What Prairie Skies Medical Imaging does

Prairie Skies Medical Imaging (PSMI) is a privately held, multi-modality diagnostic imaging practice headquartered at 6-2727 Parliament Avenue in Regina, Saskatchewan. It was formed on July 1, 2019 through the amalgamation of Radiology Associates of Regina (founded 1969) and Canadian Prairie Imaging, consolidating the dominant radiology group serving Regina and southern Saskatchewan. PSMI operates seven clinic locations across Regina, Moose Jaw, and Moosomin, providing digital X-ray (radiography), mammography, 2D/3D ultrasound, computed tomography (CT), and MRI through an affiliated Open Skies MRI service. Its technology stack combines a VCT scanner using Adaptive Statistical Iterative Reconstruction (ASIR) software for reduced-radiation CT imaging, the Vue PACS Picture Archiving and Communication System, and the PocketHealth patient portal for online access to diagnostic-quality imaging records.

PSMI serves two intertwined customer sets: patients requiring diagnostic imaging in southern Saskatchewan, who are referred by primary-care and specialist physicians, and institutional buyers in the publicly funded healthcare system, most notably the Regina Qu'Appelle Health Region, which contracts PSMI to deliver CT services. X-ray services accept walk-ins at most Regina and Moose Jaw locations, while ultrasound and mammography operate on scheduled appointments booked by physician offices. CT referrals are routed through the Regina Qu'Appelle Health Region and distributed to the PSMI Parliament Avenue site for execution. The revenue model is effectively managed-services: imaging is funded through Saskatchewan's public healthcare system under contract, with no publicly disclosed patient pricing and modest ancillary charges for personal copies of imaging on CD or USB.

The go-to-market is sales-led via physician relationships rather than direct-to-consumer marketing. The company supports referrals through a dedicated referring-physician portal on prairieskies.ca, appointment booking by phone, and community engagement including sponsorship of the Regina Pats and breast-cancer fundraising through Run for the Cure (CIBC Corporate Spirit Award, 2013). The practice is HIPA- and PIPEDA-compliant, operates without disclosed venture or private-equity ownership, and is structured consistent with a partner-owned radiologist professional corporation.

Name

Prairie Skies Medical Imaging

Legal name

Prairie Skies Medical Imaging

Website

https://prairieskies.ca

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

51–100 employees

Short description

Prairie Skies Medical Imaging is a privately held, multi-modality diagnostic imaging practice operating seven clinics across Regina, Moose Jaw, and Moosomin in southern Saskatchewan, providing X-ray, mammography, ultrasound, CT, and MRI services to patients via physician referrals and to the Regina Qu'Appelle Health Region under contract.

Ownership category

akta.pro rank

Product category

Diagnostic Imaging Services

NAICS

Diagnostic Imaging Centers (621512), Ambulatory Health Care Services (621)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)

akta.pro primary industry

Radiology Imaging Centers (X-ray/CT/MRI/Ultrasound) (HLAFAKAA)

Keywords

• Diagnostic imaging services
• Medical imaging radiology
• Mammography ultrasound imaging
• CT scanning services
• Digital radiography clinics

Headquarters

HQ city

Regina

HQ country

Canada

HQ region

North America

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Diagnostic Imaging Services: Healthcare diagnostic imaging services provided to patients through physician referrals. Services are funded through the publicly-funded healthcare system via contracts with the Regina Qu'Appelle Health Region. CT services are provided under contract with the Regina Qu'Appelle Health Region.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Prairie Skies Medical Imaging operates a network of diagnostic imaging clinics in southern Saskatchewan, providing X-ray (digital radiography), mammography, ultrasound (2D and 3D), and CT scanning services to patients via physician referrals. The organization runs multiple clinic locations across Regina, Moose Jaw, and Moosomin, with CT services provided under contract with the Regina Qu'Appelle Health Region and patient imaging records accessible online through PocketHealth.

Product overview

Prairie Skies Medical Imaging operates as a diagnostic imaging services provider offering a multi-modality portfolio of imaging services across southern Saskatchewan. The core offering consists of four main service lines: X-ray (digital radiography), mammography, ultrasound imaging (with 2D/3D capabilities), and CT scanning (computed tomography). Services are delivered through five clinic locations in Regina and Moose Jaw, with each location offering different combinations of imaging modalities. The company also provides online patient access to imaging records through PocketHealth integration. CT services are provided under contract with the Regina Qu'Appelle Health Region. X-ray services accept walk-in patients, while mammography and ultrasound require scheduled appointments.

Differentiator

Problem solved

Functional benefit

Products and services

• X-ray Services Digital radiography (DR) X-ray imaging for bones, chest, spine, extremities, sinuses, abdomen, and ribs, using digital X-ray sensors with immediate image preview and reduced radiation exposure. Arthrography procedures available at Parliament Avenue location. Walk-in services available at most locations.
• Mammography Low-dose X-ray examination of the breast providing detailed images for early detection of breast cancer and abnormal tissue growth. Includes screening and diagnostic mammography services delivered by appointment.
• Ultrasound Imaging Sonography imaging using sound waves to capture real-time images of internal organs, blood vessels, and fetuses. Includes abdominal, pelvic, obstetric, pediatric, and musculoskeletal ultrasound exams with 2D and 3D imaging capabilities. Delivered by scheduled appointment.
• CT (Computed Tomography) CT scanning using narrow X-ray beams to produce detailed 3-D images of soft tissues, pelvis, blood vessels, lungs, brain, abdomen, and bones. Provided under contract with the Regina Qu'Appelle Health Region at the Parliament Avenue location. Uses a VCT scanner with Adaptive Statistical Iterative Reconstruction (ASIR) software for reduced radiation dose.
• Open Skies MRI MRI (Magnetic Resonance Imaging) services provided through a separate entity, Open Skies MRI, accessible via referral.

Quantifiable outcome

• CT radiation dose less than half the Saskatchewan average
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability4 records

Feature1 record

Partnerships

One partnership is on record.

• Regina Qu'Appelle Health RegioncoreStrategic or Co-development PartnerCT services are provided under contract with the Regina Qu'Appelle Health Region. When patients are referred to the health region for CT imaging, they may be directed to Prairie Skies Medical Imaging Parliament Avenue location for their examination. Referrals go through the region and are then distributed to PSMI for service delivery.

Scale indicators2 records

Recent moves2 records

Expansion highlights5 records

Direct peers

• Insight Medical Imaging: Multi-modality diagnostic imaging group serving Edmonton and surrounding Alberta communities with X-ray, mammography, ultrasound, CT, and MRI. Closest analog to PSMI in scale, modality mix, and Canadian private-practice radiology model.
• Mayfair Diagnostics: Calgary-based private diagnostic imaging provider offering X-ray, mammography, ultrasound, CT, MRI, and nuclear medicine across multiple clinics. Comparable as a Canadian multi-modality private radiology practice with subspecialized radiologists.
• Canada Diagnostic Centres: Multi-province Canadian diagnostic imaging chain offering MRI, CT, X-ray, ultrasound, mammography, and nuclear medicine. Comparable in modality breadth and private-practice radiology model, though larger and geographically broader than PSMI.
• EFW Radiology: Calgary-based multi-modality private radiology practice (X-ray, mammography, ultrasound, CT, MRI, bone densitometry) with subspecialized radiologists. Directly comparable to PSMI in service mix and Canadian private-group model.
• True North Imaging: Ontario-based multi-modality diagnostic imaging clinic offering X-ray, mammography, ultrasound, and bone densitometry with multiple locations. Comparable Canadian private radiology practice with community-clinic footprint.

Broad incumbents

• MCI Medical Clinics: Canadian multi-specialty medical clinic operator with diagnostic imaging among its broader service offerings. Comparable as a Canadian outpatient diagnostic provider, but operates at much larger scale and broader service scope than PSMI.
• Saskatchewan Health Authority: Provincial health authority operating public hospital-based imaging across Saskatchewan, including CT services that overlap with PSMI's contracted offerings. Comparable as a regional imaging provider whose capital decisions directly affect PSMI's market.

Others

• Open Skies MRI: Affiliated MRI service entity linked to PSMI providing MRI imaging in Saskatchewan. Listed as an adjacent/related entity rather than a competitor, since it operates as an extension of PSMI's radiology network.
• Radiology Associates of Regina (historical): Predecessor entity of PSMI, formed in 1969 as the major radiological group in Regina. Comparable as the historical parent practice that supplied the radiologist bench, referral relationships, and health-region contract foundation for the current PSMI entity.
• PocketHealth: Patient-facing medical imaging sharing platform integrated with PSMI for online patient access to imaging records. Comparable as an enabling technology vendor that PSMI depends on for its modern patient-experience offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/prairie-skies-medical-imaging

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Prairie Skies Medical Imaging