Lfm Radio
LFM Radio (Living For Music LTD) is a privately held New Zealand community radio station broadcasting hit music and dance programming on 88.2 and 107.4 FM from Whitianga, with online streaming via its website.
- Company typePrivate
- Founded2004
- HeadquartersWellington, New Zealand
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Lfm Radio does
LFM Radio, legally Living For Music LTD, is a privately held New Zealand radio station founded in 2004 and registered in Wellington, operating a local FM broadcast on frequencies 88.2 and 107.4 from Whitianga on the Coromandel Peninsula. The station is positioned under the 'Hit Music & Dance' tagline and runs a programming slate of approximately 21 shows spanning hit music, EDM, techno, trance, house, indie, pop, rock, and lifestyle/fashion content, scheduled across weekday and weekend slots by named presenter personas.
The underlying technology stack is a conventional FM broadcast infrastructure supplemented by online audio streaming delivered through its website at lfmonline.co.nz. There is no proprietary technology stack, no mobile app, no public API, no disclosed integrations, and no AI/ML components. The website presents show schedules, program descriptions, and social sharing buttons (Twitter, Facebook, Google+, Pinterest), though site content is largely dated to 2016 with placeholder Lorem ipsum copy on individual show pages, and the registered social URLs are dummy anchors, indicating a low-investment digital footprint.
The business model is advertising- and sponsorship-based, typical of community-scale broadcasters. No advertisers, audience reach figures, ratings, pricing, or contracts are disclosed. The company has no disclosed funding rounds, institutional investors, parent company, subsidiaries, M&A activity, partnerships, leadership team, awards, or regulatory actions in the available data. Founded in 2004 and operating continuously, LFM Radio functions as a small independent station with limited digital infrastructure whose principal asset is its local FM license for the Whitianga market.
Lfm Radio firmographics
Firmographics- Name
- Lfm Radio
- Legal name
- Living For Music LTD
- Website
- https://lfmonline.co.nz
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- LFM Radio (Living For Music LTD) is a privately held New Zealand community radio station broadcasting hit music and dance programming on 88.2 and 107.4 FM from Whitianga, with online streaming via its website.
- Ownership category
- akta.pro rank
Lfm Radio industry classification
Industry- Product category
- Radio Broadcasting
- NAICS
- Radio Broadcasting Stations (51611), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Broadcasting and Content Providers (516)
- SIC
- Radio Broadcasting Stations (4832)
- akta.pro primary industry
- Local Radio Station Groups (Owned & Operated/Station Chains) (MPABACAC)
- akta.pro secondary industries
- Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only) (MPAIAEAE), Radio Streaming & Catch-Up Audio Platforms (MPAIADAJ), Music Radio Networks (Format-Based) (MPABABAF)
Keywords
Where Lfm Radio is headquartered
LocationHeadquarters
- HQ city
- Wellington
- HQ country
- New Zealand
- HQ region
- Oceania
Markets served
Lfm Radio business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Distribution channels2 records
Marketing channels2 records
Lfm Radio product offering
Product offeringCore offering
LFM Radio is a regional radio station that broadcasts scheduled hit-music and dance programming on FM and online, operated by Living For Music LTD from Whitianga, New Zealand. The station runs themed shows hosted by named on-air personalities such as Jerome Blues, DJ Monster, and Monica Deep, targeting listeners in the Coromandel region and online audiences. Revenue is generated through advertiser and sponsor relationships supporting the broadcast.
Product overview
LFM Radio is a New Zealand radio station operating from Whitianga, broadcasting hit music and dance content on 88.2 & 107.4 FM frequencies. The station offers a diverse portfolio of radio shows including Streets Of NY, Frequency One, ChillBeats, About Jenny, Club Night, Family Affairs, Pop'n Roll, Secretly Yours, Fashion Victims, Detroit Sessions, Dance Hits, Sins At The Mic, TranceAmerica, Art Of Gossip, Sound Seduction, Sick Beats, Good Morning London, Sun Rhythm, Classy Generation, House Of Fashion, and Hipster Morning. These shows cover various genres including techno, electronic, EDM, house, trance, indie, rock, pop, and fashion-related content, with programming spanning throughout the week across different time slots.
Differentiator
Problem solved
Functional benefit
Products and services
- LFM Radio Station
Companies that use Lfm Radio
Customer profileSegments1 record
Ideal customer profiles2 records
Lfm Radio technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Lfm Radio partnerships and signals
Strategic signalScale indicators1 record
Recent moves3 records
Expansion highlights3 records
Lfm Radio competitors and assessment
Company assessmentDirect peers
- George FM: New Zealand dance and electronic music-focused radio station. George FM is the most directly comparable peer to LFM Radio, sharing the same music format niche (EDM, house, techno) and operating in New Zealand, but at a national scale versus LFM's local Whitianga footprint.
- The Edge (MediaWorks NZ): New Zealand pop/hit music radio station with national reach. Comparable as a hit-music-oriented commercial radio station targeting a similar younger demographic, though significantly larger and nationally distributed versus LFM's local market.
- Mai FM: New Zealand urban music-focused radio station. Comparable as a commercial music-licensed station in New Zealand with a format-driven approach to audience segmentation, though Mai FM operates at a much larger national scale.
- ZM (NZME): New Zealand pop/hit music radio station operated by NZME with national coverage. Comparable as a hit-music commercial radio broadcaster in NZ targeting a similar demographic, though ZM operates at national scale with substantially more resources.
- More FM (NZME): New Zealand adult contemporary radio network with local station affiliates. Comparable as a multi-station music broadcaster in NZ operating on a local affiliate model, similar in structure (local programming on regional frequencies) to LFM's local Whitianga operations.
- Coast (NZME): New Zealand easy listening and classic hits radio station with national reach. Comparable as a New Zealand commercial music radio station operating across multiple frequencies and offering online streaming, though Coast targets a different (older) demographic than LFM.
- The Sound (NZME): New Zealand classic rock and alternative music radio station with national reach. Comparable as a format-focused NZ commercial music radio broadcaster, though The Sound operates at national scale versus LFM's local Whitianga footprint.
Broad incumbents
- Radio New Zealand (RNZ): New Zealand's public broadcaster operating national radio networks. Comparable as a New Zealand radio broadcasting organization, but operates at a national scale as a public/nonprofit entity, contrasting with LFM's commercial, hyper-local model.
- iHeartRadio New Zealand: Global internet radio and music streaming platform. Comparable as an online audio streaming and broadcast distribution platform, but iHeartRadio operates globally with vastly greater content depth, app presence, and capital versus LFM's single-market streaming offering.
- TuneIn Radio: Global internet radio aggregator and streaming platform. Comparable as a streaming distribution channel for radio stations, but TuneIn is a multi-thousand-station platform operator rather than a single local broadcaster, making it a far larger incumbent in the online audio space.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Lfm Radio social profiles
Digital presenceLfm Radio financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lfm Radio leadership team
Management profileNumber of profiles
Lfm Radio funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lfm Radio M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lfm Radio
What does Lfm Radio do?
LFM Radio is a regional radio station that broadcasts scheduled hit-music and dance programming on FM and online, operated by Living For Music LTD from Whitianga, New Zealand. The station runs themed shows hosted by named on-air personalities such as Jerome Blues, DJ Monster, and Monica Deep, targeting listeners in the Coromandel region and online audiences. Revenue is generated through advertiser and sponsor relationships supporting the broadcast.
Is Lfm Radio a public or private company?
Lfm Radio is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Lfm Radio founded?
Lfm Radio was founded in 2004. It employs 11 to 50 people.
Where is Lfm Radio based?
Lfm Radio is headquartered in Wellington, New Zealand, in the Oceania region.
Who are Lfm Radio's main competitors?
Direct peers on record are George FM, The Edge (MediaWorks NZ), Mai FM, ZM (NZME), More FM (NZME), Coast (NZME) and The Sound (NZME). Broad incumbents are Radio New Zealand (RNZ), iHeartRadio New Zealand and TuneIn Radio.
Does Lfm Radio have an API?
No public API is recorded for Lfm Radio.
What industry is Lfm Radio in?
Lfm Radio's product category is Radio Broadcasting. Its primary akta.pro industry code is MPABACAC, Local Radio Station Groups (Owned & Operated/Station Chains), with a secondary code of MPAIAEAE, Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only). Its NAICS code is 51611 and its SIC code is 4832.