Lattelecom
Lattelecom (operating as Tet) is a Latvian private telecommunications company providing integrated internet, television, mobile, electricity, and consumer electronics retail services to residential and business customers across Latvia, supported by fiber infrastructure and data centers.
- Company typePrivate
- Founded1992
- HeadquartersRiga, Latvia
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
What Lattelecom does
Lattelecom, legally SIA Tet and operating publicly under the Tet brand since rebranding from Lattelecom, is a Latvian private limited telecommunications company founded in 1992 and headquartered in Riga. The company provides integrated connectivity, content, energy, and retail services to Latvian residential and business customers, claiming the broadest fiber optic internet coverage in Latvia and operating high-availability data center facilities (DC7).
Tet's product portfolio spans Tet+ streaming television and Tet TV (offering local Latvian and international content including HBO Max and Netflix), Tet internets (high-speed fiber internet with optional no-contract plans), Mobilais internets (mobile data), and Elektrība (electricity supply with smart consumption monitoring via the Mans Tet mobile app). Bundled offerings (Tet Komplekti) combine television and internet into a single monthly bill. The Mans Tet iOS/Android app enables self-service subscription management, bill payment, and electricity consumption tracking. Tet Drošība provides cybersecurity protection embedded with internet service, blocking malicious websites. Underlying infrastructure includes the fiber network, DC7 data centers, and Tet's role in the Lat-LitQN cross-border quantum communication infrastructure initiative.
The company monetizes through recurring subscription revenue (internet, TV, mobile, electricity), bundled multi-service packages, hardware sales via the Tet E-veikals e-commerce storefront (Samsung, Apple, Ecovacs, Dyson, Karcher, Dreame, TunaBone products with installment financing), and content partnerships. Go-to-market is direct-to-consumer and direct-to-business across owned channels including the tet.lv website, Mans Tet mobile app, physical Tet retail stores, a callback lead-capture flow, and a dedicated enterprise sales team. Original content production (e.g., 'Četri brāļi. Superšovs') and CSR programs (cybersecurity masterclasses, educational board games) reinforce brand presence. Operating geographies are limited to Latvia, with the Baltic States referenced as regional context.
Lattelecom firmographics
Firmographics- Name
- Lattelecom
- Legal name
- SIA Tet
- Website
- https://lattelecom.lv
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Lattelecom (operating as Tet) is a Latvian private telecommunications company providing integrated internet, television, mobile, electricity, and consumer electronics retail services to residential and business customers across Latvia, supported by fiber infrastructure and data centers.
- Ownership category
- akta.pro rank
Lattelecom industry classification
Industry- Product category
- Integrated Telecommunications Services
- NAICS
- Electronics and Appliance Retailers (44921)
- SIC
- Telephone Communications (No Radiotelephone) (4813), Radiotelephone Communications (4812)
- akta.pro primary industry
- Device & App Lifecycle Management (Build, QA, Release, A/B Testing) (MPAHAJAE)
Keywords
Where Lattelecom is headquartered
LocationHeadquarters
- HQ city
- Riga
- HQ country
- Latvia
- HQ region
- Europe
Markets served
Lattelecom business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Infrastructure, Technology or R&D, Personnel, Operations, Marketing or Sales, Supply Chain
Revenue model
- Telecommunications Services: Recurring subscription revenue from internet, television, and mobile services
- Electricity Services: Electricity supply with tariff plans tailored to customer lifestyle, with special promotions for families with children
- Hardware/Product Sales: E-commerce sales of consumer electronics including TVs, smartphones, robot lawn mowers, fans, pressure washers, and grills with installment payment options
- Bundled Packages: Combined television and internet packages with single monthly billing
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | HBO Max subscription through Tet |
| Subscription | Monthly | Internet service with no contract term |
| Subscription | Monthly | Bundle packages (Television + Internet) |
| Subscription | Monthly | Electricity service with 6 months 100% discount |
| Subscription | Monthly | Consumer electronics installment payments |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels4 records
Lattelecom product offering
Product offeringCore offering
Lattelecom (Tet) is a Latvian integrated telecommunications provider that sells fiber optic broadband internet, digital and streaming television, mobile internet, and electricity supply to residential and business customers, primarily through bundled subscription packages billed on a single monthly invoice. The company also runs an e-commerce storefront for consumer electronics (TVs, smartphones, robot lawnmowers, fans, pressure washers, garden grills) and offers content partnerships with HBO Max and Netflix.
Product overview
Lattelecom (operating as Tet) is a Latvian telecommunications company offering a unified platform of services including high-speed internet with cybersecurity protection, television streaming (Tet+, Tet TV, Netflix, HBO Max), mobile data, and electricity supply. These services can be purchased individually or as bundled packages (Komplekti). The company provides a mobile application (Mans Tet) for service management and bill payments. The portfolio also includes an e-commerce store for consumer electronics and hardware add-ons such as Wi-Fi boosters.
Differentiator
Problem solved
Functional benefit
Products and services
- Tet+ (Tet televīzija)
Companies that use Lattelecom
Customer profileSegments2 records
Ideal customer profiles2 records
Lattelecom technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Lattelecom partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and flagship.
- HBO MaxcoreTet offers HBO Max subscription to customers starting from 5.99 €/month, providing access to legendary series and exclusive content on Tet platform.
- NetflixcoreTet provides Netflix access to customers as part of its television service offerings.
- Lat-LitQNflagshipTet continues developing the first cross-border quantum communication infrastructure in the Baltics (Lat-LitQN project), advancing quantum-safe communications regionally.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
Lattelecom competitors and assessment
Company assessmentDirect peers
- Bite Latvia: Mobile and fixed-line operator in Latvia with a focus on consumer and SME connectivity; competes directly with Tet on voice, data and bundled internet/TV offers.
- Tele2 Latvia: Latvian mobile and fixed broadband operator owned by Tele2 AB, offering consumer and business connectivity; directly competes with Tet on mobile, broadband and bundled propositions.
- Latvian Mobile Telephone (LMT): Latvia's other major integrated telecom operator, offering mobile, fixed internet and TV; competes head-to-head with Tet across consumer and enterprise segments in the same single-country market.
Broad incumbents
- Telenor: Large Nordic-headquartered telecoms group with mobile and fixed operations across Northern Europe; comparable as a wide-portfolio incumbent whose convergence strategy informs Tet's bundled-internet-plus-TV-plus-mobile roadmap.
- Telia Company: Nordic and Baltic incumbent telco whose Estonian arm competes with Tet on enterprise and consumer services; relevant as the broader converged-operator benchmark Tet is measured against for ARPU, bundling and B2B positioning.
- Vodafone: Global Tier-1 telco with fixed and mobile convergence offerings across Europe; relevant broad incumbent benchmark for Tet's bundled connectivity, TV and content strategy.
- Liberty Global: European cable and converged broadband operator owning Sunrise and Virgin Media O2; relevant as a wider incumbent that combines fiber/cable broadband with content and TV bundles much like Tet's internet + Tet TV + HBO/Netflix stack.
Regional players
- Elisa Eesti: Estonian subsidiary of Finnish Elisa, delivering mobile, fixed broadband and TV; runs a similar convergence and bundling playbook to Tet but in an adjacent Baltic market.
- Tele2 Eesti: Estonian mobile and broadband operator with overlapping connectivity products; relevant as a comparable pan-Baltic value-positioning operator in the same broader regional competitive set as Tet.
- Telia Eesti: Estonian incumbent arm of Telia Company, providing mobile, fixed broadband, IPTV and IT services; comparable to Tet as a converged Baltic telco with overlapping product mix but focused on Estonia rather than Latvia.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Lattelecom social profiles
Digital presenceLattelecom financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lattelecom leadership team
Management profileNumber of profiles
Lattelecom funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lattelecom M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lattelecom
What does Lattelecom do?
Lattelecom (Tet) is a Latvian integrated telecommunications provider that sells fiber optic broadband internet, digital and streaming television, mobile internet, and electricity supply to residential and business customers, primarily through bundled subscription packages billed on a single monthly invoice. The company also runs an e-commerce storefront for consumer electronics (TVs, smartphones, robot lawnmowers, fans, pressure washers, garden grills) and offers content partnerships with HBO Max and Netflix.
Is Lattelecom a public or private company?
Lattelecom is a private company. It is classified as unknown and is currently operating.
When was Lattelecom founded?
Lattelecom was founded in 1992. It employs 1,001 to 5,000 people.
Where is Lattelecom based?
Lattelecom is headquartered in Riga, Latvia, in the Europe region.
How does Lattelecom make money?
Four revenue lines are on record. Telecommunications Services are the primary driver. The others are electricity Services, hardware/Product Sales and bundled Packages.
Who are Lattelecom's main competitors?
Direct peers on record are Bite Latvia, Tele2 Latvia and Latvian Mobile Telephone (LMT). Broad incumbents are Telenor, Telia Company, Vodafone and Liberty Global. Regional players are Elisa Eesti, Tele2 Eesti and Telia Eesti.
Does Lattelecom have an API?
No public API is recorded for Lattelecom.
What industry is Lattelecom in?
Lattelecom's product category is Integrated Telecommunications Services. Its primary akta.pro industry code is MPAHAJAE, Device & App Lifecycle Management (Build, QA, Release, A/B Testing). Its NAICS code is 44921 and its SIC code is 4813.