American Top Team

What American Top Team does

American Top Team is a privately held professional mixed martial arts training organization founded in 2001 in South Florida and headquartered in a 40,000-square-foot, two-story facility in Coconut Creek, Florida. The company operates an invitation-only professional training facility serving an elite roster of UFC, PFL, Bellator, RIZIN, and ONE Championship fighters, supported by a coaching staff that includes 2x World MMA Awards Coach of the Year Mike Brown, co-founder Marcus "Conan" Silveira, and former world champions across boxing, kickboxing, Muay Thai, wrestling, and BJJ. Its core product is an integrated MMA training system that combines Brazilian Jiu-Jitsu, wrestling, boxing, kickboxing, and strength and conditioning under a single roof for comprehensive fighter development.

The business generates revenue across three principal streams: licensing royalties from a global network of 26+ independently owned and operated affiliated academies (spanning 10+ U.S. states, Canada, Croatia, and Spain), direct-to-consumer sales of branded apparel and training gear through its e-commerce store (with co-branded product lines from YOKKAO and FUJI), and select brand partnerships and sponsorships covering athlete endorsements, facility branding, and event activations. The company also operates the Mocco Wrestling Academy youth wrestling sub-brand and a structured developmental program for aspiring professional fighters requiring full-time South Florida residency.

Customer segments are organized vertically: professional MMA fighters as the primary segment, amateur/developing fighters and youth wrestlers as secondary segments, and general public members accessing training exclusively through the affiliated academy network. The company is founder-controlled with no disclosed venture capital, private equity, or institutional investment, and maintains a selective approach to growth through licensing rather than corporate-owned expansion.

Name

American Top Team

Legal name

AMERICAN TOP TEAM

Website

https://americantopteam.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

American Top Team is a privately held, 6-time World MMA Awards "Gym of the Year" professional MMA training organization founded in 2001, operating a private 40,000 sq ft Coconut Creek, Florida headquarters for elite fighters alongside a global network of 26+ licensed affiliated academies serving the general public.

Ownership category

akta.pro rank

Product category

Combat Sports Training

NAICS

Fitness and Recreational Sports Centers (71394), Sports and Recreation Instruction (611620), Sports Teams and Clubs (711211)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Educational Services (8200)

akta.pro primary industry

Combat Sports Gyms & Dojos (MMA, Boxing, Wrestling, Martial Arts) (MPAKAJAG)

akta.pro secondary industries

Competition & Tournament Team Training (HSADADAJ), Individual-Sport Clubs & Teams (Cycling Teams, Athletics/Track Clubs, Swimming Clubs, etc.) (MPAKABAD), Sport-Specific Private Coaching & Instruction (1:1, Small Group) (MPAKAJAE)

Keywords

• MMA training
• Brazilian jiu-jitsu
• Combat sports coaching
• Professional fight training
• Athletic apparel

Headquarters

HQ city

Coconut Creek

HQ country

United States

HQ region

North America

Offices34 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. E-commerce Merchandise Sales: Direct-to-consumer sales of branded apparel and training gear including hoodies, t-shirts, shorts, rashguards, Gis, patches, and spats through the official ATT online store.
2. Affiliated Academy Licensing: Independent gyms operate under the American Top Team brand name through licensing arrangements. Each affiliated academy is independently owned and operated with its own membership structures and class schedules.
3. Brand Partnerships & Sponsorships: Strategic partnerships with select brands for athlete endorsements, facility branding, apparel and equipment collaborations, digital and social media campaigns, event activations, and content production initiatives.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

American Top Team operates a private, invite-only mixed martial arts training facility at its Coconut Creek, FL headquarters and supports a global network of 26+ independently owned affiliated academies. The company sells branded apparel and accessories through its official e-commerce store and runs a developmental program plus the Mocco Wrestling Academy for aspiring professionals and youth athletes.

Product overview

American Top Team is a professional mixed martial arts team and training organization offering a portfolio of services including an invitation-only elite training facility at its Coconut Creek headquarters, a global network of independently operated affiliated academies, a developmental program for aspiring professionals, and an official merchandise store. The product portfolio includes the core training services alongside branded merchandise and apparel collaborations such as YOKKAO ATT compression gear and Fuji-manufactured training shorts. The company also offers youth wrestling programming through Mocco Wrestling Club. Public training is exclusively available through the worldwide affiliate academy network, while the headquarters serves only full-time professional fighters by invitation.

Differentiator

Problem solved

Functional benefit

Brands

• Mocco Wrestling Academy: Youth and high school wrestling program affiliated with American Top Team, operating from ATT's 40,000 sq ft Coconut Creek facility.

Products and services

• Professional MMA Training (Flagship Headquarters) Private, invitation-only mixed martial arts training at the Coconut Creek, FL headquarters, providing elite-level coaching across striking, wrestling, Brazilian jiu-jitsu, and conditioning for professional fighters.
• ATT Developmental Program Structured developmental program run by ATT for aspiring professional fighters preparing to enter professional MMA competition.
• Mocco Wrestling Academy Wrestling instruction under coach Steve Mocco, offering dedicated wrestling training for athletes including youth and developmental competitors.
• ATT Affiliated Academy Network Licensed network of independently owned affiliated academies using the ATT brand and methodology to deliver martial arts instruction in communities worldwide.
• ATT Official Store (Branded Apparel & Accessories) Official online store offering branded ATT apparel and accessories (shirts, hats, shorts, rashguards) to fans, athletes, and the general public.

Quantifiable outcome

• 66× UFC Performance of the Night bonuses, 53× Fight of the Night, 11× Knockout of the Night, 10× Submission of the Night
• +4 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• YOKKAOcoreOEM/ Whitelabel/ Licensing PartnerYOKKAO is a co-branding partner producing ATT-branded compression rashguards and MMA shorts. Products include YOKKAO | ATT Monogram Compression MMA Shorts ($49.00) and YOKKAO | ATT Monogram Compression Rashguard Short Sleeve Shirts. These products are available for purchase on the ATT store with some items redirecting to the YOKKAO website for purchase.
• FUJIcoreOEM/ Whitelabel/ Licensing PartnerFUJI is the manufacturer of ATT-branded training apparel including rashguards, grappling shorts, and Gis. Products include Men SS Rash Script RED, Men LS Rash Script GREY, Men Spats Script GREY, and ATT Competition Gis. FUJI produces high-quality martial arts equipment featuring antimicrobial, fully sublimated fabrics with extra row stitching to prevent fraying.

Scale indicators6 records

Recent moves10 records

Expansion highlights6 records

Broad incumbents

• Gracie Barra: Global BJJ/martial arts franchise with a large licensed academy network, comparable to ATT's affiliate model but focused on public membership BJJ.
• 10th Planet Jiu Jitsu: Franchised grappling academy brand with affiliated schools worldwide, overlapping with ATT's licensed-academy expansion strategy in combat sports.

Direct peers

• Xtreme Couture: Established MMA training center founded by a former UFC champion, offering both pro training and public gym/affiliate model like ATT.
• Team Alpha Male: Well-known MMA camp specializing in developing professional fighters, competing with ATT for elite talent and brand recognition.
• Jackson Wink MMA Academy: Renowned MMA camp training top UFC contenders and champions, directly competing with ATT for elite fighters and coaching prestige.
• Sanford MMA: South Florida-based professional MMA gym competing in the same geography and talent pool as ATT for elite fighter development.
• Fortis MMA: US professional MMA training gym developing UFC-level fighters, directly comparable in model and target athlete segment.
• American Kickboxing Academy (AKA): Elite US-based MMA training camp that produces UFC champions, directly comparable as a premier professional fighter development gym.

Regional players

• Tristar Gym: Prominent Montreal-based MMA training camp producing champions; comparable model but primarily serving the Canadian market.
• City Kickboxing: New Zealand elite MMA gym producing UFC champions; a direct-analog fight camp operating in a different geography.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/americantopteam
• YouTubeyoutube.com/@AmericanTopTeam
• Facebookfacebook.com/AmericanTopTeam
• Instagraminstagram.com/americantopteam
• LinkedInlinkedin.com/company/american-top-team

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about American Top Team