What Silega does

Silega is a privately-held consulting firm headquartered in Sofia, Bulgaria, that delivers behavior-change and experiential learning solutions to enterprise clients globally. The company positions itself as 'Probably the World's Favorite Behavior Change Company' and operates with a small core team (1-10 employees) augmented by a network of certified facilitators and 20+ global partners, enabling delivery across 35+ markets. Its customer base includes named Fortune 500 enterprises such as Starbucks, Nestle, GSK, and Alsea, alongside mid-market clients, higher education institutions, and 14+ industry verticals ranging from automotive and pharmaceuticals to financial services and government.

The company's product architecture is anchored in a proprietary Experiential Learning System (ELS™), a five-stage methodology (Experience, Analysis, Content, Discovery, Apply) built on mathematical models and game theory. Silega's core offerings are six trademarked business simulations — Expedition™, Cold War™, Commander™, Pulse™, Innova™, and Activator™ — covering strategic planning, team alignment, leadership, business acumen, innovation, and change management. Supporting tools include Silega ACE™ and Silega Team Compass™ assessment instruments, plus a catalog of 30+ in-person and online programs spanning leadership development, sales, business acumen, strategy, and digital transformation. Programs are delivered via three modalities (classroom, online live, online recorded) supporting up to 1,000 simultaneous participants, with custom solutions developed for individual enterprise clients.

Commercially, Silega operates a professional services revenue model with quote-based pricing structured across three service tiers — Classic, Plus, and Premium — with half-day programs priced at $3,600-$15,600 and full-day programs at $4,300-$18,000 depending on participant count. The go-to-market combines enterprise field sales with channel distribution via the global partner network and an Instant Quote self-service tool covering North America, South America, Caribbean, and European Union territories. Marketing is content-led through a blog, proprietary research (World Learning Overview, 580+ executive survey, 1,736 corporate events studied), and direct outreach, with a 78% repeat customer rate indicating strong account-based retention.

Name

Silega

Legal name

Silega

Website

https://silega.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Silega is a Bulgaria-based behavior change consultancy that delivers experiential learning programs and business simulations to enterprise clients globally, anchored by its proprietary ELS™ methodology and a network of 20+ certified partners.

Ownership category

akta.pro rank

Product category

Corporate Training and Experiential Learning Services

NAICS

Professional and Management Development Training (611430), Professional and Management Development Training (61143)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Stakeholder, Communication & Change Management (EDABAHAF)

akta.pro secondary industries

Change Management for Operations Transformations (EDABAKAM), Workplace Culture, Engagement & Wellbeing Training (EDABAIAG), Simulation-Based Learning & Virtual Labs (EDAGAEAG), Employee Training, L&D & Certification Events (THAHAIAD)

Keywords

• Experiential learning services
• Business simulations training
• Leadership development programs
• Corporate team building
• Behavior change consulting

Headquarters

HQ city

Sofia

HQ country

Bulgaria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Business Simulations: Core product offering - original products lasting 3-8 hours. Interactive experiential learning experiences based on mathematical models simulating real business environments. Delivered in-person or online.
2. Workshops: Transformational workshops lasting 1-3 days covering leadership, sales, change management, business acumen topics. Delivered in-person or online.
3. Team Building Programs: Team alignment and engagement interventions. Pricing varies by group size and tier (Classic, Plus, Premium).
4. Corporate Events: Large-scale corporate events, kick-offs, conferences and offsites with experiential learning components.
5. Executive Coaching: One-on-one coaching programs for leadership development. Research-backed coaching for navigating uncertainty.
6. Online Learning Programs: Catalog of programs delivered via Online Live (scheduled sessions) or Online Recorded (self-paced). Up to 1,000 participants simultaneously.
7. Custom Solutions: Custom business simulations and tailored content developed for specific client organizations.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

Silega designs and delivers experiential learning and behavior-change training for enterprises through proprietary business simulations and workshops that simulate real business environments. Offerings span business simulations (3–8 hours), transformational workshops (1–3 days), team-building programs, corporate events, executive coaching, and online leadership/sales/strategy programs, delivered in-person or virtually through a global network of certified facilitators.

Product overview

Silega is a behavior change company offering experiential learning solutions through business simulations and training programs. The core product portfolio consists of six business simulations (Silega Expedition™, Cold War™, Commander™, Pulse™, Innova™, and Activator™) based on the proprietary Experiential Learning System® (ELS™) five-stage methodology. These simulations are available in multiple delivery formats (classroom, online live, and online recorded) and cover areas including planning and decision-making, team alignment, leadership, business acumen, innovation, and change management. The company also offers workshops (1-3 days), team building services, corporate events, executive coaching, and custom solutions, along with online programs in leadership, sales, marketing, strategy, and business acumen. Assessment tools like Silega ACE™ and Silega Team Compass™ are included in premium service tiers.

Differentiator

Problem solved

Functional benefit

Brands

• Silega Commander™: Leadership program that helps participants unlock the hidden potential of their organization and leadership and achieve sustainable growth through emotional intelligence.
• Silega Navigator™
• Silega Expedition™
• Silega Cold War™
• Silega Pulse™
• Silega Innova™
• Silega Activator™
• Experiential Learning System® (ELS™)
• Silega ACE™
• Silega Team Compass™
• Instant Quote™
• Silega Classic
• Silega Premium

Products and services

• Silega Expedition™ A planning and decision-making business simulation in which participants experience climbing Mount Everest under time constraints, designed to teach strategic planning under pressure for corporate teams.
• Silega Cold War™ A team-alignment strategy simulation where participants experience common obstacles to teamwork and inter-departmental alignment, intended for intact corporate teams.
• Silega Commander™ A leadership simulation that helps participants unlock the hidden potential of their organization and leadership and achieve sustainable growth through emotional intelligence.
• Silega Pulse™ A highly customizable table-mat based business simulation for business acumen, teaching participants to read business statements, understand key indicators, and experiment with different business scenarios.
• Silega Innova™ An innovation laboratory providing participants with a repeatable methodology for crafting and implementing profitable business ideas and design thinking.
• Silega Activator™ A change leadership simulation that advances through different stages of a change process, enabling teams to monitor adoption levels in real time and make decisions on stakeholder management, communication, and risk.
• Workshops Transformational workshops lasting 1 to 3 days covering leadership, sales, change management, and business acumen topics, delivered in-person or online.
• Team Building Team alignment and engagement interventions designed to create lasting impact after events, focusing on breaking silos and improving collaboration, priced in Classic, Plus, and Premium tiers.
• Corporate Events Memorable corporate events, kick-offs, and conferences with experiential learning components that inspire and motivate participants.
• Executive Coaching Research-backed one-on-one coaching programs for senior leaders, empowering them to navigate uncertainty and transform potential into performance.
• Custom Solutions Custom business simulations and tailored training programs developed for specific client organizations and their unique business challenges.
• Online Leadership, Sales, Strategy, and Business Acumen Programs Catalog of virtual and in-person training programs covering leadership, sales and marketing, strategy/change/innovation, and business acumen/digital intelligence, supporting up to 1,000 participants simultaneously.

Quantifiable outcome

• Up to 4x more efficient than conventional training methods
• +5 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Two partnerships are on record, tiered core and minor.

• Global Partner NetworkcoreChannel Partner/ Reseller/ DistributorMore than 20 global partners enabling worldwide delivery and localization of training programs. Partners receive certification and support for delivering Silega's experiential learning solutions across different markets.
• Higher Education InstitutionsminorStrategic or Co-development PartnerPartnerships with universities and business schools for delivering business simulations in higher education. Programs cover finance, strategy, leadership, and innovation topics.

Scale indicators9 records

Expansion highlights6 records

Direct peers

• Insights Discovery: Insights Discovery delivers behavioral/team-assessment-based learning solutions and workshops globally, overlapping with Silega's team-building and behavior-change offerings.
• ExperiencePoint: ExperiencePoint delivers business simulations and experiential learning workshops for strategy, innovation and leadership, serving the same enterprise and executive development market as Silega.
• Wilson Learning: Wilson Learning is a global sales and leadership development provider with experiential and simulation-based programs, directly comparable to Silega's leadership and sales simulation offerings.
• BTS: BTS is a global leader in business simulations and experiential learning for workforce capability development, directly competing with Silega's Commander, Navigator and Pulse-style business simulations across the same enterprise L&D buyer.
• Capsim: Capsim provides business simulations (Capstone, Business Strategy Game) widely used in business schools and corporate training, competing directly with Silega's Pulse and Navigator simulations in the higher-education and enterprise business-acumen segments.
• Harvard Business Publishing (HBX / Harvard Business Simulations): HBX offers business simulations and case-based experiential learning programs aimed at executives and business schools, competing with Silega's enterprise and higher-education simulation catalog.

Emerging players

• Luma Institute: Luma Institute teaches innovation and human-centered design thinking through workshops, comparable to Silega's Innova innovation simulation and design thinking programs.

Broad incumbents

• Dale Carnegie & Associates: Dale Carnegie is a long-standing global leadership, sales and communication training incumbent with a worldwide facilitator network, adjacent to Silega's leadership and sales programs.
• Cegos: Cegos is one of the largest global corporate training and L&D providers with a broad catalog across leadership, change and project management, overlapping with most of Silega's enterprise training categories.
• FranklinCovey: FranklinCovey is a broad incumbent in leadership and organizational training with worldwide delivery, overlapping with Silega's leadership development and change management content from a much larger portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/silega
• LinkedInlinkedin.com/company/silega
• Xx.com/SilegaTeam
• Pinterestpinterest.com/silega

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Silega