Resort Vacation Properties
Resort Vacation Properties operates the St. George Island, Florida vacation rental market under Vacasa LLC, managing 65 professionally cleaned homes, condos, and townhouses via a direct-to-consumer booking platform serving individual travelers, multi-family groups, and property owners.
- Company typePrivate
- Founded2004
- HeadquartersEastpoint, United States
- Headcount5,001–10,000
- GTM typeB2C
- OfferingServices
What Resort Vacation Properties does
Resort Vacation Properties operates the St. George Island market under Vacasa LLC, a privately held direct-to-consumer vacation rental management company headquartered in the United States. The company manages a portfolio of 65 vacation rentals on St. George Island, Florida's Forgotten Coast, comprising 50 houses, 8 condos, and 7 townhouses, with sample nightly rates ranging from approximately $255 to $487. It serves two customer sides: individual vacation travelers and multi-family groups booking stays, and property owners/investors seeking professional rental management.
The underlying technology stack is a digital vacation rental platform consisting of an online booking website (vacasa.com), the Vacasa Guest App on iOS and Android, and the Trip Manager online guest portal for reservation management and digital check-in/check-out. Operational technology includes the Vacasa Premium Clean standardized professional cleaning protocol and 24/7 guest service infrastructure. Local operations are supported by a St. George Island office that coordinates professional housekeepers across the portfolio.
The business model is a transaction-fee rental management operation: the company lists and manages properties on behalf of homeowners, books stays for travelers, and earns management fees on the resulting rental income. Ancillary revenue is generated through partnerships with Affirm (pay-later financing) and RentalGuardian (trip insurance). Distribution is direct-to-consumer via the Vacasa website and phone reservations, with multi-channel digital marketing across SEO, content, and social channels to drive direct bookings and reduce dependence on third-party OTAs.
Resort Vacation Properties firmographics
Firmographics- Name
- Resort Vacation Properties
- Legal name
- Vacasa LLC
- Website
- https://resortvacationproperties.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- Resort Vacation Properties operates the St. George Island, Florida vacation rental market under Vacasa LLC, managing 65 professionally cleaned homes, condos, and townhouses via a direct-to-consumer booking platform serving individual travelers, multi-family groups, and property owners.
- Ownership category
- akta.pro rank
Resort Vacation Properties industry classification
Industry- Product category
- Vacation Rental Management
- NAICS
- Traveler Accommodation (7211), Accommodation (721), Hotels (except Casino Hotels) and Motels (72111)
- SIC
- Real Estate Agents & Managers (For Others) (6531), Hotels & Motels (7011)
- akta.pro primary industry
- Vacation & Short-Term Rental Management (BPAJAFAI)
- akta.pro secondary industries
- Vacation Rental Turnover Operations (Housekeeping, Laundry, Inspections) (BPAJAIAL), Resort & Branded Residence Vacation Rental Management (BPAJAIAE)
Keywords
Where Resort Vacation Properties is headquartered
LocationHeadquarters
- HQ city
- Eastpoint
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Resort Vacation Properties business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Vacation Rental Management: Vacasa manages vacation rental properties for homeowners and books stays for guests. Revenue is generated through rental income from guests who book properties, with Vacasa taking a management fee. The platform also offers additional services like trip insurance and financing options (Affirm).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Per-night rental pricing based on property type and amenities |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Resort Vacation Properties product offering
Product offeringCore offering
Resort Vacation Properties (operating as Vacasa) provides full-service vacation rental management on Florida's St. George Island, listing 65 professionally managed properties (50 houses, 8 condos, 7 townhouses). The company books vacation stays for individual travelers and manages the properties on behalf of homeowners, handling listing, guest communication, check-in/check-out, professional cleaning, and 24/7 guest service. Sample nightly rates range from $255 to $487 per night excluding fees and taxes.
Product overview
Vacasa operates as a single unified vacation rental management platform. The core offering is property management services for vacation rentals including beach houses, condos, and townhouses. Property types available for rental include house rentals (50 properties), condo rentals (8 properties), and townhouses (7 properties) in the St. George Island market. The platform manages the full rental lifecycle including listing, guest service, check-in/check-out, and professional cleaning services.
Differentiator
Problem solved
Functional benefit
Products and services
- Vacasa Vacation Rental Management (St. George Island)
Companies that use Resort Vacation Properties
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
Resort Vacation Properties technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Resort Vacation Properties partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- AffirmminorAffirm provides pay-later financing options integrated into the Vacasa booking flow, allowing guests to spread payments over time for vacation rentals. This partnership targets budget-conscious travelers seeking flexible payment options.
- RentalGuardianminorRentalGuardian provides trip insurance offerings through Vacasa, giving guests the option to purchase coverage for their vacations. Addresses hurricane season and travel disruption concerns.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Resort Vacation Properties competitors and assessment
Company assessmentBroad incumbents
- Marriott Vacation Club: Marriott Vacation Club is a major branded vacation rental and timeshare operator. While it focuses on resort-style and timeshare inventory rather than independent homes, it competes for similar leisure beach travelers in Florida destinations.
- Sonder: Sonder operates professionally managed short-term rental apartments and hotels with standardized tech-enabled guest experiences. While its urban focus differs, the operational model (tech-first, standardized service, app-driven) is comparable.
- Vrbo: Vrbo (owned by Expedia Group) is a major vacation rental marketplace focused on whole-home rentals, directly overlapping with Vacasa's beach house inventory. It competes both for guests and for property owner listings in coastal markets.
- Airbnb: Airbnb is the largest vacation rental marketplace and a direct competitor in demand acquisition. While Airbnb is a marketplace (not a manager), it competes with Vacasa for guests booking in St. George Island and for homeowner listings in Florida Gulf Coast markets.
Direct peers
- TurnKey Vacation Rentals: TurnKey is a tech-enabled professional vacation rental manager offering full-service management with standardized cleaning, guest support, and digital check-in—very similar to Vacasa's Premium Clean and 24/7 service model.
- Evolve Vacation Rental: Evolve is a professional vacation rental manager with a national footprint similar to Vacasa, focusing on full-service property management for homeowners. It targets the same customer segments (homeowner-investors and leisure travelers) with a comparable fee-based model.
- CasaGo (Vacasa brand): CasaGo is a Vacasa sub-brand offering full-service vacation rental management for individual homeowners. It represents the same business model as Vacasa's core offering, making it the most direct internal peer.
- RedAwning: RedAwning is a vacation rental software and distribution platform that also offers property management services for independent managers. It targets similar property owners and competes for distribution in coastal US markets including Florida.
Emerging players
- Away (now part of Vrbo): Away was a direct-to-consumer vacation rental brand that competed with Vacasa before being acquired by Vrbo. It represented the same curated, professionally managed model targeting design-conscious travelers in destinations like Florida beach towns.
Regional players
- Wanderlust Investment Properties (local Florida Gulf Coast managers): Local independent property management companies on St. George Island and the Florida Forgotten Coast directly compete with Vacasa for homeowner contracts in this specific market, often with more personalized local service.
Market position
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Resort Vacation Properties social profiles
Digital presenceResort Vacation Properties financial estimates
Financial estimateRevenue estimate
Valuation estimate
Resort Vacation Properties leadership team
Management profileNumber of profiles
Resort Vacation Properties funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Resort Vacation Properties M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Resort Vacation Properties
What does Resort Vacation Properties do?
Resort Vacation Properties (operating as Vacasa) provides full-service vacation rental management on Florida's St. George Island, listing 65 professionally managed properties (50 houses, 8 condos, 7 townhouses). The company books vacation stays for individual travelers and manages the properties on behalf of homeowners, handling listing, guest communication, check-in/check-out, professional cleaning, and 24/7 guest service. Sample nightly rates range from $255 to $487 per night excluding fees and taxes.
Is Resort Vacation Properties a public or private company?
Resort Vacation Properties is a private company. It is classified as unknown and is currently operating.
When was Resort Vacation Properties founded?
Resort Vacation Properties was founded in 2004. It employs 5,001 to 10,000 people.
Where is Resort Vacation Properties based?
Resort Vacation Properties is headquartered in Eastpoint, United States, in the North America region.
How does Resort Vacation Properties make money?
One revenue line is on record: vacation Rental Management.
Who are Resort Vacation Properties's main competitors?
Broad incumbents on record are Marriott Vacation Club, Sonder, Vrbo and Airbnb. Direct peers are TurnKey Vacation Rentals, Evolve Vacation Rental, CasaGo (Vacasa brand) and RedAwning. Away (now part of Vrbo) is listed as an emerging player. Wanderlust Investment Properties (local Florida Gulf Coast managers) is listed as a regional player.
Does Resort Vacation Properties have an API?
No public API is recorded for Resort Vacation Properties.
What industry is Resort Vacation Properties in?
Resort Vacation Properties's product category is Vacation Rental Management. Its primary akta.pro industry code is BPAJAFAI, Vacation & Short-Term Rental Management, with a secondary code of BPAJAIAL, Vacation Rental Turnover Operations (Housekeeping, Laundry, Inspections). Its NAICS code is 7211 and its SIC code is 6531.