The Brad Hendricks Law Firm

What The Brad Hendricks Law Firm does

The Brad Hendricks Law Firm is a privately held, founder-led personal injury and civil litigation practice headquartered in Little Rock, Arkansas, founded in 1994–1995 by Brad Hendricks. The firm delivers contingency-fee legal representation to Arkansas individuals injured by another party's negligence, with a core practice spanning car, semi-truck/big-rig, motorcycle, pedestrian, ATV, premises, animal, product liability, toxic, railroad, boating, burn, and construction accidents, as well as wrongful death and medical negligence (including birth trauma and nursing home abuse). Adjacent practice areas — Chapter 7 and Chapter 13 bankruptcy and Social Security Disability appeals — extend the firm into consumer financial-distress work, and ancillary civil services (family law, estate planning, property) are referenced as additional intake lines.

The firm operates without any proprietary technology platform; its infrastructure is a traditional six-office Arkansas physical footprint (Little Rock HQ plus Fayetteville, Jonesboro, Conway, Texarkana, and Fort Smith), supported by a Wix-hosted marketing website, a 24/7 toll-free intake hotline (1-800-603-5100), per-office phone lines, a contact form for free case evaluations, and an active content/blog operation. The revenue model is almost entirely contingency-based: clients pay $0 upfront and the firm earns a percentage of recovery, with the firm citing over $400 million in cumulative client recoveries across 30+ years and a featured $12 million car accident settlement in Little Rock in 2025. Marketing and intake are anchored in local SEO, an Arkansas-focused personal injury blog (covering Arkansas accident reports, Arkansas news, Act 28/HB 1204 changes, comparative fault, and AI legal-risk topics), an attorney/client referrals page, and broad social media presence on Instagram, Facebook, Twitter, LinkedIn, and YouTube.

The firm is organized as a Professional Association (P.A.) — the standard Arkansas legal entity form — and is independently owned with no disclosed parent company, institutional investor, or external equity holder. Brad Hendricks, a survivor of a teenage drunk-driving crash who killed his friend, is the public-facing founder and lead attorney and was a recipient of the Henry Woods Lifetime Achievement Award. The firm advertises 250 years of combined attorney/legal team experience and positions itself with multiple "Best of" Arkansas peer-review badges. There are no funding rounds, no subsidiaries, no M&A activity, and no disclosed revenue or headcount figures beyond the 11–50 firmographic band.

Name

The Brad Hendricks Law Firm

Legal name

The Brad Hendricks Law Firm

Website

https://bradhendricks.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

11–50 employees

Short description

The Brad Hendricks Law Firm is a Little Rock, Arkansas-based personal injury and civil litigation practice founded in 1994 that represents injured Arkansans on a contingency-fee basis across six statewide offices, with additional bankruptcy and Social Security Disability practices.

Ownership category

akta.pro rank

Product category

Personal Injury Law

NAICS

Offices of Lawyers (541110), Offices of Lawyers (54111)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Personal Injury & Insurance Defense (BPAHAAAM)

akta.pro secondary industries

Litigation Support & Expert Witness Services (BPAHALAG), Family & Private Client (Trusts & Estates) Law (BPAHAAAK), Litigation Support & Expert Witness (Valuation-Related) (BPAHANAG), Employment & Labor Law (BPAHAAAD)

Keywords

• Personal injury law
• Civil litigation services
• Car accident representation
• Medical malpractice law
• Bankruptcy legal services

Headquarters

HQ city

Little Rock

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Contingency fee legal services: Personal injury, wrongful death, medical negligence and commercial trucking cases are handled on a contingency fee basis — clients pay $0 upfront and the firm is only paid a percentage of any recovery. No recovery, no fee.
2. Civil litigation representation (Chapter 7 / Chapter 13 Bankruptcy): Bankruptcy legal services for Arkansas residents facing foreclosure or wage garnishment under Chapter 7 or Chapter 13 filings; paired with the firm's personal injury practice.
3. Social Security Disability representation: Representation for Arkansans denied Social Security Disability benefits, including appeals for hearings before an Administrative Law Judge and federal court appeals.

Pricing tiers

Go-to-market motion3 records

Distribution channels2 records

Marketing channels7 records

Core offering

The Brad Hendricks Law Firm provides contingency-fee personal injury and civil litigation representation to injured Arkansans and their families across six statewide offices. Core work centers on car, commercial trucking, motorcycle, pedestrian, wrongful death, medical negligence, Chapter 7/13 bankruptcy, and Social Security Disability matters, with clients paying $0 upfront and the firm compensated only on a successful recovery. The firm reports $400+ million in cumulative client recoveries and 250 years of combined attorney experience over more than 30 years of practice.

Product overview

The Brad Hendricks Law Firm operates as a single, unified Arkansas personal injury and civil litigation law firm (not a software platform) offering a portfolio of interconnected legal practice areas rather than discrete product modules. The firm's core offering centers on its Personal Injury / Accidents & Injuries practice, which encompasses sub-practices for Car Accidents, Semi/Big Rig Truck Accidents, Motorcycle Accidents, Wrongful Death, and other injury matters, supported by complementary practices in Medical Negligence/Malpractice, Bankruptcy (Chapter 7 and Chapter 13), Social Security Disability, and Dangerous Drugs/Product Liability. All practices are delivered through six office locations across Arkansas (Little Rock headquarters, Conway, Fayetteville, Texarkana, Jonesboro, and Fort Smith) under a contingency-fee model, with 250 years of combined attorney experience and over $400 million recovered for clients. The firm also publishes an Arkansas Personal Injury Legal Blog covering Arkansas car accident laws (including 2026 Act 28/HB 1204), motorcycle safety under Arkansas Code § 27-20-104, AI risks in legal work, and accident reporting.

Differentiator

Problem solved

Functional benefit

Products and services

• Personal Injury / Accidents & Injuries Practice Comprehensive personal injury advocacy covering car accidents, truck/big rig accidents, motorcycle accidents, pedestrian accidents, ATV accidents, dangerous premises, animal attacks, product liability, toxic injuries, railroad accidents, boating accidents, burn injuries, and construction accidents across Arkansas; the firm reports over $400 million recovered for clients across 30+ years.
• Car Accident Lawyer Services Specialized representation for victims of Arkansas automobile wrecks, including rear-end, head-on, and T-bone collisions, with expertise in insurance negotiations and recovering damages for medical bills, lost wages, and pain and suffering.
• Semi / Big Rig Truck Accident Lawyer Services Representation for victims of commercial trucking accidents, navigating complex federal trucking regulations, corporate liability, and FMCSA compliance to maximize compensation in 18-wheeler and big rig crash cases.
• Motorcycle Accident Lawyer Services Advocacy for injured Arkansas motorcyclists, addressing Arkansas modified comparative fault (50% bar) rules, helmet and equipment laws under Arkansas Code § 27-20-104, and biases motorcyclists face in insurance claims.
• Medical Negligence / Malpractice Lawyer Services Representation for victims of medical malpractice including misdiagnosis, birth injuries, cerebral palsy, Erb's palsy, nursing home abuse, wrong-site surgery, and medication errors, leveraging expert medical testimony to prove breaches of the standard of care.
• Wrongful Death Lawyer Services Representation for families who have lost loved ones due to another party's negligence, reckless, or intentional actions, governed by Arkansas's three-year statute of limitations for wrongful death claims.
• Chapter 7 Bankruptcy Services Assistance filing Chapter 7 bankruptcy in Arkansas to eliminate overwhelming debt, halt foreclosure or wage garnishment via the automatic stay, and protect essential assets such as homes and vehicles.
• Chapter 13 Bankruptcy Services Guidance through Chapter 13 bankruptcy proceedings in Arkansas, providing a structured repayment plan path to financial recovery while stopping collection actions and protecting assets.
• Social Security Disability Lawyer Services Representation for Arkansans at every stage of the Social Security Disability (SSD) process, from initial applications through Request for Reconsideration, Administrative Law Judge hearings, and federal court appeals.
• Dangerous Drugs Lawyer Services Legal representation for victims harmed by dangerous or defective pharmaceutical drugs, pursuing compensation against drug manufacturers for injuries caused by unsafe medications.
• Pedestrian Accident Lawyer Services Advocacy for pedestrians injured by negligent drivers across Arkansas, seeking compensation for medical expenses, lost wages, and pain and suffering.
• Free Case Evaluation Service No-cost, no-obligation case review offered 24 hours a day, 7 days a week, with contingency fee arrangements ('No Fee Until We Win') available to potential clients across all six Arkansas office locations.

Quantifiable outcome

• Over $400 million recovered for clients across car, truck and other injury cases
• +3 more outcomes

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor.

• Arkansas State PoliceminorOthersNot a formal partnership, but the firm references Arkansas State Police fatal crash summaries and reports across multiple blog posts (Garland County crash, Multi-vehicle Benton County, Highway 67 pileup, February 2023 fatalities, etc.), positioning itself as a frequent commentator on ASP data and crash reports.
• Arkansas TimesminorGTM or Marketing PartnerAn "Arkansas Times Best Lawyers" badge is displayed prominently on the firm homepage, indicating the firm is recognized in the Arkansas Times' Best Lawyers list. This serves as a co-branded credibility signal in the firm's marketing.

Scale indicators8 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Rainwater, Holt & Sexton: Arkansas-based personal injury and accident law firm headquartered in Little Rock with offices across the state; the closest direct Arkansas competitor to Brad Hendricks, operating the same contingency-fee PI, car/truck accident, and civil litigation model in the same statewide market.
• McMath Woods P.A. Little Rock-based Arkansas personal injury and civil litigation firm with a long-standing statewide reputation; comparable as a direct Arkansas PI peer competing for the same auto/truck accident and injury caseload.
• The Butler Law Firm (Arkansas): Arkansas personal injury firm led by Todd Butler with a similar car/truck accident practice across the state; comparable as a direct Arkansas PI competitor chasing the same plaintiff injury caseload with a contingency-fee model.
• Davis & Associates Law Firm: Arkansas-based personal injury firm with a contingency-fee car and truck accident practice operating in the same Little Rock-centered Arkansas market; a direct statewide PI competitor.

Broad incumbents

• Morgan & Morgan: Largest U.S. personal injury law firm with a national office footprint and similar contingency-fee PI/auto-truck accident model; comparable because it competes for the same plaintiff injury cases and uses a heavily marketed, multi-state intake engine that a regional Arkansas firm must contend with on advertising.

Emerging players

• Disability Advantage (SSD/SSDI firms): Social Security Disability representation firm; comparable because Brad Hendricks offers SSD/SSDI appeals as a secondary practice, so disability-focused firms are partial competitors for the same Arkansas disabled-client pool.
• Jacob A. Ward Law Firm: Arkansas-based personal injury boutique with a contingency-fee model focused on auto accidents and wrongful death; comparable as an emerging Arkansas-only PI competitor to Brad Hendricks' core practice.

Regional players

• Allen & Allen: Large regional personal injury firm in Virginia operating on a similar contingency-fee, multi-office, trial-ready plaintiff model; comparable as a similarly sized regionally dominant PI practice with a founder-led brand and statewide office coverage, though in a different geography.
• Cellino Law (Cellino & Barnes): New York-based personal injury firm known for heavy statewide advertising and contingency-fee auto accident work; comparable as a regionally branded PI firm with strong local SEO/TV marketing and a single-state operating model.

Others

• LexisNexis / Westlaw (legal information services): Legal research and case-data platforms used by Arkansas PI attorneys including Brad Hendricks; comparable as an enabling/ecosystem participant rather than a direct competitor, providing the legal information backbone the firm relies on.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/bradhendrickspa
• YouTubeyoutube.com/c/TheBradHendricksLawFirmLittleRock
• Facebookfacebook.com/bradhendrickslawfirm
• LinkedInlinkedin.com/company/the-brad-hendricks-law-firm
• Instagraminstagram.com/thebradhendrickslawfirm

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Brad Hendricks Law Firm