3FE Coffee

What 3FE Coffee does

3FE Coffee is a Dublin-based, privately held specialty coffee roaster and café operator founded in Ireland. The company is vertically integrated across the specialty coffee value chain, operating its own Dublin roastery, a retail network of eight café locations across the city (including Grand Canal Street, IFSC, Phibsboro, Ranelagh, and Clancy Quay), and a direct-to-consumer e-commerce platform. Its product portfolio centers on omni-roasted (medium-light profile) specialty coffee sold as single-origin offerings sourced from farms in countries such as Bolivia, Colombia, Costa Rica, El Salvador, Guatemala, Kenya, and Nicaragua, alongside signature blends (Momentum, Malarkey, Leinster Rugby, IRFU), decaffeinated options, and single-origin instant coffee. Supporting revenue lines include flexible recurring and gift subscriptions (weekly/fortnightly/monthly), an extensive equipment catalog spanning manual brewers, commercial espresso machines, grinders, and accessories, and branded merchandise including books by founder Colin Harmon.

The company's business model operates across three distinct go-to-market motions. First, a retail motion via eight Dublin cafés that serve as both consumer-facing stores and brand experience centers. Second, a D2C e-commerce motion with a €40 free-shipping threshold in Ireland, supporting one-time purchases and recurring subscriptions with easy pause/cancel/swap mechanics. Third, a B2B wholesale channel supplying specialty coffee to cafés and restaurants both domestically and internationally, differentiated by an end-to-end partnership package including equipment supply, barista training, and ongoing operational advisory. Notable enterprise partnerships include official coffee designations with Leinster Rugby and the Irish Rugby Football Union (IRFU), each backed by branded blend SKUs. Quality control is enforced through a roast-to-order model and a degassing protocol (4 days for filter, 7 days for espresso) applied before shipment. No funding rounds, M&A activity, institutional investors, or revenue figures are disclosed in the source material.

Name

3FE Coffee

Legal name

3fe Coffee

Website

https://3fe.com

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

3FE Coffee is a Dublin-based specialty coffee roaster and café operator running eight retail cafés in Dublin, a D2C e-commerce and subscription platform, and an international B2B wholesale program serving cafés and restaurants with end-to-end operational support.

Ownership category

akta.pro rank

Product category

Specialty Coffee Retail and Roastery

NAICS

Coffee and Tea Manufacturing (311920), Coffee and Tea Manufacturing (31192), Snack and Nonalcoholic Beverage Bars (722515)

SIC

Beverages (2080), Retail-Eating Places (5812), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Coffee Roasters with Cafe (Roastery Cafes) (THAFADAE)

akta.pro secondary industries

Specialty Coffee Shops (Single-Origin, Third-Wave) (THAFADAA), Instant Coffee & Coffee Extract Manufacturing (AFAFADAD), Specialty Coffee & Tea Retail (Beans, Leaves, Accessories) (CRAHAGAI), Coffee, Espresso & Tea Appliances Retail (CRACADAC)

Keywords

• Specialty coffee retail
• Coffee roasting services
• Wholesale coffee supply
• Coffee subscription service
• Coffee equipment retail

Headquarters

HQ city

Dublin

HQ country

Ireland

HQ region

Europe

Offices8 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Retail Coffee Sales: Direct sale of coffee products including blends, single origin, decaf, and instant coffee through e-commerce platform and café locations. Products range from €11.00 to €22.50 per bag.
2. Coffee Subscriptions: Recurring subscription service offering regular weekly, fortnightly, and monthly coffee deliveries. Flexible model allowing customers to easily pause, cancel, and swap coffee selections at any time.
3. Equipment Sales: Sale of coffee equipment including brewers, grinders, espresso machines, accessories, and tools from brands like Hario, Mahlkönig, Nuova Simonelli, Victoria Arduino, and others.
4. Wholesale Coffee: B2B wholesale partnership with cafés and restaurants, providing specialty coffee with comprehensive support including guidance through opening and running a successful café operation.
5. Café Retail: Eight café locations in Dublin serving coffee beverages to walk-in customers.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

3FE Coffee is a Dublin-based specialty coffee roastery and café chain that roasts and sells its own specialty coffee through eight café locations in Dublin, an e-commerce platform, a wholesale program for cafés and restaurants, and flexible subscription services. The company also retails coffee brewing equipment (brewers, grinders, espresso machines), accessories, and branded merchandise including books on running coffee shops.

Product overview

3FE Coffee is a specialty coffee company operating as a vertically integrated coffee retailer and wholesaler based in Dublin, Ireland. The product portfolio centers on specialty coffee offerings including Single Origin coffees from multiple countries (Bolivia, Colombia, Costa Rica, El Salvador, Guatemala, Kenya, Nicaragua), proprietary Blends (Momentum Blend, Leinster Rugby Blend, IRFU Blend, Malarkey Blend), Decaffeinated options, and Instant Coffee varieties. These core coffee products are supported by flexible Recurring and Gift Subscriptions providing regular deliveries. The company also offers an extensive equipment catalog spanning Coffee Brewers (Aeropress, Chemex, Hario V60), Commercial Espresso Machines (Synesso, Nuova Simonelli, Victoria Arduino), Coffee Grinders (Eureka, Mahlkönig), Espresso Accessories, Scales, Filter Papers, and Reusable Cups (Sttoke, KeepCup). Service offerings include a Wholesale Program for B2B partners, a Coffee Quiz for subscription matching, Brew Guides for customer education, and eight physical café locations across Dublin.

Differentiator

Problem solved

Functional benefit

Products and services

• Single Origin Coffee Single origin specialty coffees sourced from farms and co-ops worldwide, featuring various processing methods (Natural, Washed) and varietals (Gesha, Bourbon, SL28, Caturra), for individual coffee enthusiasts.
• Coffee Blends Signature blended coffees crafted in the Dublin roastery, including Momentum Blend, Leinster Rugby Blend, IRFU Blend, Malarkey Blend, and Lightweight Champion Blend.
• Decaffeinated Coffee Decaffeinated specialty coffees including Colombia Los Trapiches Washed Decaf and 3fe Instant Coffee Decaf.
• Instant Coffee Single origin coffee in instant form, including Mandela Washed AA and Momentum Blend varieties, packaged for retail sale.
• Recurring Coffee Subscriptions Flexible weekly, fortnightly and monthly coffee subscriptions offering regular deliveries with easy pause, cancel, and swap options. Includes Momentum Subscription, Lucky Drip Subscription, Leinster Rugby Blend Subscription, and Decaf Subscription.
• Gift Coffee Subscriptions Gift subscription allowing recipients to choose their delivery frequency and coffee selection for single origin coffee deliveries.
• Coffee Brewing Equipment Manual brewing equipment including Aeropress, Chemex, French Press, Hario V60, Moka Pot, Tricolate, Clever Dripper, Hario Switch, and other brewers from brands like Wilfa.
• Commercial Espresso Equipment Professional espresso machines including Synesso, Nuova Simonelli, Victoria Arduino, and commercial-grade equipment (e.g., Bentwood Vertical 63 up to €3,500.00) for café operations.
• Coffee Grinders Electric and hand grinders including Eureka, Mahlkönig (EK43), Kinu, Comandante, and commercial grinder options.
• Espresso Accessories & Tools Portafilters, baskets, tampers, distribution tools, milk pitchers, knock boxes, spare parts for espresso machines, coffee scales from Hario and Felicita, and replacement filter papers for various brewers.
• Coffee Machine Cleaners Cleaning powders and descalers including Cafetto products for maintaining espresso machines and brewers.
• Reusable Cups Eco-friendly reusable coffee cups including Sttoke ceramic-lined travel cups and KeepCup products.
• Branded Merchandise Official 3fe branded merchandise including apparel, bags, books, cups, hats, and t-shirts, including 'What I Know About Running Coffee Shops' and 'What I Know About Growing A Coffee Business' by Colin Harmon.
• Wholesale Coffee Program B2B coffee wholesale program offering specialty coffee sourcing, roasting, and partnership with cafés and restaurants, including equipment supply, barista training, and ongoing operational support from concept through opening.
• Dublin Café Locations Eight physical café locations across Dublin including Clancy Quay, Five Points, Gertrude, Grand Canal Street, IFSC, Phibsboro, Sussex Terrace, and The Triangle, serving coffee beverages and retail products to walk-in customers.

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core.

• Leinster RugbycoreGTM or Marketing Partner3fe is the Official Coffee of Leinster Rugby, with a branded Leinster Rugby Blend coffee product and dedicated subscription offering. This partnership provides exclusive branded merchandise and visibility to rugby fans.
• Irish Rugby Football Union (IRFU)coreGTM or Marketing Partner3fe is the Official Coffee of Irish Rugby, featuring a branded IRFU Blend coffee product. Partnership provides national sports federation visibility.
• Colin HarmoncoreStrategic or Co-development PartnerAuthor of 'What I Know About Running Coffee Shops' - a comprehensive guide that 3fe promotes and sells. Harmon is linked to 3fe's founder/expertise and the book serves as a knowledge product supporting their wholesale and industry positioning.
• Coffee Farm Partners (Worldwide)coreStrategic or Co-development PartnerGreen buyer Steve travels to best farms and co-ops globally establishing long-lasting, trust-based relationships. Farmers charge higher premiums enabling fair working conditions and benefits for employees.

Scale indicators3 records

Recent moves1 record

Expansion highlights5 records

Direct peers

• Workshop Coffee: London-based specialty roaster with cafés, e-commerce, subscription, and wholesale. Very close analogue to 3FE: roastery-café model, third-wave positioning, omnichannel retail/wholesale/subscription mix.
• Hasbean Coffee: UK specialty coffee roaster focused on single-origin, e-commerce, and wholesale. Comparable to 3FE in third-wave direct-trade positioning and direct-to-consumer subscription emphasis.
• Square Mile Coffee Roasters: UK-based specialty coffee roastery offering a comparable mix of single-origin, espresso blends, subscription, and B2B wholesale to cafés. Highly comparable to 3FE in product mix, B2B emphasis, and third-wave specialty positioning.
• Extract Coffee Roasters: Bristol-based specialty roaster with cafés, wholesale, and DTC. Direct competitor in the UK/EU third-wave roastery-café category with similar wholesale-supported proposition.
• Intelligentsia Coffee: US specialty roaster with cafés, wholesale, and direct trade relationships. Directly comparable to 3FE on direct-trade sourcing and roastery-café-B2B operating model.
• La Colombe Coffee Roasters: Philadelphia specialty roaster operating roastery cafés, wholesale, DTC, and ready-to-drink coffee. Comparable to 3FE on roastery-café-plus-wholesale model, with additional RTD exposure.
• Blue Bottle Coffee: Premium third-wave coffee company with cafés, subscriptions, e-commerce, and wholesale. Direct peer given identical product/category focus and omnichannel mix, although at significantly larger scale.
• Caravan Coffee Roasters: London specialty roaster combining roastery, multiple cafés, B2B wholesale, and DTC. Strongly comparable to 3FE in vertically integrated roastery-and-café operating model and premium third-wave positioning.
• Stumptown Coffee Roasters: Portland-based specialty coffee roaster with cafés, wholesale, subscriptions, and direct trade. Highly aligned with 3FE on DTC + B2B + subscription tri-channel model and third-wave positioning.

Regional players

• Bewley's: Iconic Irish coffee and café operator with retail locations and wholesale. Regionally comparable as a coffee+café brand operating in the same Irish market, although positioned more broadly as a heritage café chain.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/3fe
• Facebookfacebook.com/3FECoffee
• LinkedInlinkedin.com/company/3fe-coffee

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 3FE Coffee