Thinkmojo
Thinkmojo is a boutique B2B creative agency producing video campaigns, motion design, and brand storytelling for technology companies from early-stage startups to Fortune 500 enterprises, with anchor clients including Salesforce, Google, Slack, MongoDB, and Zendesk.
- Company typePrivate
- Founded2012
- HeadquartersCampbell, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Thinkmojo does
Thinkmojo is a B2B creative agency specializing in video production and motion design, founded in 2009 (firmographic) with a self-stated inception of 2012 (corporate materials). The company creates brand campaigns, product launch videos, explainer content, social media assets, and broadcast/CTV advertising for technology companies ranging from early-stage startups to Fortune 500 enterprises. Core technical capabilities span 2D/3D animation, live-action production, mixed media, VFX, kinetic typography, and motion graphics, with integrated teams that combine creative direction and business strategy. The firm operates a distributed team with offices in San Francisco, California and Montreal, Canada, and maintains a wholly-owned sub-brand called Spectacle, a curated platform for discovering product and marketing videos.
The business model is project-based professional services revenue, with custom engagements rather than published pricing tiers. Thinkmojo acquires clients through direct outreach, referrals, and portfolio showcasing, and has cultivated multi-year relationships with anchor accounts including MongoDB (since 2016), Zendesk (since 2015), Slack, Salesforce, Google, Discord, Rubrik, and Square. Notable campaign outcomes include the Rubrik 'Rewind It Back' national broadcast featuring Ludacris (Webby-nominated), Grove Collaborative's 100M+ view campaign, Current's first TV campaign contributing to a $2.3B valuation, and global CTV work for Salesforce's Agentforce AI.
The company is privately held with no disclosed institutional funding rounds (a 2011 record shows a $0 grant from Startup Edmonton) and appears to be independently operated. Leadership includes co-founder and CEO Yann Lhomme and Director of Business Joel Goobich. The firm is actively hiring across creative and production roles in 2025, signaling ongoing organizational scaling, and has begun vertical expansion into healthcare (Hello Heart, Nourish, Nexhealth) and international markets (Google Chrome AI campaign in Japan with AOI Global).
Thinkmojo firmographics
Firmographics- Name
- Thinkmojo
- Legal name
- Thinkmojo
- Website
- https://thinkmojo.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Thinkmojo is a boutique B2B creative agency producing video campaigns, motion design, and brand storytelling for technology companies from early-stage startups to Fortune 500 enterprises, with anchor clients including Salesforce, Google, Slack, MongoDB, and Zendesk.
- Ownership category
- akta.pro rank
Thinkmojo industry classification
Industry- Product category
- Creative Video Production Services
- NAICS
- Motion Picture and Video Production (512110)
- SIC
- Services-Motion Picture & Video Tape Production (7812), Services-Advertising Agencies (7311)
- akta.pro primary industry
- VFX & Motion Graphics (CGI, Compositing, 2D/3D) (MPAAAMAC)
- akta.pro secondary industries
- 3D Product/Explainer Animation (MPAHACAD), Motion Brand Design (Title Design, Brand Animation) (MPAAAEAH)
Keywords
Where Thinkmojo is headquartered
LocationHeadquarters
- HQ city
- Campbell
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Thinkmojo business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Video Production Services: Thinkmojo generates revenue through project-based video production engagements. They create videos for the entire customer journey including brand campaigns, product launches, social media content, event videos, and explainer videos. Revenue comes from ongoing client relationships spanning multiple projects and campaigns.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Thinkmojo product offering
Product offeringCore offering
Thinkmojo is a B2B creative agency and video/motion design studio that produces brand campaigns, product launch videos, explainer videos, social media content, and CTV/broadcast advertising for technology companies and high-growth startups. They combine 2D/3D animation, live-action, mixed media, and VFX with brand strategy to translate complex technology products and intangible brand ideas into video content that audiences can understand and engage with.
Product overview
Thinkmojo is a video and motion design studio that operates as a creative agency rather than a software product company. Their core offering is video production services for brands, encompassing video campaigns, motion design, brand storytelling, and product launch content. They work with Fortune 500 companies and startups to create videos across the entire customer journey. The company also operates Spectacle, a curated platform for discovering product and marketing videos. Thinkmojo's services span 2D/3D animation, live-action production, social media campaigns, TV advertising, and explainer videos, typically delivered as project-based work for client brands rather than a standalone software platform.
Differentiator
Problem solved
Functional benefit
Brands
- Spectacle: A platform for brands, marketers, and creatives to discover the best product and marketing videos from around the web.
Products and services
- Video Production Services
Quantifiable outcome
- Rubrik campaign earned dozens of millions of views and was Webby Awards-nominated
- +5 more outcomes
Companies that use Thinkmojo
Customer profileNamed customers28 records
Segments4 records
Ideal customer profiles3 records
Thinkmojo technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Thinkmojo partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core, flagship and minor.
- MongoDBcoreThinkmojo and MongoDB have been collaborating since 2016 on video content across the entire organization. Work includes brand campaigns for social engagement, product videos for MongoDB Stitch (serverless platform), partnership ecosystem videos, event content, keynotes, and advertisements. Thinkmojo designed large-scale animations for TimesSquare. Ongoing partnership generating large bank of video assets supporting company growth.
- SlackcoreThinkmojo pioneered a new wave of product demos for Slack, creating engaging video series that mirrored user experience. Created introduction videos for Slack channels, team setup, searching, notifications, and mobile app onboarding. Videos achieved millions of views with unusual retention rates, helping Slack grow from hundreds of thousands to millions of users.
- ZendeskcoreOngoing partnership since 2015 including product explainers, launch videos, event content, and What's Good self-service video guide. Thinkmojo developed scalable video content that improved engagement and retention. Zendesk surpassed $500M annual revenue run rate during partnership, becoming world's fastest growing customer service platform.
- RubrikcoreThinkmojo partnered with Rubrik on the 'Rewind It Back' national broadcast campaign featuring Ludacris for Rubrik Agent Rewind product. Campaign earned Webby Awards nomination and dozens of millions of views. Also produced Cloud Maturity initiative content positioning Rubrik as strategic enterprise partner.
- GooglecoreThinkmojo collaborated with Google and AOI Global Japan to conceptualize motion language for Chrome AI broadcast commercials for Japanese audience. Multiple spots built for scale translating AI intelligence into clean, cinematic brand moments using precise transitions and subtle cues.
- DiscordcoreThinkmojo helped Discord break beyond the gamer crowd with educational video framework for product and engineering teams. Built entire video framework that enabled Discord to scale product and educational content, helping grow engagement, subscriptions, and user base to 150M+ monthly users.
- SquarecoreThinkmojo created TV ad introducing Square Dashboard, helping Square reach mainstream audiences. Continued with Square for Retail platform launch videos. Built video stack that helped take Square from payments hardware to comprehensive retail solution.
- SalesforceflagshipThinkmojo produced global CTV campaign for Agentforce AI innovation airing on Prime, Netflix, YouTube. Created 'Sales Just Click' campaign for Salesforce Data Cloud. Developed Einstein Copilot introduction and 'Simply Put' how-to series. Ongoing partnership spanning multiple campaigns across Salesforce's large product portfolio.
- AOI Global JapanminorCollaboration partner on Google Chrome AI campaign for Japanese market. AOI Global Japan worked with Thinkmojo to conceptualize and execute motion design for broadcast commercials targeting Japanese audience.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Thinkmojo competitors and assessment
Company assessmentDirect peers
- Lemonlight: Lemonlight is a video production agency serving brands and tech companies with explainer videos, brand content, and product storytelling at similar scope—directly comparable to Thinkmojo's enterprise-focused motion/video offering.
- Sandwich Video: Sandwich Video is a creative video agency known for producing work for high-growth tech companies (Slack, Dollar Shave Club, etc.), directly mirroring Thinkmojo's positioning as a B2B creative studio for tech-forward brands.
- Demo Duck: Demo Duck is an explainer video production company specializing in animated and live-action product videos for B2B/SaaS clients—a near-direct peer to Thinkmojo's product demo and explainer video work.
- Buck: Buck is a design-driven animation and motion graphics studio working with global brands on commercials, brand films, and product content; comparable in craft, scale of clients, and motion-led creative offering to Thinkmojo.
- Giant Ant: Giant Ant is an animation and motion design studio producing brand storytelling and product content for major brands, sharing Thinkmojo's emphasis on motion design and storytelling for B2B/tech clients.
- Yum Yum Videos: Yum Yum Videos is an animated explainer video studio serving B2B/SaaS and enterprise clients—closely comparable to Thinkmojo's core animated product explainer and brand video services.
- Tool of North America: Tool of North America is a creative production company specializing in commercials, brand content, and integrated campaigns for tech-forward brands—directly comparable in craft and client base to Thinkmojo.
- Nexus Studios: Nexus Studios is an award-winning studio producing commercials, branded content, and motion design for global brands, sitting in the same premium tier of motion-and-storytelling work as Thinkmojo.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Thinkmojo social profiles
Digital presenceThinkmojo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Thinkmojo leadership team
Management profileNumber of profiles
Profiles2 records
Thinkmojo subsidiaries and ownership
Company hierarchySubsidiaries1 record
Thinkmojo funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Thinkmojo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Thinkmojo
What does Thinkmojo do?
Thinkmojo is a B2B creative agency and video/motion design studio that produces brand campaigns, product launch videos, explainer videos, social media content, and CTV/broadcast advertising for technology companies and high-growth startups. They combine 2D/3D animation, live-action, mixed media, and VFX with brand strategy to translate complex technology products and intangible brand ideas into video content that audiences can understand and engage with.
Is Thinkmojo a public or private company?
Thinkmojo is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Thinkmojo founded?
Thinkmojo was founded in 2012. It employs 1 to 10 people.
Where is Thinkmojo based?
Thinkmojo is headquartered in Campbell, United States, in the North America region.
How does Thinkmojo make money?
One revenue line is on record: video Production Services.
Who are Thinkmojo's main competitors?
Direct peers on record are Lemonlight, Sandwich Video, Demo Duck, Buck, Giant Ant, Yum Yum Videos, Tool of North America and Nexus Studios.
Does Thinkmojo have an API?
No public API is recorded for Thinkmojo.
What industry is Thinkmojo in?
Thinkmojo's product category is Creative Video Production Services. Its primary akta.pro industry code is MPAAAMAC, VFX & Motion Graphics (CGI, Compositing, 2D/3D), with a secondary code of MPAHACAD, 3D Product/Explainer Animation. Its NAICS code is 512110 and its SIC code is 7812.