signmojo

What signmojo does

signmojo.com is a United States-based e-commerce manufacturer of custom interior signage, founded in 2008 and operating as a wholly owned subsidiary of Intersign Corporation from its headquarters at 2156 Amnicola Highway in Chattanooga, Tennessee. The company sells ADA-compliant custom office signs directly to businesses and facilities through its website, offering more than 60 sign collections across 50+ sign styles covering door signs, room number signs, building directories, restroom signs, exit signs, fire safety signs, and on-premise promotional items. Customization is performed online (color, font, messaging) with a live preview before order.

The platform is differentiated by three signature assets: SignSpec©, a free planning service in which customers upload floor plans and receive a marked-up property sign plan and quote; a Life-of-the-Building Guarantee that replaces any sign free of charge if defects arise during the building's useful life; and made-in-USA manufacturing by what the company calls its "Sign Artisans." All signs meet federal ADA requirements and incorporate raised text and Grade 2 Braille, with state-specific compliance expertise for California, NYC, and Washington D.C. jurisdictions.

Commercially, signmojo operates a direct-to-consumer model with no minimum purchase requirements, weight-based shipping, and unit/quote-based pricing. Distribution is anchored by the e-commerce storefront supported by a 1-800 sales line, dedicated national accounts personnel (V.P. National Accounts and National Accounts Project Manager), and global shipping. Customer segments include offices, restaurants and food service establishments, facilities with amenities (fitness, pool, spa), and multi-tenant commercial buildings. The company holds 11 registered trademarks across product collections and services and operates within Intersign's portfolio of vertical-specific signage brands.

Name

signmojo

Legal name

signmojo.com

Website

https://signmojo.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

signmojo.com is a U.S.-based e-commerce manufacturer of custom ADA-compliant interior signage, selling door signs, room numbers, directories, exit signs, and fire safety signs directly to offices, restaurants, and commercial facilities through a customizable online platform backed by a free SignSpec planning service and Life-of-the-Building Guarantee.

Ownership category

akta.pro rank

Product category

Custom Office Signage Manufacturing

NAICS

Sign Manufacturing (33995), Sign Manufacturing (339950)

akta.pro primary industry

Office, Stationery & Craft Supplies DTC (CRAFACAL)

akta.pro secondary industry

Wayfinding, Signage & Environmental Graphic Design (BPAHAKAN)

Keywords

• Custom office signage
• ADA compliant signs
• Interior wayfinding signs
• Custom sign manufacturing
• Building directory signs

Headquarters

HQ city

Chattanooga

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Custom Signage Products: Direct sale of custom office signage including door signs, room number signs, directories, exit signs, restroom signs, fire safety signs, and other interior signage. Products are sold in over 50 different sign styles across 60+ sign collections with extensive customization options for colors, fonts, and messaging.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

signmojo manufactures and sells custom interior office signage through its e-commerce platform signmojo.com, offering ADA-compliant signs, room numbers, directories, restrooms, fire safety and exit signs across 60+ collections and 50+ styles with full color, font, and messaging customization. The company also provides a free SignSpec© planning service, custom sign design, and a Life-of-the-Building Guarantee, with all products designed and manufactured by Sign Artisans in the USA.

Product overview

signmojo is a custom office signage e-commerce platform offering a comprehensive portfolio of over 60 sign collections (including Aleigha, Apex, Arctic, Avalon, Berlin, Charleston, Contour, Deco, Florence, Metro, Opera, and others) and 20+ sign types (directory signs, emergency exit plans, exit signage, fire safety signs, restroom signs, room number signs, and more). The core product is ADA-compliant custom office signage with raised text and Grade 2 Braille. Key services include SignSpec© Planning Service (free floor plan analysis for sign selection), custom sign design with color/font/messaging customization, and the Life-of-the-Building Guarantee. The platform functions as a traditional e-commerce site for physical signs without any API, AI capabilities, or software integrations.

Differentiator

Problem solved

Functional benefit

Products and services

• ADA-Compliant Office Signs Custom office signage meeting Americans with Disabilities Act requirements with proper visual and tactile components, including raised text and Grade 2 Braille for accessibility; targeted at offices, businesses, and commercial facilities needing compliant wayfinding, room identification, and restroom signage.
• Directory Signs Building directory signs for entrances and floor-specific office directories, featuring changeable inserts for easy updates to names and office numbers; intended for multi-tenant commercial buildings and facilities.
• Emergency Exit Plans Fire emergency and evacuation plan signs depicting room names, exits, pull alarms, fire extinguishers, evacuation routes, and 'you are here' markers, produced with state-specific compliance; targeted at commercial buildings required to post evacuation plans.
• Exit Signage Commercial exit door signage including emergency exit only signs, exit symbol signs, exit stairs signs, stairway floor number signs, NFPA signage, and photoluminescent exit signs; intended for commercial buildings requiring code-compliant egress signage.
• Fire Safety Signs Fire safety regulation signs including area of refuge, fire equipment, in-case-of-fire, and max occupancy signs, plus photoluminescent exit signs compliant with ADA, NFPA, IBC, and ICC standards; intended for commercial facilities needing code-compliant fire safety signage.
• Room Number Signs Custom room number signs available with braille, with changeable inserts, and with symbols for ADA-compliant navigation; intended for offices, hotels, healthcare, and multi-tenant facilities.
• Restroom Signs Restroom signage including all-gender, ADA-compliant, men's, women's, unisex, custom, and wash-hands signs, as well as California-specific variants; intended for commercial facilities needing compliant restroom identification.
• On-Premise Promotional Items Promotional signage products including A-frames, chalkboard signs, clocks, cornhole boards, dry erase signs, and mirrors; intended for businesses and venues seeking branded on-premise promotional pieces.
• State/Province Signs State- and city-specific regulatory signs including California Prop 65 signs, NYC elevator evacuation plans, and human trafficking notices for various states; intended for businesses needing jurisdiction-specific compliance signage.
• SignSpec© Planning Service Free signage planning service in which customers upload their floor plans and the signmojo team guides them through sign selection for their entire property, marking installation locations and producing a full property quote; intended for businesses outfitting a property with new signage.
• Custom Sign Design Custom sign design service allowing customers to choose colors, fonts, and messaging via the website's customization tool or via a design request; intended for businesses needing tailored signage content and appearance.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Intersign CorporationcoreOtherssignmojo.com is a fully owned subsidiary of Intersign Corporation. Intersign Corporation also owns HotelSigns.com, HealthcareSigns.com, MultiHousingSigns.com, and EvacuationPlans.com - sister sites serving different vertical markets for interior signage.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• MySignageNow: Online retailer of custom ADA-compliant office signage, wayfinding and room signs targeting the same office/building customer base. Closely comparable to signmojo on product (custom interior/ADA signage) and DTC e-commerce channel.
• Signs.com: Online DTC custom sign retailer offering custom signs, banners, vehicle wraps and decors with an interactive design tool. Closely comparable to signmojo in business model (DTC custom signs via e-commerce) and target buyer (SMBs needing branded/regulatory signage).
• Signarama: Global sign franchise with 600+ locations specializing in custom signs, banners, vehicle graphics and digital signage. Comparable to signmojo in custom sign offering and SMB-to-enterprise customer base, differing via franchise/storefront model.
• HealthcareSigns.com: Sister site under Intersign Corporation providing signage for healthcare facilities including patient room signs, wayfinding and code-required notices. Closely comparable in model, manufacturing and brand architecture, differing in served vertical.
• Image360: Sign and graphics franchise network under the United Franchise Group umbrella, producing custom signs, wayfinding, vehicle graphics and branded environments. Directly comparable in custom sign offerings for commercial customers, with local-center sales and installation model.
• Fastsigns: Largest US sign franchise network with 700+ centers producing custom signs, graphics and visual communications for businesses. Directly comparable in core offering (custom commercial signage) and customer base, with a much larger physical footprint and local service model.
• ADA Sign Depot: Specialty online retailer of ADA-compliant signs including tactile/Braille room signs, restroom signs and wayfinding. Direct niche competitor to signmojo's ADA-focused core product line, with similar DTC e-commerce positioning.
• HotelSigns.com: Sister site under Intersign Corporation focused on signage for the hospitality vertical. Same parent, comparable custom-sign DTC model, differing only in target vertical — useful benchmark for signmojo's vertical expansion playbook.
• Discount Signs: Online custom sign retailer offering ADA signs, wayfinding and architectural signage to businesses and property managers. Comparable in DTC model and product mix, with a price-lead positioning versus signmojo's premium/lifetime-guarantee positioning.

Broad incumbents

• VistaPrint / Cimpress: Mass-market online print and marketing services platform (Cimpress) offering signage alongside business cards, apparel and promotional products. Overlaps with signmojo on online custom signage for SMBs, but operates at vastly larger scale and broader product portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/signmojo.1
• Xx.com/signmojo

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about signmojo