LINX Singapore
LINX Singapore is a value-added distributor of machine vision components — 3D sensors, industrial cameras, lenses, software, and IIoT platforms — serving semiconductor, F&B, pharmaceutical, automotive, and general manufacturing customers across Southeast Asia. It operates as a subsidiary of Japan's LINX Corporation with offices in Singapore, Malaysia, Thailand, and Taiwan.
- Company typePrivate
- Founded2017
- HeadquartersSingapore, Singapore
- Headcount11–50
- GTM typeB2B
- OfferingServices
What LINX Singapore does
LINX Singapore is the Southeast Asia operating subsidiary of Japan-based LINX Corporation (founded 1990) and positions itself as Southeast Asia's leading value-added machine vision distributor. Founded as a Singapore entity in 2017 and expanded via the 2019 acquisitions of ASP Vision (Thailand) and NOWA TECHNOLOGY (Taiwan), the company distributes and integrates a multi-vendor portfolio of industrial imaging and automation components — 3D smart sensors (LMI Gocator, Chromasens, Espros, Photoneo PhoXi), area-scan and line-scan cameras (Teledyne DALSA, The Imaging Source, IO Industries, Xenics SWIR), hyperspectral cameras (Specim), machine vision software (MVTec HALCON and MERLIC, Euresys), lenses (Edmund Optics, Navitar, Schneider, Kowa, Tamron, Myutron, Fujinon), frame grabbers (Teledyne DALSA Xtium2), illumination (CCS, Metaphase, Prophotonix, TPL Vision), and IIoT/SCADA software (COPA-DATA zenon).
The company sells into nine named application verticals — semiconductors, food and beverage, pharmaceuticals, automotive, solar panel manufacturing, security, IIoT, robotics, and general manufacturing — across Singapore, Malaysia, Thailand, Philippines, Indonesia, and Vietnam. Its go-to-market blends a direct consultative sales force (free demo kits, solution-architecture consultancy, and integration support) with channel/distributor partnerships, OEM integrations (e.g., Universal Robots via Gocator URCap, Siemens/Allen-Bradley via Profinet/Ethernet-IP), and regional demand generation through the annual LINXDays event, trade-show presence (NEPCON Thailand, Metaltech Malaysia, ITAP), and partner webinars.
Revenue is generated primarily through hardware distribution on a quote-based model, with a secondary software stream from MVTec HALCON/MERLIC licences sold as both perpetual (Steady) and subscription (Progress) editions; pricing is mostly non-public and negotiated. As a privately held subsidiary of LINX Corporation under Managing Director Henry Chia, LINX Singapore is not listed, does not disclose revenue or funding, and has not been identified as raising external capital.
LINX Singapore firmographics
Firmographics- Name
- LINX Singapore
- Legal name
- LINX Singapore Pte. Ltd.
- Website
- https://linx-sg.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- LINX Singapore is a value-added distributor of machine vision components — 3D sensors, industrial cameras, lenses, software, and IIoT platforms — serving semiconductor, F&B, pharmaceutical, automotive, and general manufacturing customers across Southeast Asia. It operates as a subsidiary of Japan's LINX Corporation with offices in Singapore, Malaysia, Thailand, and Taiwan.
- Ownership category
- akta.pro rank
LINX Singapore industry classification
Industry- Product category
- Industrial Machine Vision Distribution
- NAICS
- Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451), Computer and Electronic Product Manufacturing (334)
- SIC
- Electronic Components & Accessories (3670)
- akta.pro primary industry
- Machine Vision & Optical Sensing (Cameras, 3D vision, LiDAR, illumination) (IMAGAFAB)
- akta.pro secondary industry
- Industrial IoT/Edge Electronics Manufacturing (Gateways, Edge Controllers) (IMAGAGAC)
Keywords
Where LINX Singapore is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices4 records
Markets served
LINX Singapore business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Machine Vision Hardware Distribution: Revenue is generated through the distribution of industrial machine vision components including cameras, 3D sensors, lenses, frame grabbers, and illumination equipment sourced from international manufacturers. The company serves as a value-added distributor providing consultancy, integration support, and after-sales service alongside product sales.
- Machine Vision Software Licensing: Distribution of software licenses from partners such as MVTec (HALCON, MERLIC), including both perpetual SDK licenses and subscription-based Progress edition licenses. Software products are offered with promotional discounts during product launches and anniversaries.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | MVTec HALCON Steady Edition |
| Subscription | Annual | MVTec HALCON Progress Edition |
| Subscription | Annual | MVTec MERLIC 5.2 |
| Unit Pricing | Pay-as-you-go | LMI Gocator 3D Smart Sensors |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
LINX Singapore product offering
Product offeringCore offering
LINX Singapore is a value-added distributor and systems integrator of industrial machine vision components and software in Southeast Asia. The company supplies 3D sensors, industrial cameras, lenses, illumination, frame grabbers, and machine vision/automation software from leading global principals to manufacturers. It supports customers with pre-sales consultation, integration support, training, and after-sales service across sectors such as semiconductors, food & beverage, pharmaceuticals, automotive, solar, security, IIoT, robotics, and general manufacturing.
Product overview
LINX Singapore is Southeast Asia's leading machine vision distributor offering a comprehensive portfolio of industrial imaging and automation solutions. The portfolio includes 3D sensors (LMI Gocator series, Chromasens, Espros, PhoXi Scanner), industrial cameras (The Imaging Source Visus GigE, Teledyne DALSA Linea ML and area scan, IO Industries Victorem, Xenics SWIR), machine vision software (MVTec HALCON and MERLIC with deep learning capabilities), machine vision lenses (Edmund Optics, Navitar, Schneider, Kowa, Tamron, Myutron, Fujinon), frame grabbers (Teledyne DALSA Xtium2), illumination (CCS, Metaphase, Prophotonix, TPL Vision), and industrial automation software (zenon IIoT/SCADA platform). These products serve diverse industries including semiconductors, food & beverage, pharmaceuticals, automotive, solar panels manufacturing, security, robotics, and general manufacturing. LINX provides not just hardware and software but also 'Knowware and Heartware' - technical expertise and consultation for quality control solutions.
Differentiator
Problem solved
Functional benefit
Products and services
- Industrial Cameras Area scan, line scan, and 3D industrial cameras distributed from multiple global principals for inspection, measurement, and identification applications on production lines.
- 3D Sensors Three-dimensional imaging sensors for dimensional metrology, surface inspection, robotics guidance, and inline quality control in advanced manufacturing.
- Lenses, Illumination and Frame Grabbers Optical and image acquisition accessories including lenses, LED illumination, and frame grabbers that complement camera and sensor deployments.
- Machine Vision Software Application software for image processing, defect detection, gauging, OCR, code reading, and vision-based quality inspection, supplied under licensing and subscription models.
- Factory Automation Software
Quantifiable outcome
- Near-elimination of shrinkage from unscanned cart goods at checkout in German supermarket chain with 3,000+ stores
- +3 more outcomes
Companies that use LINX Singapore
Customer profileNamed customers7 records
Segments9 records
Ideal customer profiles1 record
LINX Singapore technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability12 records
Feature3 records
LINX Singapore partnerships and signals
Strategic signalPartnerships
17 partnerships are on record, tiered supporting and core.
- Momentum ZsupportingMomentum Z, a cybersecurity consulting and compliance company, was appointed to tailor cybersecurity solutions and train employees on cybersecurity awareness and prevention against cyber threats. Momentum Z assisted LINX Singapore in obtaining CSA Cyber Trust Practitioner certification.
- NOWA TECHNOLOGY (now LINX Taiwan)coreLINX Corporation acquired NOWA TECHNOLOGY (Taipei, Taiwan) in September 2019, rebranded as LINX Taiwan. Originally established in 1990, it is one of the leading machine vision specialists selling to semiconductor and FPD-related sectors in Taiwan and China.
- ASP Vision (now LINX Thailand)coreLINX Corporation acquired ASP Vision (Bangkok, Thailand) in August 2019, rebranded as LINX Thailand in October 2019. ASP Vision was established in 2017 as a specialized machine vision provider serving electrical, electronic, and auto industries with Basler products.
- COPA-DATA (zenon)coreLINX SEA was appointed as the authorized distributor of zenon industrial automation software in Singapore, Malaysia, and Thailand. This partnership recognizes LINX SEA's commitment to customer-centric solutions and enables expansion into IIoT and SCADA markets across Southeast Asia, leveraging zenon's robust automation software platform.
- PhotoneocoreLINX Singapore is the exclusive distributor of Photoneo's BinPicking Studio and PhoXi Scanner series across Malaysia, Thailand, Philippines, Indonesia, and Vietnam. Photoneo develops innovative 3D robot picking solutions that enable immediate bin picking with industrial 3D scanners and robots.
- LMI TechnologiescoreAuthorized distributor of LMI Technologies' Gocator 3D smart sensors and line confocal sensors across Southeast Asia. LMI Technologies is a leading developer of 3D scanning and inspection solutions used in factory automation and quality control applications.
- MVTec Software GmbHcoreAuthorized distributor of MVTec's HALCON and MERLIC machine vision software across Southeast Asia. HALCON is the comprehensive standard machine vision software; MERLIC is an all-in-one no-code machine vision application builder. Promotional campaigns (25% off, 50% first-year) are regularly offered.
- Teledyne DALSAcoreAuthorized distributor of Teledyne DALSA industrial cameras (area scan, line scan), frame grabbers, and vision software across Southeast Asia. Products include Linea ML multiline cameras, Xtium2 frame grabbers, and Sapera LT SDK.
- The Imaging SourcecoreAuthorized distributor of The Imaging Source industrial cameras including the Visus GigE series and USB 2.0 OEM board-level cameras. The Imaging Source provides GigE Vision and USB3 Vision industrial cameras with full SDK and IC Capture software.
- Specim, Spectral Imaging Ltd.coreAuthorized distributor of Specim hyperspectral cameras across Southeast Asia. Specim products are used in agriculture, molecular biology, biomedical imaging, and geo sciences applications requiring spectral analysis.
- XenicscoreAuthorized distributor of Xenics SWIR cameras including the Wildcat+ 1280 high-resolution SWIR camera (1280x1024, 120 Hz, USB3 Vision/CameraLink). Xenics is Europe's leading developer of SWIR and LWIR infrared cameras for industrial machine vision.
- Navitar, Inc.coreAuthorized distributor of Navitar imaging and projection optics including industrial lenses. Navitar holds ISO 9001:2015 certification for design, development, and manufacturing of optomechanical and optoelectronic assembly at its Rochester, NY facility.
- IO IndustriescoreAuthorized distributor of IO Industries' Victorem series industrial cameras including the Victorem 262G41-CX (26.2MP global shutter CMOS, CoaXPress interface) and compact industrial video cameras.
- Espros PhotonicssupportingDistributor of Espros time-of-flight 3D cameras including the TOFcam 635, a miniaturized and cost-optimized 3D depth camera supporting HDR depth images at 10+ fps under full sunlight conditions.
- ChromasenssupportingAuthorized distributor of Chromasens 3D sensors and line scan cameras for industrial imaging applications.
- Edmund OpticssupportingTechnical collaboration with Edmund Optics for lens selection guidance in machine vision applications. Edmund Optics experts participate in LINX webinars to advise on matching the right lens to specific industrial applications.
- Universal RobotssupportingGocator sensors offer easy integration with Universal Robots through the Gocator URCap plugin, enabling sensor hand-eye calibration and pick-and-place movement without additional programming.
Scale indicators7 records
Recent moves9 records
Expansion highlights6 records
LINX Singapore competitors and assessment
Company assessmentDirect peers
- STEMMER IMAGING: European value-added distributor of machine vision components, software, and systems with a similarly broad vendor portfolio and consultancy-led sales model; the most direct global analog to LINX Singapore's business model.
- Framos: Global distributor and integrator of industrial imaging components (cameras, sensors, lenses, embedded vision) with a comparable product-agnostic distribution plus integration model.
- Multipix Imaging: UK-based machine vision component distributor offering cameras, software, lighting, and lenses with engineering support; closest direct comparable in terms of value-added distribution profile.
- Phase 1 Technology Corp: North American distributor of machine vision components, frame grabbers, and software, providing application engineering and integration services similar to LINX Singapore's value-added role.
Broad incumbents
- Cognex Corporation: Global machine vision systems manufacturer offering smart cameras, vision sensors, and software; broader incumbent that overlaps with parts of LINX's portfolio (and competes with some of its vendor partners' products).
- Keyence Corporation: Global industrial automation incumbent offering sensors, vision systems, measuring instruments, and microscopes; broad-line competitor that some LINX customers may evaluate for in-house vision needs.
- Matrox Imaging: Long-established supplier of machine vision software, frame grabbers, and smart cameras; competes with and complements several of LINX's distributed product lines.
- National Instruments (NI): Test, measurement, and industrial automation incumbent with vision software and hardware that overlaps with parts of LINX's portfolio across factory automation customers.
Others
- Edmund Optics: Global optics and lens supplier that is itself a LINX partner; relevant as a comparable industrial imaging optics provider in the broader machine vision supply chain.
- Basler AG: Industrial camera manufacturer whose products are distributed by LINX Thailand; included as an adjacent vendor/partner that shapes the competitive context in the SEA vision camera market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
LINX Singapore social profiles
Digital presenceLINX Singapore compliance and trust
Trust signalCompliance2 records
LINX Singapore financial estimates
Financial estimateRevenue estimate
Valuation estimate
LINX Singapore leadership team
Management profileNumber of profiles
Profiles1 record
LINX Singapore subsidiaries and ownership
Company hierarchySubsidiaries2 records
LINX Singapore funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LINX Singapore M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LINX Singapore
What does LINX Singapore do?
LINX Singapore is a value-added distributor and systems integrator of industrial machine vision components and software in Southeast Asia. The company supplies 3D sensors, industrial cameras, lenses, illumination, frame grabbers, and machine vision/automation software from leading global principals to manufacturers. It supports customers with pre-sales consultation, integration support, training, and after-sales service across sectors such as semiconductors, food & beverage, pharmaceuticals, automotive, solar, security, IIoT, robotics, and general manufacturing.
Is LINX Singapore a public or private company?
LINX Singapore is a private company. It is classified as corporate owned and is currently operating.
When was LINX Singapore founded?
LINX Singapore was founded in 2017. It employs 11 to 50 people.
Where is LINX Singapore based?
LINX Singapore is headquartered in Singapore, Singapore, in the Asia region.
How does LINX Singapore make money?
Two revenue lines are on record. Machine Vision Hardware Distribution is the primary driver. The others are machine Vision Software Licensing.
Who are LINX Singapore's main competitors?
Direct peers on record are STEMMER IMAGING, Framos, Multipix Imaging and Phase 1 Technology Corp. Broad incumbents are Cognex Corporation, Keyence Corporation, Matrox Imaging and National Instruments (NI). Others are Edmund Optics and Basler AG.
Does LINX Singapore have an API?
No public API is recorded for LINX Singapore.
What industry is LINX Singapore in?
LINX Singapore's product category is Industrial Machine Vision Distribution. Its primary akta.pro industry code is IMAGAFAB, Machine Vision & Optical Sensing (Cameras, 3D vision, LiDAR, illumination), with a secondary code of IMAGAGAC, Industrial IoT/Edge Electronics Manufacturing (Gateways, Edge Controllers). Its NAICS code is 33451 and its SIC code is 3670.