Hub8
Hub8 by Plexal operates a network of two co-working and innovation workspaces (~40,000 sqft) in Cheltenham, UK, serving ~500 members across 60+ cyber-security, AI, mobility, and edtech firms, with tiered memberships and event-space hire revenue.
- Company typePrivate
- Founded2021
- HeadquartersCheltenham, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Hub8 does
Hub8 is a UK-based operator of co-working and innovation workspaces focused on the cyber technology sector, headquartered in Cheltenham and trading as 'Hub8 by Plexal'. The company runs two physical facilities: Hub8 GC (opened September 2021, ~10,000 sqft at Gloucestershire College's Cheltenham Campus adjacent to GCHQ) and Hub8 MX (opened July 2024, ~20,000 sqft in the Minster Exchange in Cheltenham town centre), collectively offering roughly 40,000 sqft of workspace to 500+ members across 60+ companies operating in cyber security, AI, mobility, and edtech. The portfolio is supported by a 200-capacity event space at Hub8 MX and a community programming layer including the Hub8 Connect Series, hackathons, and hosted national events.
Underlying technology is conventional for a coworking operator rather than proprietary software: membership, booking, and access control are run on the Nexudus platform; connectivity is delivered via dedicated 1GB primary and 1GB secondary broadband; event space is equipped with 100-inch 4K screen, dedicated PA, and AV infrastructure. The differentiator is real-estate adjacent — strategic co-location with GCHQ, reciprocal membership access to Plexal's London Here East site, and partnerships with Gloucestershire College (apprenticeships, ADA suite access), Cheltenham Borough Council (joint venture), CyNam (community), and Growth Hub Cheltenham.
Hub8 monetises through a tiered subscription model — Day Pass (£20/day), Community Member (£40/month), Flexible Membership (£100/month), Hot Desk (£175/month), Dedicated Desk (£350/month), and quote-based Private Offices for teams of 6–50 — augmented by event-space hire to both members and non-members. Distribution combines self-serve day passes, direct sales for memberships and enterprise enquiries, and an active events programme that functions as both a top-of-funnel demand-generation channel and a stand-alone revenue stream.
Hub8 firmographics
Firmographics- Name
- Hub8
- Legal name
- Hub8
- Website
- https://hub8and.co
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Hub8 by Plexal operates a network of two co-working and innovation workspaces (~40,000 sqft) in Cheltenham, UK, serving ~500 members across 60+ cyber-security, AI, mobility, and edtech firms, with tiered memberships and event-space hire revenue.
- Ownership category
- akta.pro rank
Hub8 industry classification
Industry- Product category
- Flexible / Managed Workspace
- NAICS
- Facilities Support Services (561210)
- akta.pro primary industry
- Hybrid Work Enablement & Desk/Room Booking Operations (BPABAFAH)
- akta.pro secondary industries
- Workplace Technology & Smart Office Support (Room Booking Systems, IT/AV Liaison) (IMAIALAK), Meeting & Event Space Services (Setup/Teardown) (BPABAFAL)
Keywords
Where Hub8 is headquartered
LocationHeadquarters
- HQ city
- Cheltenham
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Hub8 business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Infrastructure, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Co-working Memberships: Hub8 generates revenue primarily through tiered membership subscriptions. Members pay monthly fees for access to co-working spaces, with options ranging from day passes to dedicated desks and private offices. Membership tiers include Community Member, Flexible Membership, Hot Desk, Dedicated Desk, and Private Offices. The subscription model provides predictable recurring revenue with flexibility for members to scale their usage.
- Event Space Hire: Hub8 MX operates a 200-capacity event space that is available to both members and non-members. The space generates revenue through hourly or event-based hire, with comprehensive AV equipment, high-speed WiFi, and professional event support included. This is a significant revenue stream supporting the ecosystem model.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Day Pass - £20/day + VAT |
| Subscription | Monthly | Community Member - £40/month + VAT |
| Subscription | Monthly | Flexible Membership - £100/month + VAT |
| Per seat | Monthly | Hot Desk - £175/month + VAT |
| Per seat | Monthly | Dedicated Desk - £350/month + VAT |
| Subscription | Monthly | Private Offices - Price on enquiry |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Hub8 product offering
Product offeringCore offering
Hub8 operates a network of physical co-working and office space facilities in Cheltenham, UK, providing approximately 40,000 sqft of workspace across two locations (Hub8 MX in the town centre and Hub8 GC adjacent to GCHQ). The company sells tiered memberships ranging from day passes to private offices for teams of 6-50, alongside a 200-capacity event space and a curated programme of networking events. The offering is purpose-built to serve the cyber tech sector and is operated by Plexal.
Product overview
Hub8 operates a network of co-working and office spaces in Cheltenham, UK, consisting of two facilities: Hub8 MX (town centre, opened 2024) and Hub8 GC (near GCHQ, opened 2021). Together they provide approximately 40,000 sqft of innovation workspace supporting the cyber tech sector. Membership tiers include Day Pass, Community Member, Flexible Membership, Hot Desk, Dedicated Desk, and Private Offices. The offering includes a 200-capacity event space at Hub8 MX and Hub8 Connect Series networking events. All memberships include 1GB broadband, private phone booths, meeting room access, and use of Hub8 as a registered business address. Members also get reciprocal access to Plexal's facilities in London.
Differentiator
Problem solved
Functional benefit
Products and services
- Hub8 MX Co-working and office space facility in Cheltenham town centre offering over 20,000 sqft of flexible workspace, including hot desks, dedicated desks, private offices for teams of 6-50 people, and a 200-capacity event space for cyber tech and technology companies.
- Hub8 GC Co-working and innovation space located at Gloucestershire College's Cheltenham Campus adjacent to GCHQ, offering over 10,000 sqft of workspace with extended access hours, on-site parking, and direct academic-industry pathways for technology and cyber businesses.
- Event Space Hire Hire of a 200-capacity event space at Hub8 MX (with a 50ft stage, 100-inch 4K HD screen, dedicated PA system, and microphones) and additional breakout and boardroom spaces at Hub8 GC, available to members and non-members for corporate events, networking sessions, product launches, and conferences.
- Private Offices Purpose-built private offices for teams of 6 to 50 people, featuring whiteboards, lockable drawers, Verco ergonomic chairs, and full member amenities including 1GB broadband, meeting room access, and registered business address capability. Priced on enquiry based on team size and requirements.
- Hub8 Connect Series Monthly networking and expert-led event series hosted at Hub8 MX, bringing together founders, operators, scaleups, and innovators for discussion, one-on-one clinics, and office hours as part of the Hub8 community programme.
Quantifiable outcome
- Over 1,200 businesses helped unlock £731m of economic value and attract nearly £900m in investment
- +2 more outcomes
Companies that use Hub8
Customer profileSegments5 records
Ideal customer profiles4 records
Hub8 technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Hub8 partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Cheltenham Borough CouncilcoreHub8 MX was established through a joint venture with Cheltenham Borough Council. This partnership positioned the facility strategically in Cheltenham town centre and contributed to the Golden Valley development initiative aimed at building the UK's cyber tech ecosystem.
- PlexalcoreSince 2020, Hub8 and Plexal have built a strong reciprocal access partnership. Hub8 is operated by Plexal, and the partnership gives Hub8 members seamless access to Plexal's facilities in London and connections across the UK's innovation ecosystem. Plexal CEO Andrew Roughan introduced the 'Grown in Cheltenham' programme at the Growth Hub launch. This is a foundational partnership for Hub8's operations and member value proposition.
- Gloucestershire County CouncilcoreGloucestershire County Council is listed as a supporting partner of Hub8, contributing to the ecosystem approach and community support for the cyber tech sector in Cheltenham.
- CyNamminorCyNam (Cyber Cheltenham) is a partner organisation supporting Hub8's ecosystem. CyNam is the local cyber security community group that contributes to events programming and community building within the Hub8 network.
- Gloucestershire CollegecoreHub8 GC is delivered in partnership with Gloucestershire College at their Cheltenham Campus adjacent to GCHQ. This partnership creates direct pathways between education and industry. Members can access apprenticeship programmes, connect with computer science and cyber security students for placements, and use the college's specialist ADA (Advanced Digital Academy) suite facilities. The partnership provides access to emerging talent and strengthens the regional skills pipeline.
- P3M WorksminorP3M Works, a Cheltenham-based cyber security and digital transformation firm, partnered with Akamai Technologies with a kick-off event hosted at Hub8 MX. This demonstrates Hub8's role as a venue partner for industry collaboration within the cyber tech community.
- Akamai TechnologiesminorAkamai Technologies partnered with P3M Works, with their collaboration kick-off hosted at Hub8 MX. This partnership was facilitated through Hub8's ecosystem and event hosting capabilities.
- Growth Hub CheltenhamminorThe Growth Hub Cheltenham launched at Hub8 MX in November 2024, drawing 100+ local business leaders. Hub8 serves as the venue and strategic partner for this business support initiative, with Plexal CEO Andrew Roughan introducing the 'Grown in Cheltenham' programme.
Scale indicators7 records
Recent moves8 records
Expansion highlights6 records
Hub8 competitors and assessment
Company assessmentDirect peers
- Runway East: Runway East operates tech-focused co-working spaces across the UK (London, Bristol, Manchester) targeting startups and scaleups with tiered memberships and community programming. Directly comparable as a UK tech-focused co-working operator with similar membership tiers and event programming.
- Plexal: Plexal operates Hub8 and runs the flagship innovation workspace at London's Here East, providing reciprocal access to Hub8 members. Directly comparable as a UK innovation-focused co-working and ecosystem operator with strong government and enterprise ties.
- The Trampery: The Trampery operates innovation-focused co-working and accelerator spaces across London with strong public sector partnerships. Comparable as a UK co-working operator with mission-led positioning, council partnerships, and innovation ecosystem focus.
- Huckletree: Huckletree runs London-based co-working spaces purpose-built around tech, creative, and innovation verticals (AI, fintech, gaming). Comparable as a curated vertical co-working operator with strong event programming and tiered memberships.
- Techspace: Techspace operates UK co-working spaces serving scaleups and enterprise teams, with locations in London and other UK cities. Comparable as a UK tech-focused co-working operator with private office and team offerings.
- Central Working: Central Working operates co-working spaces across the UK targeting growth-stage businesses, accelerators, and enterprise teams. Comparable as a UK co-working operator with tiered memberships and event space offerings.
- Uncommon: Uncommon operates premium co-working spaces across London with a focus on quality design, community, and flexible memberships. Comparable as a UK co-working operator with tiered memberships and curated member experience.
- Impact Hub: Impact Hub is a global network of innovation-focused co-working spaces, including Impact Hub London, with curated communities and event programming. Comparable as a community-led co-working model targeting innovators and impact-driven businesses.
- Town Square Spaces: Town Square Spaces operates UK co-working spaces in regional cities including Cheltenham, targeting professional services and tech businesses. Directly comparable as a regional UK co-working operator competing for similar SME and professional members.
Broad incumbents
- WeWork: WeWork is a global co-working incumbent operating thousands of locations worldwide with tiered memberships and event spaces. Comparable as a broad incumbent in the same co-working category, though without Hub8's narrow cyber tech specialism.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks4 records
Key highlights7 records
Customer concentration
Hub8 social profiles
Digital presenceHub8 financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hub8 leadership team
Management profileNumber of profiles
Hub8 funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hub8 M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hub8
What does Hub8 do?
Hub8 operates a network of physical co-working and office space facilities in Cheltenham, UK, providing approximately 40,000 sqft of workspace across two locations (Hub8 MX in the town centre and Hub8 GC adjacent to GCHQ). The company sells tiered memberships ranging from day passes to private offices for teams of 6-50, alongside a 200-capacity event space and a curated programme of networking events. The offering is purpose-built to serve the cyber tech sector and is operated by Plexal.
Is Hub8 a public or private company?
Hub8 is a private company. It is classified as corporate owned and is currently operating.
When was Hub8 founded?
Hub8 was founded in 2021. It employs 51 to 100 people.
Where is Hub8 based?
Hub8 is headquartered in Cheltenham, United Kingdom, in the Europe region.
How does Hub8 make money?
Two revenue lines are on record. Co-working Memberships are the primary driver. The others are event Space Hire.
Who are Hub8's main competitors?
Direct peers on record are Runway East, Plexal, The Trampery, Huckletree, Techspace, Central Working, Uncommon, Impact Hub and Town Square Spaces. WeWork is listed as a broad incumbent.
Does Hub8 have an API?
No public API is recorded for Hub8.
What industry is Hub8 in?
Hub8's product category is Flexible / Managed Workspace. Its primary akta.pro industry code is BPABAFAH, Hybrid Work Enablement & Desk/Room Booking Operations, with a secondary code of IMAIALAK, Workplace Technology & Smart Office Support (Room Booking Systems, IT/AV Liaison). Its NAICS code is 561210.