What Watergate at Landmark does

Watergate at Landmark is a large-scale, privately held residential condominium community located at 211 Yoakum Parkway in West End Alexandria, Virginia, approximately 7.77 miles from Washington, DC. Established in 1974 and celebrating its 50th anniversary in 2024, the community spans 35-37 acres across four residential buildings and is operated as a homeowners association governed by an elected Board of Directors. It provides luxury condominium living with comprehensive on-site amenities, including indoor and outdoor pools, a fitness center, a Racquet Club (tennis, racquetball, and pickleball), a community center with party rooms and conference spaces, a library, on-site dining via the Watergate Restaurant and Market, a hair salon, an ATM, and 24/7 patrol services with over 100 surveillance cameras across the gated perimeter. Electric and water utilities are bundled into monthly association fees, and each unit controls its own heating and air conditioning.

The community's technology and service stack is built on third-party platforms rather than proprietary technology: FirstService Residential provides financial management and the Connect Resident portal; CourtReserve handles racquet club reservations; Samsara supports shuttle bus tracking; Canva is used to produce the Watergate Weekly flyer; WhatsApp chat is integrated on the website; and an in-house cable TV channel and Watergate Community Network (WCN) Online handle internal communications. Publications include The Wheel magazine (11 issues per year) and the weekly Watergate Weekly flyer. Partnerships include FirstService Residential (core financial/operational management), Elcon Elevator (multi-year 2025-2028 elevator modernization across all four buildings), Sports Jam LLC (fitness programming), Dawn Marie's Visage (on-site salon), Watergate Restaurant and Market (on-site dining), and transportation links to Van Dorn Metro via WMATA and Alexandria DASH bus service.

Watergate at Landmark generates revenue primarily through recurring monthly condominium association fees that cover utilities, amenities, maintenance, and reserve funds, supplemented by usage-based amenity rental income (party rooms, gazebo, racquet courts at approximately $5/hour) and advertising revenue from the website and The Wheel magazine. Unit sales and leases are conducted through external real estate agents rather than a direct leasing office. The community does not disclose financial figures publicly, has no parent company, no subsidiaries, no funding rounds, and operates with a small in-house staff organized into Environmental Services, Facilities & Maintenance, Patrol Services, Residential Services, and Management Support teams.

Name

Watergate at Landmark

Legal name

Watergate at Landmark

Website

https://watergateatlandmark.com

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

11–50 employees

Short description

Watergate at Landmark is a privately held, 50-year-old gated luxury condominium HOA in West End Alexandria, Virginia, serving unit owners and tenants with bundled-utility fees, 24/7 security, and extensive on-site amenities including pools, fitness center, racquet club, dining, and shuttle to Van Dorn Metro.

Ownership category

akta.pro rank

Headquarters

HQ city

Alexandria

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Condominium Association Fees: Monthly condo fees collected from unit owners that cover utilities (electric and water), access to amenities, maintenance, and reserve funds for common facility replacements.
2. Amenity Rental Fees: Fees collected for renting community spaces including party rooms and gazebo areas. Court contracts available for racquet club at approximately $5 per hour.
3. Advertising Revenue: Revenue from advertising on the website and in The Wheel Magazine, the official community publication with 11 issues per year.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

Watergate at Landmark is a privately held, gated luxury residential condominium community in Alexandria, Virginia, offering individually owned condominium residences bundled with electric and water utilities, a free shuttle bus to Van Dorn Metro (Blue Line), and access to an extensive suite of amenities including resort-style pools, fitness center, racquet club, community center, on-site restaurant, hair salon, library, and 24/7 patrol services across four buildings on 35–37 acres.

Product overview

Watergate at Landmark is a large-scale gated luxury condominium community offering residential living with an extensive array of amenities and services. The community operates on a unified property management model where association fees bundle utilities (electric and water) with access to most amenities. The core product is luxury condominium living, supplemented by diverse recreational amenities including resort-style outdoor and indoor pools, an extensive fitness center, Racquet Club with tennis and pickleball courts, community center with event spaces, library, on-site dining (Market Cafe and Watergate Restaurant), hair salon, and 24/7 patrol services. Additional services include free shuttle transportation to Van Dorn Metro, package acceptance, fitness classes through Sports Jam LLC, and community publications (The Wheel Magazine published 11 times yearly and Watergate Weekly Events Flyer published weekly). The community is managed in partnership with FirstService Residential for financial management and operational services.

Differentiator

Problem solved

Functional benefit

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature4 records

Partnerships

Seven partnerships are on record, tiered major, core and minor.

• Elcon ElevatormajorTechnology or Integration · 1 July 2026Elcon Elevator is conducting a comprehensive elevator modernization project spanning 2025-2028 across all four buildings, modernizing elevator cars to improve reliability, safety, and long-term performance.
• FirstService ResidentialcoreStrategic or Co-development Partner · 1 February 2025FirstService Residential provides financial management services for Watergate at Landmark, handling assessment collections, financial statements, and reporting. The management company is contracted by the Board of Directors to supervise subcontractors, obtain bids, and serve as a clearing house for communications.
• Sports Jam LLCminorStrategic or Co-development PartnerSports Jam LLC provides fitness and recreational programming including Community Yoga, Tone Balance & Stretch, and Aqua Zumba classes at the community.
• Dawn Marie's VisageminorStrategic or Co-development PartnerHair salon operating on-site at Watergate at Landmark with varying hours Tuesday through Saturday.
• Watergate Restaurant and MarketminorStrategic or Co-development PartnerOn-site market cafe and restaurant open daily 10 a.m. - 8 p.m. providing dining and convenience options for residents.
• Van Dorn Metro Station (WMATA)coreStrategic or Co-development PartnerVan Dorn Street Metro Station (Blue Line) is the primary transportation connection for the free shuttle service. Located 1.35 km (0.83 miles) south of the community.
• Alexandria DASH Bus ServiceminorStrategic or Co-development PartnerDASH bus service AT1+ stops next to the front gate entrance on Yoakum Parkway, connecting residents to Van Dorn Metro.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• The Watergate (Washington DC): The Watergate is a famous luxury high-rise condominium complex in Washington, DC with a comparable amenity-rich, full-service residential model. It is the most direct conceptual peer to Watergate at Landmark given the shared Watergate name, luxury positioning, and resort-style service orientation.

Broad incumbents

• Greystar Real Estate Partners: Greystar is the largest residential property manager in the United States, operating and managing multifamily and student housing communities nationwide. Comparable as a broad incumbent that operates large-scale residential portfolios with on-site amenities and service operations similar in spirit to WAL's managed community model.
• AvalonBay Communities: AvalonBay is a large publicly traded REIT that develops, acquires, and operates multifamily apartment communities, with significant DC-metro exposure. Comparable as a broad incumbent in the same regional residential rental/ownership market and amenity positioning.
• Equity Residential: Equity Residential is a major apartment REIT with a portfolio concentrated in coastal gateway markets including the Washington DC metro. Comparable as a broad incumbent competing for the same affluent urban/suburban renter pool in the DC region.
• Bozzuto Group: Bozzuto is a residential property management, development, and construction firm with a strong Mid-Atlantic and DC-metro footprint. Comparable as a broad incumbent operating amenity-rich residential communities in the same regional market.
• Lincoln Property Company: Lincoln Property Company is a national residential and commercial property manager with significant DC-area operations. Comparable as a broad incumbent providing third-party management for large residential communities similar to WAL's managed model.
• UDR Inc. UDR is a multifamily REIT with a coastal-urban portfolio that includes DC-metro communities. Comparable as a broad incumbent operating amenity-rich apartment communities in similar submarkets with overlapping renter demographics.
• Camden Property Trust: Camden Property Trust is a multifamily REIT operating amenity-rich apartment communities across multiple US markets. Comparable as a broad incumbent competing for similar resident segments with comparable amenity-driven operating models.
• Mid-America Apartment Communities: Mid-America Apartment Communities (MAA) is one of the largest US apartment REITs, operating amenity-rich residential communities across the Sun Belt. Comparable as a broad incumbent with similar full-service residential operating models and amenity positioning.

Others

• FirstService Residential: FirstService Residential is the property management firm contracted to manage Watergate at Landmark's financial and operational services. Comparable as an ecosystem participant that also manages many similar luxury condominium communities and HOA communities across North America.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks1 record

Key highlights7 records

Customer concentration

• Xx.com/watergatetweets
• Facebookfacebook.com/Watergate-at-Landmark-A-Great-Place-to-Live-110516678032481
• LinkedInlinkedin.com/company/watergate-at-landmark

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Watergate at Landmark