Twelve Oaks Recovery Center

What Twelve Oaks Recovery Center does

Twelve Oaks Recovery Center is a private addiction and mental health treatment facility founded in 1995 and located in Navarre, Florida, on the Emerald Coast near Pensacola. The center serves adults (18+) struggling with substance use disorders — including alcohol, heroin, opioids, prescription drugs, cocaine, meth, marijuana, stimulants, and synthetic marijuana — and co-occurring mental health conditions such as anxiety, depression, bipolar disorder, and PTSD. It has operated continuously for over 30 years and is described in its own materials as "trusted and highly regarded by therapists and doctors as one of Florida's top rehab centers." Since 2017, Twelve Oaks has been an affiliate of Acadia Healthcare Company, Inc., a publicly traded behavioral health operator, having come under Acadia's umbrella through its acquisition of CRC Health Group. Corporate compliance, HR administration, and a Code of Conduct framework are administered centrally by the parent.

The center delivers a multi-level continuum of care anchored on a proprietary 6-phase treatment model for addiction and an integrative therapy program that combines evidence-based modalities (cognitive behavioral therapy, 12-step facilitation, psychoeducation, process groups) with experiential therapies (yoga, recreational therapy, psychodrama, guided imagery, art therapy, and beach/swimming activities on the Gulf-front campus). Core service lines include medically monitored detox (directed by an ASAM-certified addictionologist with 24/7 nursing), residential inpatient (typically 30+ day program with average ~13-day actual stay; gender-separated accommodations), partial hospitalization (PHP, ~17 days), intensive outpatient (IOP, ~2 weeks; available virtually via a partnership with Connections of Florida), a residential mental health program, and a dedicated Service Resiliency Unit (SRU) for military personnel and first responders under Tricare. A structured alumni association with weekly meetings, annual events, nationwide chapter workshops, and 30/60/90/365-day relapse-prevention follow-up calls extends the clinical relationship beyond discharge.

Twelve Oaks generates revenue primarily through insurance reimbursement, operating as an in-network provider for Aetna, Blue Cross Blue Shield, Cigna, Tricare, and United Healthcare; it does not accept Medicare, Medicaid, or Ambetter. Patient acquisition is driven by a sales-led, high-touch admissions process — prospective patients or families contact the center via a toll-free line (855-698-3209) or website, where same-day admissions are available — supplemented by a community-led channel built on professional referrals from therapists, physicians, and other healthcare providers, plus alumni-driven word-of-mouth. The facility holds CARF and ASAM accreditations and operates under HIPAA and CCPA-compliant privacy practices. Revenue is not publicly disclosed at the facility level.

Name

Twelve Oaks Recovery Center

Legal name

Twelve Oaks Recovery Center

Website

https://twelveoaksrecovery.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

Twelve Oaks Recovery Center is a private, CARF- and ASAM-accredited addiction and mental health treatment facility in Navarre, Florida, serving adults with substance use and co-occurring disorders through detox, residential, PHP, IOP, and a military/first-responder Service Resiliency Unit. It operates as an affiliate of Acadia Healthcare.

Ownership category

akta.pro rank

Product category

Addiction and Mental Health Treatment Services

NAICS

Residential Mental Health and Substance Abuse Facilities (62322), Outpatient Mental Health and Substance Abuse Centers (621420)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Residential Substance Use Rehabilitation (Inpatient Rehab) (HLAFACAE)

akta.pro secondary industry

Outpatient Substance Use Disorder (SUD) Treatment Programs (HLAFABAD)

Keywords

• Addiction treatment services
• Residential rehab programs
• Mental health treatment
• Substance abuse recovery
• Medically monitored detox

Headquarters

HQ city

Navarre

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Healthcare Services Revenue (Insurance-Reimbursed): Twelve Oaks generates revenue by providing addiction and mental health treatment services (detox, residential, PHP, IOP) to patients, with payment collected primarily through insurance reimbursement. The center participates in insurance networks including Aetna, Blue Cross Blue Shield, Cigna, Tricare, and United Healthcare. Patients are not billed directly for services in most cases; instead, the facility bills insurers. The center does not accept Medicare, Medicaid, or Ambetter.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Twelve Oaks Recovery Center provides residential, detox, partial hospitalization (PHP), intensive outpatient (IOP), and mental health treatment for adults with substance use disorders and co-occurring conditions at a single campus in Navarre, Florida. Treatment combines a proprietary 6-phase model with cognitive behavioral therapy, 12-step facilitation, family therapy, medication management, and experiential therapies, and is paid primarily through major commercial and military health insurers. It operates a dedicated Service Resiliency Unit for military personnel and first responders and an extensive alumni aftercare program.

Product overview

Twelve Oaks Recovery Center is a comprehensive addiction and mental health treatment center offering a multi-level continuum of care. The core offerings include Residential Treatment (typically 30 days with gender-separated accommodations), Medically Monitored Detox, Partial Hospitalization Program (PHP), Intensive Outpatient Program (IOP with virtual option), and specialized care for Military/First Responders through the Service Resiliency Unit. Treatment is delivered using a 12-step based model combined with evidence-based therapies. Integrative services include Recreational Therapy (with swimming and beach activities), Yoga, and experiential therapies. The center provides comprehensive aftercare through its Alumni Association and substance abuse aftercare planning with follow-up calls at 30, 90, and 365 days. Located on the Emerald Coast in Navarre, Florida, the facility has served the region for over 30 years.

Differentiator

Problem solved

Functional benefit

Brands

• Connections of Florida Virtual IOP: Virtual intensive outpatient programming offered through a partnership with Connections of Florida

Products and services

• Residential Addiction Treatment Program 30+ day inpatient residential program providing round-the-clock care for adults with substance use disorders, including individual therapy, group therapy, family therapy, medication management, and experiential therapies, with gender-separated accommodations (men in dorms, women in cabins) at the Navarre, Florida campus.
• Drug & Alcohol Detox Medically monitored detoxification services delivered under the direction of an ASAM-certified addictionologist with 24/7 nursing oversight, providing safe withdrawal management for adults with substance use disorders as the entry point into the Twelve Oaks treatment continuum.
• Residential Mental Health Treatment Residential inpatient program for adults with primary mental health conditions including anxiety, bipolar disorder, depression, and PTSD, as well as co-occurring substance use disorders, delivered on the same Navarre campus with individualized therapy, medication management, and group programming.
• Partial Hospitalization Program (PHP) Full-day structured treatment delivered seven days a week for adults who have completed residential treatment or who require intensive therapy without overnight monitoring, with participants returning home at the end of each day; typical length of participation is approximately 17 days.
• Intensive Outpatient Program (IOP) Half-day treatment three days per week for adults transitioning from higher levels of care or who require less intensive programming while continuing work or family responsibilities; also delivered virtually via the Connections of Florida partnership.
• Service Resiliency Unit (SRU) for Military & First Responders Dedicated treatment track for active-duty military personnel, veterans, law enforcement officers, firefighters, and EMTs that addresses occupational trauma, PTSD, and substance use with culturally competent clinical staff and Tricare billing.

Quantifiable outcome

• Residential program: typical 13-day stay (though 30+ day program available)
• +5 more outcomes

Named customers14 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• AetnacoreOthersTwelve Oaks Recovery Center is an in-network provider for Aetna health insurance plans. Patients covered by Aetna can access addiction and mental health treatment services at Twelve Oaks with in-network insurance benefits, reducing out-of-pocket costs.
• Blue Cross Blue ShieldcoreOthersTwelve Oaks Recovery Center is an in-network provider for Blue Cross Blue Shield health insurance plans, enabling insured patients to access treatment services at the facility with in-network coverage.
• CignacoreOthersTwelve Oaks Recovery Center is an in-network provider for Cigna health insurance plans, facilitating access to addiction and mental health treatment services for Cigna members.
• TricarecoreOthersTwelve Oaks Recovery Center is an in-network Tricare provider and hosts a dedicated Service Resiliency Unit (SRU) specifically designed for military personnel and first responders. Tricare is the health insurance program for U.S. military members and their families.
• United HealthcarecoreOthersTwelve Oaks Recovery Center is an in-network provider for United Healthcare health insurance plans, allowing United Healthcare members to access addiction and mental health treatment at the facility with in-network insurance benefits.
• Connections of Florida (Virtual IOP)minorChannel Partner/ Reseller/ DistributorTwelve Oaks Recovery Center partners with Connections of Florida to offer virtual intensive outpatient programming (IOP), enabling patients to receive ongoing addiction and mental health treatment from the comfort of their own homes. This extends Twelve Oaks' service reach beyond the Navarre campus.
• Acadia Healthcare (Parent Company)coreOthersTwelve Oaks Recovery Center is an affiliate of Acadia Healthcare Company, Inc., a large behavioral healthcare provider. Acadia provides corporate compliance oversight, a Code of Conduct framework, ethics hotline, and human resources administration. Twelve Oaks falls under Acadia's centralized privacy, compliance, and operational policies.
• CRC Health GroupminorOthersThe philosophy page previously referenced CRC Health Group's five core values (Respect, Integrity, Accountability, Responsibility, Excellence). This appears to be a former parent company or affiliate relationship. Current primary parent is Acadia Healthcare.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Lakeview Health: Lakeview Health is a residential addiction and co-occurring mental health treatment center located in Jacksonville, Florida, offering a similar continuum of care (detox, residential, PHP, IOP) to adult patients — directly comparable to Twelve Oaks' model and regional Florida market.
• Beachway Therapy Center: Beachway Therapy Center is a Florida-based residential addiction treatment facility providing detox, residential, PHP, and IOP programming to adults, with a comparable beachfront recovery setting and insurance-reimbursed revenue model.
• Hanley Center at Origins: Hanley Center, part of the Hanley Foundation, operates residential addiction and mental health treatment in West Palm Beach, Florida, with gender-specific programs and a similar mix of clinical, 12-step, and integrative therapies.
• Cirque Lodge: Cirque Lodge is a luxury residential addiction treatment center in Sundance, Utah, offering gender-specific programs and integrative therapies; comparable to Twelve Oaks in its adult residential SUD focus, 12-step integration, and experiential/holistic therapy emphasis.
• Monarch Shores Recovery: Monarch Shores is a residential and outpatient addiction treatment provider in California offering a similar multi-level continuum (detox, residential, PHP, IOP) with insurance-reimbursed revenue and beachside recovery positioning, comparable in operational model to Twelve Oaks.
• BRC Recovery: BRC Recovery is a residential addiction treatment center in Austin, Texas, providing detox, residential, PHP, and IOP programming with an integrative therapies approach, comparable in service mix and clinical philosophy to Twelve Oaks.

Broad incumbents

• Hazelden Betty Ford Foundation: Hazelden Betty Ford is the largest nonprofit addiction treatment provider in the US, operating multiple residential sites and a continuum-of-care model that overlaps Twelve Oaks' residential SUD offering, but at substantially greater national scale.
• Promises Behavioral Health: Promises operates a network of residential and outpatient addiction treatment centers across multiple states, providing detox, residential, PHP, and IOP — overlapping Twelve Oaks' service mix but operating a broader multi-site portfolio under a behavioral health parent.
• Caron Treatment Centers: Caron operates a large multi-state network of residential addiction treatment centers with a continuum-of-care approach similar to Twelve Oaks, including specialized programming for older adults and co-occurring disorders, but at significantly larger organizational scale.
• Summit Behavioral Health: Summit Behavioral Health operates a network of residential and outpatient addiction and mental health treatment facilities across multiple states, providing a continuum-of-care offering similar to Twelve Oaks but with broader geographic reach and a more developed telehealth footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/12oaksrecovery
• Facebookfacebook.com/twelve.oaks.recovery
• LinkedInlinkedin.com/company/twelve-oaks-recovery-center
• Pinterestpinterest.com/12OaksRecovery

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Twelve Oaks Recovery Center