FVS Group
FVS Group operates the martignyexpo event complex in Swiss Romande and provides integrated venue rental, event organization, and event agency services. It serves corporate clients, event organizers, and the regional public through owned signature events like the Foire du Valais (250,000 visitors).
- Company typePrivate
- Founded1960
- HeadquartersMartigny, Switzerland
- Headcount11–50
- GTM typeB2B
- OfferingServices
What FVS Group does
FVS Group is a Swiss event management and venue operator headquartered in Martigny, Switzerland, with roots tracing to 1960. The group operates primarily through two brands: martignyexpo, which is the physical event complex (owned by the Coopérative du CERM, founded 1976), and myexpo, the managing entity that has been mandated to operate the venue since 2010. The martignyexpo complex comprises over 11,000 m² of exhibition halls, 1,500 m² of conference spaces, and 10,000 m² of outdoor areas, and attracts more than 300,000 visitors annually. Its flagship event, the Foire du Valais, draws nearly 250,000 visitors per year and is supplemented by a portfolio of additional owned events including Agrovina, CaReHo, Your Challenge, Braderies, Brocante, and Passion Auto Show.
The underlying technology and service platform is built around modular, multi-purpose event infrastructure combined with an integrated services stack — logistics, technical support, ticketing, and access management — that allows event organizers to coordinate major events through a single provider. FVS Group also operates Les Acrobates, a wholly-owned event agency subsidiary active across all of Switzerland for corporate events, galas, team events, and product launches. In late 2024, the group rebranded its venue and operating brands to martignyexpo and myexpo respectively, signaling a strategic effort to more clearly communicate its infrastructure and service capabilities to event organizers.
The business operates through three revenue streams: (1) venue rental and space leasing for third-party event organizers at the martignyexpo complex, (2) full-service event organization via Les Acrobates for corporate clients across Switzerland, and (3) ticketing, sponsorship, exhibitor, and consumer revenue from owned signature events such as the Foire du Valais. Customer segments span event organizers and associations, corporate clients, the regional consumer public attending consumer-facing events, and regional businesses/trade associations seeking promotional platforms. The organization employs 11–50 people and operates under a cooperative ownership model, with the Coopérative du CERM holding the underlying real estate and myexpo (associated with the Association Foire du Valais) running operations.
FVS Group firmographics
Firmographics- Name
- FVS Group
- Legal name
- myexpo
- Website
- https://fvsgroup.ch
- Company type
- Private
- Founded year
- 1960
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- FVS Group operates the martignyexpo event complex in Swiss Romande and provides integrated venue rental, event organization, and event agency services. It serves corporate clients, event organizers, and the regional public through owned signature events like the Foire du Valais (250,000 visitors).
- Ownership category
- akta.pro rank
FVS Group industry classification
Industry- Product category
- Event Venue Management & Services
- NAICS
- Convention and Trade Show Organizers (561920), Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310)
- akta.pro primary industry
- Full-Service Destination Management (Ground Handling & Onsite Operations) (THAHADAA)
- akta.pro secondary industries
- Event Production & Theming (Décor, Creative, Entertainment Booking) (THAHADAH), Experiential & Cultural Programming (Tours, Activities, CSR/Voluntourism) (THAHADAF), Corporate Hospitality & VIP Services (Hosting, Protocol, Concierge) (THAHADAG)
Keywords
Where FVS Group is headquartered
LocationHeadquarters
- HQ city
- Martigny
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
FVS Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Venue rental and space leasing: Revenue from renting exhibition halls, conference rooms, and outdoor spaces to event organizers and third-party events.
- Event organization services: Full-service event planning and management for corporate events, galas, team building, product launches, and other business events through Les Acrobates agency.
- Owned events (Foire du Valais and others): Revenue from organizing and hosting proprietary events including Foire du Valais (250,000 visitors), CaReHo, Agrovina, Your Challenge, Braderies, Brocante, and Passion Auto Show.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
FVS Group product offering
Product offeringCore offering
FVS Group, operating through its subsidiary myexpo, runs the martignyexpo event complex in Martigny (Swiss Romande, Switzerland) and provides event venue rental, event organization, and self-produced trade fair and consumer events. Through its Les Acrobates agency, it also offers event design and coordination services for external clients. The complex combines exhibition halls, conference rooms, a forum space, and a residence for visiting exhibitors, alongside hospitality services.
Product overview
FVS Group operates primarily through its venue management entity myexpo, which runs the martigny expo event complex in Swiss Romande. The company offers a platform of event venues and comprehensive event organization services, including logistics, technical support, ticketing, and access management. The portfolio includes the martigny expo multifunctional venue and its subsidiary event agency Les Acrobates active across Switzerland. Key signature events include the Foire du Valais (250,000 visitors), Agrovina, CaReHo, Your Challenge, and Passion Auto Show.
Differentiator
Problem solved
Functional benefit
Products and services
- martignyexpo venue rental
- Foire du Valais
- Agrovina
- CaReHo
- Your Challenge
- Passion Auto Show Self-organized automotive consumer show hosted at martignyexpo.
- Les Acrobates event agency
- Hospitality services
Quantifiable outcome
- 300,000+ annual visitors to martignyexpo complex
- +1 more outcomes
Companies that use FVS Group
Customer profileSegments4 records
Ideal customer profiles2 records
FVS Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
FVS Group partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core, founding and subsidiary.
- Coopérative du CERMcoreThe CERM Cooperative is the property owner of the martignyexpo complex (founded in 1976) and mandated myexpo since 2010 to manage and operate the venue. This is a foundational operational partnership where myexpo serves as the exclusive operator of the venue.
- Commune de MartignycoreThe Municipality of Martigny joined the Association Foire du Valais in 2010, alongside the CERM Cooperative. The municipality supports regional economic development through event hosting.
- Société des Arts et Métiers et Commerçants de MartignyfoundingFounding member of the Association Foire du Valais in 1960, representing artisanal and commercial businesses in Martigny.
- Société de développement de MartignyfoundingFounding member of the Association Foire du Valais in 1960, focused on regional economic development.
- Office régional du tourismefoundingFounding member of the Association Foire du Valais in 1960, representing regional tourism interests.
- Société des Cafetiers et RestaurateursfoundingFounding member of the Association Foire du Valais in 1960, representing hospitality and restaurant sector.
- Les AcrobatessubsidiaryLes Acrobates is a subsidiary (société fille) of myexpo, functioning as an event agency active throughout Switzerland for corporate events, galas, team events, product launches, and other business events.
Scale indicators7 records
Recent moves4 records
Expansion highlights4 records
FVS Group competitors and assessment
Company assessmentBroad incumbents
- Reed Exhibitions: Global B2B event organizer running hundreds of trade shows across industries. Comparable to FVS Group in organizing flagship events and leveraging venue infrastructure, but with international reach FVS lacks.
- GL Events: French-listed global event venue and services operator with venues, temporary structures, and event production. Comparable to FVS Group across venue management and full-service event execution.
- Easyfairs: Pan-European exhibition organizer operating across multiple countries and verticals. Comparable to FVS Group in organizing owned trade fairs but at much greater scale and geographic breadth.
- Messe Frankfurt: One of the world's largest exhibition organizers and venue operators. Overlaps with FVS Group in venue management and owned trade fair operations, but at a vastly larger scale and global footprint.
Direct peers
- Beaulieu Lausanne: Lausanne convention and cultural venue hosting exhibitions, congresses, and corporate events in Suisse romande. Directly comparable to martigny expo in both geography (French-speaking Switzerland) and venue/product mix.
- Olma Messen St.Gallen: St.Gallen-based exhibition operator running the OLMA consumer fair and other regional trade shows. Comparable regional Swiss venue-plus-owned-events model with a flagship annual fair.
- Messe Zürich: Zurich-based exhibition venue operator hosting trade fairs, congresses, and corporate events. Comparable to FVS Group in venue-plus-services model and Swiss market positioning.
- Palexpo Geneva: Geneva's main convention and exhibition center hosting trade shows, congresses, and consumer events. Directly comparable to martigny expo in venue type, service bundling, and operating in the same Swiss market.
- MCH Group (Messe Basel): Swiss-headquartered exhibition and event venue operator running the Basel exhibition complex and major trade fairs. Directly comparable to FVS Group as a regional Swiss convention/exhibition venue with owned trade fair brands.
- Messe Luzern: Regional Swiss exhibition center in Lucerne offering halls, congress facilities, and owned trade fairs. Closely comparable mid-sized Swiss venue operator to FVS Group / myexpo.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
FVS Group social profiles
Digital presenceFVS Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
FVS Group leadership team
Management profileNumber of profiles
FVS Group subsidiaries and ownership
Company hierarchySubsidiaries1 record
FVS Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FVS Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FVS Group
What does FVS Group do?
FVS Group, operating through its subsidiary myexpo, runs the martignyexpo event complex in Martigny (Swiss Romande, Switzerland) and provides event venue rental, event organization, and self-produced trade fair and consumer events. Through its Les Acrobates agency, it also offers event design and coordination services for external clients. The complex combines exhibition halls, conference rooms, a forum space, and a residence for visiting exhibitors, alongside hospitality services.
Is FVS Group a public or private company?
FVS Group is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was FVS Group founded?
FVS Group was founded in 1960. It employs 11 to 50 people.
Where is FVS Group based?
FVS Group is headquartered in Martigny, Switzerland, in the Europe region.
How does FVS Group make money?
Three revenue lines are on record. Venue rental and space leasing is the primary driver. The others are event organization services and owned events (Foire du Valais and others).
Who are FVS Group's main competitors?
Broad incumbents on record are Reed Exhibitions, GL Events, Easyfairs and Messe Frankfurt. Direct peers are Beaulieu Lausanne, Olma Messen St.Gallen, Messe Zürich, Palexpo Geneva, MCH Group (Messe Basel) and Messe Luzern.
Does FVS Group have an API?
No public API is recorded for FVS Group.
What industry is FVS Group in?
FVS Group's product category is Event Venue Management & Services. Its primary akta.pro industry code is THAHADAA, Full-Service Destination Management (Ground Handling & Onsite Operations), with a secondary code of THAHADAH, Event Production & Theming (Décor, Creative, Entertainment Booking). Its NAICS code is 561920.