Rent4Ring GmbH & Co. KG

What Rent4Ring GmbH & Co. KG does

Rent4Ring GmbH & Co. KG is a privately held German limited partnership founded in 2009 and headquartered at Burgstraße 1, 53520 Nürburg, directly adjacent to the Nürburgring Nordschleife. The company rents track-prepared high-performance vehicles — covering compact (MINI Cooper S), rally-bred (Toyota GR Yaris), sports (Toyota GR Supra, Porsche 911 GT3 RS 992, Porsche Spyder RS), electric (Porsche Taycan Turbo GT), and hybrid supercar (Ferrari 296 GTB) categories — to motorsport enthusiasts, track-day participants, and an "Industry Pool" of automotive professionals for use during Nürburgring Tourist drives and organized events. Its fleet of more than 20 vehicles is fitted with motorsport-grade components, including Endless racing brake pads, custom Öhlins DFV/TTX (or MCS 3Way Remote) suspension, Michelin/Yokohama/Toyo track tires, Wiechers roll cages, Recaro racing seats, and Schroth 4-point harnesses, all tuned in-house by track-specialized engineers.

The business operates a direct-to-consumer, usage-based rental model priced per lap. Customers can choose an "Arrive & Drive" package (€219–€699 per lap, depending on vehicle, including the first tank of fuel and the lap ticket) or a "Basic" package (€179–€549, car only), with mandatory 1:1 instruction included for the highest-performance vehicle (Ferrari 296 GTB). A €100 reservation fee is deducted from the rental total, and a separate 16-lap Nürburgring Permit Course bundle (€1,199–€2,199 across three vehicles) is offered for licensing purposes. Booking, pricing, and fleet information are served through the company's website, rent4ring.de, with services delivered in person at the Nürburgring site.

The company is led by authorized managing director Marc Müller and has between 1 and 10 employees. It is structured as a GmbH & Co. KG (limited partnership) with Rent4Ring GmbH as the personally liable general partner, registered at Amtsgericht Bad Neuenahr (HRB 21535), VAT ID DE263578015. No external investors, parent entities, or acquisition activity have been disclosed.

Name

Rent4Ring GmbH & Co. KG

Legal name

Rent4Ring GmbH und Co. KG

Website

https://rent4ring.de

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

Rent4Ring GmbH & Co. KG, founded in 2009 in Nürburg, Germany, rents a fleet of 20+ track-prepared high-performance vehicles — including Porsche, Ferrari, Toyota, and MINI models — directly to Nürburgring Nordschleife enthusiasts on a per-lap basis for tourist drives, track days, and industry testing.

Ownership category

akta.pro rank

Product category

Track Car Rental

NAICS

Passenger Car Rental (532111), Automotive Equipment Rental and Leasing (5321)

SIC

Services-Auto Rental & Leasing (No Drivers) (7510)

akta.pro primary industry

Sports & Grand Touring (GT) Car Rentals (THADAMAD)

akta.pro secondary industries

Exotic Supercar Rentals (THADAMAA), Convertible & Roadster Luxury Rentals (THADAMAE)

Keywords

• Nürburgring rental cars
• Track car rental
• Nordschleife driving experiences
• High-performance vehicle rental
• Track day rentals

Headquarters

HQ city

Nürburg

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Per-Lap Track Car Rentals: Usage-based rental model where customers pay per lap at the Nürburgring. The 'Arrive and Drive' package includes first tank of fuel and lap ticket. Additional laps charged separately. Mandatory 1:1 instruction included for high-performance vehicles.
2. Permit Course Packages: 16-lap permit course packages for Nürburgring licensing. Covers rental car use for the mandatory instruction laps. Prices vary by vehicle selection.
3. Basic Rental Package: Car-only rental without fuel or lap tickets included. Customers arrange their own lap tickets and refueling.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Rent4Ring rents track-prepared high-performance vehicles directly to consumers for driving experiences on the Nürburgring Nordschleife. The fleet of 20+ vehicles spans entry-level (MINI Cooper S) to supercar (Ferrari 296 GTB) tiers and includes Toyota GR Yaris, Toyota GR Supra, Porsche Taycan Turbo GT, Porsche Spyder RS, and Porsche 911 GT3 RS (992), all in-house modified with premium motorsport components. Customers choose between Arrive & Drive packages (including fuel and lap tickets) or Basic rentals (car only), priced per lap, with mandatory 1:1 instruction included for high-performance vehicles such as the Ferrari 296 GTB.

Product overview

Rent4Ring GmbH & Co. KG is a premium Nürburgring rental car company established in 2009, offering track-prepared vehicles for Tourist drives (Touristenfahrten), track days, and Industry Pool access. The fleet consists of seven distinct high-performance vehicles: the MINI Cooper S (192 HP FWD compact), Toyota GR Yaris (280 HP AWD rally-bred), Toyota GR Supra (258 HP RWD sports car), Porsche Taycan Turbo GT (1,034 HP electric), Porsche Spyder RS (500 HP open-top), Porsche 911 GT3 RS (992) (525 HP track master), and Ferrari 296 GTB (830 HP hybrid supercar). All vehicles are modified in-house with premium components including Öhlins suspension, Endless brakes, Recaro seats, and roll cages. The company also offers a Permit Package add-on covering the mandatory 16-lap Nürburgring permit course. Pricing is structured per-lap with additional Arrive & Drive and Basic Package options, and mandatory 1:1 instruction is included for the Ferrari 296 GTB.

Differentiator

Problem solved

Functional benefit

Products and services

• MINI Cooper S Rental Compact front-wheel-drive track car with a 192 HP 2.0L turbocharged engine, paddle-shift DCT gearbox, custom Öhlins DFV suspension, full Wiechers rollcage, Recaro racing seats, and upgraded Endless braking system; rented to Nürburgring enthusiasts for tourist drives and track days.
• Toyota GR Yaris Rental Rally-bred all-wheel-drive compact with a 280 HP turbocharged 1.6L 3-cylinder engine, custom MCS 3Way Remote suspension tuned for the Nürburgring, Recaro racing seats, Schroth harnesses, and high-performance road-legal race tires designed for all-weather Nordschleife driving.
• Toyota GR Supra Rental Rear-wheel-drive pure sports car with a 258 HP 2.0L turbocharged inline-4 engine, custom Öhlins TTX dampers, full roll-cage, Recaro Pole Position racing seats, Schroth harnesses, and upgraded Endless braking system for high-grip track performance.
• Porsche Taycan Turbo GT Rental All-wheel-drive electric sports car with 1,034 HP dual electric motors, 2-speed automatic rear-axle transmission, active suspension management, rear-axle steering, and Porsche Ceramic Composite Brakes (PCCB); marketed as the fastest electric car to lap the Nürburgring.
• Porsche Spyder RS Rental Open-top mid-engine sports car with a 500 HP naturally aspirated 4.0L flat-six engine, Weissach Package carbon fiber components, 7-speed PDK transmission, ultra-light magnesium wheels, and precision chassis tuning for Nordschleife driving.
• Porsche 911 GT3 RS (992) Rental Rear-wheel-drive track-focused sports car with a 525 HP naturally aspirated 4.0L flat-six engine revving to 9,000 rpm, 7-speed PDK transmission, Michelin Pilot Sport Cup 2 R tires, and lightweight construction with carbon fiber bucket seats for maximum Nürburgring performance.
• Ferrari 296 GTB Rental Rear-wheel-drive hybrid supercar with 830 HP combined output from a 3.0L V6 twin-turbo engine and electric motor, 8-speed DCT dual-clutch transmission, Ferrari Active Suspension with Side Slip Control, and carbon-ceramic brakes for premium Nürburgring track experiences.
• Permit Package Bundled rental package covering the mandatory 16-lap permit course at the Nürburgring Nordschleife, available for the MINI Cooper S (€1,199), Toyota GR Yaris (€1,799), and Toyota GR Supra (€2,199), excluding gas and course fees.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Others

• Ferrari S.p.A. Runs Ferrari Corse Clienti and factory driving experiences with exclusive supercars. Adjacent rather than direct: both monetize high-end performance driving, but Ferrari's programs are instructor-led factory events versus Rent4Ring's self-drive per-lap model.
• ADAC Fahrsicherheitszentrum: Germany's largest driver training and driving-experience operator with multiple centers. Touches the same motorsport-as-experience customer base in Germany and offers complementary (instruction-led) rather than competing services.
• Porsche Experience Center: OEM-operated driver experience facilities offering track sessions with Porsche vehicles. Adjacent because both expose customers to performance driving, though as a paid manufacturer program rather than tourist-drive rental.

Broad incumbents

• Hertz Corporation: Operates the Hertz Prestige Collection with luxury and exotic cars at major hubs. Provides a broad market benchmark for pricing and demand for premium self-drive rentals that Rent4Ring sits within as a track-specific niche.
• Sixt AG: Global rental giant with a dedicated premium and exotic fleet. Differs by operating from airport/city locations rather than a racetrack, but competes for the same high-end discretionary-rental customer seeking premium performance vehicles.
• Enterprise Mobility: Runs the Enterprise Exotic Car Collection focused on luxury and exotic vehicles. Overlaps with Rent4Ring on offering access to premium vehicles without ownership, but at street-rental scale rather than track-only operation.
• Europcar Mobility Group: European rental leader with premium and luxury vehicle tiers. Compares on customer segment and luxury-rental mechanics, though distributed through city/airport locations rather than racetrack.

Emerging players

• Getaround: Peer-to-peer rental platform with European presence, listing sports and luxury cars in cities near major driving routes. Adjacent in offering premium vehicle access without ownership, serving a different but overlapping end-customer.
• Turo Inc. Peer-to-peer car-sharing marketplace with growing luxury and exotic listings. Relevant as a model for accessing premium vehicles without ownership, though operates via private owners rather than fleet track-prepared exotics.

Direct peers

• RS Fahrzeuge: Nürburgring-based track-prepared rental operator serving the same tourist drive and permit market. Overlaps directly with Rent4Ring on vehicle categories, customer base, and pricing model at the same track.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rent4Ring GmbH & Co. KG