Casale
Casale Equipamentos is a privately held Brazilian manufacturer, founded in 1964 and based in Matão, São Paulo, that designs and sells feed mixer wagons, pasture feed distributors, manure spreaders, and forage harvesters to livestock farmers and ranchers across Brazil.
- Company typePrivate
- Founded1964
- HeadquartersSão Carlos Do Pinhal, Brazil
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Casale does
Casale Equipamentos Ltda is a privately held Brazilian agricultural machinery manufacturer headquartered in Matão, São Paulo, founded in 1964. The company designs and manufactures equipment for the livestock feeding and forage-handling cycle, organized into four product families: feed mixer wagons (ROTORMIX, TOTALMIX, VERTIMIX — including self-loading "AC" variants and truck-mounted configurations), pasture feed distributors (FEEDER series), hydrostatic manure spreaders (LEC HYDRO series, up to 20-tonne capacity), and forage harvesters (CRC-AP, CFC-SUPER). It also holds the exclusive Brazilian distribution rights for Haybuster H-835 and H-1000 corn and hay grinding equipment. The technology is primarily mechanical, with differentiation claimed in durability, hydrostatic drive performance, and self-loading automation for feed mixers.
The company sells directly to Brazilian livestock farmers and ranchers through a sales-led model combining website inquiry forms, a WhatsApp sales channel (55 16 3411.5000), and a regional sales consultant network. Marketing is anchored by a strong presence at Agrishow (Brazil's largest agricultural fair), supplemented by industry events (Datagro, InterLeite Sul, Scot Consultoria) and an active social media footprint. The customer base is a fragmented long tail of beef, dairy, and mixed-operation farmers — there is no disclosed anchor enterprise customer and no recurring-revenue model. Pricing is quote-based and not publicly disclosed. Headcount sits at 51–100 employees; no external funding, M&A activity, or revenue disclosure appears in the source data. The company's after-sales offering (Genuine Parts, Technical Assistance, Warranty) represents a modest installed-base monetization layer beyond the initial equipment sale.
A naming-collision caveat applies for due diligence: source data attributes a $465M fixed-price EPC contract for ATOME PLC's Villeta ammonia/fertilizer project in Paraguay to "Casale S.A." — a separate Switzerland-based engineering firm. That contract is treated here as outside the scope of Casale Equipamentos (the Brazilian manufacturer) unless corporate-structure confirmation links the two entities.
Casale firmographics
Firmographics- Name
- Casale
- Legal name
- Casale Equipamentos
- Website
- https://casale.com.br
- Company type
- Private
- Founded year
- 1964
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Casale Equipamentos is a privately held Brazilian manufacturer, founded in 1964 and based in Matão, São Paulo, that designs and sells feed mixer wagons, pasture feed distributors, manure spreaders, and forage harvesters to livestock farmers and ranchers across Brazil.
- Ownership category
- akta.pro rank
Casale industry classification
Industry- Product category
- Agricultural Machinery
- NAICS
- Farm Machinery and Equipment Manufacturing (333111), Agricultural Implement Manufacturing (33311)
- SIC
- Farm Machinery & Equipment (3523)
- akta.pro primary industry
- Livestock & Dairy Equipment (IMAHACAG)
- akta.pro secondary industry
- Hay & Bale Handling Equipment (IMAHACAF)
Keywords
Where Casale is headquartered
LocationHeadquarters
- HQ city
- São Carlos Do Pinhal
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Casale business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Agricultural Equipment Sales: Direct sales of agricultural machinery including feed mixers, feed distributors, manure spreaders, forage equipment, and hay grinders to livestock farmers and ranchers in Brazil. One-time equipment purchases with standard commercial terms.
- EPC Contracts: Fixed-price Engineering, Procurement, and Construction contracts for large-scale industrial projects. Casale S.A. secured a $465 million EPC contract for the Villeta ammonia/fertilizer project in Paraguay, demonstrating capability in major infrastructure contracts.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Casale product offering
Product offeringCore offering
Casale Equipamentos manufactures and sells agricultural machinery for livestock farming in Brazil, with a portfolio that spans feed mixer wagons (ROTORMIX, TOTALMIX, VERTIMIX families), pasture feed distributors (FEEDER), hydrostatic manure spreaders (LEC HYDRO), forage harvesters (CRC-AP, CFC-SUPER), self-feeding troughs, and the exclusive Brazilian distribution of Haybuster corn and hay grinding equipment. The company also provides genuine parts, technical assistance, and warranty service for its equipment.
Product overview
Casale Equipamentos is a Brazilian agricultural machinery manufacturer specializing in livestock feeding equipment. The product portfolio centers on feed mixer wagons (ROTORMIX, TOTALMIX, VERTIMIX series) for mixing livestock rations, feed distributors (FEEDER series) for pasture supplementation, manure spreaders (LEC HYDRO series), and forage harvesters (CRC-AP, CFC-SUPER). The company also distributes exclusive Haybuster feed grinding and mixing equipment in Brazil. The equipment serves beef cattle, dairy cattle, and mixed livestock operations across Brazil.
Differentiator
Problem solved
Functional benefit
Brands
- ROTORMIX: Feed mixer product line
- TOTALMIX
- VERTIMIX
- FEEDER
- LEC
- Haybuster
- CRC-AP
- CFC-SUPER
Products and services
- ROTORMIX Feed Mixer Wagon High-performance feed mixer wagon for livestock rations, designed for efficient mixing and distribution of animal feed. Used by Brazilian beef and dairy cattle operations.
- ROTORMIX SC Feed Mixer Wagon Feed mixer wagon variant with SC designation, optimized for specific livestock mixing requirements.
- RX TECHBULL Feed Mixer Wagon Feed mixer wagon designed for robust performance in demanding livestock operations.
- TOTALMIX Feed Mixer Wagon Feed mixer wagon providing comprehensive mixing solutions for various livestock feed formulations.
- TOTALMIX AC – AUTOCARREGÁVEL Self-Loading Feed Mixer Self-loading feed mixer wagon that automatically loads feed materials without additional equipment, reducing labor requirements.
- TOTALMIX SC Feed Mixer Wagon Feed mixer wagon with SC configuration for specialized livestock mixing applications.
- VERTIMIX Vertical Feed Mixer Wagon Vertical feed mixer wagon designed for efficient and uniform feed mixing for livestock operations.
- VERTIMIX AC – AUTOCARREGÁVEL Self-Loading Vertical Mixer Self-loading vertical feed mixer wagon with automatic material loading capability, reducing the need for additional loading equipment.
- VERTIMIX 35 AC Self-Loading Vertical Mixer Self-loading vertical feed mixer with 35-series designation, designed for medium-scale livestock operations.
- VERTIMIX 280 TWIN Truck-Mounted Vertical Feed Mixer Truck-mounted vertical feed mixer with twin configuration for increased capacity and efficiency in large-scale livestock operations.
- FEEDER Pasture Feed Distributor Feed distributor for pasture supplementation, enabling feed delivery directly to livestock in grazing areas.
- FEEDER SC Pasture Feed Distributor Pasture feed distributor with SC configuration for controlled feed supplementation at pasture.
- FEEDER 20 SC Pasture Feed Distributor Pasture feed distributor with 20-series capacity for smaller-scale livestock operations.
- FEEDER 200 SC High-Capacity Pasture Feed Distributor High-capacity pasture feed distributor with 200-series designation for large-scale livestock operations.
- LEC HYDRO Hydrostatic Manure Spreader Hydrostatic manure distributor with capacity up to 11 tonnes, designed for fertilizer spreading applications on varied terrain.
- LEC 1620 HYDRO High-Capacity Manure Spreader High-capacity hydrostatic manure distributor with 20-tonne capacity for larger fertilizer spreading operations.
- CRC-AP Forage Harvester Forage harvester machine for cutting and processing forage crops on Brazilian agricultural operations.
- CFC-SUPER Forage Harvester Forage harvester with super designation for enhanced cutting performance in forage crop processing.
- HAYBUSTER H-835 Feed Grinder Portable feed grinder and mixer for corn and hay processing, distributed exclusively in Brazil by Casale under the Haybuster brand.
- HAYBUSTER H-1000 Feed Grinder High-capacity portable feed grinder and mixer, distributed exclusively in Brazil by Casale under the Haybuster brand.
- Cocho de Autoconsumo (Self-Feeding Trough) Self-feeding trough equipment for livestock operations, part of Casale's agricultural machinery portfolio.
- After-Sales Parts, Technical Assistance, and Warranty Service After-sales service program including genuine Casale parts, technical assistance, and warranty/revision service for equipment customers in Brazil.
Companies that use Casale
Customer profileSegments2 records
Ideal customer profiles2 records
Casale technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Casale partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ATOME PLCmajorCasale S.A. serves as the fixed-price EPC (Engineering, Procurement, and Construction) contractor for ATOME's Villeta ammonia/fertilizer project in Paraguay. The $465 million EPC contract is part of a larger $665 million project finance deal. Construction scheduled to commence in 2026.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Casale competitors and assessment
Company assessmentRegional players
- Stara: Major Brazilian agricultural equipment manufacturer headquartered in Rio Grande do Sul — serves overlapping Brazilian livestock and crop farmer customers but with a broader product portfolio (sprayers, planters, spreaders).
- Jacto: Brazilian ag equipment manufacturer with broad product portfolio including sprayers, planters, and harvest equipment — competes in the same Brazilian ag machinery distribution environment but focuses on crop rather than livestock equipment.
Direct peers
- Siloking: German manufacturer of vertical feed mixers (SelfLine, TrailedLine) with global distribution — directly comparable product category to Casale's mixer wagon portfolio, particularly the VERTIMIX line.
- Trioliet: Dutch manufacturer of vertical and horizontal feed mixer wagons and self-loading mixers — directly competes with Casale's ROTORMIX, TOTALMIX, and VERTIMIX product lines in the livestock feed mixing category.
- RMH (Roto-Mix): US-based manufacturer of rotary feed mixers and feed processing equipment — comparable mixer technology to Casale's ROTORMIX line and shares the Haybuster parent relationship.
- BvL van Lengerich: German manufacturer of vertical and horizontal feed mixers (V-Mix, H-Mix lines) with global dealer presence — comparable feed mixing technology and target customer base to Casale's mixer wagon business.
- Seko (feed mixers): Italian manufacturer of feed mixer wagons with strong international distribution — directly competes with Casale's mixer wagon lineup, particularly in Latin American and European livestock markets.
Others
- Haybuster (DuraTech Industries): US manufacturer of hay and grain grinding/processing equipment — supply partner and brand distributed exclusively by Casale in Brazil; comparable product category for the H-835 and H-1000 grinder models.
Emerging players
- Patura: Manufacturer of livestock feeding and handling equipment including pasture feeders — partial overlap with Casale's FEEDER pasture feed distributor line and serves similar cattle operations.
Broad incumbents
- KUHN (mixer and forage range): Large global ag machinery manufacturer offering feed mixers, forage harvesters, and manure spreaders — overlaps Casale across multiple product families and competes in Brazil through established dealer networks.
Market position
Strengths3 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Casale social profiles
Digital presenceCasale financial estimates
Financial estimateRevenue estimate
Valuation estimate
Casale leadership team
Management profileNumber of profiles
Casale funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Casale M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Casale
What does Casale do?
Casale Equipamentos manufactures and sells agricultural machinery for livestock farming in Brazil, with a portfolio that spans feed mixer wagons (ROTORMIX, TOTALMIX, VERTIMIX families), pasture feed distributors (FEEDER), hydrostatic manure spreaders (LEC HYDRO), forage harvesters (CRC-AP, CFC-SUPER), self-feeding troughs, and the exclusive Brazilian distribution of Haybuster corn and hay grinding equipment. The company also provides genuine parts, technical assistance, and warranty service for its equipment.
Is Casale a public or private company?
Casale is a private company. It is classified as unknown and is currently operating.
When was Casale founded?
Casale was founded in 1964. It employs 51 to 100 people.
Where is Casale based?
Casale is headquartered in São Carlos Do Pinhal, Brazil, in the Latin America region.
How does Casale make money?
Two revenue lines are on record. Agricultural Equipment Sales are the primary driver. The others are EPC Contracts.
Who are Casale's main competitors?
Regional players on record are Stara and Jacto. Direct peers are Siloking, Trioliet, RMH (Roto-Mix), BvL van Lengerich and Seko (feed mixers). Haybuster (DuraTech Industries) is listed as an others. Patura is listed as an emerging player. KUHN (mixer and forage range) is listed as a broad incumbent.
Does Casale have an API?
No public API is recorded for Casale.
What industry is Casale in?
Casale's product category is Agricultural Machinery. Its primary akta.pro industry code is IMAHACAG, Livestock & Dairy Equipment, with a secondary code of IMAHACAF, Hay & Bale Handling Equipment. Its NAICS code is 333111 and its SIC code is 3523.