What Executive Compass does

Executive Compass is a UK-based professional services firm specialising in bid writing, tender management, PQQ/SQ completion, bid review, pre-bid consultancy, and interim bid support for clients pursuing public and private sector contracts. Founded in 2009 by Neil Capstick in Newcastle upon Tyne, the firm delivers engagements entirely through an in-house team of directly employed bid writers and bid managers — no freelance or associate writers are used — and reports a self-declared 85% success rate across submissions, 7,000+ bids completed since inception, and £5 billion in cumulative contract value secured for clients. Service breadth now spans core bid writing, dedicated social value consulting (via The Social Value Practice division launched in 2021), Crown Commercial Service framework support, bid design, PAS 91 applications, and a CPD-accredited training ladder from introductory public sector tendering through advanced Level 3 techniques.

The firm's commercial model is project-based professional services revenue at fixed-fee, no-obligation pricing, sold via direct sales (freephone, mobile, callback form, email, online tender upload portal) and supported by an extensive inbound content engine (blog, YouTube, LinkedIn, free downloadable resources, curated live government contract notices, online training workshops). GTM is sales-led, enterprise field sales, and event-driven, targeting blue-chip corporates, owner-managed businesses, SMEs, and multinationals across UK regions — served through four offices in Newcastle (HQ), London, Glasgow, and the Midlands. The customer base draws from security-sensitive and compliance-heavy segments, evidenced by named clients including Babcock, Network Rail, SSE, Sellafield, NHS Lewisham and Greenwich, NHS London Procurement Partnership, Northumbrian Water, the Forestry Commission, and multiple UK city and county councils.

There is no proprietary software platform, API, or mobile app: the firm's core "technology" is a proprietary bid writing methodology refined over 16+ years, executed by in-house practitioners. Defensible credentials include UKAS-accredited ISO 9001:2015 quality management certification, NCSC-backed Cyber Essentials Plus cybersecurity certification, and CPD UK accreditation for the training portfolio. The company has grown organically from a single-founder consultancy to 30+ employees by 2025, with no disclosed institutional funding, M&A activity, or leadership changes outside the founder and a Technical Director.

Name

Executive Compass

Legal name

Executive Compass

Website

https://executivecompass.co.uk

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

Executive Compass is a UK-based bid writing and tender consultancy, founded in 2009, that helps public and private sector clients complete PQQs, tenders, and bid submissions through an in-house team of bid writers across four regional offices.

Ownership category

akta.pro rank

Product category

Bid Writing and Tender Management Consulting

NAICS

Management Consulting Services (54161), Other Management Consulting Services (541618)

SIC

Services-Management Consulting Services (8742), Services-Management Services (8741)

akta.pro primary industry

Strategy & Corporate Development Consulting (BPAHACAA)

akta.pro secondary industry

Corporate Strategy Advisory (BPAHADAA)

Keywords

• Bid writing services
• Tender management consulting
• Public sector procurement
• PQQ writing support
• Bid training courses

Headquarters

HQ city

Newcastle

HQ country

United Kingdom

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Professional Services - Bid Writing and Tender Writing: Core revenue stream from bid writing and tender writing services for public and private sector contracts. Services include full bid writing support, bid management, PQQ writing, bid review, and interim bid support. Delivered on a project/fee basis with fixed-fee, no-obligation quotations.
2. Training Services: CPD-certified bid writing training courses delivered via online workshops and in-house sessions. Bespoke courses tailored to client experience levels and industry requirements.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels9 records

Core offering

Executive Compass is a UK consultancy providing professional bid writing, tender writing, bid management, and PQQ/SQ writing services to public and private sector organisations pursuing competitive procurement contracts. The firm delivers these services using a proprietary in-house methodology developed over 16+ years, complemented by CPD-accredited bid writing training courses delivered online and in-house, plus a specialist Social Value Practice division.

Product overview

Executive Compass is a service-based bid and tender consulting firm that offers a portfolio of professional services organized as a core consulting offering supplemented by specialized divisions. The core service includes Bid Writing & Tender Writing, Bid Management, PQQ Writing, and Bid Review services. These are complemented by specialist offerings including Pre-Bid Consultancy, Bid Design, Interim Bid Support, Standard Selection Questionnaire Writing, and PAS 91 Applications. The company also operates a dedicated Social Value Practice division (launched in 2021) and provides specialized Crown Commercial Services Framework Support. Training services range from introductory workshops on public sector tendering through to advanced Level 3 techniques, including specialized Social Value In Tendering Training and Bid Writer Induction programs. The overall portfolio is structured around consulting services with training as an adjacent capability, all delivered by in-house bid writers without the use of freelance or associate writers.

Differentiator

Problem solved

Functional benefit

Brands

• The Social Value Practice: A specialist division launched in 2021 providing social value consulting and support for public procurement tenders

Products and services

• Bid Writing & Tender Writing
• Bid Management
• PQQ Writing
• Bid Review Service
• Standard Selection Questionnaire Writing Services
• PAS 91 Applications
• Pre-Bid Consultancy Services
• Bid Design Service
• Interim Bid Support
• The Social Value Practice
• Crown Commercial Services Framework Support
• Introduction To Public Sector Tendering
• Level 1 Bidding and Tendering
• Level 2 Intermediate Bid and Tender Writing
• Level 3 Advanced Techniques for Bidding and Tendering
• Social Value In Tendering Training
• Bid Writer Induction and Skills Training
• Training, Reviews and Consultancy

Quantifiable outcome

• 85% success rate across all bid submissions
• +4 more outcomes

Named customers15 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators7 records

Recent moves9 records

Expansion highlights7 records

Direct peers

• Bid Solutions: UK-based bid writing and tender management consultancy offering PQQ and bid writing services across public and private sectors. Direct competitor to Executive Compass with similar service portfolio and target clients including local authorities, NHS, and private contractors.
• AM Bid: UK bid writing consultancy providing tender writing, bid management, and training services. Overlaps directly with Executive Compass on core bid writing, PQQ support, and CPD-accredited training for public sector tenders.
• Strategic Proposals: UK proposal and bid management consultancy with APMP-aligned methodology, offering bid writing, capture planning, and training. Comparable service mix and enterprise/government client base to Executive Compass, with a longer-established brand.
• Lime Marketing: UK-based bid writing, tender management, and proposal consultancy. Competes directly with Executive Compass in PQQ writing, bid management, and training services for public and private sector clients.
• Bidhive: UK bid writing and tender response consultancy providing PQQ, bid writing, and bid management support. Operates in the same niche as Executive Compass, primarily serving SMEs bidding into UK public sector frameworks.
• Purple Patch Solutions: UK bid writing and tender response consultancy serving SMEs and larger organisations bidding for public sector contracts. Overlaps with Executive Compass on core PQQ and tender writing services across local government and central government buyers.

Broad incumbents

• Turner & Townsend: Global professional services firm with a cost and commercial management practice that includes bid support and procurement advisory for major infrastructure and construction programmes. A much larger incumbent that occasionally overlaps with Executive Compass's enterprise client base.
• Mott MacDonald: Global engineering, management, and development consultancy providing procurement and bid support services within large infrastructure, rail, and water programmes. A broader incumbent whose procurement advisory work touches the same enterprise buyer ecosystem Executive Compass serves.

Others

• APMP UK Chapter: UK professional body for bid and proposal management practitioners of which Executive Compass is a member. Not a competitor, but an ecosystem participant whose certifications, training standards, and conferences shape the bid writing market in which the company operates.
• Crown Commercial Service: UK government body that runs major public procurement frameworks (CCS frameworks) for which Executive Compass provides dedicated bid support services. Not a competitor but a critical customer ecosystem and framework operator that defines demand for the firm's specialist services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/execcompass
• YouTubeyoutube.com/c/ExecutivecompassCoUk
• Facebookfacebook.com/pqq.bid.tender.writing.services
• LinkedInlinkedin.com/company/499016

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Executive Compass