform for customer comparisons and bookings.
- EuropcarcoreCar rental supplier partner featured on the platform for customer comparisons.
- HertzcoreCar rental supplier partner available through the Enjoy Travel platform.
- Green MotioncoreEco-friendly car rental supplier partner available on the platform.
- AviscoreCar rental supplier partner available for comparison and booking.
- SixtcoreCar rental supplier partner available through the platform.
- DrivaliacoreCar rental supplier partner available on the platform.
- KeddycoreCar rental supplier partner featured on the platform.
- Holiday InncoreHotel brand partner available for booking through the platform.
- HiltoncoreHotel brand partner available through Enjoy Travel for customer bookings.
- IbiscoreHotel brand partner available on the platform.
- NovotelcoreHotel brand partner available for booking through the platform.
- Premier InncoreHotel brand partner featured on Enjoy Travel.
- RadissoncoreHotel brand partner available for customer bookings.
Scale indicators4 records
Recent moves5 records
Expansion highlights4 records
Rentalo competitors and assessment
Company assessmentBroad incumbents
- Tripadvisor: Tripadvisor combines travel reviews with metasearch for hotels, flights, and experiences, comparable to Enjoy Travel's content-driven, comparison-led approach to travel discovery.
- Kayak: Kayak is a travel metasearch engine within Booking Holdings that compares flights, hotels, and car rentals across suppliers, operating the same aggregation-and-redirect business model as Enjoy Travel but at much greater scale.
- Booking.com: Booking.com is the largest global online travel agency and key supplier partner to Enjoy Travel, overlapping heavily on hotel and increasingly on car rental and airport services; it is a broader incumbent Enjoy Travel routes traffic to.
- Expedia: Expedia is a major full-service online travel agency combining flights, hotels, car rentals, and packages — overlapping Enjoy Travel's verticals but at dramatically larger scale and with its own metasearch brand (Trivago).
Direct peers
- Rentalcars.com: Rentalcars.com is a car rental comparison marketplace (a Booking Holdings brand) that aggregates global car rental suppliers and competes directly with Enjoy Travel's core car rental vertical on a transaction-based commission model.
- DiscoverCars.com: DiscoverCars is a car rental comparison platform focused specifically on rentals, mirroring Enjoy Travel's primary product vertical and aggregating a similar roster of supplier brands worldwide.
- HotelsCombined: HotelsCombined is a hotel metasearch engine (now part of Booking Holdings) that aggregates hotel rates across suppliers, directly comparable to Enjoy Travel's hotel comparison vertical.
- Momondo: Momondo is a travel comparison site owned by Booking Holdings that compares flights, hotels, and car rentals, aligning with Enjoy Travel's multi-vertical metasearch and compare-and-redirect model.
Emerging players
- AutoSlash: AutoSlash is a niche car rental price-tracking and discount platform that overlaps with Enjoy Travel's car rental comparison offering, particularly for US consumers seeking coupons and rate monitoring.
- Hopper: Hopper is an AI-driven mobile-first travel booking app that competes for the same value-conscious traveler on flights, hotels, and increasingly car rentals, representing an emerging app-native threat to web-led aggregators like Enjoy Travel.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Rentalo social profiles
Digital presenceRentalo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rentalo leadership team
Management profileNumber of profiles
Rentalo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rentalo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rentalo
What does Rentalo do?
Rentalo operates an online travel booking marketplace that aggregates inventory from multiple third-party travel suppliers and lets travelers search, compare, and book car rentals, hotels, and airport parking in a single interface. The platform pulls offers from 300+ car rental brands and multiple hotel chains across 175+ countries, charging no membership fee and earning revenue through booking commissions. Cancellation protection is offered as an optional add-on.
Is Rentalo a public or private company?
Rentalo is a private company. It is classified as unknown and is currently operating.
When was Rentalo founded?
Rentalo was founded in 1995. It employs 11 to 50 people.
Where is Rentalo based?
Rentalo is headquartered in Miami, United States, in the North America region.
How does Rentalo make money?
One revenue line is on record: travel booking commissions.
Who are Rentalo's main competitors?
Broad incumbents on record are Tripadvisor, Kayak, Booking.com and Expedia. Direct peers are Rentalcars.com, DiscoverCars.com, HotelsCombined and Momondo. Emerging players are AutoSlash and Hopper.
Does Rentalo have an API?
No public API is recorded for Rentalo.
What industry is Rentalo in?
Rentalo's product category is Online Travel Booking Marketplace. Its primary akta.pro industry code is THAGANAA, Whole-Home Rentals (Houses, Villas, Cabins).