TABLEALL
TABLEALL is a Singapore-incorporated, privately held online reservation platform that gives international tourists and affluent diners guaranteed instant access to over 200 exclusive restaurants across 17 Japanese cities, earning an 8,000 yen per-seat fee on confirmed instant bookings and a commission on request-based confirmations.
- Company typePrivate
- Founded2016
- HeadquartersSingapore, Singapore
- Headcount1–10
- GTM typeB2C
- OfferingServices
What TABLEALL does
TABLEALL PTE. LTD. is a Singapore-incorporated, privately held online restaurant reservation platform targeting international tourists and affluent travelers seeking access to Japan's most exclusive dining establishments. Founded in May 2016 by Takashi Yamada — a former Goldman Sachs Tokyo Managing Director with 15 years in capital markets — and launched operationally in September 2016, the company operates a direct-to-consumer website offering two reservation mechanisms: (1) Instant Booking, where TABLEALL has pre-purchased seat inventory at partner restaurants and confirms reservations in real time for an 8,000 yen per-seat booking fee, and (2) Request Booking, a free-to-submit service where TABLEALL contacts the restaurant on the member's behalf with fees charged only upon confirmation. The platform covers over 200 partner restaurants across 17 Japanese cities spanning sushi, kaiseki, tempura, wagyu, French, Italian, and other fine-dining genres, with multiple three-Michelin-star and OAD Top 100+ ranked establishments.
The underlying technology is a web-based booking platform with a calendar-driven availability interface and a curated content layer of editorial articles profiling chefs and restaurant concepts. There is no public API, no mobile application, and no disclosed AI/ML components; the core asset is the human-curated restaurant network and the seat-inventory commitments that enable guaranteed instant confirmation versus competitors that operate on a request-only basis. Revenue is generated purely through per-transaction booking fees on confirmed reservations (both instant and request-based); membership is free, and pricing is transparently bundled with restaurant course costs.
The business is bootstrapped with no disclosed external funding, a single named executive (CEO/Founder), and limited operational headcount suggested by the input data. Marketing has been concentrated in earned media — Forbes, Bloomberg, CNBC, Straits Times, and Epicure Asia — establishing brand recognition in the inbound tourist segment rather than paid acquisition. The company is registered at 18 Robinson Road / 10 Anson Road in Singapore while operating exclusively in the Japanese restaurant market, an unusual structure reflecting the founder's geographic base and Singapore's role as a regional incorporation hub.
TABLEALL firmographics
Firmographics- Name
- TABLEALL
- Legal name
- TABLEALL PTE. LTD.
- Website
- https://tableall.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- TABLEALL is a Singapore-incorporated, privately held online reservation platform that gives international tourists and affluent diners guaranteed instant access to over 200 exclusive restaurants across 17 Japanese cities, earning an 8,000 yen per-seat fee on confirmed instant bookings and a commission on request-based confirmations.
- Ownership category
- akta.pro rank
TABLEALL industry classification
Industry- Product category
- Restaurant Reservation Services
- NAICS
- Restaurants and Other Eating Places (72251)
- SIC
- Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Restaurant Reservations & Dining Booking Platforms (BPAMAIAK)
- akta.pro secondary industries
- Restaurant/Table Reservation & Booking Engines (THALADAH), Dining Reservations & Restaurant Booking (HSACALAF), Exclusive Dining Access & Chef’s Table Reservations (HSACAMAJ)
Keywords
Where TABLEALL is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices2 records
Markets served
TABLEALL business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Instant Booking Fee: TABLEALL charges a booking fee of 8,000 yen per seat for instant bookings where they have pre-purchased seats at exclusive restaurants. This is a per-transaction fee applied when a reservation is successfully secured.
- Request Booking Service: For restaurants where seats are not pre-purchased, TABLEALL offers a request booking service where they contact the restaurant on the customer's behalf. Free to request, but charges apply when the reservation is confirmed.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Instant Booking - Per Seat Fee |
| Transaction based/ take rate | Pay-as-you-go | Request Booking - Commission on Confirmed Reservations |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels7 records
TABLEALL product offering
Product offeringCore offering
TABLEALL is an online restaurant reservation platform that provides international visitors and affluent travelers with guaranteed access to high-end and Michelin-recognized restaurants across Japan. The service operates through a pre-purchased seat inventory model, offering Instant Booking at 8,000 yen per seat and a Request Booking concierge service for restaurants where seats are not pre-purchased, covering over 200 partner restaurants across 17 Japanese cities.
Product overview
TABLEALL is a unified online restaurant reservation platform for Japan, offering two booking mechanisms: Instant Booking (pre-purchased seats at exclusive restaurants for guaranteed access at 8,000 yen per seat booking fee) and Request Booking ( TABLEALL contacts restaurants on members' behalf, free unless confirmed). The service covers over 200 high-end restaurants across Japan including sushi, kaiseki, tempura, wagyu, French, Italian, and other fine dining genres. Additional offerings include exclusive editorial content about restaurants and chefs to prepare members for dining experiences.
Differentiator
Problem solved
Functional benefit
Products and services
- TABLEALL Platform Online reservation platform for international tourists and affluent travelers to book guaranteed seats at Japan's exclusive Michelin-starred and OAD Top 100+ ranked restaurants, spanning sushi, kaiseki, tempura, wagyu, French, Italian and other fine dining genres.
- Instant Booking Pre-purchased seat inventory at partner restaurants allowing members to instantly confirm reservations online at 8,000 yen per seat booking fee, providing guaranteed access to otherwise impossible-to-book establishments.
- Request Booking Concierge reservation service where TABLEALL contacts partner restaurants on the customer's behalf to confirm availability; free to submit a request with charges applied only upon successful reservation confirmation.
Companies that use TABLEALL
Customer profileSegments2 records
Ideal customer profiles2 records
TABLEALL technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
TABLEALL partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered flagship.
- HarutakaflagshipPremium sushi restaurant in Ginza, Tokyo. Awarded OAD Top 100+ Asia (47th/100). Omakase course priced from ¥81,000. TABLEALL provides guaranteed reservation access to this typically fully-booked establishment.
- Sushi YoshitakeflagshipThree-star sushi restaurant in Ginza, Tokyo. OAD Top 100+ Asia (44th/100). Omakase course from ¥66,500. Featured on TABLEALL for instant and request booking.
- Sushi SaitoflagshipAcclaimed Edomae sushi restaurant. Three Michelin stars. Part of TABLEALL's premium sushi partner network providing exclusive access.
- QuintessenceflagshipThree-star French restaurant in Shinagawa, Tokyo. OAD Top 100+ Asia (18th/100). Held three stars for ten consecutive years. Course from ¥133,500. Available through TABLEALL.
- Ginza KojyuflagshipThree-star kaiseki restaurant in Ginza, Tokyo. Held three stars since 2008. Part of TABLEALL's partner network.
- Tenzushi KyomachiflagshipFukuoka's renowned sushi restaurant. OAD Top 100+ Asia (4th/100) - one of the highest-ranked partner restaurants. Available through TABLEALL.
- OgataflagshipKyoto kaiseki restaurant. OAD Top 100+ Asia (8th/100). Course priced from ¥66,000. Available through TABLEALL.
- IshikawaflagshipThree-star kaiseki restaurant in Kagurazaka, Tokyo. OAD Top 100+ Asia (11th/100). Course from ¥64,000. Available through TABLEALL.
- MiyoshiflagshipKaiseki restaurant in Kyoto. OAD Top 100+ Asia (6th/100) - ranked 6th overall in Asia. Part of TABLEALL's premium Kyoto partner network.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
TABLEALL competitors and assessment
Company assessmentBroad incumbents
- OpenTable: Global online restaurant reservation platform with the largest installed base of restaurants and diners worldwide. Comparable to TABLEALL as a direct-to-consumer reservation booking engine, but operates as a broad incumbent across price points rather than specializing in exclusive Michelin-starred inventory.
Direct peers
- Tock: Reservation and ticketing platform specializing in premium and chef-driven restaurants, with prepaid ticketing and experiences. Closely comparable to TABLEALL's pre-purchased seat inventory model and exclusive dining focus, particularly in the U.S. market.
- Resy: Reservation platform now owned by American Express, focused on curated, high-end restaurant experiences and integrated with Amex cardholder benefits. Directly comparable as a curated premium reservation experience for affluent diners, with stronger financial backing.
- SevenRooms: Restaurant CRM, reservation, and marketing platform serving hotels and high-end restaurant groups. Comparable to TABLEALL as a reservation infrastructure layer for premium dining, though positioned as a B2B SaaS tool rather than a consumer-facing booking brand.
Regional players
- Quandoo: Online restaurant reservation platform operating across Europe and Asia, originally founded in Berlin. Comparable as a regional booking platform with restaurant network reach, though TABLEALL's exclusive/inventory model differs from Quandoo's broader marketplace positioning.
- Gurunavi: One of Japan's largest restaurant search and reservation platforms, listing hundreds of thousands of establishments across Japan. Comparable as a Japan-domestic reservation platform, but TABLEALL differentiates sharply via a curated exclusive inventory model rather than mass-market listings.
- OZmall: Japanese premium lifestyle platform offering restaurant reservations, hotel deals, and curated experiences aimed at affluent female consumers. Comparable as a Japan-focused curated reservation and lifestyle platform with a high-end positioning.
- Hot Pepper Gourmet: Major Japan-focused restaurant reservation and discovery platform operated by Recruit. Comparable as a Japan reservation platform with broad coverage, but positioned as a mass-market tool rather than a curated luxury channel.
Others
- Quintessentially: Global luxury concierge and lifestyle management company offering restaurant access, travel, and exclusive experiences to high-net-worth members. Comparable to TABLEALL's concierge-style service for accessing exclusive Japanese restaurants, though operating as a broader lifestyle brand.
- Johnnie Walker House / Luxury brand concierge programs: Luxury brand-operated concierge and exclusive dining access programs that compete for the same affluent international traveler wallet share. Comparable as adjacent ecosystem players offering exclusive Japan dining experiences via brand partnerships, often with high-end whisky/spirits tie-ins.
Market position
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
TABLEALL social profiles
Digital presenceTABLEALL financial estimates
Financial estimateRevenue estimate
Valuation estimate
TABLEALL leadership team
Management profileNumber of profiles
Profiles1 record
TABLEALL funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TABLEALL M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TABLEALL
What does TABLEALL do?
TABLEALL is an online restaurant reservation platform that provides international visitors and affluent travelers with guaranteed access to high-end and Michelin-recognized restaurants across Japan. The service operates through a pre-purchased seat inventory model, offering Instant Booking at 8,000 yen per seat and a Request Booking concierge service for restaurants where seats are not pre-purchased, covering over 200 partner restaurants across 17 Japanese cities.
Is TABLEALL a public or private company?
TABLEALL is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was TABLEALL founded?
TABLEALL was founded in 2016. It employs 1 to 10 people.
Where is TABLEALL based?
TABLEALL is headquartered in Singapore, Singapore, in the Asia region.
How does TABLEALL make money?
Two revenue lines are on record. Instant Booking Fee is the primary driver. The others are request Booking Service.
Who are TABLEALL's main competitors?
OpenTable is listed as a broad incumbent. Direct peers are Tock, Resy and SevenRooms. Regional players are Quandoo, Gurunavi, OZmall and Hot Pepper Gourmet. Others are Quintessentially and Johnnie Walker House / Luxury brand concierge programs.
Does TABLEALL have an API?
No public API is recorded for TABLEALL.
What industry is TABLEALL in?
TABLEALL's product category is Restaurant Reservation Services. Its primary akta.pro industry code is BPAMAIAK, Restaurant Reservations & Dining Booking Platforms, with a secondary code of THALADAH, Restaurant/Table Reservation & Booking Engines. Its NAICS code is 72251 and its SIC code is 5810.