Aucoffre.com
AuCOFFRE.com is a French online platform enabling individuals to buy, sell, and securely store physical gold, silver, platinum, and palladium via a 50,000+ member marketplace, proprietary Vera Valor minted coins, and vault custody in France and Switzerland.
- Company typePrivate
- Founded2009
- HeadquartersParis, France
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Aucoffre.com does
AuCOFFRE.com is a French e-commerce platform founded in 2009 by Jean-François Faure that enables individuals to buy, sell, and securely store physical precious metals — gold, silver, platinum, and palladium — through an online marketplace and integrated vault custody service. The platform connects more than 50,000 members for peer-to-peer trading at user-set prices and reports approximately €1 billion in assets under management. Beyond reselling internationally recognized bullion coins (Krugerrand, Napoléon, Maple Leaf, Britannia, Vienna Philharmonic, etc.), the company operates a proprietary mint producing the Vera Valor family of gold and silver pieces, including legal tender coins issued through sovereign partnerships with Gibraltar, Niue, and Chad, and limited-edition Vera Max Collector series struck in tirages as small as 31 units.
The platform is built around a self-serve web storefront with real-time pricing, a dedicated Place de Marché for member-to-member trading, and secure vault storage in France and at Geneva Free Ports, with optional home delivery for France-custodied products. Aux
Aucoffre.com firmographics
Firmographics- Name
- Aucoffre.com
- Legal name
- AuCOFFRE
- Website
- https://aucoffre.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- AuCOFFRE.com is a French online platform enabling individuals to buy, sell, and securely store physical gold, silver, platinum, and palladium via a 50,000+ member marketplace, proprietary Vera Valor minted coins, and vault custody in France and Switzerland.
- Ownership category
- akta.pro rank
Aucoffre.com industry classification
Industry- Product category
- Online Precious Metals Marketplace
- NAICS
- Jewelry Retailers (458310), Used Merchandise Retailers (459510)
- SIC
- Retail-Jewelry Stores (5944)
- akta.pro primary industry
- Jewelry, Watches & Luxury Goods Online Retailers (CRAFADAN)
- akta.pro secondary industries
- Online Collectibles Marketplaces & Auction Retail (CRALAGAO), Authenticated Luxury Resale Marketplaces (CRAKAKAA), Collectibles, Art & Antiques C2C (CRAFAKAG)
Keywords
Where Aucoffre.com is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
Aucoffre.com business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Personnel, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Purchase commission: 0.5% commission on the transaction amount when buying precious metals through the platform
- Resale commission: 3% commission on the transaction amount when selling precious metals through the platform
- Storage fees: €5 TTC/month per weight tranche stored in secure vaults. Fees depend on physical space taken (weight), not on value of pieces
- LSP Monthly Subscription: Monthly subscription program where users buy at least one piece, fraction, or pack monthly and no longer pay storage fees
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | 0.5% purchase fee, 3% resale fee |
| Subscription | Monthly | €5/month storage fee per weight tranche |
| Subscription | Monthly | LSP monthly subscription - free storage |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
Aucoffre.com product offering
Product offeringCore offering
AuCOFFRE.com operates an online marketplace for buying and selling physical precious metals (gold, silver, platinum, palladium) with secure vault custody in France and Switzerland. The platform combines a peer-to-peer trading marketplace of more than 50,000 members with proprietary branded Vera Valor coin products and integrated storage services, allowing customers to purchase, store, and resell physical bullion from fractions of a gram upward, with €1 billion in assets under management.
Product overview
AuCOFFRE.com is an online marketplace and platform for buying, selling, and securely storing physical precious metals (gold, silver, platinum, palladium). The platform consists of a core marketplace connecting more than 50,000 members, supplemented by proprietary branded products (Vera Valor family including Vera Valor Elizabeth II, Vera Max, Vera Max Collector, Vera One, Vera X, Vera Vita, and Vera Silver), a secure vault storage service (France and Switzerland), the LSP (Livret Sans Pensée) monthly subscription program, pre-orders, product packs, and an educational Academy. The platform also provides a marketplace for internationally recognized bullion coins (Krugerrand, Napoléon, Souverain, Maple Leaf, Philharmonique de Vienne, Panda, Britannia, etc.) and bars in various fractional sizes.
Differentiator
Problem solved
Functional benefit
Brands
- Vera Valor: Proprietary line of gold and silver coins and tokens. Includes Vera Valor (1 oz, 1/2 oz, 1/4 oz, 1/10 oz, 1/20 oz), Vera Max (3.11g), Vera Max Collector (limited edition collectible pieces), Vera One (1g), Vera X (10g), and Vera Vita (jewelry piece). Some products have legal tender status through partnerships with Gibraltar and Niue.
- Vera Silver
- LSP (La Solution Privilegiée)
Quantifiable outcome
- 1 billion € in assets under management
- +2 more outcomes
Companies that use Aucoffre.com
Customer profileSegments1 record
Ideal customer profiles2 records
Aucoffre.com technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature1 record
Aucoffre.com partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Gibraltar (Government of)corePartnership for Vera Max Gibraltar coins - legal tender coins with £10 face value of Gibraltar, part of the Vera Valor Elizabeth II collection
- Niue Island (Government of)corePartnership for Vera Valor Elizabeth II collection - 3 years of negotiations with Queen's cabinet, coins bear Queen's portrait with lotus flower design from Niue
- Tchad (Government of)minorPartnership for Vera X and Vera One legal tender coins with face value in CFA francs
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Aucoffre.com competitors and assessment
Company assessmentDirect peers
- BullionVault: Direct competitor operating a global online marketplace for allocated physical gold, silver, and platinum with vault storage in Zurich, London, Singapore, Toronto, and New York. BullionVault's two-sided marketplace model, low storage fees, and live order book closely mirror AuCOFFRE's core value proposition.
- Goldmoney: Online precious metals platform enabling users to buy, sell, and store physical gold, silver, platinum, and palladium in allocated vaults worldwide. Goldmoney's peer-to-peer trading network, vaulting in Switzerland/Singapore, and French-market ambitions place it in direct competition with AuCOFFRE.
- APMEX: One of the largest online precious metals retailers in the US, offering gold, silver, platinum coins and bars with storage and IRA services. APMEX competes with AuCOFFRE's inventory-led e-commerce and broad bullion catalog spanning Krugerrand, Maple Leaf, Britannia, and Panda.
- JM Bullion: Major US online dealer of gold, silver, copper, platinum, and palladium coins and bars with vault storage and competitive spreads. JM Bullion's product breadth, transparent pricing, and emphasis on the retail investor overlap directly with AuCOFFRE's positioning.
- Kitco: Long-established online precious metals retailer and live-spot price provider offering buy/sell, vault storage, and pool accounts. Kitco's combination of retail bullion sales, real-time pricing, and storage services parallels AuCOFFRE's marketplace + vaulting model.
- Acheter-Or-et-Argent.fr: French online retailer specializing in physical gold and silver coins and bars with delivery or vault storage options. Operates in AuCOFFRE's home market with a similar Napoleon, Vera Valor, and international bullion catalog.
- Gold.fr: French online platform offering physical gold and silver purchase, sale, and storage services targeting individual investors. Competes head-to-head with AuCOFFRE for the same French retail wealth-preservation segment.
Regional players
- Swiss Vault (SwissGoldSafe / Helvetic Vault): Switzerland-based precious metals vaulting and trading services leveraging Switzerland's free-port infrastructure, similar to AuCOFFRE's Geneva Ports Francs arrangement. Comparable as a vaulting partner rather than direct retail competitor.
Broad incumbents
- Royal Mint (UK): UK government-owned mint and online precious metals retailer offering Britannia and other legal tender coins with storage and trading. Comparable as a sovereign-mint incumbent offering branded bullion products competing with AuCOFFRE's Vera Valor line.
- Perth Mint: Australian sovereign mint issuing Kangaroo/Nugget coins and operating one of the largest precious metals trading and storage programs globally. Comparable to AuCOFFRE as a sovereign-backed branded bullion issuer with retail e-commerce.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Aucoffre.com social profiles
Digital presenceAucoffre.com compliance and trust
Trust signalCompliance1 record
Aucoffre.com financial estimates
Financial estimateRevenue estimate
Valuation estimate
Aucoffre.com leadership team
Management profileNumber of profiles
Profiles1 record
Aucoffre.com funding detail
Funding detailFunding overview
Funding rounds2 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Aucoffre.com M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Aucoffre.com
What does Aucoffre.com do?
AuCOFFRE.com operates an online marketplace for buying and selling physical precious metals (gold, silver, platinum, palladium) with secure vault custody in France and Switzerland. The platform combines a peer-to-peer trading marketplace of more than 50,000 members with proprietary branded Vera Valor coin products and integrated storage services, allowing customers to purchase, store, and resell physical bullion from fractions of a gram upward, with €1 billion in assets under management.
Is Aucoffre.com a public or private company?
Aucoffre.com is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Aucoffre.com founded?
Aucoffre.com was founded in 2009. It employs 11 to 50 people.
Where is Aucoffre.com based?
Aucoffre.com is headquartered in Paris, France, in the Europe region.
How does Aucoffre.com make money?
Four revenue lines are on record. Purchase commission is the primary driver. The others are resale commission, storage fees and LSP Monthly Subscription.
Who are Aucoffre.com's main competitors?
Direct peers on record are BullionVault, Goldmoney, APMEX, JM Bullion, Kitco, Acheter-Or-et-Argent.fr and Gold.fr. Swiss Vault (SwissGoldSafe / Helvetic Vault) is listed as a regional player. Broad incumbents are Royal Mint (UK) and Perth Mint.
Does Aucoffre.com have an API?
No public API is recorded for Aucoffre.com.
What industry is Aucoffre.com in?
Aucoffre.com's product category is Online Precious Metals Marketplace. Its primary akta.pro industry code is CRAFADAN, Jewelry, Watches & Luxury Goods Online Retailers, with a secondary code of CRALAGAO, Online Collectibles Marketplaces & Auction Retail. Its NAICS code is 458310 and its SIC code is 5944.