All American Roofing Company

What All American Roofing Company does

All American Roofing Company, operating legally as All American Roofing & Remodeling, is a privately held, family-owned exterior remodeling contractor founded in 1989 by Scott Devenny in Wilmington, Delaware. The company provides installation, repair, and replacement services across six core product lines: roofing (asphalt shingle, cedar-look architectural, and flat/low-slope systems including TPO, EPDM, and modified bitumen), siding (James Hardie fiber cement and CertainTeed vinyl), windows and doors (including Velux skylights and sun tunnels and ProVia doors), seamless gutters with Mastic Leaf Relief guards, bathroom remodeling using Bath Planet acrylic systems, and storm damage restoration. All installation work is performed by in-house, brand-certified crews rather than subcontractors, and the firm holds top-tier vendor credentials including GAF Master Elite and GAF President's Club, CertainTeed Select Contractor, and Velux-approved status.

The business operates across the Delaware Valley — Delaware, Southeast Pennsylvania, Southwest New Jersey, and Maryland — under separate contractor licenses in each jurisdiction, with a single headquarters at 4325 Kirkwood Highway, Wilmington. The go-to-market is sales-led and direct-to-consumer, with in-house sales representatives providing free estimates, supported by an aggressive limited-time promotional pricing architecture and dual financing partnerships (Sunlight Financial and Service Finance, including an 18-month no-interest option). Lead generation runs through a multi-channel digital presence spanning the company website, Google Business Profile, Angi, Yelp, Facebook, LinkedIn, Instagram, YouTube, and X. Pricing is exclusively quote-based and project-based across all product lines.

Revenue is not publicly disclosed and the firm is privately held with no institutional investors, parent company, or external funding. In 2022, ownership transitioned from founder Scott Devenny to Sean Henry, who acquired the company specifically to preserve its independence against franchise or private equity roll-up. Customer testimonials and case evidence indicate the revenue base is almost entirely residential, with a smaller commercial roofing segment; typical projects are one-time exterior remodeling engagements rather than recurring contracts.

Name

All American Roofing Company

Legal name

All American Roofing & Remodeling

Website

https://roofers.org

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

1–10 employees

Short description

All American Roofing & Remodeling is a family-owned exterior remodeling contractor installing and repairing roofs, siding, windows, doors, gutters, and bathrooms for residential and commercial customers across Delaware, Southeast Pennsylvania, Southwest New Jersey, and Maryland.

Ownership category

akta.pro rank

Product category

Residential Roofing Services

NAICS

Roofing Contractors (23816), Residential Remodelers (236118)

SIC

Asphalt Paving & Roofing Materials (2950)

akta.pro primary industry

Roof Installation & Replacement (HSAPAKAA)

akta.pro secondary industries

Roof Repair & Leak Remediation (HSAPAKAB), Shingle Roof Repair & Replacement (Asphalt/Composite) (HSAGAKAB), Soffit, Fascia & Eaves Repair/Replacement (HSAPAKAH)

Keywords

• Residential roofing services
• Exterior home remodeling
• Roof replacement
• Siding installation
• Gutter services

Headquarters

HQ city

Wilmington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Marketing or Sales, Operations

Revenue model

1. Roofing Services: One-time project revenue from residential and commercial roof installation, repair, and replacement services. Includes asphalt shingle roofs, cedar-look shingles, flat roofing systems, and storm damage restoration.
2. Siding Installation: Revenue from vinyl, fiber cement (James Hardie), and other siding replacement and installation services for residential and commercial properties.
3. Window and Door Replacement: One-time installation revenue from window replacement, skylight installation, sun tunnel installation, and exterior door installation services.
4. Gutter Services: Revenue from seamless gutter installation, gutter guard systems, and related gutter repair and maintenance services.
5. Bathroom Remodeling: Revenue from bathroom renovation services including tub-to-shower conversions, shower installations, and Bath Planet acrylic wall systems.
6. Storm Damage Restoration: Emergency repair and restoration services for storm damage including ice dam removal, hail repairs, wind repairs, and hurricane restoration.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels10 records

Core offering

All American Roofing Company is a family-owned exterior remodeling contractor that installs, repairs, and replaces residential roofing, siding, windows, doors, gutters, soffit, fascia, and chimney flashing, and also performs bathroom remodeling. The company is based in Wilmington, Delaware and serves homeowners across Delaware, Pennsylvania, New Jersey, and Maryland, with select commercial roofing work.

Product overview

All American Roofing & Remodeling is a family-owned home exterior remodeling company offering a comprehensive portfolio of services organized around five core product lines: Roofing (including asphalt, cedar-look, and flat roof systems with GAF and Tamko materials), Siding (James Hardie fiber cement and CertainTeed vinyl), Windows and Doors (ProVia products including skylights and sun tunnels), Gutters (Mastic seamless systems with Leaf Relief guards), and Bathroom Remodeling (Bath Planet acrylic systems for showers, tubs, and conversions). The company also provides complementary services including Commercial Roofing, Storm Damage Restoration, Chimney Flashing, and Soffit and Fascia work. All services are delivered through an in-house team of certified contractors (including GAF Master Elite certification) serving residential and commercial customers in Delaware, Pennsylvania, New Jersey, and Maryland.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Top 2% of roofing contractors nationwide
• +2 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and major.

• GAFcoreTechnology or IntegrationGAF Master Elite certified contractor with access to premium roofing products including asphalt shingles, underlayments, ventilation components, and exclusive warranty programs like Golden Pledge Warranty with lifetime materials and workmanship coverage.
• James HardiecoreTechnology or IntegrationCertified James Hardie siding contractor specializing in fiber cement siding installations. James Hardie has been specializing in siding for over 130 years.
• CertainTeedcoreTechnology or IntegrationCertainTeed Select Contractor offering vinyl siding and roofing materials. Provides high-quality underlayments, ventilation, flashing, and shingles for complete warranty coverage.
• VeluxmajorTechnology or IntegrationVelux-approved installer for skylights and sun tunnels. Offers custom-sized skylights with precision-fit flashing kits for weather-resistant installation.
• ProViamajorTechnology or IntegrationProVia door products including entry doors, patio doors, steel doors, and fiberglass doors. Known for quality door materials and professional installation.
• BathPlanetmajorTechnology or IntegrationBathPlanet acrylic bathroom products for shower replacements, tub-to-shower conversions, and wall systems. Products feature lifetime warranties and nonporous surfaces.
• Mastic (Home Exteriors)coreTechnology or IntegrationMastic gutters and Leaf Relief gutter guard systems. Seamless gutters available in 26+ colors with powder-coat finishes.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Power Home Remodeling: National multi-service exterior remodeler (roofing, siding, windows, doors, gutters) operating a direct-sales, in-house installation model aimed at homeowners — the same bundle-and-positioning strategy All American Roofing runs, just at a larger scale in overlapping Mid-Atlantic geographies.
• Long Home Products: Regional Mid-Atlantic exterior remodeler offering roofing, windows, siding, doors, and baths with in-house sales reps and aggressive promotional pricing — directly comparable offering, customer segment, and GTM motion to All American Roofing.
• StormGuard Roofing & Construction: Residential roofing and storm damage restoration contractor with offices across the Mid-Atlantic and Southeast — direct competitor for insurance-driven reroofing and storm restoration revenue, the same segment All American targets with its in-house crews.
• Bone Dry Roofing: Multi-state residential roofing franchise emphasizing integrity, certified installers, and warranty-backed work — competes head-to-head for residential reroofing and storm restoration dollars in the same Northeast/Mid-Atlantic corridors.
• Window World: National window, siding, and door replacement franchise with strong promotional pricing and franchise territories — comparable product mix (windows, doors, siding) and similar target homeowner segment, competing for the same replacement-driven exterior remodel budgets.

Emerging players

• Bath Fitter: Acrylic bath and shower replacement franchise network — directly comparable to All American's BathPlanet offering for the bathroom remodel revenue stream, with similar one-day install, non-porous acrylic wall systems and lifetime warranty positioning.
• Re-Bath: National bathroom remodel franchise covering tubs, showers, and full bath conversions — direct competitor for the bath remodel revenue stream All American runs through BathPlanet.

Broad incumbents

• Roofing Corp of America: Private-equity-backed consolidator acquiring regional residential roofing companies across the U.S. — represents the institutional buyer archetype that All American's 2022 ownership change specifically tried to avoid, and a structural competitive threat on the consolidator side of the market.

Regional players

• Thompson Creek Window Company: Mid-Atlantic window, door, and siding replacement specialist with direct-sales in-home consultation model — overlaps with All American on the windows/doors/siding bundle and competes for the same Delaware Valley replacement projects.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/allamericanroof
• YouTubeyoutube.com/@AllAmericanRoofing
• Facebookfacebook.com/2449855822151
• LinkedInlinkedin.com/company/all-american-roofing-exterior-remodeling
• Instagraminstagram.com/allamericanroofingcompany

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about All American Roofing Company