Bob Hurley RV

What Bob Hurley RV does

Bob Hurley RV is a privately held, full-service recreational vehicle dealership operating two retail locations in Tulsa and Oklahoma City, Oklahoma. The company sells new and pre-owned RVs across all major categories — Class A, B, C, and Super C motorhomes, travel trailers, fifth wheels, and toy haulers — sourced from more than 70 manufacturers including Entegra Coach, Fleetwood RV, Keystone RV, Coachmen RV, Thor Motor Coach, Tiffin Motorhomes, and Alliance RV. The inventory spans entry-level towables starting under $12,000 to luxury Class A diesel motorhomes with MSRPs exceeding $800,000, with advertised discounts of up to $319,000 on premium units.

The business operates a direct-to-consumer retail model with showrooms, online inventory browsing, sales staff reachable by phone or text, and a digital channel that supports online trade-in valuation via a third-party tool (eAuto Appraise), a payment calculator, and financing pre-qualification that requires no SSN or DOB. Supporting revenue streams beyond unit sales include financing referral fees routed through multiple lending partners, a parts department, certified-technician service and warranty repair operations at both locations, and a consignment program that markets customer-owned RVs for a fee on sale.

The customer base is almost entirely individual consumers and families in the Oklahoma region (with reach into adjacent Kansas markets and nearby metros including Joplin, Bentonville, Fort Smith, Wichita, and Enid) using RVs for camping, weekend travel, extended road trips, and full-time RV living. Per the input, the company is founder-named (Bob Hurley), privately owned with no parent, no institutional investors, no disclosed funding, and a reported 1-10 employee headcount that likely understates the true FTE base given multi-location full-service retail operations.

Name

Bob Hurley RV

Legal name

Bob Hurley RV

Website

https://bobhurleyrv.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Bob Hurley RV is a privately held full-service RV dealership operating two retail locations in Tulsa and Oklahoma City, Oklahoma, selling new and pre-owned recreational vehicles from 70+ manufacturers to individual consumers and families across Oklahoma and adjacent regional markets.

Ownership category

akta.pro rank

Headquarters

HQ city

Tulsa

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. New RV Sales: Revenue from selling new recreational vehicles including motorhomes (Class A, B, C, Super C), travel trailers, fifth wheels, and toy haulers from various manufacturers.
2. Used RV Sales: Revenue from selling pre-owned recreational vehicles acquired through trade-ins and consignments.
3. RV Financing: Revenue generated through financing partnerships with lenders. They offer competitive rates through multiple lenders for new and used RV financing.
4. Service and Repairs: Revenue from RV maintenance, repairs, and warranty service work at their service centers in Tulsa and Oklahoma City.
5. Parts and Accessories: Revenue from selling RV parts and accessories through their parts department.
6. Consignment Services: Revenue from consigning customers' RVs for sale, taking a commission when the RV sells.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Bob Hurley RV is a multi-brand recreational vehicle dealership that sells new and pre-owned motorhomes (Class A, B, C, and Super C), travel trailers, fifth wheels, and toy haulers from more than 70 manufacturers. The dealership also provides RV financing facilitation, parts sales, certified service and warranty repairs, consignment sales, and trade-in valuations across its Tulsa and Oklahoma City locations and online storefront.

Product overview

Bob Hurley RV is an RV dealership operating as a single-location retail platform with two physical dealership locations in Tulsa and Oklahoma City, Oklahoma. The core offering consists of new and used recreational vehicles across multiple categories (Class A, B, C, and Super C motorhomes, travel trailers, fifth wheels, and toy haulers) from various manufacturers including Alliance RV, ATC Trailers, Coachmen RV, Dutchmen RV, Ember RV, Entegra Coach, Fleetwood RV, Forest River RV, Holiday Rambler, Keystone RV, KZ, Renegade, Thor Motor Coach, and Tiffin Motorhomes. Supporting services include RV financing, parts sales, certified service and warranty repairs, consignment programs, trade-in valuations, and interactive tow rating guides.

Differentiator

Problem solved

Functional benefit

Products and services

• New RVs New recreational vehicles including Class A, Class B, Class C, and Super C motorhomes, travel trailers, fifth wheels, and toy haulers from more than 70 manufacturers, sold to individual consumers and families for personal recreation and travel.
• Used RVs Pre-owned recreational vehicles, including trade-ins and consignments, available across motorhome and towable categories and inspected for quality before resale to budget-conscious and value-seeking individual buyers.
• RV Financing Financing facilitation for new and used RV purchases through multiple third-party lenders, offering competitive rates, flexible terms, pre-approval, and refinancing support, with online pre-qualification requiring no SSN or DOB and not affecting credit score.
• RV Parts Parts and accessories department supplying components for RV maintenance and repairs to individual RV owners and service customers.
• RV Service Certified technician-staffed service center offering preventive maintenance, engine diagnostics, electrical evaluation, plumbing checks, appliance servicing, and detailing for recreational vehicles at the Tulsa and Oklahoma City dealerships.
• RV Warranty Repairs Warranty repair service that accepts all manufacturer and extended RV warranties and handles the claims process for covered electrical, plumbing, roof, slide-out, appliance, HVAC, and chassis repairs.
• RV Consignment Consignment service where Bob Hurley RV markets and sells customers' RVs, charging a fee only when the unit sells, including professional pricing, advertising, negotiations, and paperwork handling.
• RV Trade-In Trade-in valuation service powered by eAuto Appraise, allowing customers to estimate the value of their current RV online and apply it toward the purchase of a replacement unit.

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• eAuto Appraise (Trade-in Valuation)supportingTechnology or IntegrationPowered by eAuto Appraise for online trade-in valuation tool, allowing customers to estimate the value of their current RV before visiting the dealership.

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Camping World Holdings: Dominant national RV retailer and service network with hundreds of locations and Good Sam ecosystem. Represents the largest incumbent competing for the same RV consumer spend and service work.
• Lazydays RV: Publicly traded, large-scale RV dealership group with superstores nationwide, full service, and a captive finance arm. Represents the scaled, capital-markets-accessible version of Bob Hurley RV's dealer model.

Direct peers

• General RV Center: Large family-owned RV dealer group operating numerous superstores across the eastern and central U.S. with extensive new/used inventory, service, and parts - directly comparable in breadth and family-owned structure.
• Holiday World RV: Multi-location independent RV dealer with locations across Texas and the southern U.S., carrying multiple brands with full F&I and service operations. Comparable in product mix and dealership structure.
• Blue Compass RV: Fast-growing multi-location RV dealer group offering new and used units, service, and financing across multiple states. Highly comparable operating model and brand-aggregation strategy.
• RV One: Multi-location independent RV dealer chain with new, used, service, and parts operations across the southeastern U.S. Comparable footprint and full-service dealer model.
• Campers Inn RV: One of the largest independent multi-location RV dealer chains in the U.S., carrying multiple brands with full sales, service, parts, and F&I operations. Closest independent-dealer analog to Bob Hurley RV's multi-brand, multi-location model.
• McClain's RV: Family-owned multi-location independent RV dealer in Oklahoma and Texas, offering new and used RVs with service and parts. Most direct regional overlap and similar family-run, multi-brand profile.

Regional players

• ExploreUSA RV: Independent RV dealer operating in Texas and surrounding markets with multi-brand new and used inventory plus service. Competes for the same southern-plains RV buyer, though primarily outside Bob Hurley's core Oklahoma footprint.

Others

• RVTrader / RVT.com (recreational vehicle classifieds): Leading online RV marketplace aggregating dealer and private listings. Not a dealer but the dominant digital channel affecting price discovery, lead generation, and competitive dynamics for independent dealers like Bob Hurley RV.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key highlights7 records

Customer concentration

• Xx.com/bobhurleyrv
• Facebookfacebook.com/BobHurleyRv
• Instagraminstagram.com/bobhurleyrv1
• LinkedInlinkedin.com/company/bob-hurley-rv-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bob Hurley RV