Beaulieu Lausanne
Beaulieu Lausanne operates a multi-venue congress and exhibition complex in Lausanne, Switzerland, combining modular halls, the country's largest 1,600-seat theater, and 12,000 m² of outdoor gardens. It serves corporate event organizers, trade show producers, and entertainment presenters via direct venue rental and on-site event services.
- Company typePrivate
- Founded1954
- HeadquartersLausanne, Switzerland
- Headcount—
- GTM typeB2B
- OfferingServices
What Beaulieu Lausanne does
Beaulieu Lausanne, operated by the private Swiss company Beaulieu SA, runs a multi-venue congress and exhibition complex at Avenue des Bergières 10, Lausanne. The site combines the Centre de Congrès et d'Expositions with modular halls (notably Halle 1 at 2,770 m² and Halle 6-7 at 5,000 m²), meeting rooms named after global cities, 12,000 m² of outdoor gardens, 500+ underground parking spaces, and the Théâtre de Beaulieu — Switzerland's largest theater at 1,600 seats, reopened after a full 2019–2022 renovation. The property is owned by Fondation de Beaulieu, which partnered with concert and show promoter Opus One in January 2016 to jointly manage and program the theater; the Association pour le Rayonnement du Théâtre de Beaulieu was subsequently established in March 2019 to support cultural programming.
Core products are the rentable spaces themselves (halls, meeting rooms, theater, outdoor areas) plus a stack of add-on services: AV and IT (recording, streaming, simultaneous translation, lighting, sound, Wi-Fi), logistics (signage, furniture, cleaning), security and first-aid, and seven approved catering partners (L'Entracte de Beaulieu, Terre Vaudoise, Pariszurich, Manuel, Catering Services Migros Vaud, Cinq Sens, Plum Street). Operating geography is concentrated in Western Switzerland; international congress reach is pursued through memberships in ICCA, AIPC, EXPO EVENT and the Lausanne Montreux Congress destination bureau.
The business model is direct-sales B2B venue rental via website quote requests and a dedicated Event Manager team, with pricing quote-based and not publicly disclosed. Secondary revenue comes from underground parking subscriptions (CHF 185.50–246.05/month excl. VAT, plus a CHF 30 deposit) and theater ticket sales handled by third-party producers (Ticketcorner, Secutix, Ticketmaster). The customer base is mixed: corporate event organizers, trade show organizers (Ilmac Lausanne, ARCHITECT@WORK Lausanne) and entertainment producers (STOMP, Montreux Comedy, Béjart Ballet Lausanne, Orchestre de Chambre de Lausanne, Orchestre de la Suisse Romande, Prix de Lausanne) anchor recurring demand. No public financials, parent company, or venture/PE ownership is disclosed.
Beaulieu Lausanne firmographics
Firmographics- Name
- Beaulieu Lausanne
- Legal name
- Beaulieu SA
- Website
- https://beaulieu.org
- Company type
- Private
- Founded year
- 1954
- Operating status
- Operating
- Short description
- Beaulieu Lausanne operates a multi-venue congress and exhibition complex in Lausanne, Switzerland, combining modular halls, the country's largest 1,600-seat theater, and 12,000 m² of outdoor gardens. It serves corporate event organizers, trade show producers, and entertainment presenters via direct venue rental and on-site event services.
- Ownership category
- akta.pro rank
Beaulieu Lausanne industry classification
Industry- Product category
- Convention and Exhibition Venue Services
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Performing Arts, Spectator Sports, and Related Industries (711)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Convention & Exhibition Center Operations (Expo Halls, Trade Show Venues) (MPAGALAD)
- akta.pro secondary industries
- Performing Arts & Cultural Event Venues (Theaters, Museums) (THAHAAAG), Multipurpose Event Center Operations (Civic Centers, Community Event Complexes) (MPAGALAE)
Keywords
Where Beaulieu Lausanne is headquartered
LocationHeadquarters
- HQ city
- Lausanne
- HQ country
- Switzerland
- HQ region
- Europe
Offices1 record
Markets served
Beaulieu Lausanne business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Venue Space Rental: The primary revenue stream comes from renting out congress and exhibition spaces, including halls, meeting rooms, and outdoor areas to event organizers for conferences, exhibitions, corporate events, and shows.
- Theatre Ticket Sales (Third-Party): While Beaulieu SA manages the theatre, ticketing is handled by external organizers. The venue receives rental income but not direct ticket sales revenue.
- Parking Services: Revenue from underground parking subscriptions (daily and monthly) and parking fees for visitors and event attendees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Tenant Daily Subscription - Monday to Friday 6AM-7PM |
| Subscription | Monthly | Tenant Monthly Subscription - 24/7 |
| Subscription | Pay-as-you-go | Public Daily Subscription - Monday to Friday 6AM-7PM |
| Subscription | Monthly | Public Monthly Subscription - 24/7 |
| One time/ perpetual license | Pay-as-you-go | Parking Card Deposit |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
Beaulieu Lausanne product offering
Product offeringCore offering
Beaulieu Lausanne operates a multi-venue congress, exhibition, and performing-arts complex in Lausanne, Switzerland, renting modular event spaces (exhibition halls up to 5,000 sqm, meeting rooms, and 12,000 sqm of outdoor gardens), the 1,600-seat Théâtre de Beaulieu (Switzerland's largest theater), and supporting event services including audiovisual, logistics, IT, and security. Revenue is generated primarily through venue rental fees paid by corporate event organizers, trade show producers, and entertainment promoters, with supplementary income from underground parking subscriptions and short-stay parking fees.
Product overview
Beaulieu Lausanne operates as a multi-venue complex comprising the Congress and Exhibition Center (Centre de Congrès et d'Expositions) with modular spaces spanning multiple levels, the Théâtre de Beaulieu (1,600-seat theater - the largest in Switzerland), and outdoor areas totaling 12,000 m². The venue provides comprehensive event services including audiovisual, logistics, IT/power, and security, complemented by approved catering partnerships. Additional offerings include parking facilities and venue rental for congresses, conferences, corporate events, exhibitions, theater performances, and concerts.
Differentiator
Problem solved
Functional benefit
Products and services
- Congress and Exhibition Center (Centre de Congrès et d'Expositions) Multi-purpose venue rental with modular spaces for congresses, conferences, corporate evenings, and professional exhibitions, including Halle 1 (2,770 m²), Halle 6-7 (5,000 m²), and named meeting rooms (Séoul, Sydney, Barcelona, St-Moritz, Londres, Turin, Forum, Rome) across three levels plus South Halls (Halle 35 Est, Halle 36). Targeted at corporate event organizers, conference planners, and trade show producers.
- Théâtre de Beaulieu The largest theater in Switzerland with 1,600 seats, featuring state-of-the-art stage technology (post-2019-2022 renovation), four-level foyers, bars, an Art-Déco chandelier, and a restaurant; hosts dance, comedy, musical, concert, and congress performances. Available for rent to entertainment producers and performing-arts companies.
- Outdoor Event Spaces (Extérieurs) Green outdoor event areas totaling 12,000 m² suitable for team-building activities, catering, and event logistics, comprising the Grande Avenue (2,862 m²), Gardens (5,618 m²), Plein-Air 42 (3,464 m²), and Plein-Air 21 (3,668 m²). Targeted at event organizers seeking open-air venue space adjacent to indoor halls.
- Parking Services (Underground Parking) Underground parking facility with 500+ spaces across four levels for vehicles under 1.90 m in height, offered through monthly and daily subscriptions and short-stay fees, with dedicated spaces for persons with reduced mobility and electric vehicle charging stations. Targeted at on-site office tenants, commuters, and event visitors.
Quantifiable outcome
- 70 years of continuous operation as a cultural venue
- +2 more outcomes
Companies that use Beaulieu Lausanne
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles3 records
Beaulieu Lausanne technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Beaulieu Lausanne partnerships and signals
Strategic signalPartnerships
19 partnerships are on record, tiered core and minor.
- Opus OnecoreConcert and show promoter that partnered with Fondation de Beaulieu in January 2016 to operate the Théâtre de Beaulieu and lead its renovation and programming.
- ICCA (International Congress and Convention Association)coreGlobal association for the international meetings industry. Beaulieu Lausanne's membership demonstrates its commitment to international congress business and provides networking opportunities within the conventions industry.
- AIPC (Excellence in Convention Center Management)coreInternational association for convention center professionals. Membership indicates adherence to quality standards in convention center management.
- Lausanne TourismecoreRegional tourism organization for Lausanne, promoting the city and its venues to visitors and event planners. Beaulieu benefits from destination marketing efforts.
- Lausanne Montreux CongressminorRegional convention bureau partnership for promoting the Lake Geneva region as a congress destination.
- EXPO EVENTminorSwiss trade show and exhibition industry association. Provides industry networking and best practices sharing.
- SWISSTAINABLEminorSwiss sustainability initiative. Demonstrates commitment to sustainable event management practices.
- L'Entracte de BeaulieucoreOn-site catering team providing buffet, cocktail, sweet breaks, and corporate meals. Offers artisanal cuisine with carefully selected products and elegant presentation.
- Terre VaudoiseminorCatering partner specializing in 100% local, fresh, seasonal Vaudois cuisine based on authentic regional recipes.
- PariszurichminorEvent catering partner offering market-fresh cuisine for various settings from outdoor picnics to conference events.
- ManuelminorCatering partner with extensive experience organizing large events, offering finger food, cocktails, and festive meals.
- Catering Services Migros VaudminorCatering partner from Migros offering personalized event organization with seasonal, quality products.
- Cinq SensminorCatering partner certified Ecocook and Fait Maison (house-made), focusing on fresh, local products and sustainability.
- Plum StreetminorFoodtruck service platform offering diverse street food options for events including traditional Swiss, burgers, vegetarian/vegan, and international cuisine.
- Prix de LausannecoreInternational ballet competition held annually at Beaulieu. Association pour le Rayonnement du Théâtre de Beaulieu member. The world's most prestigious international ballet competition for pre-professional dancers aged 15-18.
- Béjart Ballet LausannecoreInternational dance reference and resident company. Association pour le Rayonnement du Théâtre de Beaulieu member. Performs regularly at the Théâtre de Beaulieu with the exception of annual performances.
- La PaternellecoreCharitable association (since 1886) presenting annual children's theater productions. Association pour le Rayonnement du Théâtre de Beaulieu member. Over 200 youth participate annually.
- Orchestre de la Suisse RomandecoreLeading symphony orchestra of French-speaking Switzerland with 112 musicians. Performs subscription concerts at Beaulieu Theatre. Association pour le Rayonnement du Théâtre de Beaulieu member.
- Orchestre de Chambre de LausannecoreResident chamber orchestra at Théâtre de Beaulieu. Founded in 1942 by Victor Desarzens, now one of Europe's most sought-after chamber orchestras. Association pour le Rayonnement du Théâtre de Beaulieu member.
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
Beaulieu Lausanne competitors and assessment
Company assessmentDirect peers
- Palexpo Geneva: Geneva's primary convention and exhibition center, operating large exhibition halls and event spaces. Direct competitor for international congresses and trade shows targeting Western Switzerland, sharing Beaulieu's core venue-rental model.
- Geneva International Conference Centre (CICG): Purpose-built UN-affiliated conference center in Geneva hosting international association events. Comparable to Beaulieu's congress and meeting room offerings for the same Swiss association and corporate clientele.
- Kursaal Bern: Convention, event, and entertainment complex in Bern offering congress halls, a hotel, and entertainment programming. Closely comparable multi-purpose venue operator with similar congress + performance mix.
- Arena de Genève: Indoor arena in Geneva hosting concerts, family shows, and corporate events. Direct regional competitor for large-scale entertainment and corporate events in Western Switzerland.
- Zurich Congress Center (Kongresshaus Zürich): Major Swiss congress and event venue in Zurich. Comparable congress venue offering halls, meeting rooms, and performance spaces for association and corporate clients.
- Olympia (Paris): Iconic Parisian performing arts and concert venue. Comparable as a heritage theater venue of similar capacity hosting international productions and cultural programming.
Broad incumbents
- MCH Group (Messe Basel): Swiss exhibition group operating major Basel venues including Messe Basel and Congress Center Basel. Larger, multi-venue incumbent with overlapping exhibition and congress capabilities in the Swiss MICE market.
- Stage Entertainment: European theater producer and venue operator running multiple musical and performing-arts venues. Comparable as a theater venue operator with professional stage programming and ticketed performances.
- Live Nation: Global live entertainment promoter and venue operator. Comparable as an event promoter/operator relevant to the Opus One-style programming role at Théâtre de Beaulieu.
Regional players
- Montreux Jazz Festival: Major Swiss music festival and venue operator on Lake Geneva. Comparable regional cultural-events operator in Western Switzerland with concert programming and live-event focus.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Beaulieu Lausanne financial estimates
Financial estimateRevenue estimate
Valuation estimate
Beaulieu Lausanne leadership team
Management profileNumber of profiles
Profiles1 record
Beaulieu Lausanne funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Beaulieu Lausanne M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Beaulieu Lausanne
What does Beaulieu Lausanne do?
Beaulieu Lausanne operates a multi-venue congress, exhibition, and performing-arts complex in Lausanne, Switzerland, renting modular event spaces (exhibition halls up to 5,000 sqm, meeting rooms, and 12,000 sqm of outdoor gardens), the 1,600-seat Théâtre de Beaulieu (Switzerland's largest theater), and supporting event services including audiovisual, logistics, IT, and security. Revenue is generated primarily through venue rental fees paid by corporate event organizers, trade show producers, and entertainment promoters, with supplementary income from underground parking subscriptions and short-stay parking fees.
Is Beaulieu Lausanne a public or private company?
Beaulieu Lausanne is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Beaulieu Lausanne founded?
Beaulieu Lausanne was founded in 1954.
Where is Beaulieu Lausanne based?
Beaulieu Lausanne is headquartered in Lausanne, Switzerland, in the Europe region.
How does Beaulieu Lausanne make money?
Three revenue lines are on record. Venue Space Rental is the primary driver. The others are theatre Ticket Sales (Third-Party) and parking Services.
Who are Beaulieu Lausanne's main competitors?
Direct peers on record are Palexpo Geneva, Geneva International Conference Centre (CICG), Kursaal Bern, Arena de Genève, Zurich Congress Center (Kongresshaus Zürich) and Olympia (Paris). Broad incumbents are MCH Group (Messe Basel), Stage Entertainment and Live Nation. Montreux Jazz Festival is listed as a regional player.
Does Beaulieu Lausanne have an API?
No public API is recorded for Beaulieu Lausanne.
What industry is Beaulieu Lausanne in?
Beaulieu Lausanne's product category is Convention and Exhibition Venue Services. Its primary akta.pro industry code is MPAGALAD, Convention & Exhibition Center Operations (Expo Halls, Trade Show Venues), with a secondary code of THAHAAAG, Performing Arts & Cultural Event Venues (Theaters, Museums). Its NAICS code is 71131 and its SIC code is 7900.