StorAmerica

What StorAmerica does

StorAmerica is a private self-storage facility management company headquartered in Irvine, California, operating facilities across California, Nevada, and Arizona. The company offers traditional self-storage units in multiple sizes (5x5, 10x15, 12x30, 10x20), supplemented by specialized offerings including climate-controlled units, vehicle/boat/RV storage, business storage, military and student storage programs, commercial office suite rentals, and cell tower leasing on its properties. Its technology layer is a standard self-storage operating stack: a web-based online booking and reservation system, electronic gate access with tenant-specific codes, and a recurring online payment system. Add-on revenue lines include tenant protection plans and on-site moving and packing supplies.

The business model is direct-to-consumer and recurring. Core revenue is generated from month-to-month rental subscriptions paid by individual consumers and SMBs, with ancillary revenue from moving supply sales, tenant protection coverage, office suite rentals, and telecom cell tower leases on facility sites. Pricing is not publicly disclosed; all tenancies operate on flexible month-to-month terms with promotions and availability subject to change. Customer acquisition is driven primarily by organic social media (Facebook, LinkedIn, Instagram, YouTube, TikTok) plus content marketing on moving and packing topics. The company, previously operating as CAStorage.com, rebranded to StorAmericaStorage.com in 2024 and presents a 5.0-rated customer experience in its on-site testimonials. There is no disclosed parent company, no funding history, no acquisitions, and no management team roster in the source data, limiting visibility into capital structure and growth investment.

Name

StorAmerica

Legal name

StorAmerica

Website

https://castorage.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

StorAmerica is a private self-storage facility operator based in Irvine, California, running multi-size storage units plus vehicle, business, climate-controlled, office suite, and cell tower offerings across California, Nevada, and Arizona for individual consumers and SMBs.

Ownership category

akta.pro rank

Product category

Self-Storage Services

NAICS

Lessors of Miniwarehouses and Self-Storage Units (53113), Lessors of Miniwarehouses and Self-Storage Units (531130)

SIC

Public Warehousing & Storage (4220)

akta.pro industry

PRIMARYHSAKAGAB

Standard/Non-Climate Self-Storage

Home & Personal Services/Moving, Storage & Relocation Services/Short-Term & Long-Term Self-Storage Services

SECONDARYHSAKAGAD

Business & Commercial Self-Storage (Inventory/Records)

Home & Personal Services/Moving, Storage & Relocation Services/Short-Term & Long-Term Self-Storage Services

SECONDARYHSAKAGAE

Student & Seasonal Self-Storage

Home & Personal Services/Moving, Storage & Relocation Services/Short-Term & Long-Term Self-Storage Services

SECONDARYHSAKAGAF

Specialty Storage (Wine, Art, Document Vaults)

Home & Personal Services/Moving, Storage & Relocation Services/Short-Term & Long-Term Self-Storage Services

Keywords

• Self storage services
• Vehicle storage units
• Climate controlled storage
• Business storage solutions
• Moving supplies retail

Headquarters

HQ city

Irvine

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Self-Storage Unit Rentals: Core revenue stream from renting self-storage units to consumers and businesses on a month-to-month basis. Units range from small 5x5 spaces to large 12x30 garage-style units. Revenue is recurring and subscription-based, paid monthly by tenants.
2. Vehicle, Boat, and RV Storage: Specialized outdoor and covered storage for vehicles, boats, and recreational vehicles including wash bay and dump station services.
3. Moving Supplies Sales: Sale of moving and packing supplies including boxes, bubble wrap, and other materials at facility main offices.
4. Commercial Services: Commercial office suite rentals and cell tower leasing providing additional recurring revenue streams.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

StorAmerica operates self-storage facilities across California, Nevada, and Arizona, renting storage units in multiple sizes (5x5, 10x15, 12x30, 10x20) on a month-to-month basis. The company offers online booking, electronic gate access, climate-controlled units, vehicle/boat/RV storage, commercial office suites, cell tower leasing, and sells moving supplies at facility offices.

Product overview

StorAmerica is a self-storage facility management company offering a unified platform of storage solutions across California, Nevada, and Arizona. The core product consists of traditional self storage units in multiple sizes (5x5, 10x15, 12x30, 10x20), supplemented by specialized storage categories including Vehicle Storage (cars, RVs, boats), Business Storage, Climate Controlled Storage, Military Storage, and Student Storage. Additional offerings include Commercial Office Suite Rentals, Cell Tower Leasing, Tenant Protection Plans, and Moving Supplies. All tenancies operate on a month-to-month basis with flexible access hours, online payment options, and facility security features including electronic gate access and fully fenced facilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Self Storage Units

Named customers3 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Others

• SpareFoot: SpareFoot (now part of StorageCave) is a leading online self-storage marketplace that aggregates listings from operators including StorAmerica's competitors. It is an adjacent ecosystem participant — not a direct competitor — but a key customer acquisition channel for the self-storage category.

Broad incumbents

• CubeSmart: CubeSmart is a major publicly traded self-storage REIT operating hundreds of facilities across the U.S., offering standard and climate-controlled units, vehicle storage, and online reservation systems. It competes head-to-head with StorAmerica in CA, NV, and AZ.
• Public Storage: Public Storage is the largest publicly traded self-storage REIT in the U.S., operating thousands of facilities nationwide. It is comparable to StorAmerica as the dominant incumbent in the same product category with overlapping self-storage unit offerings, climate-controlled options, vehicle storage, and online booking.
• Extra Space Storage: Extra Space Storage is one of the largest U.S. self-storage REITs, with a national footprint of facilities offering standard, climate-controlled, vehicle, and business storage units. It directly competes with StorAmerica in many of the same western U.S. markets with overlapping service features.

Direct peers

• National Storage Affiliates: National Storage Affiliates is a publicly traded self-storage REIT with a participation-driven model across multiple brands and regions. It is directly comparable to StorAmerica because both operate multi-state self-storage portfolios serving consumer and business tenants.
• StorageMart: StorageMart is a large privately held self-storage operator with facilities across the U.S., offering standard, climate-controlled, vehicle, and business storage with online booking. It is a direct private peer to StorAmerica with a similar product mix and multi-state approach.
• Devon Self Storage: Devon Self Storage operates a portfolio of self-storage facilities in the western and central U.S., offering standard units, vehicle/RV/boat storage, and business storage. It is a direct comparable private operator competing in similar geographies to StorAmerica.
• Simply Self Storage: Simply Self Storage is a privately held self-storage operator with a portfolio of facilities across multiple U.S. states, offering unit rentals, vehicle storage, and online reservations. It is directly comparable to StorAmerica as a similarly sized private multi-state operator.
• Amsdell Companies / Compass Self Storage: Amsdell operates the Compass Self Storage brand across multiple U.S. states with a portfolio offering standard, climate-controlled, vehicle, and business storage units. It is directly comparable to StorAmerica as a privately held multi-state self-storage operator.

Regional players

• US Storage Centers: US Storage Centers operates self-storage facilities in select western U.S. states with offerings including standard units, climate-controlled storage, and online reservations. It is a regional peer overlapping with StorAmerica in CA, NV, and AZ markets.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@StorAmericaManagement
• Facebookfacebook.com/CAstorage
• LinkedInlinkedin.com/company/storamericamanagement
• Instagraminstagram.com/storamericamanagement
• TikToktiktok.com/@storamericamanagement
• Xx.com/TheStorageFrog

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about StorAmerica