Newlogic
Newlogic is a Singapore-headquartered software consultancy operating across five Southeast Asian countries, building digital identity, biometrics, offline-first data collection, cash transfer, and Odoo ERP solutions for governments, humanitarian organizations, and enterprise clients.
- Company typePrivate
- Founded2016
- HeadquartersSingapore, Singapore
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Newlogic does
Newlogic is a privately held software consultancy headquartered in Singapore, with offices in Thailand, Vietnam, the Philippines, and Laos, founded in 2016. The firm partners with governments, international humanitarian organizations, and enterprise clients to deliver custom software for complex, field-grade problem domains: digital identity and biometrics (face, fingerprint, iris, voice, including AFIS/ABIS deduplication), large-scale offline and online data collection, cash transfer and payment systems for social protection programmes, and digital public infrastructure. As an Official Odoo Silver Partner, Newlogic also delivers ERP architecture and implementation services to enterprise customers. Service delivery is anchored in a Human-Centered Design methodology and supported by ISTQB-certified QA, ISTQB DevOps, and NXP-trained smart card expertise.
Underlying technology spans Python/Django back-ends, React/Vue/Angular front-ends, GraphQL and REST APIs, microservices, Kubernetes/Docker on AWS, alongside mobile (iOS, Android, including offline-first builds), Windows desktop, smart card (Java Card, PKI, MIFARE DESFire, eID), and emerging blockchain/DPI capabilities. The company is co-founded and led by Loïc Bistuer (CEO), Greg Martel (COO), and Jérémy Bethmont (VP of Engineering), and is bootstrapped with no disclosed institutional capital.
Newlogic generates revenue exclusively through professional services on a quote-based, project-and-contract model with enterprise engagement tiers ranging from $10,000 to $500,000+, typically structured as multi-year contracts. Go-to-market is direct enterprise field sales through a website contact form and five in-region sales offices; the firm has no reseller, marketplace, or self-serve distribution layer. Customer segmentation is vertical: primary clients are governments and international humanitarian organizations (digital identity, beneficiary registration, cash transfers); secondary clients are enterprise businesses (ERP implementation, digital transformation, custom software). Marketing is largely organic — corporate website, LinkedIn, Twitter, Facebook, and GitHub presence — with no paid acquisition or sales-development-representative motion visible in the data.
Newlogic firmographics
Firmographics- Name
- Newlogic
- Legal name
- Newlogic Pte Ltd
- Website
- https://newlogic.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Newlogic is a Singapore-headquartered software consultancy operating across five Southeast Asian countries, building digital identity, biometrics, offline-first data collection, cash transfer, and Odoo ERP solutions for governments, humanitarian organizations, and enterprise clients.
- Ownership category
- akta.pro rank
Newlogic industry classification
Industry- Product category
- Software Consultancy Services
- NAICS
- Custom Computer Programming Services (541511), Computer Systems Design and Related Services (5415)
- SIC
- Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Low-Code/No-Code Application Platforms (HDAEAKAA)
Keywords
Where Newlogic is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices5 records
Markets served
Newlogic business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Software Consultancy & Implementation: End-to-end software development and implementation services for governments, international organizations, and enterprise clients. Services span from strategic technical guidance to full system deployment.
- ERP Implementation Services: Odoo ERP planning, configuration, deployment, and customization services as an official Odoo Silver partner.
- Custom Software Development: Web, mobile, desktop, and specialized application development services using Python/Django, React, Vue.js, Angular, and other modern frameworks.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Enterprise Projects |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Newlogic product offering
Product offeringCore offering
Newlogic is a software consultancy that delivers end-to-end design, development, and implementation of custom software for governments, international organizations, and enterprises. Core offerings span Digital Identity & Biometrics, Data Collection & Analytics, Cash Transfers & Payment Systems, and Odoo-based ERP Architecture & Implementation, supported by web, mobile, desktop, smart card, DevOps, QA, system integration, blockchain, and UX/UI design services.
Product overview
Newlogic is a software consultancy headquartered in Singapore with offices across Southeast Asia. Their offering is a comprehensive suite of technology services rather than a single unified product platform. The portfolio includes Digital Identity & Biometrics Solutions for humanitarian beneficiary identification; Data Collection & Analytics for large-scale offline and online registrations; Cash Transfers & Payment Systems for humanitarian programs; ERP Architecture & Implementation powered by Odoo; and Web Development, Mobile App Development, Desktop App Development, and Smart Card Development services. Supporting services include DevOps, Quality Assurance (ISTQB-certified), System Integration, Blockchain Solutions, and UX/UI Design using Human-Centered Design methodology. They also offer Software Consultancy including CTO as a Service, and specialize in building Digital Public Infrastructure for governments and organizations. All services are delivered through an iterative, human-centered development process spanning from pre-project briefing through analysis, design, development, DevOps, evaluation, and support.
Differentiator
Problem solved
Functional benefit
Products and services
- Digital Identity & Biometrics Solutions Biometric identification solutions covering face, fingerprint, iris, and voice recognition for humanitarian and enterprise applications, including enrollment, verification, and deduplication.
- Data Collection & Analytics Data collection systems for large-scale offline registrations, online self-registration campaigns, and field assessments, supporting offline-first and multilingual deployments.
- Cash Transfers & Payment Systems End-to-end cash transfer solutions managing fund allocation, disbursement, and monitoring for unconditional, conditional, and cash-for-work programs.
- ERP Architecture & Implementation (Odoo) Odoo-based ERP implementation services including planning, configuration, deployment, customization, and training for tailored business solutions.
- Software Consultancy Strategic technical guidance including digital transformation, CTO as a Service, software architecture, business analysis, project management, and prototype/MVP development.
- UX / UI Design Human-Centered Design methodology services including design workshops, user journey mapping, prototyping, and user testing.
- Web Development Full-stack web development using Python/Django backend, React/Vue.js/Angular frontend, GraphQL & REST APIs, and microservices architecture.
- Mobile App Development Native and cross-platform mobile development for iOS and Android, including offline-first solutions and USB/Bluetooth/NFC device integration.
- Desktop App Development Windows desktop application development with USB driver development, biometric device integration, and smart card printer integration.
- Smart Card Development NXP-trained smart card expertise covering PKI system conception, Java Card applet development, MIFARE DESFire optimization, and eID solutions.
- DevOps Infrastructure design, automated provisioning, CI/CD pipelines, application monitoring, and Kubernetes-based container orchestration.
- Quality Assurance ISTQB-certified testing services including manual, unit, integration, regression, performance, and usability testing.
- System Integration Enterprise architecture, CRM/ERP integration, legacy system upgrades, data management, cloud migration, and vendor selection services.
- Blockchain Solutions Decentralized ledger technology consulting for digital identity, supply-chain provenance, payment solutions, and smart contract development.
- Digital Public Infrastructure Sovereign, interoperable, and sustainable digital public infrastructure using open source technologies for governments and organizations.
Quantifiable outcome
- Successfully delivered large-scale offline registrations in remote areas by hundreds of enumerators
- +1 more outcomes
Companies that use Newlogic
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
Newlogic technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Newlogic partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- OdoocoreOfficial Odoo Silver Partner providing ERP implementation services. Newlogic specializes in delivering tailored, efficient enterprise solutions using the Odoo platform, offering seamless integration, improved data accuracy, and real-time reporting capabilities.
Scale indicators2 records
Recent moves4 records
Expansion highlights4 records
Newlogic competitors and assessment
Company assessmentBroad incumbents
- Slalom: Slalom is a global technology and business transformation consultancy with strong public-sector and enterprise practices. Comparable to Newlogic on enterprise consultancy, digital transformation, and integration delivery, though materially larger in scale and broader geographically.
- Netcompany: Netcompany delivers digital transformation and custom software for European public sector and enterprise clients. Comparable to Newlogic on public-sector digital build, ERP-adjacent delivery, and government-facing custom development, though Northern-Europe anchored.
- Endava: Endava is a publicly listed IT services firm providing custom software development and digital transformation. Comparable to Newlogic on custom development and system integration delivery model, with overlapping tech-stack (Java/Python, cloud, APIs).
- Thoughtworks: Global enterprise software consultancy delivering custom development, digital transformation, and systems integration across industries. Comparable to Newlogic on enterprise software consultancy model, though much larger and broader in geography and verticals.
Direct peers
- InSTEDD: InSTEDD designs technology for humanitarian, health, and civic programs across Southeast Asia and other emerging markets. Highly comparable given shared SE Asia footprint and humanitarian-tech mission overlap with Newlogic.
- Akvo: Akvo provides open-source data-collection, monitoring, and visualization tools for development programs across multiple sectors. Directly comparable to Newlogic's offline-first large-scale registration and humanitarian data-collection offerings.
- Praekelt.org: Praekelt builds mobile-first technology for NGOs and governments in emerging markets, including health, messaging, and beneficiary engagement tools. Comparable to Newlogic on humanitarian/government mobile delivery and digital public infrastructure focus.
- Dimagi: Dimagi builds CommCare and other mobile data-collection platforms used heavily by humanitarian and global health programs. Closely comparable to Newlogic's humanitarian data-collection, offline-first mobile, and beneficiary-registration work for governments and international organizations.
- Simprints: Simprints builds biometric identification systems (especially fingerprints) for development and humanitarian programs, including health and education. Directly comparable to Newlogic's biometric enrollment and beneficiary identification capabilities.
Emerging players
- TrustStamp: TrustStamp provides biometric identity and authentication solutions, including humanitarian and financial inclusion use cases. Comparable to Newlogic on biometric identity / deduplication (AFIS/ABIS) capabilities for humanitarian end markets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Newlogic social profiles
Digital presenceNewlogic financial estimates
Financial estimateRevenue estimate
Valuation estimate
Newlogic leadership team
Management profileNumber of profiles
Profiles13 records
Newlogic funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Newlogic M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Newlogic
What does Newlogic do?
Newlogic is a software consultancy that delivers end-to-end design, development, and implementation of custom software for governments, international organizations, and enterprises. Core offerings span Digital Identity & Biometrics, Data Collection & Analytics, Cash Transfers & Payment Systems, and Odoo-based ERP Architecture & Implementation, supported by web, mobile, desktop, smart card, DevOps, QA, system integration, blockchain, and UX/UI design services.
Is Newlogic a public or private company?
Newlogic is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Newlogic founded?
Newlogic was founded in 2016. It employs 51 to 100 people.
Where is Newlogic based?
Newlogic is headquartered in Singapore, Singapore, in the Asia region.
How does Newlogic make money?
Three revenue lines are on record. Software Consultancy & Implementation is the primary driver. The others are ERP Implementation Services and custom Software Development.
Who are Newlogic's main competitors?
Broad incumbents on record are Slalom, Netcompany, Endava and Thoughtworks. Direct peers are InSTEDD, Akvo, Praekelt.org, Dimagi and Simprints. TrustStamp is listed as an emerging player.
Does Newlogic have an API?
No public API is recorded for Newlogic.
What industry is Newlogic in?
Newlogic's product category is Software Consultancy Services. Its primary akta.pro industry code is HDAEAKAA, Low-Code/No-Code Application Platforms. Its NAICS code is 541511 and its SIC code is 7371.