Gwen
Gwen is a Michelin-starred fine dining restaurant and European-style butcher shop in Hollywood, Los Angeles, founded by chef Curtis Stone. It serves premium steaks, in-house charcuterie, and fire-based cuisine to fine dining guests, home cooks, and private event clients.
- Company typePrivate
- Founded2016
- HeadquartersLos Angeles, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Gwen does
Gwen is a dual-concept fine dining restaurant and European-style butcher shop located at 6600 Sunset Blvd in Hollywood, Los Angeles. The establishment operates as a single integrated venue combining a Michelin-starred à la carte dining room with a retail butcher shop offering premium beef, pork, lamb, veal, poultry, seasonal game, house-made sausages, and a full European charcuterie program. The restaurant's cooking architecture is built around a central asador (Spanish-style fire pit) used for roasting and searing, complemented by an in-house dry aging room and traditional European charcuterie techniques including dry curing, fermentation, and cold smoking. The space, designed by HOME STUDIOS, includes a 30-seat wine room on the mezzanine, a private dining area, and a Chef's Counter.
The business is owned and operated by chef Curtis Stone and his brother Luke Stone under Stones Restaurant Group LLC. Revenue is generated through four primary streams: fine dining service (dinner Tuesday-Sunday with a pre-theatre menu), retail butcher shop sales (in-store and pickup, Wed-Sun 12pm-8pm), private dining and corporate events (in-house and offsite via Curtis Stone Events), and ancillary channels including gift cards via ToastTab and steak delivery via Caviar. Pricing is not publicly disclosed on the menu, but a $75 per-bottle corkage fee and a $50 per-person late cancellation fee indicate premium positioning.
The customer base spans fine dining enthusiasts (tourists, couples, food enthusiasts), home cooks and culinary enthusiasts seeking premium retail cuts, and private event hosts including corporate clients. Distribution channels are hybrid: physical restaurant and butcher shop operations, reservation/catering partnerships (OpenTable, Curtis Stone Events), and delivery/marketplace partnerships (Caviar, ToastTab). The company holds no external funding and operates as a privately held independent restaurant group with no parent company or subsidiaries.
Gwen firmographics
Firmographics- Name
- Gwen
- Legal name
- Stones Restaurant Group LLC
- Website
- https://gwenla.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Gwen is a Michelin-starred fine dining restaurant and European-style butcher shop in Hollywood, Los Angeles, founded by chef Curtis Stone. It serves premium steaks, in-house charcuterie, and fire-based cuisine to fine dining guests, home cooks, and private event clients.
- Ownership category
- akta.pro rank
Gwen industry classification
Industry- Product category
- Fine Dining Restaurant
- NAICS
- Full-Service Restaurants (722511), Meat Retailers (445240)
- SIC
- Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)
- akta.pro primary industry
- Fine Dining Restaurants (THAFACAA)
- akta.pro secondary industries
- Steakhouses & Seafood Restaurants (THAFACAE), Butcher Shops & Meat Markets (CRAHAHAB), Chef’s Table & Tasting Menu Restaurants (THAFACAG)
Keywords
Where Gwen is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Gwen business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Fine Dining Restaurant: À la carte menu dining experience featuring fire-based cooking, premium steaks, and seasonal sides. Includes full bar service with cocktails, wine by bottle or glass, and beer. Serves dinner Tuesday through Sunday with pre-theatre menu available.
- Butcher Shop Retail: Retail sales of premium quality meats including beef, pork, lamb, veal, poultry, and specialty seasonal game birds. Offers fresh house-made sausages, dry-aged meats, and house-made charcuterie. Phone orders and in-store pickup available.
- Charcuterie & Cured Meats: In-house produced charcuterie including salamis, cured ham, pancetta, coppa, culatello, duck rillette, and specialty items like bourbon maple bacon and black strap ham.
- Gift Cards: Gift cards usable both in the specialty butcher shop and restaurant, sold through ToastTab platform.
- Private Dining & Events: Private dining room (Wine Room with 30 seats on mezzanine), Chef's Counter, and offsite event catering through Curtis Stone Events. Corkage fee of $75 per bottle for guests bringing wine.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Corkage Fee |
| Other | Pay-as-you-go | Cancellation Fee |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
Gwen product offering
Product offeringCore offering
Gwen operates a dual-concept establishment combining a Michelin-starred fine dining restaurant with a European-style retail butcher shop in Hollywood, Los Angeles. The restaurant serves an à la carte dinner menu built around fire-based cooking (an asador fire pit) and in-house dry-aged premium meats, complemented by a wine and cocktail program. The butcher shop retails premium beef, pork, lamb, veal, poultry, seasonal game birds, house-made fresh sausages, and a full line of traditional European charcuterie, with chef-minded butchers providing customer guidance.
Product overview
Gwen is a dual-concept establishment consisting of a Michelin-starred fine dining restaurant and a European-style butcher shop, both founded by Chef Curtis Stone and his brother Luke Stone. The restaurant features fire-based cooking techniques with an à la carte menu showcasing premium meats, while the butcher shop provides retail premium cuts, house-made charcuterie, fresh sausages, and seasonal game meats. The two operations are integrated, with the butcher shop driving menu offerings in the dining room. Additional offerings include gift cards and private dining/event services.
Differentiator
Problem solved
Functional benefit
Products and services
- Gwen Restaurant (Fine Dining) Michelin-starred fine dining restaurant featuring fire-based cooking techniques, an à la carte menu showcasing premium meats from the butcher shop, a wine program, and private dining options. Located at 6600 Sunset Blvd in Hollywood, Los Angeles; dinner service Tuesday–Sunday with a pre-theatre menu.
- Butcher Shop European-style retail butcher shop offering premium quality meats including beef, pork, lamb, veal, poultry, and seasonal game birds. Open to the public for in-store purchases and phone orders for pickup, with chef-minded butchers providing expertise and guidance on cuts, preparation, and cooking.
- Charcuterie Program House-made charcuterie sold at the butcher shop, including terrines, pâtés, confits, salamis, and whole cured muscles such as coppa and culatello. Produced using traditional European techniques (dry curing, fermentation, cold smoking) and displayed in the in-house glass-enclosed dry-aged and cure room.
- House-made Sausages Fresh handcrafted sausages made on-site from primal cuts of heritage meats. Available varieties include boudin noir, bratwurst, merguez, hot Italian, sweet Italian, breakfast sausage, and chorizo.
- Seasonal / Game Meats Rare seasonal breeds and game birds sourced seasonally for the butcher shop and restaurant. Varieties include squab, guinea fowl, pheasant, Scottish grouse, venison, red-legged partridge, saddle of rabbit, poussin, and Scottish wood pigeon.
- Butcher Selects – Premium Meats & Artisanal Cuts Retail product line of premium quality meats organized by protein type (Beef, Pork, Lamb, Veal, Poultry), plus Charcuterie and Sausages categories. Products are sourced from the highest quality farms with emphasis on taste, and offerings include house-made charcuterie.
- Gift Cards Gift cards redeemable at both the specialty butcher shop and the restaurant. Sold online through the ToastTab platform in variable denominations.
- Private Dining & Events Private dining services including the 30-seat Wine Room on the mezzanine level, the Chef's Counter, and offsite event catering managed through Curtis Stone Events. Bookings coordinated by Events Director Ann Kleinhenz; includes a $75 per bottle corkage fee for guest-brought wine.
Quantifiable outcome
- Michelin Star designation
- +1 more outcomes
Companies that use Gwen
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Gwen technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature3 records
Gwen partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- OpenTablecoreOpenTable serves as the primary online reservation platform for Gwen. Customers can make reservations through OpenTable for dining room and Chef's Counter seating. Reservations office hours are 11am-7pm Tuesday through Saturday and 4:30pm-8:30pm on Sundays.
- CaviarminorCaviar delivery partnership enables customers to order premium steaks including 16oz NY strip steaks, 10oz flat iron steaks, and 10oz hanger steaks for delivery.
- Curtis Stone EventsminorCurtis Stone Events handles offsite catering and event services, extending Gwen's culinary offerings beyond the restaurant location. Events Director Ann Kleinhenz manages private booking inquiries at [email protected].
- ToastTabminorToastTab platform is used for gift card sales, allowing customers to purchase gift cards for use at both the butcher shop and restaurant.
Scale indicators4 records
Recent moves1 record
Expansion highlights4 records
Gwen competitors and assessment
Company assessmentDirect peers
- Pacific Standard Time: Curtis Stone's first fine dining restaurant in LA, sharing the same chef, supply chain, and brand DNA. Most directly comparable peer because it represents the founder's prior concept and operating playbook.
- CUT by Wolfgang Puck: Celebrity-chef-driven steakhouse in Beverly Hills, same luxury steakhouse category, similar clientele (corporate, entertainment industry, high-net-worth diners), and overlapping fire/prime beef positioning.
- Mastro's Steakhouse: Upscale steakhouse chain with a strong LA presence, premium cuts, and high-energy dining rooms. Competes directly for Gwen's steakhouse and private event occasions.
- Providence: Michelin-starred fine dining seafood restaurant in LA, sharing the Michelin-driven premium positioning, fine dining service model, and high-end Hollywood-area clientele.
- République: Highly regarded French-influenced fine dining restaurant in LA, comparable full-service dinner model, price point, and date-night/corporate occasion use cases.
- Bestia: Italian-focused fine dining restaurant in the Arts District of LA with comparable reservation demand, premium price point, and similar hard-to-book dinner experience.
- The NoMad Los Angeles: Hotel-anchored fine dining concept with chef-driven menu and a strong wine and bar program, directly comparable to Gwen's fine dining + cocktail + Wine Spectator award positioning.
- Catch LA: Celebrity hotspot fine dining concept in West Hollywood with similar see-and-be-seen, high-cover, high-corkage dynamic and Hollywood-adjacent clientele.
- BOA Steakhouse: Long-established LA steakhouse with a celebrity/entertainment-industry following, comparable steak-focused fine dining experience, corkage fees, and private event offering.
Emerging players
- Lindy & Grundy: LA-based whole-animal butcher shop focused on heritage and pasture-raised meats. Directly comparable on the retail butcher side of Gwen's business, with a similar chef-minded butchery positioning.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Gwen social profiles
Digital presenceGwen compliance and trust
Trust signalCompliance3 records
Gwen financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gwen leadership team
Management profileNumber of profiles
Profiles3 records
Gwen funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gwen M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gwen
What does Gwen do?
Gwen operates a dual-concept establishment combining a Michelin-starred fine dining restaurant with a European-style retail butcher shop in Hollywood, Los Angeles. The restaurant serves an à la carte dinner menu built around fire-based cooking (an asador fire pit) and in-house dry-aged premium meats, complemented by a wine and cocktail program. The butcher shop retails premium beef, pork, lamb, veal, poultry, seasonal game birds, house-made fresh sausages, and a full line of traditional European charcuterie, with chef-minded butchers providing customer guidance.
Is Gwen a public or private company?
Gwen is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Gwen founded?
Gwen was founded in 2016. It employs 11 to 50 people.
Where is Gwen based?
Gwen is headquartered in Los Angeles, United States, in the North America region.
How does Gwen make money?
Five revenue lines are on record. Fine Dining Restaurant is the primary driver. The others are butcher Shop Retail, charcuterie & Cured Meats, gift Cards and private Dining & Events.
Who are Gwen's main competitors?
Direct peers on record are Pacific Standard Time, CUT by Wolfgang Puck, Mastro's Steakhouse, Providence, République, Bestia, The NoMad Los Angeles, Catch LA and BOA Steakhouse. Lindy & Grundy is listed as an emerging player.
Does Gwen have an API?
No public API is recorded for Gwen.
What industry is Gwen in?
Gwen's product category is Fine Dining Restaurant. Its primary akta.pro industry code is THAFACAA, Fine Dining Restaurants, with a secondary code of THAFACAE, Steakhouses & Seafood Restaurants. Its NAICS code is 722511 and its SIC code is 5810.