Baseball Factory
Baseball Factory is a U.S. private youth baseball player development company, founded in 1994 and operated under Unrivaled Sports, running showcase events and tournaments for high school and middle school players at premier MLB facilities in partnership with Under Armour.
- Company typePrivate
- Founded1994
- HeadquartersColumbia, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Baseball Factory does
Baseball Factory is a private U.S. player development business founded in 1994 and currently operated as a subsidiary of Unrivaled Sports. The company organizes baseball events — most prominently the BF National Holiday Classic at the Pittsburgh Pirates' Pirate City Spring Training Complex in Bradenton, FL, and the UA Next All-America Game presented with Under Armour at major league venues — serving primarily high school baseball players (Classes 2027-2029) and, increasingly, middle school prospects (Classes 2030-2031) seeking exposure, expert coaching, and college recruitment opportunities. Its product platform spans Player Development events, the All-America Game, and competitive tournaments, all positioned at MLB-grade facilities with college and pro-level coaching staff. Operations are headquarterd in Columbia, MD with a primary event site in Bradenton, FL, and the customer base spans thousands of amateur players nationally.
Baseball Factory firmographics
Firmographics- Name
- Baseball Factory
- Legal name
- Baseball Factory
- Website
- https://baseballfactory.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Baseball Factory is a U.S. private youth baseball player development company, founded in 1994 and operated under Unrivaled Sports, running showcase events and tournaments for high school and middle school players at premier MLB facilities in partnership with Under Armour.
- Ownership category
- akta.pro rank
Baseball Factory industry classification
Industry- Product category
- Amateur Baseball Player Development Services
- NAICS
- Spectator Sports (71121)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Amateur & Grassroots Tournament Organizers (MPAKADAH)
- akta.pro secondary industry
- Amateur Event & Tournament Organizers (Meets, Invitationals, Opens) (MPAKACAL)
Keywords
Where Baseball Factory is headquartered
LocationHeadquarters
- HQ city
- Columbia
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Baseball Factory business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Player Development Event Fees: One-time registration fees for player development events including the BF National Holiday Classic. Two tiers offered: All-Inclusive ($1,695) and Standard ($995). Additional add-ons available including video showcase ($250) and home run derby ($95).
- All-America Game Events: Premium showcase events featuring elite high school players competing at Major League venues, presented in partnership with Under Armour.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | All-Inclusive Experience at Pirate City - $1,695 |
| One time/ perpetual license | Pay-as-you-go | Standard Package - $995 |
| Unit Pricing | Pay-as-you-go | Showcase with Video Add-On - $250 |
| Unit Pricing | Pay-as-you-go | Home Run Derby Add-On - $95 |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels5 records
Baseball Factory product offering
Product offeringCore offering
Baseball Factory runs multi-day baseball player development events and showcase tournaments at premier MLB facilities, including the signature UA Next All America Game and the BF National Holiday Classic held at the Pittsburgh Pirates' Pirate City Spring Training Complex. Each event combines expert coaching from college and pro-level staff, biomechanical assessments via pMotion technology, competitive gameplay, and structured exposure to college coaches and MLB scouts. Players register directly via the online tournament portal, with packages priced from $995 to $1,695 plus optional add-ons.
Product overview
Baseball Factory operates a platform of player development products and events designed to develop high school baseball players and connect them with college and professional opportunities. The core offerings consist of Player Development (events with coaching, evaluations, and college exposure), the UA Next All America Game (premier showcase event), and Tournaments. The flagship BF National Holiday Classic at Pirate City represents the company's signature player development event, combining professional facilities, expert coaching, and competitive gameplay to serve athletes aspiring to collegiate and professional baseball careers.
Differentiator
Problem solved
Functional benefit
Products and services
- Player Development Comprehensive baseball player development events featuring expert coaching, competitive showcase gameplay, performance evaluations, and college recruiting exposure at professional MLB facilities; aimed at high school and middle school baseball players and their families.
- UA Next All America Game The premier amateur baseball showcase event featuring the nation's top high school players competing at Major League venues in front of MLB scouts and college coaches, presented in partnership with Under Armour.
- Tournaments Competitive tournament play for teams at premier professional facilities, offering high-level competition against top-tier opponents.
- BF National Holiday Classic Multi-day development and showcase event held at Pirate City Spring Training Complex (Pittsburgh Pirates' facility) in Bradenton, FL, offering high school and middle school players intensive training, competitive gameplay, and college exposure.
- Bradenton Winter Showcase Player development showcase event held at professional facilities in Bradenton, FL, providing competitive gameplay and evaluation opportunities.
Quantifiable outcome
- 40 elite players competing in 2025 All-America Game at Oriole Park at Camden Yards
- +1 more outcomes
Companies that use Baseball Factory
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
Baseball Factory technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Baseball Factory partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered flagship, core and minor.
- Under ArmourflagshipUnder Armour is the official presenting partner of the UA Next All-America Game. The partnership includes exclusive Under Armour gear (cleats, uniforms, equipment) for All-America players, with events hosted at Under Armour Headquarters and MLB venues.
- RawlingscoreOfficial partner of Baseball Factory events. Rawlings provides equipment and gear for player development events and the All-America Game.
- GatoradecoreOfficial partner providing hydration and nutritional support at Baseball Factory events. Gatorade is featured in official partner sections across all event materials.
- pMotioncoreTechnology partner providing biomechanical movement assessment technology used for player evaluations at Baseball Factory events. Players receive complimentary pMotion assessments with personalized workout plans.
- Zebra PensminorOfficial partner of Baseball Factory tournaments and events. Included in the partner logo section on the website.
- Baltimore Orioles (Oriole Park at Camden Yards)flagshipMLB venue hosting the Under Armour All-America Game. The 2025 All-America Game featured 40 elite players competing at Oriole Park at Camden Yards, providing exposure in front of hundreds of MLB scouts.
- Pittsburgh Pirates (Pirate City Spring Training Complex)flagshipMLB organization whose Spring Training facility (Pirate City) hosts the BF National Holiday Classic. Players stay in Pirates Spring Training housing and receive professional clubhouse access, dining by Pirates staff, and full field access.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Baseball Factory competitors and assessment
Company assessmentDirect peers
- Five Tool Baseball: Regional and national amateur baseball showcase and tournament operator in Texas and beyond; competes for the same player development, scouting exposure, and tournament registration dollars as Baseball Factory.
- Perfect Game USA: Largest US operator of amateur baseball showcases, tournaments, and scouting events; competes head-to-head with Baseball Factory for elite high school player registrations, college coach visibility, and MLB scout exposure.
- Prep Baseball Report (PBR): National amateur baseball scouting and showcase platform with state-level events, player rankings, and college recruit content; directly comparable in target customer (college-bound high school players) and revenue model (event fees + content).
- Triple Crown Sports: Runs baseball and softball tournaments nationally with team-based competition; overlaps with Baseball Factory's tournament product line and youth sports facility relationships.
- Area Code Baseball: Operates premier high school showcase events and prospect identification programs; offers comparable showcase format and scout exposure, directly overlapping with Baseball Factory's All-America Game positioning.
- USSSA (United States Specialty Sports Association): National amateur multi-sport tournament organizer that includes youth and travel baseball; competes for team tournament registrations and field-time at the same amateur baseball consumer segment.
Others
- Baseball America: Premier amateur and professional baseball media and scouting information business; not a direct event competitor but operates in the same scouting, prospect-ranking, and player-evaluation ecosystem that Baseball Factory feeds.
Broad incumbents
- USA Baseball: National governing body for amateur baseball in the US; runs official national team identification events and tournaments that overlap with Baseball Factory's elite player pipeline and All-America selection process.
- IMG Academy: Multi-sport, multi-vertical youth athlete development and boarding school; broader in scope (multiple sports, academic layer) but competes for the same high school athlete development and college placement value proposition.
Regional players
- National Baseball Congress (NBC World Series): Long-standing amateur baseball organization historically focused on collegiate-age summer ball; an adjacent player development and tournament organizer with overlapping amateur baseball audience.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Baseball Factory social profiles
Digital presenceBaseball Factory financial estimates
Financial estimateRevenue estimate
Valuation estimate
Baseball Factory leadership team
Management profileNumber of profiles
Baseball Factory funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Baseball Factory M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Baseball Factory
What does Baseball Factory do?
Baseball Factory runs multi-day baseball player development events and showcase tournaments at premier MLB facilities, including the signature UA Next All America Game and the BF National Holiday Classic held at the Pittsburgh Pirates' Pirate City Spring Training Complex. Each event combines expert coaching from college and pro-level staff, biomechanical assessments via pMotion technology, competitive gameplay, and structured exposure to college coaches and MLB scouts. Players register directly via the online tournament portal, with packages priced from $995 to $1,695 plus optional add-ons.
Is Baseball Factory a public or private company?
Baseball Factory is a private company. It is classified as corporate owned and is currently operating.
When was Baseball Factory founded?
Baseball Factory was founded in 1994. It employs 51 to 100 people.
Where is Baseball Factory based?
Baseball Factory is headquartered in Columbia, United States, in the North America region.
How does Baseball Factory make money?
Two revenue lines are on record. Player Development Event Fees are the primary driver. The others are all-America Game Events.
Who are Baseball Factory's main competitors?
Direct peers on record are Five Tool Baseball, Perfect Game USA, Prep Baseball Report (PBR), Triple Crown Sports, Area Code Baseball and USSSA (United States Specialty Sports Association). Baseball America is listed as an others. Broad incumbents are USA Baseball and IMG Academy. National Baseball Congress (NBC World Series) is listed as a regional player.
Does Baseball Factory have an API?
No public API is recorded for Baseball Factory.
What industry is Baseball Factory in?
Baseball Factory's product category is Amateur Baseball Player Development Services. Its primary akta.pro industry code is MPAKADAH, Amateur & Grassroots Tournament Organizers, with a secondary code of MPAKACAL, Amateur Event & Tournament Organizers (Meets, Invitationals, Opens). Its NAICS code is 71121 and its SIC code is 7997.