Barbara Brennan School of Healing

What Barbara Brennan School of Healing does

Barbara Brennan School of Healing (BBSH) is a privately held, for-profit education institution founded in 1982 by Barbara Brennan, headquartered at 1761 W. Hillsboro Blvd., Suite 324, Deerfield Beach, Florida, and licensed by the Florida Commission for Independent Education (License No. 2897). The school trains students in Brennan Healing Science, a proprietary holistic healing methodology grounded in the Human Energy-Consciousness System and taught through the development of High Sense Perception skills. Its flagship offering is the 4-year Professional Studies Diploma Program, accompanied by a Bachelor of Science degree (Florida only), a 2-year Advanced Studies Diploma in Brennan Integration Work, standalone Anatomy and Physiology I–IV courses, and weekend workshops based on Barbara Brennan's bestselling trilogy (Hands of Light, Light Emerging, Core Light Healing). Delivery follows a hybrid model: five in-person resident training weeks per year at hotel and conference venues across roughly 13 international locations (Florida, California, New York, Minnesota, Colorado, UK, France, Germany, Italy, Canada, Japan, Australia, Singapore, Brazil) supplemented by Zoom-based distance learning modules.

The customer base spans three primary segments: aspiring professional healers pursuing certification, practicing healthcare and wellness professionals (medical doctors, nurses, physical therapists, psychotherapists, nutritionists — constituting over 15% of students) integrating healing into existing practices, and personal transformation seekers focused on self-healing. The business model is predominantly B2C tuition-based, charging $7,900/year per student across all programs, with extended monthly payment plans, partial scholarships ($4,740/year) available for underrepresented groups, and ancillary revenue from standalone Anatomy & Physiology courses ($2,600 each), workshops ($145 CAD per virtual class), and a direct-to-consumer online store selling books and healing products. Post-graduation, students receive Brennan Healing Science Practitioner (4-year) or Brennan Integration Practitioner (6-year) certification and join a public practitioner directory that feeds referrals back into the school. Ownership rests with Soul Forces at Work, LLC following founder Barbara Brennan's October 2022 death, with day-to-day governance handled by a three-person advisory board of long-tenured faculty.

The underlying technology stack is intentionally minimal: an online student portal (online.barbarabrennan.com), Zoom for synchronous remote weeks, and standard website/e-commerce infrastructure — there is no disclosed AI/ML, data platform, mobile app, or API surface. Competitive differentiation rests on brand (books published in 26 languages with 1M+ copies in print), proprietary curriculum structured across 7+ levels of the Human Energy-Consciousness System, geographic distribution reach across 35+ countries, and a closed-loop alumni/practitioner ecosystem. The school's GTM motion is event- and direct-to-consumer-driven, relying on workshops, "Student for a Day" orientations, social media, email newsletters, and enrollment advisors to convert prospects through the multi-year commitment.

Name

Barbara Brennan School of Healing

Legal name

Barbara Brennan School of Healing

Website

https://barbarabrennan.com

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

11–50 employees

Short description

Barbara Brennan School of Healing is a privately held, Florida-licensed institution founded in 1982 that trains students in Brennan Healing Science through 4-year diploma, BS degree, and Advanced Studies programs delivered globally via in-person residencies and Zoom.

Ownership category

akta.pro rank

Product category

Holistic Healing Education

NAICS

All Other Schools and Instruction (61169), Educational Services (61)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Reiki & Energy Healing (HSADAHAM)

akta.pro secondary industries

Holistic & Integrative Wellness Education (Ayurveda, Traditional Practices) (EDAAAHAH), Holistic & Alternative Therapies (Reiki, Sound Healing, Breathwork, Energy Work) (THAJAHAF)

Keywords

• Holistic healing education
• Energy healing training
• Healing arts school
• Spiritual development programs
• Alternative medicine training

Headquarters

HQ city

Deerfield Beach

HQ country

United States

HQ region

North America

Offices14 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Studies Diploma Program Tuition: Annual tuition for the 4-year professional studies program covering resident training weeks and distance learning modules. Students pay yearly tuition for each of the 4 years.
2. Bachelor of Science Degree Program Tuition: Same base tuition as professional studies ($7,900/year) plus additional general education courses and Anatomy & Physiology II-IV. BS degree only available at the main Florida school.
3. Advanced Studies Diploma Program Tuition: 2-year advanced program for graduates of the 4-year professional studies, focusing on Brennan Integration Work and practitioner capacity development.
4. Anatomy and Physiology Courses: Anatomy & Physiology I (Anatomy and Physiology for Healers) offered at $2,600 as a prerequisite for Year 3. Additional A&P II, III, and IV courses for BS degree students.
5. Workshop and Event Fees: Hands of Light workshops, weekend campus events, and virtual classes offered for additional revenue. Example: Hands of Light Virtual Class at $145 CAD.
6. Book and Product Store: Online store selling Barbara Brennan's books (Hands of Light, Light Emerging, Core Light Healing, Seeds of the Spirit series), audio recordings, and related healing products.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Barbara Brennan School of Healing is a private healing school established in 1982 that teaches Brennan Healing Science, a holistic energy healing modality based on the Human Energy-Consciousness System. Its core offering is a 4-year Professional Studies Diploma Program delivered via in-person residencies and distance learning modules, supplemented by a Bachelor of Science degree track, a 2-year Advanced Studies program, standalone workshops, and anatomy and physiology courses. Graduates are certified as Brennan Healing Science Practitioners or Brennan Integration Practitioners.

Product overview

The Barbara Brennan School of Healing offers a comprehensive educational portfolio centered on Brennan Healing Science, a holistic healing modality based on the Human Energy-Consciousness System. The core offering is the 4-year Professional Studies Diploma Program, which trains students in hands-on energy healing techniques, psych-spiritual development, creative arts, and integrative care. Students can also pursue a Bachelor of Science Degree (available exclusively in Florida), which includes additional general education and advanced anatomy coursework. Post-graduates can enroll in the 2-year Advanced Studies Diploma Program to become Brennan Integration Practitioners. The school also offers standalone workshops (Hands of Light, Light Emerging, and Core Light Healing) based on founder Barbara Brennan's bestselling books, and Anatomy and Physiology courses for healers. Programs are delivered at multiple international locations (Florida, California, UK, Japan, Australia, Brazil, Canada, Germany, France, New York, Minnesota) through resident training weeks combined with distance learning, with select classes held virtually via Zoom.

Differentiator

Problem solved

Functional benefit

Products and services

• Professional Studies Diploma Program A 4-year training program teaching Brennan Healing Science, a holistic healing modality based on the Human Energy-Consciousness System. The curriculum covers hands-on healing techniques, psych-spiritual development, creative arts, professional practice, and integrative care across four progressive years. Available in Florida, UK, California, Japan, and Australasia with regional Year 1 entry in New York, Minnesota, France, Germany, Canada, and Brazil.
• Bachelor of Science Degree Program A licensed Bachelor of Science degree in Brennan Healing Science offered exclusively at the Florida campus. Includes the same resident training and distance learning as the diploma program plus 9 general education courses and Anatomy and Physiology II, III, and IV.
• Advanced Studies Diploma Program A 2-year post-graduate program in Brennan Integration Work offering professional courses that expand and deepen facilitation skills as a healer. Available only to graduates of the 4-year program.
• Anatomy and Physiology Courses (A&P I-IV) Comprehensive anatomy and physiology curriculum for healers, including A&P I (Anatomy and Physiology for Healers), A&P II (relationship and health), A&P III (pathophysiology), and A&P IV (clinical practice preparation). Required prior to Year 3 of the academic training.
• Hands of Light Workshop A workshop based on Barbara Brennan's first book, Hands of Light, offering a direct experience of the material covered in the textbook. Available virtually via Zoom and in-person at various locations worldwide.
• Light Emerging Workshop A workshop based on Barbara Brennan's second book, Light Emerging, explaining what the healer perceives visually, audibly, and kinesthetically during healing sessions.
• Core Light Healing Workshop A workshop based on Barbara Brennan's third book, Core Light Healing, exploring the creative process from the Human Energy-Consciousness perspective and the clearing of blocks to release creative potential.
• Brennan Healing Science Practitioner Certification Certification awarded upon successful completion of the 4-year Professional Studies program, qualifying graduates to practice as professional Brennan Healing Science practitioners.
• Brennan Integration Practitioner Certification Advanced certification awarded to graduates of the 6-year program (4-year Professional Studies plus 2-year Advanced Studies), enabling practitioners to provide personal and group processes for clients.

Quantifiable outcome

• Graduates become certified Brennan Healing Science Practitioners (4-year) or Brennan Integration Practitioners (6-year)
• +2 more outcomes

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Soul Forces at Work, LLCcoreOthersThe school is currently owned by Soul Forces at Work, LLC, and is managed by an advisory board consisting of Lisa VanOstrand, Laurie Keene, and Donna Evans-Strauss. These advisory board members are long-time faculty members with over 50 years of combined experience working closely with Barbara Brennan.

Scale indicators5 records

Recent moves6 records

Expansion highlights7 records

Direct peers

• Foundation for Shamanic Studies: Michael Harner's shamanic healing and training organization offering multi-tier workshops and practitioner programs. Comparable methodology-led, founder-anchored training school with residential intensives and global reach.
• Holistic Healing Arts Academy: Online holistic energy healing school offering practitioner certifications and continuing education. Comparable consumer-direct, energy-healing curriculum with book-inspired workshop-to-certification funnel.
• Centre of Excellence: Online holistic health, healing, and wellness certification provider. Comparable consumer-direct practitioner training catalog with energy healing, anatomy, and wellness modules delivered digitally.
• Energy Medicine Institute (Donna Eden): Donna Eden's energy medicine training and certification organization. Comparable founder-anchored energy-healing school with book-driven brand (Energy Medicine) and practitioner certification pathways.
• Southwest Institute of Healing Arts (SWIHA): Arizona-based accredited holistic healing school offering multi-modality training (massage, energy work, life coaching) with state-licensed diploma and degree programs. Closely comparable as a private, multi-year holistic healing institution with residency-style attendance.
• Barefoot Doctor Academy: Barefoot Doctor's healing and Chinese medicine-inspired practitioner training delivered globally online. Comparable consumer-direct, book-funnel-driven healing education model with modular certification.
• Four Winds Society / Light Body School: Alberto Villoldo's energy medicine and light body training programs in shamanic and energy healing. Directly comparable proprietary energy-healing curriculum delivered in multi-year, residential-plus-online format to global cohorts.
• Hippocrates Health Institute: Florida-based wellness education and practitioner training institute offering holistic health certifications. Comparable private, Florida-rooted alternative-healing school with multi-modality curriculum and lifestyle focus.
• Healing Touch International: Energy-based healing certification program with multi-level practitioner training and continuing education. Comparable certification-driven energy healing education model serving similar consumer and healthcare-professional segments.

Broad incumbents

• Institute of Noetic Sciences (IONS): Research and education organization advancing consciousness and human potential studies. Overlaps with BBSH's energy-consciousness paradigm but operates more as a research and membership body than a practitioner certification school.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/barbarabrennanschoolofhealing
• Instagraminstagram.com/barbarabrennanschool
• Xx.com/bbsh
• LinkedInlinkedin.com/company/barbara-brennan-school-of-healing

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Barbara Brennan School of Healing