Amici Cellars
Family-owned Napa Valley winery producing ~18,000 bottles per year of single-vineyard Cabernet, Pinot Noir, and Chardonnay from premier sites, selling direct-to-consumer via e-commerce, wine club, tasting room, and state distribution under three brands.
- Company typePrivate
- Founded1991
- HeadquartersCalistoga, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Amici Cellars does
Amici Cellars is a family-owned Napa Valley winery founded in 1991 by Bob Shepard and John Harris, operating from its headquarters and tasting room at 3130 Old Lawley Toll Road in Calistoga, California. The winery produces approximately 18,000 cases annually of single-vineyard Cabernet Sauvignon, Pinot Noir, Chardonnay, Sauvignon Blanc, and Cabernet Franc, sourcing fruit from some of Napa and Sonoma's most prestigious sites including Beckstoffer To Kalon, Beckstoffer Dr. Crane, Beckstoffer Missouri Hopper, Morisoli, Cimarossa, Hirondelle, Hyde, and Charles Heintz vineyards. The portfolio is anchored by the flagship Amici Cellars label and extended through two sister brands, Olema Wines and No Curfew Wines, each with its own e-commerce site.
Amici Cellars firmographics
Firmographics- Name
- Amici Cellars
- Legal name
- Amici Cellars
- Website
- https://amicicellars.com
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Family-owned Napa Valley winery producing ~18,000 bottles per year of single-vineyard Cabernet, Pinot Noir, and Chardonnay from premier sites, selling direct-to-consumer via e-commerce, wine club, tasting room, and state distribution under three brands.
- Ownership category
- akta.pro rank
Amici Cellars industry classification
Industry- Product category
- Premium Winery
- NAICS
- Wineries (312130)
- SIC
- Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
- akta.pro primary industry
- Wine Production & Winemaking (AFAFAAAB)
- akta.pro secondary industries
- Wine & Sparkling Wine Wineries & Brands (CRADAIAB), Wineries & Vineyards (Tasting Rooms) (THAFALAE)
Keywords
Where Amici Cellars is headquartered
LocationHeadquarters
- HQ city
- Calistoga
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Amici Cellars business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Others
Revenue model
- Direct Wine Sales: Amici Cellars generates revenue through direct-to-consumer wine sales via their e-commerce website (powered by Commerce7 platform), wine club membership subscriptions, and over-the-counter sales at their tasting room in Calistoga, CA.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Amici Cellars product offering
Product offeringCore offering
Amici Cellars is a family-owned Napa Valley winery that produces approximately 18,000 bottles per year of single-vineyard Cabernet Sauvignon, Pinot Noir, Chardonnay, Sauvignon Blanc, and Cabernet Franc sourced from premier Napa and Sonoma vineyards. The wines are sold primarily direct-to-consumer through the company's e-commerce site (Commerce7), a wine club membership program, and an on-site tasting room in Calistoga, with additional distribution via state-level wholesale partners.
Product overview
Amici Cellars is a family-owned Napa Valley winery producing approximately 18,000 bottles annually of premium single-vineyard wines. The portfolio centers on single-vineyard Cabernet Sauvignon (from Beckstoffer To Kalon, Dr. Crane, Morisoli, Missouri Hopper, and Hirondelle vineyards), Pinot Noir (Russian River Valley, Hyde, Lytton Annapolis), Chardonnay (Charles Heintz, Hyde, El Diablo, Flora Marie, Ritchie, Welch vineyards), Sauvignon Blanc, and Cabernet Franc. Additional wine brands include Olema Wines and No Curfew Wines. The winery offers wine club membership, gifting services, and in-person tasting experiences at their Calistoga location. Their 2023 Beckstoffer Missouri Hopper Cabernet Sauvignon achieved a historic 100-point score from JamesSuckling.com.
Differentiator
Problem solved
Functional benefit
Brands
- Olema: Sister wine brand under Amici Cellars portfolio.
- No Curfew
Products and services
- Single-Vineyard Cabernet Sauvignon Premium single-vineyard Cabernet Sauvignon wines sourced from legendary Napa Valley vineyards including Beckstoffer To Kalon, Beckstoffer Dr. Crane, Morisoli Vineyard, Missouri Hopper Vineyard, and Hirondelle Vineyard; targeted at premium wine consumers and collectors.
- Single-Vineyard Pinot Noir Single-vineyard Pinot Noir wines from Russian River Valley, Hyde Vineyard, and Lytton Annapolis Vineyard; targeted at premium wine consumers seeking cool-climate, terroir-driven Pinot Noir.
- Single-Vineyard Chardonnay Single-vineyard Chardonnay from Charles Heintz, Hyde, El Diablo, Flora Marie, Ritchie, and Welch vineyards in Sonoma Coast and Russian River Valley; targeted at premium white wine consumers.
- Sauvignon Blanc
- Cabernet Franc
- Wine Club Membership
- Winery Tours and Tastings
- Wine Gifting
- Olema Wines
- No Curfew Wines
Quantifiable outcome
- 100-point score from James Suckling for 2023 Beckstoffer Missouri Hopper Cabernet Sauvignon
- +1 more outcomes
Companies that use Amici Cellars
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
Amici Cellars technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability2 records
Amici Cellars partnerships and signals
Strategic signalScale indicators1 record
Recent moves6 records
Expansion highlights4 records
Amici Cellars competitors and assessment
Company assessmentDirect peers
- Spottswoode Estate Vineyard & Winery: Spottswoode is a family-owned, sustainably-certified Napa Valley estate producing premium Cabernet Sauvignon and Chardonnay at boutique volumes via DTC and wine club — same family-owned DTC archetype as Amici with comparable scale and prestige positioning.
- Cardinale Estate: Cardinale is a Napa Valley-focused, single-vineyard Cabernet Sauvignon specialist in the ultra-premium tier distributed through allocation and fine-wine trade — directly comparable on premium single-vineyard Cab sourcing, top critic scores, and allocation-style scarcity model.
- Schramsberg Vineyards: Schramsberg is a family-owned Napa Valley sparkling and Chardonnay/Cabernet producer selling DTC and through trade with a long mailing-list heritage — same family-owned Napa DTC, premium positioning, and limited-volume distribution playbook as Amici.
- Darioush: Darioush is a Calistoga/Napa Valley estate producing premium single-vineyard Cabernet and Chardonnay with DTC, hospitality, and a reputation for critically-acclaimed, terroir-driven wines — directly comparable in geography, varietal mix, and high-touch DTC model.
- Abreu Vineyards: Abreu is a small-production, family-owned Napa Valley winery focused on premium single-vineyard Cabernet Sauvignon distributed through allocation — directly comparable on boutique scale, premium Cab focus, and mailing-list/limited-availability channel strategy.
- Pride Mountain Vineyards: Pride Mountain is a family-owned Napa/Sonoma mountain estate producing premium Cabernet, Chardonnay, and Merlot at constrained volumes through DTC, wine club, and tasting room — same small-production DTC archetype as Amici with strong critical-acclaim appeal.
- Quintessa: Quintessa is a Napa Valley biodynamic/sustainably-certified estate producing single-vineyard Cabernet and a small set of Bordeaux varieties at limited volumes for DTC and fine-wine channels — overlapping with Amici on premium single-vineyard sourcing and ESG/sustainability credentials.
- Peter Michael Winery: Peter Michael is a Sonoma/Napa-adjacent family-owned producer of premium single-vineyard Cabernet, Chardonnay, and Pinot Noir sold primarily through mailing list and trade — same cult-wine DTC playbook, single-vineyard philosophy, and awards-driven positioning as Amici.
- Faust Winery: Faust is a family-influenced, premium Napa Valley Cabernet-focused producer at a similar boutique scale, sourcing from top sites and selling DTC plus trade — making it a close peer in size, channel mix, and positioning to Amici Cellars.
Broad incumbents
- Caymus Vineyards: Caymus is a larger, established family-owned Napa Valley Cabernet house with strong DTC, wine club, and tasting-room presence — broader in scale and portfolio than Amici, but the most relevant family-owned Napa Cab incumbent against which Amici competes for DTC and restaurant list placement.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Amici Cellars social profiles
Digital presenceAmici Cellars compliance and trust
Trust signalCompliance2 records
Amici Cellars financial estimates
Financial estimateRevenue estimate
Valuation estimate
Amici Cellars leadership team
Management profileNumber of profiles
Profiles3 records
Amici Cellars subsidiaries and ownership
Company hierarchySubsidiaries2 records
Amici Cellars funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Amici Cellars M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Amici Cellars
What does Amici Cellars do?
Amici Cellars is a family-owned Napa Valley winery that produces approximately 18,000 bottles per year of single-vineyard Cabernet Sauvignon, Pinot Noir, Chardonnay, Sauvignon Blanc, and Cabernet Franc sourced from premier Napa and Sonoma vineyards. The wines are sold primarily direct-to-consumer through the company's e-commerce site (Commerce7), a wine club membership program, and an on-site tasting room in Calistoga, with additional distribution via state-level wholesale partners.
Is Amici Cellars a public or private company?
Amici Cellars is a private company. It is classified as family owned and is currently operating.
When was Amici Cellars founded?
Amici Cellars was founded in 1991. It employs 11 to 50 people.
Where is Amici Cellars based?
Amici Cellars is headquartered in Calistoga, United States, in the North America region.
How does Amici Cellars make money?
One revenue line is on record: direct Wine Sales.
Who are Amici Cellars's main competitors?
Direct peers on record are Spottswoode Estate Vineyard & Winery, Cardinale Estate, Schramsberg Vineyards, Darioush, Abreu Vineyards, Pride Mountain Vineyards, Quintessa, Peter Michael Winery and Faust Winery. Caymus Vineyards is listed as a broad incumbent.
Does Amici Cellars have an API?
No public API is recorded for Amici Cellars.
What industry is Amici Cellars in?
Amici Cellars's product category is Premium Winery. Its primary akta.pro industry code is AFAFAAAB, Wine Production & Winemaking, with a secondary code of CRADAIAB, Wine & Sparkling Wine Wineries & Brands. Its NAICS code is 312130 and its SIC code is 5180.