Conus Archive
Conus Archive licenses historical and contemporary video footage from its U.S. news archive (late 1800s to present) to media production companies producing True Crime series, documentaries, news programming, and caught-on-tape shows, via Footage.net and direct sales.
- Company typePrivate
- Founded1980
- HeadquartersSaint Paul, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Conus Archive does
Conus Archive is a private video footage licensing business headquartered in Saint Paul, Minnesota, operating as a subsidiary of Hubbard Holdings, LLC. The company licenses historical and contemporary video content from an archive that spans from the late 1800s through present day, with a core collection of 20+ years of U.S. domestic news footage originally gathered during satellite newsgathering (SNG) operations conducted from the 1980s through the end of 2002. CONUS pioneered the satellite uplink truck technology in the 1980s, with the original CONUS-1 truck preserved as a major exhibit at the Newseum in recognition of this contribution to broadcast journalism.
The company serves media production companies across four primary use cases: True Crime series, news programming, documentaries, and caught-on-tape shows. Its distribution model combines a 24/7 self-service searchable database powered by Footage.net with personalized sales support from two dedicated account representatives. CONUS also operates as a licensing agent for third-party collections owned by sister news stations and other content holders, handling requests, legal documentation, collections, and delivery on their behalf. Additional services include digitizing analog and historical footage to expand the licensable content pool.
CONUS monetizes its archive through per-second licensing (starting at $40/sec with a 30-second minimum or $60/sec with a 10-second minimum for worldwide, all-media, in-perpetuity rights) and per-story/clip licensing with customized quotes, supplemented by a $50 master digital transfer fee per order. The company announced a $5/sec rate increase across all rights packages in 2026, the first since 2019, to maintain viability. The business is supported by a small team (11-50 employees) with sales, licensing, and archive operations concentrated in the Twin Cities, Minnesota area.
Conus Archive firmographics
Firmographics- Name
- Conus Archive
- Legal name
- Hubbard Holdings, LLC
- Website
- https://conus.com
- Company type
- Private
- Founded year
- 1980
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Conus Archive licenses historical and contemporary video footage from its U.S. news archive (late 1800s to present) to media production companies producing True Crime series, documentaries, news programming, and caught-on-tape shows, via Footage.net and direct sales.
- Ownership category
- akta.pro rank
Conus Archive industry classification
Industry- Product category
- Video Footage Licensing
- NAICS
- Motion Picture and Video Distribution (51212), Motion Picture and Video Industries (5121)
- SIC
- Services-Motion Picture & Video Tape Distribution (7822), Services-Allied To Motion Picture Distribution (7829)
- akta.pro primary industry
- Archive & Library Footage Licensing (News, Sports, Entertainment) (MPABANAC)
- akta.pro secondary industries
- Clip/Short-Form & Archive Footage Syndication (Libraries/Stock) (MPABAMAL), Content Licensing (Film/TV, Clips, Stills) (MPADALAA)
Keywords
Where Conus Archive is headquartered
LocationHeadquarters
- HQ city
- Saint Paul
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Conus Archive business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Video Footage Licensing: Primary revenue stream from licensing master footage on a per-second or per-story/clip basis. Customers pay for usage rights based on geographic scope, media type, and duration.
- Collection Representation Services: CONUS acts as a licensing agent for third-party collections, handling requests, legal documentation, collections, and delivery. Makes collections searchable 24/7 and provides screeners through online database.
- Digital Transfer Services: Master digital transfer fee of $50 per master order placed for delivering clean master footage to customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Per-second licensing (worldwide, all media excluding theatrical, in perpetuity) - 30 second minimum |
| Transaction based/ take rate | Pay-as-you-go | Per-second licensing (worldwide, all media excluding theatrical, in perpetuity) - 10 second minimum |
| Transaction based/ take rate | Pay-as-you-go | By the Story/Clip |
| Unit Pricing | Pay-as-you-go | Master Digital Transfer Fee |
| Transaction based/ take rate | Pay-as-you-go | Reporter Licensing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Conus Archive product offering
Product offeringCore offering
Conus Archive licenses historical and contemporary video footage from its extensive archive (spanning from the late 1800s through present day) to media production companies. Customers license master footage on a per-second or per-story/clip basis with customizable rights packages, primarily serving True Crime series, documentaries, news programming, and caught-on-tape shows. The company also represents third-party collections as a licensing agent and offers digitizing services for analog material.
Product overview
CONUS Archive operates as a unified video footage licensing platform offering multiple interconnected services. The core offering is the CONUS Archive itself—a comprehensive video archive spanning content from the late 1800s through contemporary footage, available for licensing to media productions. This core archive is supported by complementary services: footage licensing with customizable rights packages (by the second or by the story/clip), free research and screener services for content discovery, digitizing services for analog material, and collection representation where CONUS acts as a licensing agent for third-party collections. The platform distributes content through Footage.net's online database while also providing direct customer support through account representatives.
Differentiator
Problem solved
Functional benefit
Products and services
- CONUS Archive Footage Licensing
- Collection Representation Services
- Digitizing Services
Quantifiable outcome
- Same-day screener and master order processing
Companies that use Conus Archive
Customer profileNamed customers4 records
Segments2 records
Ideal customer profiles2 records
Conus Archive technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature3 records
Conus Archive partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Footage.netcoreFootage.net provides the 24/7 searchable online database platform where CONUS Archive makes screeners available for registered users to access and download. This integration allows global accessibility to CONUS footage holdings.
- Sister News Stations and CollectionscoreCONUS represents collections from sister news stations and other collections they represent, adding new content to their archive offerings and expanding their licensing business.
- NewseumminorThe first SNG truck (CONUS-1) is preserved as a major exhibit at the Newseum, the national museum dedicated to news, recognizing CONUS's pioneering work in satellite newsgathering technology.
- Hubbard Holdings, LLCcoreParent company Hubbard Holdings, LLC holds copyright of Conus Archive (2022), indicating corporate ownership and operational oversight.
Scale indicators4 records
Recent moves5 records
Expansion highlights4 records
Conus Archive competitors and assessment
Company assessmentBroad incumbents
- Alamy: Stock photo and footage platform serving editorial and commercial markets. Overlaps with CONUS as a licensing intermediary for visual content but is much broader and more retail-oriented.
- Shutterstock Editorial: Broader stock media platform that, post-Pond5 acquisition, offers editorial footage licensing as part of a much larger image, video, and music catalog. Comparable to CONUS in footage-licensing category but with significantly greater scale and platform breadth.
Direct peers
- ITN Source: Licensing arm of ITN selling archival news and entertainment footage to global producers. Operates the same archival news-footage-licensing business model as CONUS with rights-managed pricing and historical depth.
- Getty Images: The largest commercial stock footage and editorial footage licensor globally. Directly comparable to CONUS as it provides licensed news, archival, and entertainment clip footage to producers under similar per-use pricing models with broader breadth and digital-first delivery.
- Pond5: Digital footage marketplace (now owned by Shutterstock) with hundreds of contributors and a deep catalog of editorial and historical clips. Comparable to CONUS as a footage-licensing destination for independent producers, with stronger self-service UX.
- Reuters Video Archive: Reuters operates a commercial archive licensing its news footage to production companies and broadcasters worldwide. Like CONUS, it monetizes a deep catalog of news and historical content for re-use in editorial productions.
- Storyful: Acquired by News Corp, Storyful licenses verified news and social video to broadcasters and producers. Competes with CONUS in serving documentary and news-programming customers with footage spanning historical and current events.
- AP Archive: Associated Press archive licensing arm selling licensed news footage, raw stories, and historical news clips. Overlaps directly with CONUS's U.S. domestic news archive positioning and serves the same documentary, news, and docuseries buyers.
- BBC Motion Gallery: Footage licensing arm of the BBC offering archival and entertainment footage including historic news content. Highly comparable to CONUS's archive depth and news/historical content mix.
Emerging players
- CriticalPast: Historical and archival footage specialist serving documentary producers with deep historic content. Closely comparable to CONUS's late-1800s-through-historic film positioning while smaller and more selective in catalog.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Conus Archive social profiles
Digital presenceConus Archive financial estimates
Financial estimateRevenue estimate
Valuation estimate
Conus Archive leadership team
Management profileNumber of profiles
Profiles2 records
Conus Archive funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Conus Archive M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Conus Archive
What does Conus Archive do?
Conus Archive licenses historical and contemporary video footage from its extensive archive (spanning from the late 1800s through present day) to media production companies. Customers license master footage on a per-second or per-story/clip basis with customizable rights packages, primarily serving True Crime series, documentaries, news programming, and caught-on-tape shows. The company also represents third-party collections as a licensing agent and offers digitizing services for analog material.
Is Conus Archive a public or private company?
Conus Archive is a private company. It is classified as corporate owned and is currently operating.
When was Conus Archive founded?
Conus Archive was founded in 1980. It employs 11 to 50 people.
Where is Conus Archive based?
Conus Archive is headquartered in Saint Paul, United States, in the North America region.
How does Conus Archive make money?
Three revenue lines are on record. Video Footage Licensing is the primary driver. The others are collection Representation Services and digital Transfer Services.
Who are Conus Archive's main competitors?
Broad incumbents on record are Alamy and Shutterstock Editorial. Direct peers are ITN Source, Getty Images, Pond5, Reuters Video Archive, Storyful, AP Archive and BBC Motion Gallery. CriticalPast is listed as an emerging player.
Does Conus Archive have an API?
No public API is recorded for Conus Archive.
What industry is Conus Archive in?
Conus Archive's product category is Video Footage Licensing. Its primary akta.pro industry code is MPABANAC, Archive & Library Footage Licensing (News, Sports, Entertainment), with a secondary code of MPABAMAL, Clip/Short-Form & Archive Footage Syndication (Libraries/Stock). Its NAICS code is 51212 and its SIC code is 7822.