Impera
Austrian gaming software developer founded in 1989, creating slot games, multi-game platforms, jackpot systems, pot games, and electronic roulette for casinos, arcades, gaming halls, and street operations. Software is distributed exclusively through Novomatic AG into 60+ countries.
- Company typePrivate
- Founded1989
- HeadquartersWels, Austria
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Impera does
Impera GmbH is an Austrian gaming software developer founded in 1989 in Steinhaus/Wels, Upper Austria. The company designs and produces proprietary slot games, multi-game platforms (Impera Line HD), linked progressive jackpot systems (Impera Link, Glorious Link), pot games (Prolink, Prolink 2), and electronic roulette variants (Lotus Roulette, Lucky Lady's Roulette, River Queen Roulette, Globe Roulette, Sky Roulette) for casino, arcade, gaming-hall, and street-gaming operators. Its products are software-only and run on Novomatic AG's proprietary cabinets (V.I.P. X Royal, Black Edition II XL, V.I.P. X Dream); Impera's content library spans 70+ registered trademarks covering themed slots (Book of Ra, Sizzling Hot, Lucky Lady's Charm) and themed roulette, and is GLI-11 certified for deployment across multiple jurisdictions.
Impera operates a B2B go-to-market entirely through an exclusive distribution partnership with Novomatic AG (since 2010), which provides international, American (Novomatic Americas Sales LLC), and Spanish (Novomatic Spain) sales reach into 60+ countries. The revenue model is primarily one-time software licensing of multi-game packages and jackpot systems, with licensing/royalty elements on linked jackpot solutions; pricing is quote-based and not publicly disclosed. The company is privately held (no external investors identified), employs 11-50 staff, is led by CEO Mag. Jürgen Burgstaller, and maintains an active product-launch cadence with multiple new titles in 2025-2026, alongside participation in major gaming exhibitions (ICE, G2E, IMA, FJIMA). No funding rounds, acquisitions, or AI/ML capabilities are disclosed.
Impera firmographics
Firmographics- Name
- Impera
- Legal name
- IMPERA GmbH
- Website
- https://impera.at
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Austrian gaming software developer founded in 1989, creating slot games, multi-game platforms, jackpot systems, pot games, and electronic roulette for casinos, arcades, gaming halls, and street operations. Software is distributed exclusively through Novomatic AG into 60+ countries.
- Ownership category
- akta.pro rank
Impera industry classification
Industry- Product category
- Casino Gaming Software
- NAICS
- Gambling Industries (7132)
- akta.pro primary industry
- Slot & VLT Cabinets, Components & Conversion Kits (MPAEANAD)
Keywords
Where Impera is headquartered
LocationHeadquarters
- HQ city
- Wels
- HQ country
- Austria
- HQ region
- Europe
Offices1 record
Markets served
Impera business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Others
Revenue model
- Gaming Software Licensing: Sale and licensing of proprietary gaming software for slot machines and electronic table games to casino and arcade operators.
- Multi-Game Packages: Sale of multi-game packages (Impera Line editions) containing multiple game titles bundled for deployment on gaming hardware.
- Jackpot System Solutions: Impera Link and Prolink jackpot system solutions for casinos seeking linked progressive gaming experiences.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Enterprise casino gaming solutions - quote-based pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Impera product offering
Product offeringCore offering
Impera develops and licenses proprietary gaming software for casinos, arcades, and street gaming operations. Its portfolio spans three core product lines — Impera Line HD (multi-game cabinets bundling dozens of slot titles), Impera Link and Prolink (linked and pot jackpot systems connecting machines across a floor), and a suite of electronic roulette tables — all distributed exclusively through Novomatic AG hardware and sales channels in 60+ countries.
Product overview
Impera is a gaming software company founded in 1989 in Austria, offering a comprehensive portfolio of casino gaming products. The portfolio consists of three core product lines: Impera Line™ HD (multi-game platform providing access to dozens of games in a single cabinet), Impera Link™ (standalone and networked jackpot system with linked progressive prizes across devices), and Prolink™/Prolink™ 2 (pot games with linked jackpot functionality). Additionally, Impera offers electronic table games including roulette variants (Lotus Roulette™ Pro, Lotus Roulette™ Jackpot, Lucky Lady's Roulette™, River Queen™ Roulette, Globe Roulette™ Pro, Sky Roulette) as standalone multiplayer games. The company's software operates exclusively on Novomatic AG hardware cabinets and is distributed through Novomatic's global sales network, reaching more than 60 countries worldwide.
Differentiator
Problem solved
Functional benefit
Brands
- Impera Line™ HD: Multi Games product line offering multiple games in a single cabinet
- Impera Link™
- Prolink™
- Impera Cash™
- Glorious Link™
- Impera TRI Team
Products and services
- Impera Line™ HD Multi-game platform offering a curated selection of slot and video reel games in a single cabinet, enabling casino operators to provide diverse gaming content without multiple dedicated machines. Available in multiple cabinet configurations.
- Impera Link™ Linked jackpot system that connects multiple gaming devices to a shared progressive jackpot pool, offering networked jackpot functionality with standalone and multi-device jackpot levels.
- Prolink™ Pot games product line delivering jackpot excitement through linked device configurations, enabling players to contribute to and win from shared pot prizes.
- Prolink™ 2 Second-generation pot games system offering linked jackpot excitement with new game titles and enhanced jackpot mechanics.
- Lotus Roulette™ Pro
Quantifiable outcome
- Products deployed in more than 60 countries worldwide
Companies that use Impera
Customer profileSegments4 records
Ideal customer profiles3 records
Impera technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Impera partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Novomatic AGcoreExclusive distribution partnership established in 2010. Novomatic AG distributes Impera software products (cabinet-equipped gaming software) worldwide. Novomatic provides international sales network, manufacturing capabilities, and market access across 60+ countries. Distribution covers Wiener Straße 158, 2352 Gumpoldskirchen, Austria.
- Novomatic Americas Sales LLCcoreRegional distribution partner for American market. Office: 1050 East Business Center Dr., Mt Prospect, IL 60056, USA. Phone +1 (224) 802-2974.
- Novomatic SpaincoreRegional distribution partner for Spanish market. Office: P.I. La Garena, C/. Galileo Galilei, 28, 28806 Alcalá de Henares (Madrid), Spain. Phone +34 91 877 62 62.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
Impera competitors and assessment
Company assessmentDirect peers
- Synot Games: Czech/Slovak-based slot content studio developing casino games for both land-based and online operators. Similar mid-sized B2B slot content developer with a comparable portfolio approach and focus on European and emerging market jurisdictions.
- EGT (Euro Games Technology): Bulgarian B2B slot and casino game content developer with a similar product focus on multi-game cabinets, jackpot systems, and electronic table games for land-based casinos. Highly comparable to Impera in business model, target market (casino operators in Europe and emerging markets), and channel strategy (distribution through gaming equipment partners).
- Zitro: Spanish gaming content developer focused on video bingo, slot games, and ETG products for casino and bingo hall operators. Comparable mid-sized European content studio with similar channel approach and B2B distribution model.
- Merkur Gaming: German gaming content developer (part of the Gauselmann Group) producing slot games, multi-game platforms, and casino systems for the European and Latin American markets. Direct peer in slot content development, regulatory focus, and B2B distribution model.
- Play'n GO: Swedish slot content studio developing casino games primarily for online operators, with growing land-based presence. Comparable as a slot content developer with a strong portfolio approach, though skewed more toward online channels than Impera.
- Apollo Games: Czech slot content developer producing slot machines and electronic table games for casino and arcade operators across Central and Eastern Europe. Comparable in product focus (slot cabinets and ETG) and channel structure (partnerships with larger distributors).
- Ortiz Gaming: Spanish/Latin American gaming content developer producing slot games and casino content for the Americas and European markets. Similar B2B slot content studio with comparable regulatory focus and distribution partnerships.
- Amusnet Interactive: Bulgarian gaming content provider (formerly EGT Digital) offering slot games, casino content, and live dealer solutions. Comparable as a slot content studio serving European and emerging market operators with both land-based and online offerings.
Broad incumbents
- IGT (International Game Technology): Global gaming equipment and content giant producing slot cabinets, casino systems, and game content for both land-based and online operators. Represents the vertically integrated incumbent model (hardware + software + games) that Impera competes against for casino floor placement.
Others
- Greentube: Novomatic AG's interactive (online and mobile) gaming division, making it a sister company of Impera within the broader Novomatic ecosystem. Related rather than directly competitive, but provides insight into how Novomatic's content strategy is structured and where the parent group sees future growth.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Impera social profiles
Digital presenceImpera financial estimates
Financial estimateRevenue estimate
Valuation estimate
Impera leadership team
Management profileNumber of profiles
Profiles1 record
Impera funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Impera M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Impera
What does Impera do?
Impera develops and licenses proprietary gaming software for casinos, arcades, and street gaming operations. Its portfolio spans three core product lines — Impera Line HD (multi-game cabinets bundling dozens of slot titles), Impera Link and Prolink (linked and pot jackpot systems connecting machines across a floor), and a suite of electronic roulette tables — all distributed exclusively through Novomatic AG hardware and sales channels in 60+ countries.
Is Impera a public or private company?
Impera is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Impera founded?
Impera was founded in 1989. It employs 11 to 50 people.
Where is Impera based?
Impera is headquartered in Wels, Austria, in the Europe region.
How does Impera make money?
Three revenue lines are on record. Gaming Software Licensing is the primary driver. The others are multi-Game Packages and jackpot System Solutions.
Who are Impera's main competitors?
Direct peers on record are Synot Games, EGT (Euro Games Technology), Zitro, Merkur Gaming, Play'n GO, Apollo Games, Ortiz Gaming and Amusnet Interactive. IGT (International Game Technology) is listed as a broad incumbent. Greentube is listed as an others.
Does Impera have an API?
No public API is recorded for Impera.
What industry is Impera in?
Impera's product category is Casino Gaming Software. Its primary akta.pro industry code is MPAEANAD, Slot & VLT Cabinets, Components & Conversion Kits. Its NAICS code is 7132.