Digital Anarchy
- Company typePrivate
- Founded2001
- HeadquartersBrisbane, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
Digital Anarchy firmographics
Firmographics- Name
- Digital Anarchy
- Legal name
- Digital Anarchy, Inc.
- Website
- https://digitalanarchy.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Digital Anarchy industry classification
Industry- Product category
- Video Post-Production Software
- NAICS
- Software Publishers (513210), Software Publishers (5132), Motion Picture and Video Industries (5121)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Content-Aware/AI Media Processing (Per-Title Encode, Scene Detection) (MPAHAHAH)
- akta.pro secondary industry
- Performance Creative & Ad Production (Dynamic/Iterative) (BPAFACAI)
Keywords
Where Digital Anarchy is headquartered
LocationHeadquarters
- HQ city
- Brisbane
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Digital Anarchy business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Anarchy Subscriptions (Yearly): Annual subscription plans providing access to all Digital Anarchy plugins. The 'All Access' plan at $199/year covers all plugins in all host applications. The 'One Host App' plan at $149/year provides access to all plugins for one host application (Premiere Pro, After Effects, DaVinci Resolve, or Avid). Subscriptions include updates, upgrades, and phone/email support.
- Perpetual Licenses: One-time purchase licenses for individual plugins at $99-$199 per plugin. Includes free updates indefinitely and free upgrades for six months. License is valid for one plugin in one host application. Works perpetually unless major OS or host app changes occur.
- Upgrade Purchases: Discounted upgrade pricing for existing customers upgrading to newer versions, ranging from $39 to $149 depending on the product. Crossgrade licenses available for adding additional host applications.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | All Access Subscription - All plugins, all host apps |
| Subscription | Annual | One Host App Subscription - All plugins, single host app |
| One time/ perpetual license | Multi-year contract | Perpetual License - Single plugin, single host app |
| One time/ perpetual license | Multi-year contract | ShotNotes Introductory Price |
| One time/ perpetual license | Multi-year contract | Upgrade Pricing |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels9 records
Digital Anarchy product offering
Product offeringCore offering
Digital Anarchy develops and sells video and photo post-production plugins that address specific image-quality and editorial problems for professional editors, filmmakers, and photographers. Its product line includes AI-driven skin retouching, de-flickering, sharpening, light wrap compositing, transcription, and data-visualization tools that integrate with major non-linear editors and photo applications. Revenue is generated through perpetual plugin licenses, an all-access Anarchy Subscription bundle, and introductory/upgrade offers.
Product overview
Digital Anarchy offers a portfolio of award-winning video editing and visual effects plugins for professional post-production. The core products include Beauty Box Video (AI-powered digital makeup and skin retouching), Flicker Free (de-flickering for time-lapse, slow-motion and LED video), Samurai Sharpen (video sharpening), ShotNotes (Premiere Pro notepad and task tracking), Light Wrap Fantastic (compositing), Data Storyteller (animated data charts and maps), and Beauty Box Photo (Photoshop/Lightroom skin retouching). Products are available as perpetual licenses ($99–$199 per plugin) or via Anarchy Subscriptions ($149–$199/year) bundling all plugins across Premiere Pro, After Effects, DaVinci Resolve, Final Cut Pro, Avid Media Composer, Photoshop, and Lightroom.
Differentiator
Problem solved
Functional benefit
Products and services
- Beauty Box Video AI-driven skin retouching and beauty plugin for video editors that automatically smooths skin, whitens teeth, and reduces blemishes on talent inside non-linear editors such as Premiere Pro, After Effects, DaVinci Resolve, Final Cut Pro, and Avid. Targeted at professional video editors, post-production studios, and content creators working on commercial, music video, and online video projects.
- Beauty Box Photo Photoshop and Lightroom panel that applies the Beauty Box skin retouching technology to still photographs, automatically smoothing skin, whitening teeth, and refining portraits for photographers and retouchers.
- Flicker Free Video plugin that automatically removes LED, fluorescent, and rolling-shutter flicker from footage inside major non-linear editors. Used by music video producers, commercial post houses, and broadcast teams to salvage shots that would otherwise require re-shoots or manual frame-by-frame repair.
- Samurai Sharpen Selective sharpening plugin for video editors that provides fine-grained control over image sharpening and edge enhancement, designed to keep footage crisp without introducing artifacts. Aimed at colorists and finishing artists working in Premiere Pro, After Effects, DaVinci Resolve, Final Cut Pro, and Avid.
- ShotNotes Editorial note-taking plugin for non-linear editors that lets video editors and assistant editors organize, log, and search production notes directly inside their editing timeline. Targeted at post-production teams that need to track client feedback, shot notes, and editorial decisions across long-form projects.
- Light Wrap Fantastic Compositing plugin that creates light wrap and edge color-bleed effects when integrating keyed or composited foregrounds with new backgrounds. Used by VFX compositors and animation studios in feature, episodic, and commercial finishing work.
- Data Storyteller Plugin that lets editors build animated, broadcast-quality data visualizations, charts, and maps directly inside their non-linear editor without leaving the timeline. Targeted at broadcast graphics editors, news producers, and documentary teams that need accurate, on-brand data visuals quickly.
- Transcriptive Speech-to-text transcription plugin for Premiere Pro that automatically transcribes interview and dialogue footage, making the spoken content searchable and editable directly on the timeline. Built for documentary filmmakers, long-form interview editors, and post-production teams that previously relied on manual transcription services.
- EFF-IT! Standalone effect plugin in the Digital Anarchy product line, sold individually and included in the Anarchy Subscription bundle for video editors.
- Anarchy Subscription All-access annual subscription bundle that gives subscribers the full Digital Anarchy plugin catalog (Beauty Box Video, Flicker Free, Samurai Sharpen, Light Wrap Fantastic, Data Storyteller, Transcriptive, ShotNotes, EFF-IT!, and others) plus future updates under a single yearly license, typically priced at $149–$199 per year.
Quantifiable outcome
- Users report saving significant editing time compared to manual skin retouching
- +2 more outcomes
Companies that use Digital Anarchy
Customer profileNamed customers13 records
Segments5 records
Ideal customer profiles5 records
Digital Anarchy technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature7 records
Digital Anarchy partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
Digital Anarchy competitors and assessment
Company assessmentDirect peers
- Boris FX: Boris FX develops Sapphire, Continuum, Mocha Pro, and Optics — flagship plugin suites for Adobe, DaVinci, Avid, and OFX hosts covering tracking, compositing, beauty work, and finishing. Direct competitor to Digital Anarchy across multiple NLE plugin categories, with a much larger product portfolio and engineering team.
- Maxon: Maxon owns Red Giant's Magic Bullet, Trapcode, and Universe plugin suites, plus Cinema 4D, targeting the same post-production and motion-graphics editor audience. Competes most directly with Digital Anarchy in color finishing, skin retouching, and broadcast design tooling across Premiere Pro and After Effects.
- Re:Vision Effects: Re:Vision Effects makes DE:Flicker, Twixtor, RSMB, and ReelSmart Motion Blur — plugins for Adobe, Avid, and OFX hosts. DE:Flicker is the closest direct competitor to Digital Anarchy's Flicker Free plugin, making this the single most head-to-head comparable peer.
- NewBlueFX: NewBlueFX produces a broad suite of video titling, transition, and effects plugins (Titler Pro, Elements, TotalFX) for Adobe, Avid, and other NLEs. Overlaps with Digital Anarchy in the post-production plugin distribution model and customer base, though with a wider and more generalist product line.
- CoreMelt: CoreMelt builds video effects and tracking plugins (SliceX, Lock&Load, VeejayX) for Final Cut Pro, Premiere Pro, and DaVinci Resolve. Comparable in size and go-to-market (direct-to-customer plugin publisher serving the same NLE audience) to Digital Anarchy.
- FilmConvert: FilmConvert develops film-stock emulation and color-grading plugins for Premiere Pro, DaVinci Resolve, Final Cut Pro, and Avid. Comparable as a small, focused plugin publisher serving professional video editors with host-specific color and finishing tools.
- Topaz Labs: Topaz Labs ships AI-powered video and photo enhancement tools (Video AI, Gigapixel AI, Photo AI) using deep-learning models — closely comparable in AI-first approach and target user (post-production professionals and content creators) to Digital Anarchy's AI-based Beauty Box and de-flickering products.
Broad incumbents
- FXhome (Artlist): FXhome (now part of Artlist) offers HitFilm and similar consumer/prosumer video editing and VFX software, plus a marketplace of effects. Adjacent rather than directly head-to-head: FXhome is a broader editing platform owner with substantially greater capital and distribution than Digital Anarchy's plugin-only model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Digital Anarchy social profiles
Digital presenceDigital Anarchy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Digital Anarchy leadership team
Management profileNumber of profiles
Profiles1 record
Digital Anarchy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Digital Anarchy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Digital Anarchy
What does Digital Anarchy do?
Digital Anarchy develops and sells video and photo post-production plugins that address specific image-quality and editorial problems for professional editors, filmmakers, and photographers. Its product line includes AI-driven skin retouching, de-flickering, sharpening, light wrap compositing, transcription, and data-visualization tools that integrate with major non-linear editors and photo applications. Revenue is generated through perpetual plugin licenses, an all-access Anarchy Subscription bundle, and introductory/upgrade offers.
Is Digital Anarchy a public or private company?
Digital Anarchy is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Digital Anarchy founded?
Digital Anarchy was founded in 2001. It employs 1 to 10 people.
Where is Digital Anarchy based?
Digital Anarchy is headquartered in Brisbane, United States, in the North America region.
How does Digital Anarchy make money?
Three revenue lines are on record. Anarchy Subscriptions (Yearly) is the primary driver. The others are perpetual Licenses and upgrade Purchases.
Who are Digital Anarchy's main competitors?
Direct peers on record are Boris FX, Maxon, Re:Vision Effects, NewBlueFX, CoreMelt, FilmConvert and Topaz Labs. FXhome (Artlist) is listed as a broad incumbent.
Does Digital Anarchy have an API?
No public API is recorded for Digital Anarchy.
What industry is Digital Anarchy in?
Digital Anarchy's product category is Video Post-Production Software. Its primary akta.pro industry code is MPAHAHAH, Content-Aware/AI Media Processing (Per-Title Encode, Scene Detection), with a secondary code of BPAFACAI, Performance Creative & Ad Production (Dynamic/Iterative). Its NAICS code is 513210 and its SIC code is 7372.